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    US Insect Snacks Market

    ID: MRFR/F-B & N/13831-HCR
    128 Pages
    Snehal Singh
    October 2025

    US Insect Snacks Market Research Report: By Insect Type (Coleoptera, Lepidoptera, Hymenoptera, Orthoptera), By Packaging Type (Cans, Pouches) and By End User (Food Retail, Food Service) - Forecast to 2035

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    US Insect Snacks Market Infographic
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    US Insect Snacks Market Summary

    The United States insect snacks market is projected to grow significantly from 28.9 USD billion in 2024 to 112.2 USD billion by 2035.

    Key Market Trends & Highlights

    US Insect Snacks Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate of 13.12 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 112.2 USD billion, indicating robust growth potential.
    • In 2024, the market is valued at 28.9 USD billion, highlighting its current size and scope.
    • Growing adoption of sustainable food sources due to increasing environmental awareness is a major market driver.

    Market Size & Forecast

    2024 Market Size 28.9 (USD Billion)
    2035 Market Size 112.2 (USD Billion)
    CAGR (2025-2035) 13.12%

    Major Players

    Mopub Foods, Woven Foods, Bitty Foods, Grub Kitchen, Bug42, Eat Grub, Cricket Protein, Little Herds, Jiminy's, OSEA, Snack insects, Exo Protein, High Protein Snacks, Chapul

    US Insect Snacks Market Trends

    In recent times, there has been a significant trend towards innovative product development within the US market.Food manufacturers are increasingly incorporating insects into snacks that appeal to a broader audience, such as protein bars, chips, and even baked goods. This innovation is enabling companies to target not just niche consumers, but also mainstream populations who are more open to trying these snacks due to their perceived health benefits and unique flavors. Opportunities in the market include education and outreach efforts aimed at addressing the misconceptions surrounding insect consumption.

    Increased collaboration between food scientists and entrepreneurs can help develop compelling marketing narratives, demonstrating the nutritional benefits of insect snacks.As regulatory frameworks around insect production and consumption become clearer, new players may enter the space, driving competition and further innovation. The potential for e-commerce platforms to reach wider audiences is also an avenue for growth, allowing consumers easier access to diverse insect snack products across the United States.

    Market Segment Insights

    Insect Snacks Market Insect Type Insights

    The US Insect Snacks Market is experiencing notable growth, driven by increasing consumer interest in sustainable food sources. Within this market, the Insect Type segment is characterized by various groups, including Coleoptera, Lepidoptera, Hymenoptera, and Orthoptera. Each of these groups possesses unique attributes that contribute positively to the overall landscape of insect snacks. Coleoptera, also known as beetles, have significant representation in the market due to their high protein content and favorable nutritional profile.

    Their versatility makes them suitable for several snack applications, fostering interest among health-conscious consumers.Lepidoptera, encompassing butterflies and moths, offers a different appeal, often associated with unique flavors and textures, presenting an opportunity for brands to innovate on taste experiences. Hymenoptera, which includes ants and bees, is noteworthy for its rich nutritional benefits, including omega-3 fatty acids and other essential nutrients, aligning with a trend towards healthier snacking options.

    Finally, Orthoptera, consisting of grasshoppers and crickets, is particularly popular, recognized for its sustainability credentials and high protein levels, resonating with environmentally aware consumers.This diversity in the Insect Type segment not only enhances the range of available products but also aligns with growing demand for alternative protein sources, presenting opportunities for various stakeholders in the market. As the trends of sustainability, health, and innovation converge, each group within the Insect Type segment continues to play a vital role in shaping the US Insect Snacks Market with unique offerings and a focus on environmentally friendly consumption.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Insect Snacks Market Packaging Type Insights

    The Packaging Type segment of the US Insect Snacks Market encompasses various formats designed to enhance product appeal and convenience for consumers. Among these, Cans and Pouches have emerged as key formats, each serving distinct consumer preferences. Cans offer durability and a resealable feature, which supports long-term storage while preserving freshness. They are often appealing to consumers seeking premium, sustainable snack options. On the other hand, Pouches are increasingly popular due to their lightweight, portable design, making them ideal for on-the-go consumption.This format caters to the growing demand for convenience in snacking, particularly among health-conscious consumers.

    The market trends indicate a shift towards eco-friendly packaging materials, aligning with consumer preferences for sustainable practices. As the US Insect Snacks Market continues to evolve, the Packaging Type segment reflects significant growth drivers, including the rising awareness of entomophagy as a viable protein source and the increasing acceptance of insect-based products among diverse consumer demographics. Both Cans and Pouches play an essential role in broadening market accessibility and driving overall industry growth, as they facilitate product innovation and improve shelf appeal, thus enhancing the overall market landscape.

    Insect Snacks Market End User Insights

    The End User segment of the US Insect Snacks Market is critical in understanding consumer preferences and purchasing behavior within this emerging industry. This segment is primarily divided into Food Retail and Food Service, both of which play a significant role in shaping market dynamics. Food Retail, encompassing grocery stores and online platforms, has gained traction as consumer interest in sustainable and protein-rich snack options rises.

    Meanwhile, Food Service, including restaurants and cafes, is also experiencing growth, with many establishments incorporating insect-based snacks into their menus to cater to health-conscious and eco-aware diners.The increasing awareness of sustainability among US consumers encourages businesses to adapt and innovate their offerings, leading to diverse products within the market. Furthermore, government initiatives promoting alternative protein sources contribute to this segment's development, aiding in addressing protein shortages and environmental concerns. Overall, the End User segment reflects a growing shift towards integrating insect snacks into mainstream food culture, driven by evolving consumer trends and market opportunities.

    Get more detailed insights about US Insect Snacks Market Research Report — Forecast till 2035

    Key Players and Competitive Insights

    The US Insect Snacks Market is rapidly evolving as an innovative segment within the broader food industry, characterized by an increasing acceptance of alternative protein sources. The competitive landscape is dominated by a range of players, each leveraging unique selling propositions to capture market share. Consumer awareness regarding sustainability and nutrition has heightened, creating fertile ground for companies specializing in insect-based snacks. This market is distinguished by a mix of established brands and emerging startups, each vying for consumer attention through product diversification, marketing strategies, and distribution networks.

    As environmental concerns continue to influence consumer preferences, businesses within this niche are positioned to capitalize on the growing demand for eco-friendly and health-conscious snack options.Mopub Foods has established itself as a key player in the US Insect Snacks Market, gaining recognition for its commitment to high-quality products that cater to health-conscious consumers. The company's emphasis on sourcing ethically farmed insects has bolstered its reputation, allowing it to cultivate a loyal customer base that values sustainability.

    Mopub Foods actively promotes the nutritional benefits of insect-based snacks, such as high protein content and essential vitamins, which resonate well with the health-centric demographic. The company frequently explores creative flavor profiles and innovative product formats, offering unique snacking experiences that differentiate it from traditional snack options. With a robust online presence, Mopub Foods is adept at reaching millennial and Gen Z consumers, further solidifying its standing in a competitive marketplace.Woven Foods is another prominent contender in the US Insect Snacks Market, known for its innovative product offerings and strategic approach to market penetration.

    The company specializes in a diverse array of insect-based snacks, including protein bars and crunchy snacks, which appeal to a broad audience seeking healthier alternatives. Woven Foods has gained traction through effective branding and marketing campaigns that emphasize the sustainability and nutritional advantages of its products. The company's strengths lie in its ability to forge partnerships with retailers and distributors, facilitating a wider reach in the market. Additionally, Woven Foods is continuously exploring opportunities for growth through potential mergers and acquisitions, further enhancing its portfolio and market presence.

    By embracing consumer trends and focusing on product innovation, Woven Foods remains well-positioned to thrive in the competitive landscape of the US insect snacks market.

    Key Companies in the US Insect Snacks Market market include

    Industry Developments

    The US Insect Snacks Market has seen notable advancements recently, with companies such as Mopub Foods, Woven Foods, Bitty Foods, Grub Kitchen, and Jiminy's pushing innovative products to cater to the growing interest in sustainable protein sources. The market experienced significant growth, driven by increasing consumer awareness of the environmental benefits of insect-based proteins, targeting health-conscious individuals. In November 2022, Chapul announced a strategic partnership with Exo Protein to expand its product range and distribution channels, positioning both companies for enhanced market penetration.

    Moreover, Cricket Protein and Eat Grub broadened their offerings to meet demands for flavor and nutrition in snack foods. In the last two to three years, various industry bodies have recognized insect snacks as a key component of future food security in the US, promoting research into insect farming and processing technologies. The market is evolving rapidly, with government support for sustainable agriculture solidifying the role of insect protein in the American food landscape.

    As awareness grows, companies like Bug42, Little Herds, and OSEA are actively engaging consumers through social media campaigns and educational efforts to further normalize insect consumption in the mainstream diet.

    Market Segmentation

    Outlook

    • Food Retail
    • Food Service

    Report Scope

    Report Scope:
    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 24.87(USD Billion)
    MARKET SIZE 2024 28.91(USD Billion)
    MARKET SIZE 2035 112.17(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 13.118% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED Mopub Foods, Woven Foods, Bitty Foods, Grub Kitchen, Bug42, Eat Grub, Cricket Protein, Little Herds, Jiminy's, OSEA, Snack insects, Exo Protein, High Protein Snacks, Chapul
    SEGMENTS COVERED Insect Type, Packaging Type, End User
    KEY MARKET OPPORTUNITIES Rising health consciousness, Sustainable protein source, Growing pet food market, Innovative snack formulations, Expansion in e-commerce platforms
    KEY MARKET DYNAMICS sustainability concerns, protein demand growth, regulatory challenges, consumer acceptance, competitive pricing strategies
    COUNTRIES COVERED US

    FAQs

    What is the market size of the US Insect Snacks Market in 2024?

    In 2024, the US Insect Snacks Market is expected to be valued at 28.91 USD Billion.

    What is the projected market size for the US Insect Snacks Market by 2035?

    By 2035, the US Insect Snacks Market is anticipated to reach 112.17 USD Billion.

    What is the expected CAGR for the US Insect Snacks Market from 2025 to 2035?

    The expected compound annual growth rate for the US Insect Snacks Market from 2025 to 2035 is 13.118%.

    Which segment holds the largest market share in the US Insect Snacks Market?

    Coleoptera is anticipated to hold a significant market share, valued at 6.6 USD Billion in 2024 and expected to grow to 26.14 USD Billion by 2035.

    Who are the major players in the US Insect Snacks Market?

    Key players in the market include Mopub Foods, Woven Foods, Bitty Foods, Grub Kitchen, Bug42, Eat Grub, and Cricket Protein among others.

    What is the market value of the Lepidoptera segment in 2024?

    The Lepidoptera segment is valued at 5.99 USD Billion in the year 2024.

    How is the Hymenoptera segment expected to grow by 2035?

    The Hymenoptera segment is projected to increase from 7.18 USD Billion in 2024 to 28.45 USD Billion by 2035.

    What is the current market value for the Orthoptera segment in 2024?

    In 2024, the Orthoptera segment of the US Insect Snacks Market is valued at 8.14 USD Billion.

    What trends are emerging in the US Insect Snacks Market?

    Emerging trends include a growing consumer interest in protein alternatives and sustainable food sources.

    What challenges are faced by the US Insect Snacks Market?

    Challenges include regulatory hurdles, consumer acceptance, and competition from traditional snack options.

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