Squeeze Tube Market Size

• Increasing demand for tube-type packaging from application industries is driving the market growth

The key driver for the market is anticipated to be the rising demand for these types of packaging from application industries like cosmetics & personal care, healthcare, and food. A driving force behind the expansion of the personal care industry is anticipated to be rising consumer awareness of personal health and wellness. Personal care product consumption is increasing as a result of rising self-consciousness, which will also increase demand for tube packaging options. Due to consumer buying power, the U.S. is one of the major markets in the worldwide beauty and personal care business.

Due to shifting consumer preferences for natural ingredients, there is an increase in the market for organic personal care products in the nation. Since organic products are typically offered in tiny quantities and at a premium price, tube packaging will continue to be in demand since it allows for accurate and effective dispensing.

Price fluctuations for raw materials, such as plastics, aluminium, and other laminates, are anticipated to pose difficulties for market expansion. Polyethylene, polyethylene terephthalate, and polypropylene make up the majority of plastic materials. These polymers' costs are significantly correlated with the erratic crude oil prices. Furthermore, throughout the course of the forecast period, it is anticipated that increasing environmental concerns and strict government regulations surrounding the use of plastic and its disposal will restrain market expansion. Increased restrictions on the use of plastic are anticipated to open up markets for cutting-edge materials like bioplastics, aluminium, and other materials.

Distributors generally help products get to end customers like pharmaceutical and cosmetics producers. To cut costs and guarantee a steady supply, numerous end customers worldwide have established direct contact with the manufacturers. Additionally, some manufacturers of tube packaging have made it possible for customers to place direct orders through their websites because doing so allows for direct communication between the supplier and the consumer and increases both parties' profitability by cutting down on distributor fees. Thus, driving the Squeeze Tube market revenue.

The Global Squeeze Tube Market Industry is experiencing a notable shift towards convenience-driven packaging solutions. Modern consumers prioritize ease of use and portability, which squeeze tubes inherently provide. This preference is particularly pronounced in sectors such as personal care, cosmetics, and food, where consumers seek products that fit seamlessly into their busy lifestyles. The ability to dispense products without mess and the lightweight nature of squeeze tubes make them appealing to a broad audience. As consumer behavior continues to evolve, this trend is likely to sustain the market's growth, reinforcing the squeeze tube's position as a preferred packaging option.

The Global Squeeze Tube Market Industry is witnessing an increasing demand for sustainable packaging solutions. As consumers become more environmentally conscious, manufacturers are compelled to adopt eco-friendly materials and production processes. This trend is reflected in the growing preference for squeeze tubes made from recyclable and biodegradable materials. For instance, companies are exploring alternatives such as plant-based plastics, which align with sustainability goals. This shift not only caters to consumer preferences but also enhances brand reputation. The market is projected to reach 37.5 USD Billion in 2024, driven by this sustainability trend, indicating a robust growth trajectory in the coming years.

Technological innovations are playing a pivotal role in shaping the Global Squeeze Tube Market Industry. Advancements in manufacturing processes, such as injection molding and blow molding, enhance the efficiency and quality of squeeze tube production. Furthermore, the integration of smart packaging technologies, including QR codes and NFC tags, allows brands to engage consumers more effectively. These innovations not only improve product shelf life but also provide valuable information to consumers. As brands increasingly adopt these technologies, the market is likely to experience substantial growth, with projections indicating a rise to 80.6 USD Billion by 2035, underscoring the importance of technology in packaging.

The Global Squeeze Tube Market Industry is expanding its footprint in the food sector, where squeeze tubes are increasingly utilized for sauces, condiments, and other food products. The convenience of squeeze tubes aligns well with the fast-paced lifestyle of consumers, offering easy dispensing and portion control. This trend is particularly evident in the rise of gourmet and artisanal food brands that seek innovative packaging solutions to differentiate themselves in a competitive market. The growing demand for ready-to-eat and on-the-go food products further propels this trend, indicating a promising future for squeeze tubes in the food industry. This diversification of applications enhances the overall market potential.

The Global Squeeze Tube Market Industry is significantly influenced by the expansion of the personal care and cosmetic sectors. As these industries continue to flourish, the demand for convenient and user-friendly packaging solutions, such as squeeze tubes, is on the rise. Squeeze tubes offer advantages like precise dispensing and minimal product wastage, making them ideal for lotions, creams, and other beauty products. The increasing number of beauty brands and product launches contributes to this growth. The market is expected to witness a compound annual growth rate of 7.2% from 2025 to 2035, reflecting the ongoing evolution of consumer preferences in personal care.

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Squeeze Tube Market dominated this market in 2022 (45.80%). The larger market share is due to the existence of well-established personal care and healthcare sectors in the area. The region's growth is also influenced by rising levels of disposable income and population expansion. Further, the U.S. Squeeze Tube market held the largest market share, and the Canada Squeeze Tube market was the fastest growing market in the North America region.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: SQUEEZE TUBE MARKET SHARE BY REGION 2022 (USD Billion)

Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

Europe Squeeze Tube market accounted for the healthy market share in 2022. To meet the rising demand from numerous end-user industries, market participants in Europe are always working to develop new products. For instance, Stora Enso created biodegradable, renewable paperboard tube packaging for cosmetic items in October 2019 as an alternative to conventional plastic packaging. Further, the German Squeeze Tube market held the largest market share, and the U.K Squeeze Tube market was the fastest growing market in the European region

The Asia Pacific Squeeze Tube market is expected to register significant growth from 2023 to 2032. The lifestyle and living standards of the people in Asia-Pacific are rising steadily. The market in the region is being driven by this element in addition to the escalating trends in cosmetic and pharmaceutical products and awareness of health and hygiene. Aside from meeting local demand for cosmetics, Asia-Pacific nations also export a large amount of cosmetics to the United States. Over 20% of American exports to other countries are made through Asian nations, according to the International Trade Administration.

Moreover, China’s Squeeze Tube market held the largest market share, and the Indian Squeeze Tube market was the fastest growing market in the Asia-Pacific region.

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Squeeze Tube market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Squeeze Tube Industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Squeeze Tube Industry to benefit clients and increase the market sector. In recent years, the Squeeze Tube Industry has offered some of the most significant advantages to medicine. Major players in the Squeeze Tube market, including Amcor Limited, Essel Propack Limited, Albea S.A., Huhtamaki OYJ, Berry Global Inc., Intrapac International Corporation, Montebello Packaging Inc., and Worldwide Packaging Inc., are attempting to increase market demand by investing in research and development operations.

Packaging solutions are provided by Amcor Plc (Amcor). Pet bottles, plastic bottles and jars, capsules and closures, speciality folding cartons, free films, bags and pouches, wrappers, rigid containers, laminates and flow packs are just a few of the plastic, fibre, metal and glass packaging solutions it offers. The company's products are used in a variety of sectors, including the food, pharmaceutical, medical device, personal care, pet care, home care, and specialised cartons industries. Additionally, it services the markets for healthcare, pharmaceuticals, personal care, and home goods. The corporation has operations throughout Oceania, North America, Western Europe, and the Asia-Pacific region.

Berry Global Group Inc. (Berry Global) is a manufacturer and supplier of flexible and nonwoven specialty materials, engineered materials, and plastic consumer packaging. Clothing, applicators, bags and bulk bags, bottles and vials, construction supplies, canisters and jerrycans, caps and closures, containers, tubs, pots, dispenser and dosing, drinking cups, films and laminates, filtration materials, jars, lids and medical devices are among the company's product offerings.

Wavegrip, Sustane, Terram, Ruffies, Typar, Sunfilm, Novagryl, Reicrop, Tubex, Covertan, Adchem, Nashua, Patco, Fabrene, Ludlow Tape, Polyken, Reemay, Geca Tapes, Nashua, Chicopee, and EarthSense are just a few of the trademarks the company sells its products under. Foodservice, healthcare, personal care, domestic, hygiene, industrial, transportation, and the food and beverage industries are all served by Berry Global. The business operates throughout the world, including the US, Canada, Europe, and other regions.