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    US Backup Power Market

    ID: MRFR/E&P/14723-HCR
    200 Pages
    Chitranshi Jaiswal
    September 2025

    US Backup Power Market Research Report By Type (Diesel Generators, Gas Generators, Solar Generators, Others), By Application (Standby Power, Prime Power, Peak Power), and By End User (Residential, Commercial, Industrial, Others)-Forecast to 2035

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    Table of Contents

    US Backup Power Market Summary

    The United States Backup Power market is projected to grow from 2.8 USD billion in 2024 to 5.5 USD billion by 2035, reflecting a robust growth trajectory.

    Key Market Trends & Highlights

    US Backup Power Key Trends and Highlights

    • The market is expected to achieve a compound annual growth rate (CAGR) of 6.33 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 5.5 USD billion, indicating substantial growth potential.
    • In 2024, the market is valued at 2.8 USD billion, laying a solid foundation for future expansion.
    • Growing adoption of backup power solutions due to increasing energy reliability concerns is a major market driver.

    Market Size & Forecast

    2024 Market Size 2.8 (USD Billion)
    2035 Market Size 5.5 (USD Billion)
    CAGR (2025-2035) 6.33%

    Major Players

    Nissan, Samsung, Raymond James, Kohler, Cummins, Generac Holdings, Briggs & Stratton, Siemens, Mitsubishi Electric, Eaton, Schneider Electric, Honda, Tesla, GE

    US Backup Power Market Trends

    The US Backup Power Market is witnessing significant growth driven by several factors. One of the key market drivers is the increasing frequency of extreme weather events, such as hurricanes, storms, and heat waves, which often lead to power outages across various states.

    The demand for reliable electricity supply has made backup power systems essential for residential, commercial, and industrial sectors, leading to a surge in the adoption of generators and uninterruptible power supplies (UPS). Another important driver is the rising awareness of energy resilience, which has prompted both individuals and businesses to invest in backup power solutions to ensure uninterrupted operations during outages.Emerging trends focus on developing more eco-friendly and effective alternatives for backup power. This includes a growing interest in backup power sources like solar generators and battery storage systems that contribute to cleaner energy in the US.

    Improvement in energy storage and management systems has also gained focus, enabling users to optimize energy consumption and reduce expenses.

    There is also an increasing trend toward smart home and building technologies, which allows for the integration of backup power systems with home energy management systems that redefine energy consumption. There are opportunities for the adoption of backup power systems within commercial establishments such as healthcare, data centers, and other critical infrastructure sectors.

    As regulatory bodies continue to advocate for improved energy resilience and sustainability, businesses are encouraged to explore backup power technologies that can accommodate future demand. Furthermore, government incentives and programs aimed at supporting clean energy solutions present an additional opportunity for growth in the US Backup Power Market.

    Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

    US Backup Power Market Drivers

    Market Segment Insights

    Backup Power Market Type Insights

    Backup Power Market Type Insights

    The US Backup Power Market continues to evolve, primarily segmented into various types, including Diesel Generators, Gas Generators, Solar Generators, and Others. Diesel Generators have long been recognized for their reliability and robust performance, particularly in industrial applications where continuous power supply is crucial.

    Their ability to deliver high power output under various conditions makes them a popular choice, especially during extended outages. Conversely, Gas Generators have been gaining traction due to their comparatively lower emissions and operational costs, making them more environmentally friendly while still ensuring sufficient power backup capabilities for both commercial and residential use.The growing shift towards sustainable energy solutions has led to increasing adoption of Solar Generators, which harness renewable energy, appealing to eco-conscious consumers and businesses aiming to decrease their carbon footprint and fuel costs.

    As technology progresses, reliability and efficiency improvements in Solar Generators enhance their attractiveness in the backup power market. The 'Others' category encompasses a diverse array of backup power solutions, including battery storage systems and micro turbines, providing flexibility and innovative alternatives to traditional generators.This type of diversity in the US Backup Power Market serves as a reflection of changing energy dynamics, market demands for sustainability, and the need for systematic power reliability.

    Increasing incidences of severe weather conditions and aging infrastructure are driving the necessity for dependable backup power solutions, further bolstering the importance of several types available within the market. The comprehensive data and insights derived from the US Backup Power Market segmentation highlight the dynamic landscape that is shaping the future of energy resilience and stability in the region.The growing interest in hybrid systems that combine different backup power technologies also points to an increasingly integrated approach to energy solutions across the board, accommodating the ever-evolving needs of consumers and industries alike.

    Backup Power Market Application Insights

    Backup Power Market Application Insights

    The US Backup Power Market, focusing on the Application segment, demonstrates a growing presence in various industries. Standby Power is crucial for sectors like telecommunications, retail, and healthcare, providing electricity during outages and ensuring operational continuity.

    Its demand has surged due to the increasing frequency of power outages across the US, driven by aging infrastructure and extreme weather patterns. Prime Power serves industries requiring continuous power supply, such as manufacturing and construction, highlighting its importance for productivity and efficiency.Peak Power, although less commonly discussed, addresses short-term energy needs during high-demand periods, making it vital for utility companies managing grid stability. Overall, the diverse Applications within the US Backup Power Market are driven by the need for reliability, safety, and performance, as businesses increasingly rely on backup systems to mitigate risks associated with power interruptions.

    As these applications evolve, innovations in technology and shifts in regulatory frameworks will shape market dynamics, presenting both challenges and opportunities for stakeholders.

    Backup Power Market End User Insights

    Backup Power Market End User Insights

    The End User segment in the US Backup Power Market plays a crucial role in shaping the overall market dynamics. As power outages become more frequent due to increasing climate-related events and aging infrastructure, the demand for reliable backup solutions has escalated across various sectors.

    The Residential segment is significantly driven by homeowners seeking uninterrupted power supply for essential appliances and security systems, highlighting its importance in personal safety and comfort. Meanwhile, the Commercial sector, encompassing businesses and retail establishments, relies heavily on backup power to maintain operations and safeguard critical data during outages.The Industrial segment, representing manufacturing and heavy industries, also demands robust backup solutions to prevent costly downtime and efficiently manage production processes. Other categories within this segment address niche markets like healthcare facilities and data centers, where consistent power supply is essential for operational integrity.

    Overall, the diverse needs of these end users create significant opportunities for innovation and development in the US Backup Power Market, driving advancements in energy storage and generation technologies.The growing focus on sustainability and resilience further accentuates the relevance of this market segment as it adapts to meet future energy demands.

    Get more detailed insights about US Backup Power Market Research Report-Forecast to 2035

    Regional Insights

    Key Players and Competitive Insights

    The US Backup Power Market has been experiencing significant growth due to increasing demand for reliable power solutions in various sectors such as residential, commercial, and industrial. This market is characterized by a dynamic competitive landscape where companies are continually evolving their offerings and strategies to capture market share.

    Factors such as rising instances of natural disasters, power outages, and the increasing integration of renewable energy sources are driving demand for backup power solutions. Consequently, manufacturers are investing in advanced technologies and innovative solutions to enhance their product offerings, which leads to heightened competition among key players.

    The market features a diverse range of products, including generators, UPS systems, and energy storage solutions, with companies vying to develop effective mechanisms that address consumer needs in reliability and efficiency.

    Nissan holds a prominent position in the US Backup Power Market, primarily due to its expertise in electric vehicles and energy storage solutions. The company's focus on sustainability and innovation has led to the development of advanced battery technologies, which are applicable in both automotive and backup power applications. Nissan’s strengths lie in its established reputation for reliability, strong brand presence, and commitment to sustainability.

    Its battery technology not only supports electric vehicles but also facilitates backup power solutions, establishing a competitive edge in the market. Through strategic partnerships and innovative projects, Nissan has been able to enhance its market presence, engaging with stakeholders interested in sustainable energy solutions and resilient power supplies.Samsung has made significant strides in the US Backup Power Market, leveraging its technological prowess to offer cutting-edge energy solutions. The company provides a range of products, including energy storage systems and smart backup power solutions, aimed at improving energy efficiency for both commercial and residential clients.

    Samsung's strengths in this market stem from its robust research and development capabilities, allowing it to innovate rapidly and adapt to changing market needs.

    Furthermore, Samsung has been actively pursuing mergers and acquisitions to strengthen its position, seeking synergies that enhance its product offerings and expand its market footprint. The company's focus on integrating smart home technologies with backup power solutions allows it to cater to a growing consumer base that prioritizes energy management and sustainability, reinforcing its competitive stance within the US market.

    Key Companies in the US Backup Power Market market include

    Industry Developments

    Market Segmentation

    Backup Power Market Type Outlook

    • Standby Power
    • Prime Power
    • Peak Power

    Backup Power Market End User Outlook

    • Residential
    • Commercial
    • Industrial
    • Others

    Backup Power Market Application Outlook

    • Residential
    • Commercial
    • Industrial
    • Others

    Report Scope

    Report Attribute/Metric Details
    Market Size 2023 2.62 (USD Billion)
    Market Size 2024 2.8 (USD Billion)
    Market Size 2035 5.5 (USD Billion)
    Compound Annual Growth Rate (CAGR) 6.33% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019 - 2024
    Market Forecast Units USD Billion
    Key Companies Profiled Nissan, Samsung, Raymond James, Kohler, Cummins, Generac Holdings, Briggs & Stratton, Siemens, Mitsubishi Electric, Eaton, Schneider Electric, Honda, Tesla, GE
    Segments Covered Type, Application, End User
    Key Market Opportunities Increased demand for renewable energy, Expanding electric vehicle charging stations, Rising frequency of power outages, Growth in critical infrastructure reliance, Government incentives for backup systems
    Key Market Dynamics Growing renewable energy adoption, Increasing power outage frequency, Technological advancements in batteries, Government incentives and regulations, Rising consumer awareness and acceptance
    Countries Covered US

    Market Highlights

    Author
    Chitranshi Jaiswal
    Research Analyst Level I

    In her 3 years of experience in the market research field, she has handled critical cross-domain projects. She has an in-depth knowledge of market estimation & analysis, problem-solving, primary as well as secondary research, and team management.She holds an engineering degree and is an MBA professional from a well-known university, capable of evaluating the market and competitive conditions. An exceptional strategist with excellent communication skills and a passion for delivering cutting-edge & practical insights for the market. Proficient in multi-tasking, and can successfully deal with competing demands, while maintaining complete confidentiality. Generated business through active client and project development, networking, and high-quality responses. Her knowledge and skills have helped in making solid business decisions, securing funding from investors, and avoiding business failures.

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    FAQs

    What is the projected market size of the US Backup Power Market by 2035?

    By 2035, the US Backup Power Market is expected to be valued at 5.5 billion USD.

    What was the market value of Diesel Generators in 2024?

    In 2024, the market value for Diesel Generators is projected to be 1.2 billion USD.

    What is the expected Compound Annual Growth Rate (CAGR) for the US Backup Power Market from 2025 to 2035?

    The US Backup Power Market is expected to grow at a CAGR of 6.33% from 2025 to 2035.

    Which company is a significant player in the US Backup Power Market?

    Key players in the US Backup Power Market include Generac Holdings, Cummins, and Kohler, among others.

    What is the market value of Solar Generators in 2035?

    The market value for Solar Generators is expected to reach 1.3 billion USD by 2035.

    How much is the Gas Generators segment valued at in 2024?

    In 2024, the Gas Generators segment is valued at 0.8 billion USD.

    What is the expected market size for the Others category in 2035?

    The Others category is expected to remain valued at 0.2 billion USD by 2035.

    What growth opportunities are present in the US Backup Power Market?

    The market presents growth opportunities due to increasing reliance on backup power solutions amid energy reliability concerns.

    What are the driving factors for the growth of the US Backup Power Market?

    Driving factors include the rising demand for uninterrupted power supply and the growing frequency of power outages.

    What was the market valuation for Backup Power in 2024?

    The overall market for Backup Power is valued at 2.8 billion USD in 2024.

    1. EXECUTIVE SUMMARY
      1. Market Overview
      2. Key Findings
      3. Market Segmentation
      4. Competitive Landscape
      5. Challenges and Opportunities
    2. Future Outlook
    3. MARKET INTRODUCTION
      1. Definition
      2. Scope of the study
        1. Research Objective
        2. Assumption
        3. Limitations
    4. RESEARCH METHODOLOGY
      1. Overview
    5. Data Mining
      1. Secondary Research
      2. Primary Research
    6. Primary Interviews and Information Gathering Process
      1. Breakdown of Primary
    7. Respondents
      1. Forecasting Model
      2. Market Size Estimation
    8. Bottom-Up Approach
      1. Top-Down Approach
      2. Data Triangulation
      3. Validation
    9. MARKET DYNAMICS
      1. Overview
      2. Drivers
      3. Restraints
      4. Opportunities
    10. MARKET FACTOR ANALYSIS
      1. Value chain Analysis
      2. Porter's Five Forces
    11. Analysis
      1. Bargaining Power of Suppliers
        1. Bargaining Power
    12. of Buyers
      1. Threat of New Entrants
        1. Threat of Substitutes
        2. Intensity of Rivalry
      2. COVID-19 Impact Analysis
    13. Market Impact Analysis
      1. Regional Impact
        1. Opportunity and
    14. Threat Analysis
    15. US BACKUP POWER MARKET, BY TYPE (USD BILLION)
      1. Diesel Generators
      2. Gas Generators
      3. Solar Generators
      4. Others
    16. US BACKUP POWER MARKET, BY APPLICATION (USD BILLION)
      1. Standby Power
      2. Prime Power
      3. Peak Power
    17. US
    18. BACKUP POWER MARKET, BY END USER (USD BILLION)
      1. Residential
    19. Commercial
      1. Industrial
      2. Others
    20. COMPETITIVE LANDSCAPE
      1. Overview
      2. Competitive Analysis
      3. Market
    21. share Analysis
      1. Major Growth Strategy in the Backup Power Market
    22. Competitive Benchmarking
      1. Leading Players in Terms of Number of Developments
    23. in the Backup Power Market
      1. Key developments and growth strategies
        1. New Product Launch/Service Deployment
        2. Merger & Acquisitions
        3. Joint Ventures
      2. Major Players Financial Matrix
    24. Sales and Operating Income
      1. Major Players R&D Expenditure. 2023
    25. COMPANY PROFILES
      1. Nissan
        1. Financial Overview
        2. Products Offered
        3. Key Developments
        4. SWOT Analysis
        5. Key Strategies
      2. Samsung
        1. Financial Overview
        2. Products Offered
        3. Key Developments
        4. SWOT
    26. Analysis
      1. Key Strategies
      2. Raymond James
        1. Financial
    27. Overview
      1. Products Offered
        1. Key Developments
    28. SWOT Analysis
      1. Key Strategies
      2. Kohler
        1. Financial
    29. Overview
      1. Products Offered
        1. Key Developments
    30. SWOT Analysis
      1. Key Strategies
      2. Cummins
        1. Financial
    31. Overview
      1. Products Offered
        1. Key Developments
    32. SWOT Analysis
      1. Key Strategies
      2. Generac Holdings
    33. Financial Overview
      1. Products Offered
        1. Key Developments
        2. SWOT Analysis
        3. Key Strategies
      2. Briggs &
    34. Stratton
      1. Financial Overview
        1. Products Offered
    35. Key Developments
      1. SWOT Analysis
        1. Key Strategies
    36. Siemens
      1. Financial Overview
        1. Products Offered
    37. Key Developments
      1. SWOT Analysis
        1. Key Strategies
    38. Mitsubishi Electric
      1. Financial Overview
        1. Products Offered
        2. Key Developments
        3. SWOT Analysis
        4. Key Strategies
      2. Eaton
        1. Financial Overview
        2. Products Offered
        3. Key Developments
        4. SWOT Analysis
        5. Key
    39. Strategies
      1. Schneider Electric
        1. Financial Overview
        2. Products Offered
        3. Key Developments
        4. SWOT
    40. Analysis
      1. Key Strategies
      2. Honda
        1. Financial
    41. Overview
      1. Products Offered
        1. Key Developments
    42. SWOT Analysis
      1. Key Strategies
      2. Tesla
        1. Financial
    43. Overview
      1. Products Offered
        1. Key Developments
    44. SWOT Analysis
      1. Key Strategies
      2. GE
        1. Financial
    45. Overview
      1. Products Offered
        1. Key Developments
    46. SWOT Analysis
      1. Key Strategies
    47. APPENDIX
      1. References
      2. Related Reports
    48. LIST OF ASSUMPTIONS
    49. FORECAST, BY TYPE, 2019-2035 (USD BILLIONS)
    50. SIZE ESTIMATES & FORECAST, BY APPLICATION, 2019-2035 (USD BILLIONS)
    51. US BACKUP POWER MARKET SIZE ESTIMATES & FORECAST, BY END USER, 2019-2035
    52. (USD BILLIONS)
    53. ACQUISITION/PARTNERSHIP
    54. MARKET SYNOPSIS
    55. US BACKUP POWER MARKET ANALYSIS BY APPLICATION
    56. MARKET ANALYSIS BY END USER
    57. MARKET
    58. BACKUP POWER MARKET
    59. SUPPLY / VALUE CHAIN: BACKUP POWER MARKET
    60. BY TYPE, 2025 (% SHARE)
    61. (USD Billions)
    62. BACKUP POWER MARKET, BY END USER, 2019 TO 2035 (USD Billions)
    63. OF MAJOR COMPETITOR

    US Backup Power Market Segmentation

    • Backup Power Market By Type (USD Billion, 2019-2035)

      • Diesel Generators

      • Gas Generators

      • Solar Generators

      • Others



    • Backup Power Market By Application (USD Billion, 2019-2035)

      • Standby Power

      • Prime Power

      • Peak Power



    • Backup Power Market By End User (USD Billion, 2019-2035)

      • Residential

      • Commercial

      • Industrial

      • Others

    Report Infographic
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    Customer Strories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

    Victoria Milne Founder
    Case Study

    Chemicals and Materials