Stick pouch packaging has become a prominent trend in the packaging industry and experienced tremendous growth in recent years. These innovative multipurpose packaging solutions have found acceptance across different industries because of their convenience, sustainability, and aesthetic appeal. One of the most significant reasons behind the growing use of these stick pouches is their simplicity in design. Stick pouches are slim so that they can be easily carried, hence providing buyers with a stress-free experience when compared to other bulky packages around us, such as bottles or jars. Stick packs also tend to be more popular among individuals who are always on the go due to their portability characteristics as well as reduced weight, which are convenient. At the same time, they can walk or move around with them from one place to another, thus making it preferred by fast-moving people in different industries such as the food industry, pharmaceuticals industry, and personal care products sector.
In the F&B sector, stick pouches have emerged as an attractive option for packing liquid beverages like sauces/ dips/ condiments/ snacks, etc. Due to its space-saving feature coupled with product freshness retention capability, manufacturers prefer using this type of packaging option so that their products remain competitive on retail shelves across various stores globally. These single-dose medications find a trustworthy home inside stick-pouch-shaped units since they conform exactly to hygiene standards and proper dosage control. Sustainability is a buzzword in packaging today, and stick pouches are not lagging. More manufacturers are using environmentally friendly materials and processes to create sustainable package alternatives. With less material usage than conventional packaging, stick pouches reduce the impact on the environment.
Customization and branding opportunities play a vital role in the success of any packaging solution, and stick pouches offer a versatile platform for marketing creativity. Stick packs have surfaces that can be printed on with high-quality prints; hence, brands can use them to display their logos, product details, or promotional information effectively. This potential for branding increases products' visibility on retail shelves, thus increasing sales and attracting consumers' attention. Along with the growth of this market, new materials, and manufacturing processes will come into play. Manufacturers may focus more on improving the barrier properties of stick pouches to accommodate wider varieties of products, including those that are light-sensitive, moisture-sensitive, or oxygen-sensitive. There would also be a search for new substances with advanced sustainability characteristics.
Stick Pouches Packaging Market Size was valued at USD 1.43 Billion in 2023. The Stick Pouches Packaging industry is projected to grow from USD 1.51 Billion in 2024 to USD 2.38 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.85% during the forecast period (2024 - 2032).
Stick pouches are flexible pouches that facilitate single servings of powders or gels. Stick pouches offer the perfect solution for packaging snacks, powdered drinks, travel items, pharmaceuticals, and more. The mounting requirement for accurate dosing as well as portion control remains one of the top factors propelling the demand for stick pouches packaging. This is prompting the players to develop new products that allow them to cater to the surging need and enhance the adoption rate.
The pharmaceutical sector deals with chemicals as well as compounds that are highly reactive to contamination, and moisture, and therefore require packaging that prevents the chances of this happening. As stick pouches packaging provides impressive barrier characteristics, self-explanatory dosages, and uniformity in usage, these are ideal for the pharmaceutical sector. On a dim note, the surging concept of raw material recycling can expect to slow down the growth rate of the stick pouches packaging industry.
Stick pouches packaging will enjoy accelerated demand in emerging regions, especially in populous countries like China, and Brazil. Other countries providing significant opportunities to global companies can be India and Thailand, where the awareness about safe food, pharmaceuticals, and clean water has been rapidly surging.
Speaking of opportunities, the escalation in consumers’ disposable incomes in emerging regions and the rising preference for ready-to-consume food products will boost the sales of stick pouches packaging in the future. Other encouraging factors can be the low cost of chief raw materials needed to manufacture stick pouches. The heightened demand for packed food as well as baby food along with the high availability of packaged health beverages in line with the evolving lifestyle will further augment the market size.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The stick pouches packaging market can geographically be segmented into North America, Europe, Asia Pacific (APAC) and Rest of the World (ROW). Asia-Pacific is expected to dominate the global stick pouches packaging market due the increase in disposable income in the developing economies such as India and China. The increase in the concept of ready to eat food and the packaged food due to the change in the lifestyle of the people is also expected to contribute to the growth of Asia Pacific stick pouches packaging market.
March 2022
Based on a long-term partnership, Intelligent Blends and Better Buzz Coffee will now be selling Better Buzz via a never-before-sold pairing of vanilla flavor-filled stick packs, and single-serving coffee pods.
March 2022
Action Point Inc with Signature Flexible Packaging Inc. has acquired Techflex Packaging LLC. The latter’s expertise is in products including stick packs and sachets, stand-up zipper pouches, printed laminated rollstock, and more.
Amcor Ltd.( Australia), Ampac Holdings, LLC (U.S.), Clondalkin Group (Netherlands), Sealed Air Corporation(U.S.), Astrapak Limited (South Korea), Bemis Company, Inc. (U.S), Sonoco Products Co.(U.S.) and others.
The report for Stick Pouches packaging market of Market Research Future comprises of extensive primary research along with the detailed analysis of qualitative as well as quantitative aspects by various industry experts, key opinion leaders to gain the deeper insight of the market and industry performance. The report gives the clear picture of current market scenario which includes historical and projected market size in terms of value, technological advancement, macro economical and governing factors in the market. The report provides details information and strategies of the top key players in the industry. The report also gives a broad study of the different market segments and regions.
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