Global Thermal Underwear Market
On Mar.03, 2023, Versarien announced the launch of Umbro's ProTraining Elite range in Europe, incorporating the Company's Graphene-Wear technology. Umbro's new ProTraining Elite range includes long-sleeve running tops, base layers, and running tights with Versarien's Graphene-Wear ink formula printed inside. The Graphene-Wear formula features novel properties, such as enhanced thermal transmittance, increased moisture management, and improved drying rate, without compromising air/water vapor permeability.
On Feb.07, 2023, Intradeco Apparels, a leading global vertical-manufacturing company for casual clothing and thermal underwear, announced the acquisition of thermal underwear supplier Indera Mills to make further inroads in the undergarment market. Indera Mills is the largest thermals producer and vertically-integrated operation with production facilities in the US and Mexico. This acquisition will enable Intradeco to continue growing its expertise while creating new synergies and value.
On Nov.30, 2022, Lux Industries launched a new TV Commercial for Lux Parker thermal wear, targeting every individual consumer across ages. The new ad film aims at highlighting the comfort of staying warm during winter by wearing Lux Parker thermal wear. The campaign is launched across television, social media, outdoor, print, and on-ground channels.
On Mar. 25, 2022, Canadian lifestyle brand Frank & Oak announced the availability of its women's underwear collection. This collection of thoughtfully designed undergarments is made from environmentally friendly materials. The collection includes bralettes & bras and various cuts of panties & briefs to suit various tastes. Most of these underwear are made with organic cotton grown and harvested responsibly with sustainable methods.
Key CompaniesIn The Mascara Market Include –
- PVH CORP.
- HANESBRANDS INC
- MARKS AND& SPENCER GROUP PLC.
- JOCKEY INTERNATIONAL, INC.
- UNDER ARMOUR, INC.
- SMARTWOOL LLC
- L.BEAN INC.
- FRUIT OF THE LOOM, INC.
- BODTEK
- THERMAJOHN
