United States Gaming Market Research Report Information by Type (Mobile Gaming, Console Gaming, and PC Browser/Downloaded) – United States Market Forecast Till 2032.
ID: MRFR/ICT/19905-HCR | 128 Pages | Author: Garvit Vyas| November 2024
The United States gaming market size was valued at USD 58.3 billion in 2022. The United States Gaming market industry is projected to grow from USD 63.8 Billion in 2023 to USD 133.0 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 9.6% during the forecast period (2024 - 2032). The ongoing progression and development of technology, encompassing developments in graphics, processing capabilities, and virtual reality, function as a key market driver for the gaming market in the United States.
Figure 1: United States Gaming Market Size, 2023-2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
A significant trend in the gaming industry, cloud gaming enables players to transmit games directly to their devices, eliminating the need for expensive hardware or physical game copies. This trend is reshaping the gaming landscape by providing developers and players with increased accessibility, convenience, and scalability, driving the market CAGR. Cloud gaming functions by allocating the necessary computational power to remote servers, which subsequently transmit the video and audio streams to the player's device via the internet. As the processing power is concentrated on the server, sophisticated gaming consoles or personal computers are rendered unnecessary. As worldwide internet infrastructure continues to advance, cloud gaming becomes progressively more accessible to a wider demographic.
An important factor contributing to the proliferation of cloud gaming is the increasing desire for gamers to have accessibility and flexibility. Players can access their preferred games via cloud gaming services on an extensive array of devices, such as smart TVs, smartphones, tablets, and laptops. This versatility enables players to experience their preferred games from any location or platform without being restricted to a particular system or area. Cross-platform gaming, alternatively referred to as cross-play or cross-platform play, is an emerging phenomenon within the gaming sector that facilitates seamless collaboration among participants utilizing disparate gaming platforms and devices. This phenomenon is propelled by an aspiration for enhanced interconnectivity, diversity, and player autonomy, thereby dismantling partitions among gaming communities and cultivating a more cohesive gaming environment.
Throughout history, gaming ecosystems have exhibited a fragmented structure, restricting players from interacting exclusively on a single platform. As an illustration, Xbox users were limited to competing against other Xbox users, whereas PlayStation users were solely permitted to utilize their platform. The objective of cross-platform gaming is to surmount these constraints by facilitating collaboration and interaction among participants of various platforms within identical online multiplayer games. A fundamental advantage of cross-platform gaming is its capacity to unite participants irrespective of the devices they possess. Cross-platform functionality eliminates the barriers that once divided gaming communities by enabling players to connect with peers and compete against players from around the world, regardless of the platform they use (console, personal computer, mobile device). Thus, driving the United States gaming market revenue.
The United States gaming market segmentation, based on the Type, includes mobile gaming, console gaming, and PC browser/downloaded. At present, the mobile gaming sector holds the most substantial market share among the three divisions. The proliferation of smartphones and tablets has dramatically propelled the expansion of the mobile gaming sector, drawing in a heterogeneous clientele comprising both casual and dedicated gamers. Mobile gaming has emerged as the prevailing force in the gaming industry, owing to the simple accessibility it provides for players while on the move and the availability of millions of games for download via app stores. The greater market share of this product can be attributed to its accessibility, affordability, and convenience in comparison to console gaming and PC browser/downloaded gaming.
Figure 1: United States Gaming Market by Type, 2023 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Prominent contributors to the substantial expansion of the gaming industry in the United States are technological advancements, shifting consumer preferences, and the growing influence of esports and streaming platforms. The United States, being one of the most significant gaming markets worldwide, maintains a consistent pattern of expansion across various sectors of the industry. An important factor propelling market expansion is the escalating availability of gaming platforms and content. Gaming has been democratized by the proliferation of smartphones, tablets, and other mobile devices, enabling individuals of all ages and circumstances to participate in interactive entertainment. Particularly, mobile gaming has experienced explosive development, with an extensive selection of games to suit a variety of tastes and preferences.
Moreover, the proliferation of cloud gaming has significantly broadened the scope of gaming opportunities by eliminating the necessity for specialized hardware and physical copies of games. By enabling players to transmit games directly to their devices, entry barriers have been removed, and new audiences can be reached. An additional emerging phenomenon in the United States gaming industry is the merging of gaming and entertainment facilitated by platforms such as Facebook Gaming, Twitch, and YouTube Gaming. These platforms have evolved into central locations for gaming-related media, live broadcasts, and esports competitions. A wider cultural transition toward gaming as a pastime and social interaction is reflected in the rise in popularity of these platforms.
Leading market players are making significant investments in R&D to broaden their product offerings, which will support further growth in the United States Gaming market. In addition, market players are engaging in a range of calculated initiatives to increase their presence, with significant market developments involving the introduction of new products, contracts, M&A transactions, increased investment, and cooperation with other enterprises. To expand and survive in a more competitive and rising market climate, the United States Gaming industry must provide reasonably priced goods.
Major players in the United States Gaming market are engaging in research and development activities in an effort to boost market demand, including Activision Blizzard Inc., Electronic Arts Inc., Take-Two Interactive Software Inc., Zynga Inc., Microsoft Corporation, Nintendo Co. Ltd, Ubisoft Entertainment SA, Sony Corporation, BioWare, and Valve Corporation.
Activision Blizzard Inc.
Electronic Arts Inc.
Take-Two Interactive Software Inc.
Zynga Inc.
Microsoft Corporation
Nintendo Co. Ltd
Ubisoft Entertainment SA
Sony Corporation
BioWare
Valve Corporation
Middle-earth Enterprises, a subsidiary of The Saul Zaentz Company, and Electronic Arts have formed a partnership to create a new free-to-play mobile game. A strategic social-competitive experience, The Lord of the Rings: Heroes of Middle-earth is a collectible role-playing game (RPG) that introduces new and returning audiences to the fantasy and adventure of The Lord of the Rings.
Mobile Gaming
Console Gaming
PC Browser/Downloaded
Report Attribute/Metric | Details |
Market Size 2022 | USD 58.3 Billion |
Market Size 2023 | USD 63.8 Billion |
Market Size 2032 | USD 133.0 Billion |
Compound Annual Growth Rate (CAGR) | 9.6% (2024-2032) |
Base Year | 2023 |
Market Forecast Period | 2024-2032 |
Historical Data | 2019-2022 |
Market Forecast Units | Value (USD Billion) |
Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
Segments Covered | Type and Region |
Countries Covered | United States |
Key Companies Profiled | Activision Blizzard Inc., Electronic Arts Inc., Take-Two Interactive Software Inc., Zynga Inc., Microsoft Corporation, Nintendo Co. Ltd, Ubisoft Entertainment SA, Sony Corporation, BioWare, and Valve Corporation |
Key Market Opportunities | Targeting older adults and female gamers presents untapped market potential. Penetrating regions like Asia-Pacific and Latin America offers opportunities for increased revenue and user base expansion. |
Key Market Dynamics | Continued innovation in hardware, graphics, and connectivity drives demand for new gaming experiences. Rising preference for digital downloads and streaming services enhancements accessibility and convenience for gamers. |
Frequently Asked Questions (FAQ) :
The United States Gaming market size was valued at USD 63.8 Billion in 2023.
The market is projected to grow at a CAGR of 9.6% during the forecast period, 2024-2032.
The key players in the market are Activision Blizzard Inc., Electronic Arts Inc., Take-Two Interactive Software Inc., Zynga Inc., Microsoft Corporation, Nintendo Co. Ltd, Ubisoft Entertainment SA, Sony Corporation, BioWare, and Valve Corporation.
The mobile gaming category dominated the market in 2023.
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