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US Cycling Helmet Market Research Report By Type (Road Helmets, Sports Helmets, MTB Helmets) and By Application (Daily Transportation, Sports/Adventure) - Forecast to 2035


ID: MRFR/CR/12153-HCR | 128 Pages | Author: Tejas Chaudhary| December 2023

US Cycling Helmet Market Overview


US Cycling Helmet Market Size was estimated at 150.58 (USD Million) in 2023. The US Cycling Helmet Market Industry is expected to grow from 155.4(USD Million) in 2024 to 234.65 (USD Million) by 2035. The US Cycling Helmet Market CAGR (growth rate) is expected to be around 3.818% during the forecast period (2025 - 2035).


US Cycling Helmet Market size


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Key US Cycling Helmet Market Trends Highlighted


The US Cycling Helmet Market is witnessing several significant trends that reflect changing consumer behaviors and safety regulations. One key market driver is the increasing focus on safety among cyclists, which is prompted by numerous campaigns aimed at promoting safe riding practices. The Federal Highway Administration suggests that wearing helmets can significantly reduce the risk of head injuries, underscoring the importance of helmets in cycling safety. Additionally, growing awareness of environmental issues and the push for sustainable transportation alternatives has led to more people choosing cycling as a primary mode of transport, further fueling the demand for helmets.Opportunities in the market are emerging from advancements in helmet technology, such as the incorporation of smart technology that integrates features like Bluetooth communication, navigation systems, and enhanced visibility in low-light situations. Brands that innovate with lightweight materials and aerodynamic designs may capture a growing segment of performance-oriented cyclists. The increasing popularity of recreational cycling, spurred by the pandemic, has also presented a chance for manufacturers to engage with new and returning cyclists who prioritize safety gear. In recent times, a noticeable trend is the rise of style and personalization in helmet designs.Consumers are looking for helmets that not only meet safety standards but also reflect personal style and preferences. Social media and influencer marketing have played a role in shaping public perception and driving interest in unique helmet designs. Furthermore, state laws mandating helmet use for specific age groups continue to emphasize the importance of helmets in cycling activities, reinforcing their necessity and promoting broader market growth. Overall, these trends highlight a vibrant and evolving landscape within the US Cycling Helmet Market, driven by safety, innovation, and consumer preferences.


US Cycling Helmet Market Drivers


Growing Awareness of Cycling Safety


In the United States, there is a heightened awareness regarding safety while cycling, especially in urban areas. The National Highway Traffic Safety Administration reported that the number of bicycle-related deaths, which stood at 1,000 in 2020, has triggered an increased focus on wearing protective gear, including helmets. This growing emphasis on cycling safety has led to a surge in the demand for high-quality helmets and contributed to the expansion of the US Cycling Helmet Market industry.Organizations such as the League of American Bicyclists advocate for helmet use and safe cycling practices, effectively increasing public interest and fostering a culture of safety among cyclists.


Government Regulations on Helmet Use


Government regulations mandating helmet use in various states are a significant driver for the US Cycling Helmet Market. As of recent years, states such as California and New York have implemented specific laws enforcing helmet use for cyclists of all ages. The Centers for Disease Control and Prevention (CDC) indicates that helmet use can reduce the risk of head injuries by up to 85 percent. This data supports the need for helmet compliance, subsequently boosting market demand as consumers seek products that adhere to legal requirements and safety standards.Such regulatory measures are contributing to the growth of the US Cycling Helmet Market industry.


Increase in Cycling Participation Rates


The popularity of cycling has surged in the United States, fueled by initiatives focused on promoting active lifestyles and environmentally friendly transportation options. According to the Outdoor Industry Association, approximately 47 million Americans participated in cycling in 2021, which is a significant increase from previous years. This rising number of cyclists directly correlates with an increasing demand for protective gear such as helmets.As more health-conscious individuals and environmentally aware consumers take to cycling, the US Cycling Helmet Market industry can anticipate continued growth due to this expanding customer base seeking safety equipment.


Advancements in Helmet Technology


The US Cycling Helmet Market is benefitting from advancements in helmet technology, providing consumers with innovative options that enhance safety and comfort. Technologies such as MIPS (Multidirectional Impact Protection System) have gained popularity, with research indicating that helmets with MIPS can reduce the rotational forces to the brain in case of an impact. Manufacturers such as Bell and Giro have incorporated these innovations into their products, promoting improved safety features and encouraging consumer investment in higher-quality cycling helmets.This technological progression not only addresses safety concerns but also appeals to a market keen on performance-enhancing gear, thereby driving the US Cycling Helmet Market industry forward.


US Cycling Helmet Market Segment Insights:


Cycling Helmet Market Type Insights


The US Cycling Helmet Market, under the Type segment, encompasses various categories that cater to the diverse needs of cyclists across the region. This market has seen an upward trend due to heightened awareness regarding road safety and increased participation in cycling activities, both recreational and competitive. Road helmets, designed for optimal aerodynamics and lightweight performance, are predominantly favored by racing cyclists, contributing significantly to overall market dynamics. Meanwhile, sports helmets cater to a wide array of cycling disciplines, including BMX and triathlon, facilitating a growing segment of enthusiasts seeking specialist designs that enhance safety and comfort during high-intensity rides. Mountain bike (MTB) helmets represent another vital portion of the market, designed to offer robust protection for cyclists navigating challenging terrains. Reflecting the increasing popularity of mountain biking in the US, this segment highlights the importance of innovative features such as improved ventilation, adjustable visors, and enhanced impact resistance. Notably, the US Cycling Helmet Market segmentation illustrates a balanced distribution among these types, with a significant consumer base for each segment driven by specific use cases and safety requirements. Furthermore, ongoing advancements in materials and technology have given rise to lighter, more comfortable, and highly protective helmets, successfully drawing in more customers while meeting rigorous safety standards. The increasing endorsements from safety organizations and government initiatives promoting cycling safety further bolster confidence in helmet usage among cyclists. Overall, these factors contribute to a steadily growing market characterized by evolving consumer demand and a commitment to safeguarding cyclists.


US Cycling Helmet Market segment


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Cycling Helmet Market Application Insights


The Application segment of the US Cycling Helmet Market showcases a diverse range of uses, primarily segmented into Daily Transportation and Sports/Adventure. Daily Transportation plays a crucial role in promoting safety for urban cyclists, a demographic that has significantly increased with the rise of eco-friendly commuting options. This segment addresses the growing concerns for cyclist safety, especially in busy metropolitan areas where road traffic poses various risks. Meanwhile, the Sports/Adventure sector captures the enthusiasm of recreational cyclists, mountain bikers, and athletes who are drawn to competitive cycling events.This segment thrives due to the increasing popularity of outdoor activities and fitness trends, further driving the demand for technologically advanced helmets that enhance protection and comfort. Both segments contribute prominently to the overall US Cycling Helmet Market, reflecting not only a shift towards healthier lifestyles but also an emphasis on safety regulations and awareness. Moreover, with increasing infrastructure for cycling and favorable governmental policies encouraging cycling as a mode of transport, the significance of these applications in enhancing safety and promoting cycling culture cannot be overlooked.


US Cycling Helmet Market Key Players and Competitive Insights


The US Cycling Helmet Market is characterized by a diverse range of players that contribute to a highly competitive environment, with companies vying for market share through innovation, quality, and brand loyalty. The growing focus on safety standards, consumer awareness regarding head injuries, and the rising popularity of cycling as both a recreational activity and a mode of transportation have fueled the demand for cycling helmets. Manufacturers are continuously enhancing their products with advanced technologies and sustainable materials, responding to the consumers' increasing expectations for performance, safety, and style. This has led to various market entrants aiming to differentiate themselves, thus intensifying competition as brands strive for a foothold in this lucrative market.Poc Sweden has established itself as a prominent player in the US Cycling Helmet Market, being recognized for its commitment to safety and innovation. The company's focus on using high-quality materials combined with cutting-edge technology enables it to design helmets that not only meet but often exceed safety standards. Poc Sweden’s strength lies in its ability to cater to a niche market segment that prioritizes advanced protective features, alongside appealing aesthetics and comfort. The brand's marketing strategy effectively communicates its core values of safety, performance, and sustainability, cultivating a loyal customer base in the US. Furthermore, the company engages actively in collaborations aimed at promoting cycling safety and environmental consciousness, enhancing its visibility and reinforcing its standing within the competitive landscape.Giro Sport Design has carved out a significant presence in the US Cycling Helmet Market by leveraging its extensive experience and reputation for quality. Known for a broad range of cycling products that include helmets for different cycling disciplines, Giro’s offerings emphasize safety, comfort, and ventilation. The company maintains a strong market presence through its innovative product lines, which often incorporate advanced materials and technology to enhance user experience. Giro Sport Design has established itself as a go-to brand for cyclists ranging from casual riders to serious competitors, showcasing its strengths in design and functionality. The company has also engaged in strategic partnerships and acquisitions that have bolstered its product development capabilities and market reach. These strategic moves enable Giro to stay ahead of market trends, ensuring they meet consumer demands while solidifying their competitive edge in the US market.


Key Companies in the US Cycling Helmet Market Include



  • Poc Sweden

  • Giro Sport Design

  • Fox Racing

  • RSI Sports

  • Met Helmets

  • Abus

  • Bell Sports

  • Trek Bicycle Corporation

  • Bontrager

  • Nolan Helmets

  • Scott Sports

  • Smith Optics

  • Kask Srl

  • Lazer Sport

  • Specialized Bicycle Components


US Cycling Helmet Market Industry Developments


The US Cycling Helmet Market has seen significant activity recently, particularly in terms of innovation and safety standards. Companies like Giro Sport Design and Bell Sports have been actively enhancing their product lines with advanced safety features, addressing rising consumer demand for improved head protection. The market is experiencing growth in valuation, largely driven by increased cycling participation as more Americans engage in recreational and commuting activities, especially post-pandemic. In September 2023, Abus announced the launch of new models aimed at urban cyclists, focusing on both safety and style. Furthermore, there has been a notable merger trend, particularly with Scott Sports acquiring the Smith Optics brand in August 2022, indicating a consolidation trend among major players. This acquisition is expected to elevate the market presence of both companies in the high-end cycling segment. Recent regulatory changes imposed by the US Consumer Product Safety Commission have prompted manufacturers such as Poc Sweden and Kask Srl to enhance compliance measures, impacting production and marketing strategies. The heightened focus on helmet safety and innovation continues to shape the landscape of the cycling helmet market in the United States.


US Cycling Helmet Market Segmentation Insights


Cycling Helmet Market Type Outlook



  • Road Helmets

  • Sports Helmets

  • MTB Helmets


Cycling Helmet Market Application Outlook



  • Daily Transportation

  • Sports/Adventure

Report Scope
Report Attribute/Metric Source Details
MARKET SIZE 2018 150.58(USD Million)
MARKET SIZE 2024 155.4(USD Million)
MARKET SIZE 2035 234.65(USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR) 3.818% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Million
KEY COMPANIES PROFILED Poc Sweden, Giro Sport Design, Fox Racing, RSI Sports, Met Helmets, Abus, Bell Sports, Trek Bicycle Corporation, Bontrager, Nolan Helmets, Scott Sports, Smith Optics, Kask Srl, Lazer Sport, Specialized Bicycle Components
SEGMENTS COVERED Type, Application
KEY MARKET OPPORTUNITIES Growing demand for safety features, Increasing urban cycling participation, Rising popularity of e-bikes, Expansion of youth cycling programs, Integration of smart technology
KEY MARKET DYNAMICS increasing safety awareness, rising cycling popularity, technological advancements in design, urban biking initiatives, government regulations on safety
COUNTRIES COVERED US


Frequently Asked Questions (FAQ) :

The US Cycling Helmet Market is expected to be valued at 155.4 million USD in 2024.

By 2035, the market is projected to reach a value of 234.65 million USD.

The US Cycling Helmet Market is expected to grow at a CAGR of 3.818% from 2025 to 2035.

In 2024, Road Helmets are expected to be valued at 60.0 million USD, holding the largest market share.

The Sports Helmets segment is expected to be valued at 50.0 million USD in 2024 and 75.0 million USD in 2035.

The MTB Helmets segment is projected to increase from 45.4 million USD in 2024 to 69.65 million USD by 2035.

Key players in the market include Poc Sweden, Giro Sport Design, Fox Racing, and Bell Sports among others.

The market is witnessing trends such as increased safety awareness and technological advancements in helmet design.

Challenges in the market include price competition and consumer perception of helmet comfort and usability.

The growing popularity of cycling as a sport and leisure activity is driving demand for cycling helmets.

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