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Under Floor Heating Market Share

ID: MRFR//0331-HCR | 110 Pages | Author: Sakshi Gupta| November 2024

The increasing consciousness with regard to saving energy and the stringent standards and regulations put forward by the governing authority on energy conservation have made industries and building owners adopt the under floor heating system to combat the extreme climatic conditions. The technologies of recent advancement, its ease of installation together with very low maintenance cost has pulled many families to install under floor heating systems. These were the main reasons for the coming of the factories and the construction sector as well. The companies in turn can be seen as the major market drivers.

As the Under Floor Heating industry transforms into an ever-dynamic market, the companies used multiple market share positioning tactics to develop a unique identity of themselves and stand out in the market. Product differentiation and technological innovation are one of the most important strategies used by the company. Manufacturers spend money in R&D to develop new and innovative systems for underfloor heating, which offer unique features, including energy efficiency, smart controls, or they work with many different flooring types. Through introducing leading-edge technologies, companies will have the opportunity to attract customers on the lookout for innovative yet effective heating solutions for either residential or commercial purposes.

Though pricing is a critical factor in Under Floor Heating market competitiveness, positioning is primarily based on other attributes. Others firms take the cost leadership approach to this market by providing competitive prices on their systems to attract the customers with limited budgets. On the other hand, companies which specialize in high quality, sophisticated technology, or more features argue for premium pricing strategies. This luxury approach goes after customers who are choosing for products that provide good quality, which leads to a higher profit margin and perception of added value.

An elaborate and powerful distribution network is vital to growth and occupying of the market positioning. The businesses co-operate with suppliers, installers, and home improvement stores to see that the distribution of Under Floor Heating units is across the country. A well established distribution network could however reach the market to the maximum extent and make it easier for the customers when making a house plan or when renovating. Availability is on one hand a determining factor for the choice of the product and hence it is prudent for firms to position their goods in a manner that will satisfy the demand.

Collaborations and strategic partnerships form the cornerstone of market share positioning strategies in the UFH industry as well. Through collaboration with home builders, architects, or vendors of compatible goods, businesses are enabled to use each other’s experience, gain new market shares, and undividedly tackle installation and integration issues. Collaborative actions, associated or joint activities, and strategic acquisitions play a great role in a business`s market share and in general the company`s standing in the Underfloor Heating Market.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2023
Forecast Period 2024-2032
Growth Rate 5.14% (2024-2032)

Global Under Floor Heating Market Overview


Under Floor Heating Market Size was valued at USD 4.13 billion in 2023. The Under Floor Heating industry is projected to grow from USD 4.37 Billion in 2024 to USD 6.53 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.14% during the forecast period (2024 - 2032). Increased aspect of the underfloor heating systems adds to the market value are the key market drivers enhancing the market growth.


Under Floor Heating Market Overview


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Under Floor Heating Market Trends




  • Increasing investments in new infrastructure development is driving the market growth




The hydronic underfloor heating technology has witnessed significant advancements since world war II. With the growing demand for efficient heating solutions in urban areas and the rise of green building projects, the demand for underfloor heating systems is expected to increase. Developing nations' residential, commercial, and industrial sectors are driving market growth. Extreme climatic conditions worldwide also contribute to the demand for underfloor heating systems. Governments and private players collaborate to provide efficient heating in cold regions, further driving market penetration. Adopting ready-to-use heating mat technology and reduced installation costs have fueled the demand for underfloor heating in residential and commercial establishments. This factor drives Market CAGR.


Additionally, the market growth of under-floor heating systems is highly influenced by government policies and regulations. European countries have shown great interest in reducing 40% of total carbon emissions in the commercial and domestic sectors by 2030. This perspective is more likely to influence the growth of the Under floor heating market. Thus, driving the Under Floor Heating market revenue.December 2023: Honeywell announced the launch of its new Home Comfort Pro Thermostat with Geofencing technology. This smart thermostat allows homeowners to remotely control their underfloor heating systems, further enhancing convenience and energy savings.


Under Floor Heating Market Segment Insights


Under Floor Heating Information Insights


The Under Floor Heating market segmentation, based on information, includes electric system components [heating cables, heating mats, sensors and thermostats], hydronic system components [heating pipes, manifolds, sensors and thermostats]. The electric system components [heating cables, heating mats and sensors and thermostats]segment dominated the market because they offer precise temperature control, quick response times, and can be retrofitted into existing buildings. Electric underfloor heating systems are particularly popular in residential applications, such as homes and apartments, where simplicity and flexibility are key factors.


Under Floor Heating Sub System Insights


Based on subsystems, the Under Floor Heating market segmentation includes heating systems [pipes, cables and distribution units] and control systems [sensors and control interfaces]. The heating systems [pipes, cables and distribution units]segment dominated the market because it generates and distributes heat that provides comfort. The quality and performance of the heating systems directly impact the overall effectiveness of the underfloor heating system. Secondly, advancements in heating technologies and materials have made heating systems more efficient, reliable, and cost-effective, driving their dominance in the market.


Figure 1: Under Floor Heating Market, By Subsystem, 2022 & 2032 (USD billion) Under Floor Heating Market, By SubsystemSource: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Under Floor Heating System Type Insights


Based on system type, the Under Floor Heating market segmentation includes Dry/Electric, Wet/Hydronic. The wet/hydronic segment dominated the market; due to the energy efficiency and even heat distribution provided by hydronic systems aligning with the growing demand for sustainable and comfortable heating solutions. Hydronic systems are particularly favored in regions with colder climates or where energy costs are a significant consideration.


Under Floor Heating Offering Insights


Based on the Offering, the Under Floor Heating market segmentation includes hardware, and services. The hardware segment dominated the market because iti s essential for physically implementing underfloor heating systems. Customers require reliable and high-quality components to ensure the proper functioning of their heating systems. The availability and performance of hardware components significantly impact the overall customer experience and satisfaction.


Under Floor Heating Installation Type Insights


Based on installation type, the Under Floor Heating market segmentation includes new and retrofit installations. The retrofit installations segment dominated the market because it offers an opportunity to upgrade existing buildings with underfloor heating systems without major construction or alterations. This makes it a popular choice for homeowners and building owners looking to enhance comfort levels and energy efficiency without undergoing extensive renovation.


Under Floor Heating Regional Insights


By Region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North American Under Floor Heating Market area will dominate this market due to the factors such as the introduction of energy efficiency standards, rising standard of living, and demand for space underfloor heating due to extreme climatic conditions.


Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure2: GLOBAL UNDER FLOOR HEATING MARKET SHARE BY REGION 2022 (%) GLOBAL UNDER FLOOR HEATING MARKET SHARE BY REGION 2022Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Europe, under the Floor Heating market, accounts for the second-largest market share due to the ongoing promotion trend of electric underfloor heating systems in the region that drives the market's growth. Further, the German Under Floor Heating market had the largest market share, and the UK Under Floor Heating market was the fastest-growing market in the European Region.


The Asia-Pacific Under Floor Heating Market is expected to grow fastest from 2023 to 2032. This aspect of the underfloor heating systems adds to the market value. Moreover, the China’sUnder Under Floor Heating market held the largest market share, and the IndianUnder Floor Heating market was the fastest-growing market in the Asia-Pacific region.


Under Floor Heating Key Market Players& Competitive Insights


Leading market players are investing heavily in research and development to expand their product lines, which will help the Under Floor Heating market grow even more. Market participants are also undertaking various strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. The Under Floor Heating industry must offer cost-effective items to expand and survive in a more competitive and rising market climate.


Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the Under Floor Heating industry to benefit clients and increase the market sector. The Under Floor Heating industry has offered some of the most significant advantages in recent years. Major players in the Under Floor Heating market, including Uponor Corporation (Finland), Danfoss A/S (Denmark), Emersion Electric Co. (US), Robert Bosch GmbH (Germany), Honeywell International Inc. (US), Nexans (UK), Incognito Heat Co Ltd. (Scotland), Rayotec Ltd. (UK), Robot uk ltd (UK), Uheat (UK), and Solfex Ltd. (UK).


Unitherm Heating Systems has been at the forefront of offering engineered heating system solutions for the residential and commercial markets. The company was initially set up to design and supply underfloor heating systems but soon recognized the demand in the market for fully integrated system solutions. Unitherm Heating Systems has unveiled an innovative underfloor heating solution kit specifically designed for contractors and developers in the UK. The company boasts an impressive turnaround time of 48 hours, providing customers with a comprehensive design and accurate pricing upon receiving an order.


Daikin Industries, Ltd. is a multinational conglomerate known for being the world's largest manufacturer of air conditioners. They recently unveiled their latest innovation, the Daikin Altherma 3 H MT. This sustainable heating system is designed to deliver optimal performance in both cold and warm regions. Unlike traditional heating systems, the Daikin Altherma 3 H MT utilizes external air to generate the necessary amount of hot and warm water, even in extreme conditions as cold as -28°C.


Key Companies in the Under Floor Heating Market Include




  • Uponor (Finland)




  • Honeywell (US)




  • Vent Electric (UK)




  • Warmup (UK)




  • Rehau (Switzerland)




  • Emerson (US)




  • Robert Bosch(Germany)




  • Danfoss (Denmark)




  • Pentair (US)




  • Mitsubishi Electric (Japan)




  • Siemens (Germany)




  • Schneider Electric (Fran




Under Floor Heating Industry Developments


Sept 2020: Atlantech Online announced they had lit Anthem Row with fiber. The tenants on 700 K Street, NW, and 800 K Street can now enjoy high-speed Internet bandwidth at affordable prices. Atlantech's Hosted PBX Service service can be utilized by tenants adding to the company's legacy.


Oct 2020: Vonage partnered with Hacktoberfest to encourage and celebrate contributions to the Open Source community. The company plans to help by giving access to their libraries, code snippets, and demos on GitHub.


Under Floor Heating Market Segmentation


Under Floor Heating Component Outlook




  • Electric System Components [Heating Cables, Heating Mats, Sensors and Thermostats]




  • Hydronic System Components [Heating Pipes, Manifolds, Sensors and Thermostats]




Under Floor Heating Subsystem Outlook




  • Heating Systems [Pipes, Cables and Distribution Units]




  • Control Systems [Sensors and Control Interfaces]




Under Floor Heating System Type Outlook




  • Dry/Electric




  • Wet/Hydronic




Under Floor Heating Offering Outlook




  • Hardware




  • Services




Under Floor Heating Installation Type Outlook




  • New Installations




  • Retrofit Installations




Under Floor Heating Regional Outlook




  • North America



    • US

    • Canada






  • Europe



    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe




  • Asia-Pacific



    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific






  • Rest of the World



    • Middle East

    • Africa

    • Latin America



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