Starter Feed Market Trends

Starter Feed Market Overview

Starter Feed Market Size was valued at USD 27.6 Billion in 2023. The Starter Feed market industry is projected to grow from USD 29.59272 Billion in 2024 to USD 48.3 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.32% during the forecast period (2024 - 2032). Concerns about animal health and welfare, feed efficiency, technological advancements in feed formulation, expansion of the livestock and poultry industries, and increased investment in animal agriculture are all on the rise along with the demand for animal protein, are the key market drivers enhancing the market growth.

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Starter Feed Market Trends

• Increasing demand for animal protein is driving the market growth

The market for beginning feed is significantly influenced by the rising demand for animal protein on a scale. The demand for food, especially animal-based protein sources like meat, eggs, and dairy products, is rising along with the population. Increased economic levels, urbanisation, and shifting dietary choices, particularly in developing nations, are some of the causes contributing to this increased demand. Dietary habits change noticeably as nations expand and per capita income grows. As people's earnings rise, they frequently adopt diets that contain meat and other animal-derived goods in many developing countries. This change is frequently accompanied by higher living standards and a desire for a nutrient-rich diet. As a result, there is a noticeable increase in demand for animal protein, particularly in emerging nations.

Another critical element affecting the need for animal protein is urbanisation. Their eating habits change as people move from rural to urban areas in search of better employment prospects and living situations. Urban settings frequently promote the use of convenience and processed meals, especially foods derived from animals. Animal protein is a more accessible and practical food option for urban people due to urbanization's lower family sizes and changes in food preparation techniques. Furthermore, people are becoming more and more aware of the nutritional advantages of animal protein. It is a top source of vitamins, minerals, and essential amino acids, which are crucial for human growth, development, and general health. People are more likely to include animal protein in their diets as they grow more health-conscious in order to achieve their nutritional needs. The widespread dissemination of health-related information through a variety of media outlets, as well as the support for balanced meals among medical experts and nutritionists, are contributing factors to this trend.

The rising demand for animal protein is also influenced by social and cultural factors. Meat intake is often linked to social standing, festive events, and celebrations. The urge to participate in these cultural norms and practises develops as nations modernise and wages rise, which results in a higher consumption of animal protein. The cattle and poultry industries are under pressure to expand production to fulfil the growing demand for animal protein. The importance of starting feed at this point becomes clear. To create healthy muscle, bone, and organ tissues during their early growth stages, young animals like chicks, piglets, and calves need specialised diet. Starter feed formulations are made to give these young animals the critical vitamins, minerals, and nutrients they need to develop properly, assuring their health and productivity as they get older.

Modern cattle and poultry producers increasingly rely on commercial starting feed to nurture their young animals more effectively in response to the rising demand for animal protein. The usage of starter feed guarantees the animals' uniform growth, lower mortality rates, and shorter time to market, increasing production yields. Furthermore, starting feed helps farmers make the most of their resources by reducing feed waste and improving feed conversion ratios, both of which increase profitability. The development of intensive systems for raising livestock and poultry has also increased the demand for beginning feed. Individual nutrition control is difficult in these systems because animals are maintained in cramped quarters and reared in big numbers. Farmers are able to give an ideal diet that promotes healthy growth and development by using starter feeds, which are designed to satisfy the unique nutritional needs of each animal species and developmental stage.

As a result, the market for starting feed is significantly influenced by the rising need for animal protein on a scale. The demand for meat, eggs, and dairy products is increasing as the world's economies grow and the population expands. The need for animal protein is increased by urbanisation, shifting dietary preferences, nutritional awareness, and cultural influences. In order to meet this need, livestock and poultry producers depend on specialised starting feed to guarantee the healthy growth and development of their young animals, boosting production yields and the industry's overall efficiency. Thus, driving the Starter Feed market revenue.

Starter Feed Market Segment Insights

Starter Feed Type Insights

The Starter Feed market segmentation, based on type includes Medicated, Non-Medicated. With 65.52% of market revenue coming from the medicated category, the market was dominated by this group. Veterinary pharmaceuticals or medications that aid in the prevention or treatment of common illnesses and health problems in young animals are included in specially designed starter foods known as medicated feeds.

Figure 1: Starter Feed Market, by type, 2022 & 2032 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Starter Feed Form Insights

The Starter Feed market segmentation, based on Form, includes Pellets, Crumbles, Others. The category of Pellets brought in the highest money. The most popular choice among chicken farmers, it is easy to offer to animals, convenient to store, and encourages early feed consumption.

Starter Feed Livestock Insights

The Starter Feed market segmentation, based on Livestock, includes Ruminant, Poultry, Swine, Aquaculture, and Others. The poultry category generated the highest revenue. The nutritionally balanced content of the chicken starting feed enables birds to have a healthy appetite for food throughout the early stages of growth. It contains a coccidiostat, a substance that helps treat coccidiosis in young chicks.

Starter Feed Regional Insights

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Starter Feed Market dominated this market in 2022 (45.80%). Animal protein is consumed at a high rate in North America because to factors like population growth, increased disposable incomes, and shifting dietary preferences. Further, the U.S. Starter Feed market held the largest market share, and the Canada Starter Feed Market was the fastest growing market in the North America region.

Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: Starter Feed Market Share By Region 2022 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe Starter Feed market accounts for the second-largest market share. The use of ethical and sustainable farming methods is highly valued throughout Europe. Regulations and standards have been put in place in the area to support environmental sustainability, food safety, and animal welfare. Further, the German Starter Feed market held the largest market share, and the UK Starter Feed market was the fastest growing market in the European region.

The Asia-Pacific Starter Feed Market is expected to grow at the fastest CAGR from 2023 to 2032. With increased disposable incomes, the APAC area is seeing significant urbanisation. As a result, eating habits have changed, and demand for animal protein has increased. Moreover, China’s Starter Feed market held the largest market share, and the Indian Starter Feed market was the fastest growing market in the Asia-Pacific region.

Starter Feed Key Market Players & Competitive Insights

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Starter Feed market grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Starter Feed industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Starter Feed industry to benefit clients and increase the market sector. In recent years, the Starter Feed industry has offered some of the most significant advantages to medicine. Major players in the Starter Feed market, including Cargill, Inc. (US), Evonik Industries AG (Germany), Archer Daniels Midland Company (US), Purina Mills LLC, (US), Associated British Foods PLC (UK), Alltecht (US), Charoen Pokphand Foods PCL (Thailand), Nutreco N.V. (Netherlands), ACI Godrej Agrovet Private Ltd (India), Roquette Freres S.A. (France), Vimala Feeds Private Limited (India), C-Feed AS (Norway), CCPA GROUP (France), Land O'Lakes, Inc. (US), and Tyson Foods, Inc. (US), and others, are attempting to increase market demand by investing in research and development operations.

Cargill Inc (Cargill) is an agribusiness company, providing products and services in the food, financial products, agricultural, industrial and risk management fields. It carries out the marketing, processing, and distribution of grains, oilseeds, sugar, meat and other food products, as well as cotton. It also manufactures natural ingredients for the personal care industry, pet food, animal feed and bio-industrial products. The company provides technical support, data asset solutions, transportation and logistics services, risk management services and marketing services. In addition, the company produces and distributes starch and starch sweeteners, fuel ethanol and biodiesel. Cargill markets its feed and pet food products under a number of brands which include Nutrena, Provimi, Cargill, EWOS, Diamond V and Purina. It has operations in the Americas, Europe, the Middle East and Africa, and Asia Pacific. Cargill is headquartered in Minneapolis, Minnesota, the US.

Evonik Industries AG (Evonik), a branch of RAG-Stiftung, is a specialty chemical company. Its product portfolio also consists of additives, resins, surfactants, and polymers. The company's products are used in a variety of industries, including agriculture, alternative energy, paints and coatings, paper and printing, metal and oil products, electrical and electronics, food and animal feed, personal care and cosmetics, pharmaceuticals, plastics and rubber, automotive, and construction. Furthermore, it offers services in engineering, logistics, utilities, and process technologies. Evonik has significant production sites in China, Singapore, Belgium, the US, and Germany. The company also has operations in North America, Asia-Pacific, Africa, South America, and Europe, among other countries. Evonik's headquarters are in Essen, a city in the German state of Nordrhein-Westfalen.

Key Companies in the Starter Feed market include

• Cargill, Inc. (US)


• Evonik Industries AG (Germany)


• Archer Daniels Midland Company (US)


• Purina Mills LLC, (US)


• Associated British Foods PLC (UK)


• Alltecht (US)


• Charoen Pokphand Foods PCL (Thailand)


• Nutreco N.V. (Netherlands)


• ACI Godrej Agrovet Private Ltd (India)


• Roquette Freres S.A. (France)


• Vimala Feeds Private Limited (India)


• C-Feed AS (Norway)


• CCPA GROUP (France)


• Land O'Lakes, Inc. (US)


• Tyson Foods, Inc. (US)

Starter Feed Industry Developments

March 2023: It was revealed that Guardian Glass has bought the North American flat glass division of Vitro Architectural Glass. With this acquisition, Guardian will become North America's biggest producer of flat glass.

February 2023: A collaborative venture to make and sell flat architectural glass in Europe was announced by Saint-Gobain Sekurit and AGC Glass Europe. The joint venture will establish a new market leader in European flat glass.

January 2023: In order to produce and distribute flat architectural glass in Saudi Arabia, Nippon Sheet Glass stated that it has inked a partnership arrangement with Saudi Arabia's Glassy Union. This collaboration will assist in supplying Saudi Arabia's expanding flat glass market.

Starter Feed Market Segmentation

Starter Feed Type Outlook

• Medicated


• Non-Medicated

Starter Feed Distribution Channel Outlook

• Pellets


• Crumbles


• Others

Starter Feed Distribution Channel Outlook

• Ruminant


• Poultry


• Swine


• Aquaculture


• Others

Starter Feed Regional Outlook

• North America


• US


• Canada


• Europe


• Germany


• France


• UK


• Italy


• Spain


• Rest of Europe


• Asia-Pacific


• China


• Japan


• India


• Australia


• South Korea


• Australia


• Rest of Asia-Pacific


• Rest of the World


• Middle East


• Africa


• Latin America