Sweet Biscuits Market Overview
Sweet Biscuits Market Size was estimated at 124.05 (USD Billion) in 2022. The Sweet Biscuits Market Industry is expected to grow from 127.86(USD Billion) in 2023 to 167.81 (USD Billion) by 2032. The Sweet Biscuits Market CAGR (growth rate) is expected to be around 3.07% during the forecast period (2024 - 2032).
Key Sweet Biscuits Market Trends Highlighted
In the forecast period, the Sweet Biscuits Market is expected to grow rapidly due to increasing health awareness and an increase in per capita income. People have become more health conscious, and therefore, there has been a shift towards eating more healthy sweet biscuits and snacking. In addition, the increasing trend of indulgent snacks such as premium and luxury sweet biscuits leaves the market with opportunities for growth. The winds of change have swept through the food industry transformation propelled by technological advances that facilitated manufacturers to prepare high-quality new products with novel taste, appearance, and health benefits. This, along with the rising trend of buying groceries from the internet, has come with new avenues for the distribution of sweet biscuits, widening the scope and number of consumers. In addition to that, increasing trends towards healthy living, such as consumption of organic sweet biscuits, are expected to further propel the growth of the market in the years to come.
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Sweet Biscuits Market Drivers
Rising Health Consciousness and Demand for Healthier Options
Consumers are increasingly becoming aware of the health implications of their food choices, leading to a growing demand for healthier snack options. Sweet biscuit manufacturers are responding to this trend by introducing products with reduced sugar, fat, and calories, as well as added fiber and whole grains. These healthier options are appealing to health-conscious consumers who are looking for a satisfying snack that fits within their dietary needs.
The Sweet Biscuits Market Industry is expected to witness significant growth in the coming years, driven by the rising demand for healthier snack options.
Growing Popularity of Premium and Artisanal Biscuits
Consumers are increasingly willing to pay a premium for high-quality, artisanal biscuits that offer unique flavors and textures. This trend is being driven by the rise of foodie culture and the desire for more authentic and indulgent snacking experiences. Premium and artisanal biscuits often use high-quality ingredients and are carefully crafted to deliver a superior taste and texture. The Sweet Biscuits Market Industry is expected to benefit from the growing popularity of premium and artisanal biscuits as consumers seek out more sophisticated and flavorful snack options.
Expansion of Distribution Channels and E-commerce
The expansion of distribution channels and the growth of e-commerce are making sweet biscuits more accessible to consumers around the world. Traditional brick-and-mortar stores remain an important channel, but online retailers and convenience stores are gaining market share. E-commerce platforms offer a convenient and efficient way for consumers to purchase sweet biscuits, especially in urban areas where time is a constraint. The Sweet Biscuits Market Industry is expected to benefit from the expansion of distribution channels and the growth of e-commerce, as these factors increase the availability and accessibility of sweet biscuits to consumers.
Sweet Biscuits Market Segment Insights
Sweet Biscuits Market Ingredient Insights
The Sweet Biscuits Market segmentation by Ingredient is divided based on Sugar, Wheat Flour, Vegetable Oils, Milk Powder, Eggs, Flavorings, and Colorings. Among these, sugar holds the major share of sweet biscuits in the market. Sugar has been used massively as a sweetening agent in sweet biscuits. However, the growth of the segment will be driven as there is growing concern for healthier and natural sweeteners in the market. Wheat Flour is another major ingredient used in the production and preparation of sweet biscuits.
Wheat flour is used to ensure the product has a better structure and texture. Vegetable Oils, which include palm oil, soybean oil, and canola oil, are used in the sweet biscuits to provide richness, flavor, and tenderization to the product. Milk Powder, on the other hand, provides the sweet biscuit with its overall flavoring and nutritional value. Eggs are another major ingredient in sweet biscuit products, which act as a binding agent and provide the product with structure. Flavorings and colorings are also used to improve taste and appearance.
Overall, the ingredient-based market of sweet biscuits will have larger market growth in the coming years, as there is growing demand for sweet biscuits around the world.
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Sweet Biscuits Market Type Insights
The Type segment of the Sweet Biscuits Market is broadly classified into Sandwich Biscuits, Cream Biscuits, Chocolate Biscuits, Fruit Biscuits, and Savory Biscuits. Sandwich Biscuits held the largest market share in 2023 and is projected to continue its dominance throughout the forecast period 2024-2032. The growing popularity of sandwich biscuits as a convenient and portable snack option is driving the segment's growth. Cream Biscuits, characterized by their soft and creamy texture, are also gaining traction, especially among children and as a tea-time snack.
Chocolate Biscuits, with their indulgent taste, are expected to witness steady growth over the coming years. Fruit Biscuits, infused with the goodness of fruits, are gaining popularity as a healthier snacking alternative. Savory Biscuits, known for their salty and savory flavors, cater to a niche consumer base and are expected to contribute modestly to the overall market growth. The Sweet Biscuits Market is anticipated to reach a valuation of around 135.17 Billion USD by 2024, showcasing the industry's robust growth trajectory.
Sweet Biscuits Market Distribution Channel Insights
The distribution channel segment plays a crucial role in the Sweet Biscuits Market. Supermarkets and Hypermarkets dominate the market, accounting for over 45% of the Sweet Biscuits Market revenue in 2023. Their extensive distribution networks and wide product offerings cater to the diverse needs of consumers. Convenience Stores follow closely, capturing a significant share of the market, particularly for impulse purchases and quick snacks. Online Retailers are rapidly gaining traction, driven by the increasing penetration of e-commerce.
They offer convenience, a wider selection of products, and competitive pricing. Wholesale Clubs also hold a notable presence in the market, targeting bulk purchases and businesses. Direct-to-Store distribution is another important channel, enabling manufacturers to reach independent retailers and smaller stores. The Sweet Biscuits Market is expected to witness steady growth in the coming years. Supermarkets and Hypermarkets are projected to maintain their dominance, while Online Retailers are anticipated to grow at a faster pace. Convenience Stores and Wholesale Clubs will continue to play a significant role, catering to specific consumer segments.
Direct-to-Store distribution is also expected to grow as manufacturers seek to expand their reach and cater to the needs of smaller retailers. Overall, the distribution channel segment of the Sweet Biscuits Market presents a diverse landscape, with each channel offering unique advantages and growth opportunities.
Sweet Biscuits Market Pricing Insights
The Sweet Biscuits Market segmentation by pricing includes economy, mid-priced, and premium segments. Among these, the mid-priced segment held the largest Sweet Biscuits Market share in 2023 and is projected to continue its dominance throughout the forecast period 2024-2032. The mid-priced segment's popularity can be attributed to its affordability and value for money, making it a preferred choice for consumers seeking quality biscuits at a reasonable price. The premium segment is expected to witness significant market growth over the forecast period, owing to the increasing demand for high-quality and indulgent biscuits among affluent consumers.
The economy segment, on the other hand, is likely to remain stable, catering to price-sensitive consumers. The Sweet Biscuits Market is expected to reach a value of USD 167.81 billion by 2032, exhibiting a CAGR of 3.07% during the forecast period 2024-2032.
Sweet Biscuits Market Packaging Insights
The Sweet Biscuits Market is segmented into various packaging types, including pouches, boxes, tins, and wrappers. Each packaging type offers distinct advantages and caters to specific consumer needs and preferences. Pouches are a popular choice for sweet biscuits due to their flexibility, lightweight, and cost-effectiveness. They provide excellent protection against moisture and contamination, making them suitable for a wide range of biscuit varieties. In 2023, the pouches segment accounted for a significant 38.5% share of the Sweet Biscuits Market revenue.
Its market value is projected to reach USD 67.91 billion by 2032, exhibiting a CAGR of 3.2%. Boxes offer a premium and sturdy packaging option for sweet biscuits. They enhance product visibility and provide ample space for branding and marketing information. The boxes segment held a substantial 26.1% market share in 2023 and is expected to grow at a CAGR of 3.1%, reaching a valuation of USD 46.05 billion by 2032. Tins are known for their durability and airtight properties, making them ideal for storing sweet biscuits over extended periods. They offer excellent protection against moisture, light, and oxygen, preserving the freshness and flavor of the biscuits.
In 2023, the tins segment accounted for 22.3% of the Sweet Biscuits Market revenue and is projected to expand at a CAGR of 3.0%, reaching USD 39.46 billion by 2032. Wrappers are commonly used for individually packaging sweet biscuits, providing protection and maintaining their freshness. They offer convenience and ease of handling for consumers. The wrappers segment held a 13.1% market share in 2023 and is expected to grow at a CAGR of 2.9%, reaching a valuation of USD 23.29 billion by 2032.
Sweet Biscuits Market Regional Insights
The Sweet Biscuits Market is segmented into North America, Europe, APAC, South America, and MEA. North America is the largest market for sweet biscuits, followed by Europe and APAC. The market in North America is driven by the increasing popularity of on-the-go snacks and the growing demand for healthier snack options. The market in Europe is driven by the growing demand for premium sweet biscuits and the increasing popularity of artisanal products. The market in APAC is driven by the increasing population and rising disposable income.
The market in South America is driven by the growing demand for indulgent snacks and the increasing popularity of international brands. The market in MEA is driven by the growing demand for sweet biscuits during religious festivals and the increasing popularity of Western-style snacks.
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Sweet Biscuits Market Key Players and Competitive Insights
Key players in the Sweet Biscuits Market have been consistently focusing on research and development to introduce new products that would cater to the changing preferences of consumers. In order to expand their footprint and increase market share, leading Sweet Biscuits Market players are implementing merger and acquisition, partnership, and joint venture strategies. Leading Sweet Biscuits Market players are Mondelez International, Britannia Industries, Parle Products, and ITC Limited, to name a few. Established players in the Sweet Biscuits Market are focusing on product innovation, brand building, and expanding distribution networks to retain their dominance in the market.
Mondelez International is one of the leaders in the Sweet Biscuits Market. Mondelez International is a snacking powerhouse with iconic brands like Oreo, Cadbury, and Ritz. Mondelez International has a strong distribution network and is primarily focused on product innovation. Mondelez International provides consumers with new products and best-in-category biscuits that meet their changing needs while value-adding investments and acquisitions strengthen the company’s presence in the category. Mondelez International’s dominance in the Sweet Biscuits Market is mainly attributed to its vast product line and presence.
Parle Products is one of the main players in the market. Parle Products is one of the major players in the Sweet Biscuits Market, with its most recognized products being Parle-G and Krackjack. Parle Products has a strong distribution network in India and is expanding its retail networks to foreign shores. Parle Products provides consumers with value-for-money bakery items and has established its products as a trusted and quality biscuit brand.
Key Companies in the Sweet Biscuits Market Include
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Kellogg Company
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Parle Products Private Limited
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Ferrero SpA
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Arnott's Biscuits Limited
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Grupo Bimbo SAB de CV
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Kraft Foods Group, Inc.
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Bahlsen GmbH Co. KG
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Campbell Soup Company
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The Hershey Company
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Mondelez International
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United Biscuits (UK) Limited
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Lotus Bakeries
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PepsiCo, Inc.
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Britannia Industries Limited
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ITC Limited
Sweet Biscuits Market Industry Developments
The sweet biscuits market is projected to reach USD 167.81 billion by 2032, exhibiting a CAGR of 3.07% during the forecast period (2024-2032). The market growth is attributed to increasing demand for convenient and indulgent snacks, coupled with rising disposable incomes. Asia Pacific accounted for the largest market share in 2023 and is expected to maintain its dominance throughout the forecast period. Key market players are focusing on product innovation and expansion into emerging markets to drive growth. Recent developments include Mondelez International's launch of a new line of Oreo Thins and Britannia Industries' acquisition of a controlling stake in the Kenyan biscuit manufacturer Kenafric Biscuits.
Sweet Biscuits Market Segmentation Insights
Sweet Biscuits Market Ingredient Outlook
Sugar
Wheat Flour
Vegetable Oils
Milk Powder
Eggs
Flavorings
Colorings
Sweet Biscuits Market Type Outlook
Sandwich Biscuits
Cream Biscuits
Chocolate Biscuits
Fruit Biscuits
Savory Biscuits
Sweet Biscuits Market Distribution Channel Outlook
Supermarkets and Hypermarkets
Convenience Stores
Online Retailers
Wholesale Clubs
Direct-to-Store
Sweet Biscuits Market Pricing Outlook
Economy
Mid-Priced
Premium
Sweet Biscuits Market Packaging Outlook
Pouches
Boxes
Tins
Wrappers
Sweet Biscuits Market Regional Outlook
North America
Europe
South America
Asia Pacific
Middle East and Africa
| Report Attribute/Metric |
Details |
| Market Size 2022 |
124.05(USD Billion) |
| Market Size 2023 |
127.86(USD Billion) |
| Market Size 2032 |
167.81(USD Billion) |
| Compound Annual Growth Rate (CAGR) |
3.07% (2024 - 2032) |
| Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Base Year |
2023 |
| Market Forecast Period |
2024 - 2032 |
| Historical Data |
2019 - 2023 |
| Market Forecast Units |
USD Billion |
| Key Companies Profiled |
Kellogg Company, Parle Products Private Limited, Ferrero SpA, Arnott's Biscuits Limited, Grupo Bimbo SAB de CV, Kraft Foods Group, Inc., Bahlsen GmbH Co. KG, Campbell Soup Company, The Hershey Company, Mondelez International, United Biscuits (UK) Limited, Lotus Bakeries, PepsiCo, Inc., Britannia Industries Limited, ITC Limited |
| Segments Covered |
Ingredient, Type, Distribution Channel, Pricing, Packaging, Regional |
| Key Market Opportunities |
1 Increasing demand for healthier options2 Growing popularity of premium and indulgent products3 Expansion into emerging markets4 Rise of online retail channels |
| Key Market Dynamics |
Increasing health consciousness Growing disposable income Evolving consumer preferences Technological advancements Expansion of retail channels |
| Countries Covered |
North America, Europe, APAC, South America, MEA |
Frequently Asked Questions (FAQ) :
The Sweet Biscuits Market is expected to reach a valuation of USD 167.81 billion by 2032, expanding at a CAGR of 3.07% from 2023 to 2032.
North America is projected to dominate the market, accounting for the largest share due to rising disposable income and increasing urbanization. Other regions, such as North America and Europe, are also expected to witness significant growth.
Sweet Biscuits are primarily consumed as snacks and desserts. The increasing popularity of on-the-go consumption is driving demand for individually packaged biscuits.
Major players in the Sweet Biscuits Market include Mondelez International, Britannia Industries, ITC Limited, Parle Products, and Lotus Bakeries.
The market is witnessing a growing demand for healthier biscuit options, with consumers seeking products that are low in sugar and fat. Additionally, the rising popularity of e-commerce is creating new distribution channels for Sweet Biscuits.
The Sweet Biscuits Market is expected to continue growing steadily over the forecast period. Factors such as increasing disposable income, changing consumer preferences, and product innovation are expected to drive market growth.
The Sweet Biscuits Market faces challenges such as rising raw material costs, intense competition, and changing consumer tastes. Additionally, the increasing focus on healthy eating may pose a threat to the growth of the market.
Opportunities for growth in the Sweet Biscuits Market include the expansion into emerging markets, the development of innovative products, and the adoption of sustainable practices.
Key factors driving the growth of the Sweet Biscuits Market include rising disposable income, increasing urbanization, and changing consumer preferences. Additionally, the growing popularity of e-commerce is creating new sales channels for Sweet Biscuits.
The COVID-19 pandemic had a mixed impact on the Sweet Biscuits Market. While some consumers increased their consumption of Sweet Biscuits as comfort food, others reduced their spending due to economic uncertainty.
