U.S. Bicycle Market Research Report By Application (Racing, Transportation tools, Recreation) and By Type (E-bikes, Conventional bikes) - Forecast to 2035

US Bicycle Market Overview:

As per MRFR analysis, US Bicycle Market Size was estimated at 16.32 (USD Billion) in 2023. US Bicycle Market Industry is expected to grow from 17.5 (USD Billion) in 2024 to 35.0 (USD Billion) by 2035. US Bicycle Market CAGR (growth rate) is expected to be around 6.504% during the forecast period (2025 - 2035).

Key US Bicycle Market Trends Highlighted

US Bicycle Market is currently witnessing notable trends that are significantly shaping its landscape. Increasing health consciousness among consumers is one of the key market drivers, pushing more individuals to view cycling as an excellent way to stay fit while also reducing their carbon footprint. Furthermore, the growing focus on environmentally friendly transportation alternatives align with government initiatives that promote cycling infrastructure. This is not only evident in urban planning but also in the expansion of bike lanes and bike-sharing programs in major cities across US, making cycling more accessible and appealing to a broader audience.

Opportunities in US Bicycle Market include the potential to cater to diverse consumer segments, such as commuters, recreational users, and competitive cyclists. Electric bicycles, commonly known as e-bikes, are gaining substantial traction as they address barriers related to distance and physical exertion, opening avenues for both new and seasoned cyclists. The trend of combining sustainability with technology is being explored, with innovative bike designs and features appealing to environmentally minded consumers. In recent times, the rise of online retail has transformed how bicycles and cycling accessories are marketed and sold. This shift allows for a more significant reach to different demographics, particularly younger consumers who prefer shopping online.

Additionally, the emphasis on local community engagement and bike advocacy groups has fostered a culture that promotes cycling not only as a mode of transport but also as a lifestyle choice. Overall, these evolving trends indicate a dynamic shift in US Bicycle Market, highlighting health, sustainability, and accessibility as vital components driving the industry's growth.

US Bicycle Market Drivers

Growing Environmental Awareness

The growing concern for environmental protection is creating greater opportunities in the US Bicycle Market Industry. As concerns about carbon footprint and air quality worsen, many Americans are searching for green means of transport. According to an opinion poll conducted by the Environmental Protection Agency, in 2022, transport accounted for 29% of the total greenhouse gas emissions in the United States. As cities seek to cut down on the amount of cars on the road, the supply of bicycles as a green commuting mode will most likely increase.

Additionally, local authorities are starting to take part by constructing bike lanes and bike parkings, which encourages local cycling. This not only increases market opportunities but meets the needs of a growing portion of the population that is becoming more environmentally conscious. Notable organizations like The League of American Bicyclists are trying to promote the use of bicycles in efforts to reduce climate change by demonstrating how effective they can be in lowering emissions from vehicles within cities.

Increase in Health Consciousness

The growing trend of health consciousness among consumers is another key driver for US Bicycle Market Industry. As health issues related to sedentary lifestyles become more prevalent, individuals are increasingly turning to cycling as a form of exercise. According to the Centers for Disease Control and Prevention (CDC), approximately 75% of adults in US do not meet the recommended levels of physical activity. This is propelling many individuals to adopt cycling as a means to improve their health while enjoying the outdoors.

Fitness organizations and community health programs are promoting cycling events and recreational biking as ways to stay active, thereby further boosting the market. The correlation between health benefits and cycling is driving more people to purchase bicycles, making it a critical factor in industry’s growth.

Urbanization and Congestion

The rising levels of urbanization are significantly impacting US Bicycle Market Industry. As the urban population continues to grow, cities are becoming increasingly congested, leading to traffic jams and longer commutes. US Census Bureau reported that about 82% of the American population lives in urban areas, where congestion has increased, and commuting efficiency is becoming a priority. In light of this, many urban dwellers are opting for bicycles as a feasible alternative to cars.

City planners are also acknowledging cycling as a legitimate mode of transportation and are accordingly developing bicycle-friendly public policies. This urban shift is encouraging more efficient commuting options, thereby fueling the demand for bicycles. The support from urban development organizations and travel advocacy groups in promoting cycling infrastructure further solidifies its role in addressing urban congestion.

US Bicycle Market Segment Insights:

Bicycle Market Application Insights

The Application segment of US Bicycle Market highlights a dynamic shift towards diverse usage patterns, emphasizing specializations like Racing, Transportation tools, and Recreation. The rising interest in health and fitness has propelled the recreation segment, making cycling a popular leisure activity. With urban development focusing on eco-friendly transportation, bicycles emerge as reliable transportation tools, integrating seamlessly into daily commuting in cities and contributing to reduced carbon footprints. Cycling events and competitions continue to attract enthusiasts, thus boosting the racing segment significantly.

This creates a vibrant market landscape where bicycles are not only perceived as a mode of transport but also as part of a lifestyle choice, signifying an overall needle shift in consumer preferences. As urban areas increasingly invest in cycling infrastructure, opportunities abound for further enhancing the visibility and utilization of bicycles for practical purposes, health, and competitive environments alike. Collectively, these factors solidify the Application segment's crucial role in the evolving US Bicycle Market, with substantial implications for market strategies and product development.

Travelers and commuters are opting for bicycles, viewing them as viable alternatives to conventional vehicles, which enhances the importance of the transportation tools segment. This not only reflects changing consumer behavior but also aligns with broader sustainability goals promoted by various governmental initiatives, thus enriching US Bicycle Market revenue framework. Ultimately, as segments like Racing gain momentum through event funding and sponsorships, and Recreation increasingly captures family and casual users, the market continues to expand and diversify, showcasing the various dimensions of the bicycle as an essential aspect of modern society.

Bicycle Market Type Insights

US Bicycle Market has shown robust growth with a clear segmentation based on Type, particularly featuring E-bikes and Conventional bikes. E-bikes have captured a significant share of the market, provided convenience and encouraging newer cyclists to engage in sustainable commuting. Their rise is attributed to advancements in battery technology and increasing environmental awareness among consumers, contributing to their increasing popularity across urban areas. On the other hand, Conventional bikes remain a staple choice, favored for recreational activities and fitness.

They appeal to a broad demographic, especially those investing in health and outdoor experiences. The rising trend of outdoor activities in US is fostering demand for both types, with cities investing in infrastructure to support cycling. This enhanced focus on sustainability and health is expected to drive US Bicycle Market revenue, fostering opportunities for innovation and growth in manufacturing as these segments adapt to consumer demands and preferences. Notably, the evolving lifestyle choices among Americans further accentuate the importance of these segments in achieving market growth and a more bike-friendly environment.

US Bicycle Market Key Players and Competitive Insights:

US Bicycle Market has become increasingly competitive over the past few years, driven by a growing interest in cycling as a means of transportation, recreation, and fitness. This surge in popularity has attracted numerous industry players, each striving to establish a strong foothold. The market features a wide range of bicycles, from traditional road and mountain bikes to electric bicycles and niche products catering to specific consumer needs. As the landscape evolves, companies are leveraging innovative designs, advanced technology, and sustainability initiatives to differentiate themselves and capture consumer attention. Market dynamics are influenced by factors such as demographic trends, urbanization, and a heightened focus on health and wellness, all contributing to the competitive nature of this vibrant sector.

In the context of US Bicycle Market, Raleigh has solidified its position through a blend of classic heritage and modern innovation. The brand is renowned for its diverse range of bicycles that appeal to various demographics, including city commuters, recreational cyclists, and serious athletes. Raleigh's strengths lie in its established reputation for quality, durability, and performance, which resonate with consumers looking for reliable cycling options. The company also emphasizes community engagement and cycling advocacy, creating a loyal customer base that values its commitment to promoting cycling as a lifestyle. With a robust distribution network across retail channels, Raleigh effectively reaches its target audience, ensuring a significant market presence while continuously exploring opportunities for growth through new product developments that align with evolving consumer preferences.

Electra Bicycle Company has carved a niche for itself within US Bicycle Market, particularly with its emphasis on lifestyle-oriented bicycles that combine style with functionality. Known for its laid-back cruiser bikes, Electra appeals to casual riders and those looking for comfortable, aesthetically pleasing options for urban commuting and leisure. The company's strengths include a vibrant design ethos that resonates with consumers and a commitment to enhancing the biking experience through innovative features, such as patented technologies. Electra has successfully positioned itself in the market by focusing on unique branding efforts and strategic partnerships, contributing to its visibility and recognition. Moreover, through various mergers and acquisitions, Electra has expanded its product lineup and market reach, ensuring it stays competitive amidst the dynamic trends in the bicycle industry while continuing to emphasize its core value of fun and freedom in cycling.

Key Companies in US Bicycle Market Include:

• Raleigh


• Electra Bicycle Company


• Bianchi


• Nishiki


• Surly Bikes


• Specialized Bicycle Components


• GT Bicycles


• Felt Bicycles


• Giant Bicycle


• Trek Bicycle Corporation


• Diamondback


• Santa Cruz Bicycles


• Haro Bikes


• Cannondale


• KHS Bicycles

US Bicycle Market Industry Developments

Recent developments in US Bicycle Market have shown significant growth, propelled by the continued surge in cycling demand stemming from the COVID-19 pandemic. Key players like Trek Bicycle Corporation, Specialized Bicycle Components, and Giant Bicycle have reported increased sales, with overall bicycle sales in US rising by over 20% in the past fiscal year. Additionally, various companies such as Cannondale and Haro Bikes have expanded their product lines to cater to an evolving consumer base that favors electric bicycles and high-performance models.

A notable acquisition involved the purchasing of Felt Bicycles by the Swedish firm Advanced Sports Enterprises in March 2022, marking a strategic move to enhance their portfolio in the e-bike segment. Furthermore, US government has made investments in cycling infrastructure, advocating for greener transportation alternatives, which further ignites interest and participation in cycling activities. Overall, the bicycle market is experiencing dynamic shifts influenced by consumer preferences, operational expansions, and supportive policies geared toward sustainable transportation solutions.

Bicycle Market Segmentation Insights

Bicycle Market Application Outlook

• Racing


• Transportation tools


• Recreation

Bicycle Market Type Outlook

• E-bikes


• Conventional bikes

Report Attribute/Metric	Details
Market Size 2023	16.32 (USD Billion)
Market Size 2024	17.5 (USD Billion)
Market Size 2035	35.0 (USD Billion)
Compound Annual Growth Rate (CAGR)	6.504% (2025 - 2035)
Report Coverage	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year	2024
Market Forecast Period	2025 - 2035
Historical Data	2019 - 2024
Market Forecast Units	USD Billion
Key Companies Profiled	Raleigh, Electra Bicycle Company, Bianchi, Nishiki, Surly Bikes, Specialized Bicycle Components, GT Bicycles, Felt Bicycles, Giant Bicycle, Trek Bicycle Corporation, Diamondback, Santa Cruz Bicycles, Haro Bikes, Cannondale, KHS Bicycles
Segments Covered	Application, Type
Key Market Opportunities	Electric bicycles growth, Sustainability in materials, Urban cycling infrastructure investment, Bicycle-sharing programs expansion, Health and fitness trend integration
Key Market Dynamics	increasing urbanization , growing environmental awareness , rise in health consciousness , e-commerce expansion , bike-sharing popularity
Countries Covered	US