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    US Canned Tomatoes Market

    ID: MRFR/F-B & N/19626-HCR
    200 Pages
    Snehal Singh
    September 2025

    US Canned Tomatoes Market Research Report: By Type (Whole peeled tomatoes, Diced tomatoes, Stewed tomatoes, Others), By End-User (Residential, Commercial) and By Sales Channel (Offline Channels, Online Channels) - Forecast to 2035

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    US Canned Tomatoes Market Research Report — Forecast till 2035 Infographic
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    US Canned Tomatoes Market Summary

    The US Canned Tomatoes market is projected to grow from 1500 USD Million in 2024 to 2500 USD Million by 2035.

    Key Market Trends & Highlights

    US Canned Tomatoes Key Trends and Highlights

    • The market is expected to achieve a compound annual growth rate (CAGR) of 4.75 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 2500 USD Million, indicating robust growth.
    • In 2024, the market is valued at 1500 USD Million, reflecting a strong foundation for future expansion.
    • Growing adoption of canned tomatoes due to increasing consumer preference for convenience is a major market driver.

    Market Size & Forecast

    2024 Market Size 1500 (USD Million)
    2035 Market Size 2500 (USD Million)
    CAGR (2025 - 2035) 4.75%

    Major Players

    Apple Inc (US), Microsoft Corp (US), Amazon.com Inc (US), Alphabet Inc (US), Berkshire Hathaway Inc (US), Meta Platforms Inc (US), Tesla Inc (US), Johnson & Johnson (US), Visa Inc (US), Procter & Gamble Co (US)

    US Canned Tomatoes Market Trends

    The US Canned Tomatoes Market is witnessing significant shifts influenced by various factors that reflect broader consumer preferences and lifestyle changes. One of the key market drivers is the growing demand for convenience foods, as busy lifestyles push consumers towards ready-to-use products. Canned tomatoes are favored for their extended shelf life and ease of use, making them a staple in many American households. Additionally, there is an increasing awareness of health and nutrition, leading consumers to seek out organic and non-GMO options.

    This trend aligns with a broader movement toward healthier eating practices, where people are more inclined to examine ingredient labels and choose products that are minimally processed.Opportunities to be explored in the US market include the expansion of plant-based and vegetarian meal options. As more Americans adopt flexitarian diets, canned tomatoes serve as a versatile ingredient for a variety of recipes that cater to these dietary choices. Another burgeoning avenue is the incorporation of regional flavors and ethnic varieties, as consumers seek to diversify their meals and experiment with different cuisines.

    This aspect allows brands to innovate by introducing new flavors or unique blends that appeal to a wider audience. Trends in recent times show a rise in consumer interest in sustainable packaging and environmentally friendly practices within the food industry.Brands that adopt eco-friendly packaging solutions are likely to resonate well with environmentally conscious consumers. Furthermore, the shift towards online grocery shopping is changing how consumers access canned tomatoes, with e-commerce platforms gaining popularity, making it essential for brands to enhance their online presence.

    Overall, the US Canned Tomatoes Market reflects dynamic consumer behavior and a growing emphasis on health, sustainability, and convenience.

    Market Segment Insights

    US Canned Tomatoes Market Segment Insights:

    US Canned Tomatoes Market Segment Insights:

    Canned Tomatoes Market Type Insights

    Canned Tomatoes Market Type Insights

    The US Canned Tomatoes Market provides a diverse range of products categorized by Type, which includes Whole peeled tomatoes, Diced tomatoes, Stewed tomatoes, and Others. This segmentation plays a crucial role in catering to various consumer preferences and culinary uses, thereby enhancing the overall market dynamics.

    Whole peeled tomatoes have maintained a prominent position due to their versatility in recipes, being ideal for sauces, stews, and a plethora of Italian dishes, emphasizing their significant demand in kitchens across the United States.Diced tomatoes, on the other hand, are favored for their convenience and ease of use, often sought after by home cooks and food service providers alike, as they require less preparation time compared to whole tomatoes. The Stewed tomatoes segment has also garnered attention, often blended with spices and herbs, making them a favored choice for ready-made meal solutions or incorporation into comfort foods.

    The inclusion of Others’ in this segment signifies a variety of alternative canned tomato products, catering to niche markets or innovative culinary trends, which further diversifies the consumer base.This richness in Type segmentation reflects the US Canned Tomatoes Market's adaptability, addressing varying tastes and preferences driven by cultural influences and growing consumer awareness around nutrition and convenience. The rising trend of cooking at home, particularly post-pandemic, has significantly boosted the relevance of canned tomatoes, fostering a favorable environment for each Type in the marketplace.

    Overall, understanding these segments allows for better-targeted marketing strategies and product development, aligning with consumers’ evolving needs and enhancing market participation.

    Canned Tomatoes Market End-User Insights

    Canned Tomatoes Market End-User Insights

    The End-User segment of the US Canned Tomatoes Market plays a crucial role in shaping consumption patterns and driving overall market dynamics. This segment is primarily divided into Residential and Commercial use. The Residential sector, which represents households using canned tomatoes for daily meal preparation, showcases a strong commitment to convenience and long shelf life, making canned tomatoes a staple in American kitchens. With the rise in home cooking trends, especially during recent years, this sector has witnessed a surge in demand.

    Conversely, the Commercial segment, which includes restaurants, hotels, and food service providers, significantly influences the market through bulk purchases and diverse culinary applications. These establishments rely on canned tomatoes for consistent quality and availability, facilitating menu flexibility. The growth of the food service industry, particularly in urban areas, contributes heavily to the increased consumption of canned tomatoes. The importance of these segments underlines the diverse applications and preferences in the culinary practices of consumers, enhancing the overall landscape of the US Canned Tomatoes Market.

    The segmentation also highlights distinct consumer behavior, indicating opportunities for innovation and tailored marketing strategies to meet varying needs.

    Canned Tomatoes Market Sales Channel Insights

    Canned Tomatoes Market Sales Channel Insights

    The Sales Channel segment of the US Canned Tomatoes Market plays a crucial role in the overall distribution and accessibility of canned tomatoes to consumers. Both Offline Channels and Online Channels are integral to market dynamics, where traditional retail outlets have historically maintained a significant presence. Grocery stores, supermarkets, and convenience stores provide physical locations where consumers can make impulse purchases.

    However, the rise of Online Channels has transformed consumer buying behavior, offering convenience and a wider selection, particularly for niche products and brands that may not be available in local stores.As more consumers turn to e-commerce for their grocery needs, particularly younger generations and urban dwellers, the Online Channel is becoming increasingly significant. This shift not only caters to changing consumer preferences but also opens up opportunities for new market entrants and smaller brands to penetrate the market effectively.

    Additionally, the ongoing digital transformation across various industries is expected to enhance the efficiency of Online Channels through improved delivery and customer service practices, thereby contributing to sustained market growth.Understanding these dynamics within the US Canned Tomatoes Market segmentation allows stakeholders to strategize effectively in this evolving landscape.

    Get more detailed insights about US Canned Tomatoes Market Research Report — Forecast till 2035

    Key Players and Competitive Insights

    The US Canned Tomatoes Market is a dynamic and competitive landscape characterized by a diverse range of players, which include both local and international companies. Market participants compete on various fronts, including product quality, pricing, distribution efficiency, and brand reputation. The growth of this market is driven by increasing consumer demand for convenience foods, as well as the rising popularity of Mediterranean and Italian cuisines, which prominently feature canned tomatoes.

    The market landscape is influenced by changing consumer preferences towards healthy and organic options, along with the growth of the food processing industry, leading to an increase in the consumption of canned tomatoes across the country. As these dynamics evolve, companies must strategize to maintain their market positions while adapting to emerging trends.MFN Enterprises has made a significant impact within the US Canned Tomatoes Market, marking its presence through a focus on high-quality products and consistent distribution channels.

    The strength of MFN Enterprises lies in its ability to offer a broad selection of canned tomato products that cater to different consumer preferences, including organic and non-GMO options. The company has forged strong partnerships with retailers, ensuring strong market penetration and availability of its products across various grocery segments. Furthermore, MFN Enterprises is recognized for its competitive pricing strategy, which helps attract a wide range of customers while maintaining high product standards.

    This commitment to quality and accessibility enhances its brand loyalty among consumers in the US market.Cento stands out in the US Canned Tomatoes Market, known for its top-tier products that emphasize authenticity and historically rooted recipes. The company is particularly recognized for its premium canned tomatoes, which have been embraced for both culinary uses and versatility in various dishes. Cento has secured a strong market presence through its focus on traditional Italian tomato varieties, ensuring that consumers associate the brand with quality and flavor.

    The company's strengths also lie in its effective marketing strategies, which highlight the natural ingredients and certification of sources, appealing to health-conscious consumers. Moreover, Cento has engaged in strategic partnerships and collaborations to enhance product offerings and improve market reach. The company's ability to adapt to changing consumer demands while maintaining a robust supply chain has fortified its position, making it a competitive player in the US canned tomatoes landscape.

    Key Companies in the US Canned Tomatoes Market market include

    Industry Developments

    Recent developments in the US Canned Tomatoes Market indicate a growing demand for organic and sustainably sourced products. Companies like Del Monte Foods and Hunts have been increasing their product lines to include organic varieties, responding to consumer preferences shifting towards healthier options. In September 2023, Red Gold announced a significant increase in production to meet rising demand due to supply chain improvements and strategic partnerships with local farmers, enhancing their sourcing capabilities.

    In terms of mergers and acquisitions, B and G Foods completed the acquisition of a tomato processing facility in August 2023, which is expected to enhance their production capacity and market reach. Additionally, General Mills has been actively investing in technology for better canning practices to ensure product freshness while reducing waste, reflecting the industry’s focus on sustainability. Between 2021 and 2023, the market valuation for canned tomatoes has seen consistent growth, with Reports suggesting it has risen by approximately 15%, driven by increased consumer spending and the expansion of grocery retail channels in the US.

    As a result, major brands like Campbell Soup Company and Cento are also adapting their strategies to remain competitive in this evolving landscape.

    Market Segmentation

    Outlook

    Report Scope

    Report Scope:
    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 2.47(USD Billion)
    MARKET SIZE 2024 3.5(USD Billion)
    MARKET SIZE 2035 5.7(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 4.533% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED MFN Enterprises, Cento, Red Gold, Del Monte Foods, Stargazer, B and G Foods, Hunts, Libby's, La Valle, Conagra Brands, Dole Food Company, San Marzano, Campbell Soup Company, Private Label, General Mills
    SEGMENTS COVERED Type, End-User, Sales Channel
    KEY MARKET OPPORTUNITIES Organic canned tomato growth, Increased demand for convenience foods, Rising health consciousness among consumers, Expansion in e-commerce distribution, Innovative packaging solutions for freshness
    KEY MARKET DYNAMICS increasing health consciousness, convenience of canned products, competitive pricing strategies, diverse product offerings, sustainability concerns
    COUNTRIES COVERED US

    FAQs

    What is the projected market size of the US Canned Tomatoes Market in 2024?

    The US Canned Tomatoes Market is projected to be valued at 3.5 billion USD in 2024.

    What is the expected market size of the US Canned Tomatoes Market by 2035?

    By 2035, the US Canned Tomatoes Market is expected to reach 5.7 billion USD.

    What is the expected CAGR for the US Canned Tomatoes Market from 2025 to 2035?

    The expected CAGR for the US Canned Tomatoes Market from 2025 to 2035 is 4.533%.

    Which segment of the US Canned Tomatoes Market is expected to have the highest value in 2024?

    In 2024, diced tomatoes are expected to hold the highest value in the US Canned Tomatoes Market at 1.2 billion USD.

    What is the market value of whole peeled tomatoes in the US Canned Tomatoes Market for 2024?

    Whole peeled tomatoes are valued at 1.1 billion USD in the US Canned Tomatoes Market for 2024.

    Who are the key players in the US Canned Tomatoes Market?

    Key players in the US Canned Tomatoes Market include Del Monte Foods, Hunts, and Campbell Soup Company.

    What is the market value of stewed tomatoes in 2024?

    In 2024, the market value of stewed tomatoes is estimated at 0.9 billion USD.

    What opportunities exist in the US Canned Tomatoes Market?

    Opportunities in the US Canned Tomatoes Market include rising consumer demand for convenience foods and healthy options.

    How is the growth rate for diced tomatoes from 2025 to 2035?

    Diced tomatoes are projected to grow significantly alongside the overall market during the 2025 to 2035 period.

    What challenges are currently impacting the US Canned Tomatoes Market?

    Challenges affecting the US Canned Tomatoes Market include increasing competition and fluctuating raw material prices.

    Report Infographic
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    Customer Strories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

    Victoria Milne Founder
    Case Study

    Chemicals and Materials