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The Smart Spaces Market is an ever-changing dynamic sector where advanced technologies are combined to form intelligent and responsive environments. To be successful in this area, companies' competitive edge depends on their market share positioning strategies. Differentiation is one common approach where companies develop unique offerings with special features or focused applications for their clients. Furthermore, they can gain a competitive advantage through price leadership strategies. This may involve streamlining production processes, clearing supply chains, and keeping off overheads so that businesses can offer products or services at a lower price, which would attract cost-sensitive buyers, hence increasing its market size over time.
Another major aspect in determining a company's market share position within the Smart Spaces Market is collaboration & strategic partnerships. In such cases, organizations could partner with technology providers/ service integrators or other players in order to take advantage of compatibilities between partners' competencies, thereby creating more value for customers than any single player can do alone. Similarly, sustained growth in terms of its market share requires a keen focus on innovation & continuous product development within the Smart Spaces Market. Additionally, developing an effective marketing strategy involves segmenting target markets, which calls for identifying customer requirements and distinguishing one group from another or competitors.
Smart Spaces Market is increasingly customer-focused owing to the fact that customer experience has become an essential distinguishing factor. Brands that have user-friendly interfaces, ease of integration, and responsive customer care are likely to be rated more positively by their customers, hence building loyalty. Smart Spaces Market, entailing the US Market in particular, which deals with smart space solutions, extends its market share through geographical expansion. It involves the selection of new markets to enter based on the demand for smart space solutions. Market share positioning in the Smart Spaces Market requires regulatory compliance as well as adherence to industry standards. Companies that respect data sensitivity and align themselves with customers' needs will look better in this area where security is paramount than those who work against what their clients want, plus ignore various legislations governing the sector. In such a market, trustworthiness among consumers is very important because it promotes confidence in the reliability and safety of smart spaces.
Smart Spaces Market Highlights:
Smart Spaces Market Overview
The Global Smart Spaces Market was valued at USD 8,302.5 Million in 2022 and is anticipated to grow at a CAGR of 14.5% from 2022 to 2030, reaching USD 106.84 Billion. The market growth is attributed to the growing adoption of digital twins, development of augmented reality and virtual reality technologies to reduce the space constraints, adoption of smart devices in the building, and Internet of Things (IoT).
A smart space is a digital ecosystem that includes humans, connected devices, and software systems that allow free flow of information inside a facility center, building, and in open public area. This integrated ecosystem operates as a connected, coordinated, and intelligent ecosystem that contributes to a smart space.
Figure 1: Smart Spaces Market Size, 2022-2030 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Rapid urbanization across emerging economies such as China, India, and Brazil, and other densely populated areas have become one of the challenges for government bodies to provide a congestion-free network environment. Also, the increasing number of government initiatives for smart city projects are likely to drive the demand for the smart spaces market during the forecast period.
The adoption of Internet of Things (IoT) connectivity helps enterprises to modernize the workspace and offer them with a collaborative solution to become more efficient and productive. Furthermore, the smart space solution allows the real estate sector to reduce operational costs and increase space optimization. This has increased the adoption of smart building solutions among commercial and residential areas, which in turn is expected to propel the growth of smart space market during the forecast period.
On the other hand, high deployment cost, security concerns, and lack of technical expertise associated with smart spaces are some of the factors that can hinder the growth of the smart spaces market over the next few years.
Key Developments
In January 2019, SmartSpace Software Plc., a provider of integrated space management software for smart buildings, commercial spaces, and hospitality industry, acquired Swiped On Limited, a provider of visitor management solutions, to strengthen its position as a provider of workspace management software solution. The acquisition further allows SmartSpace Software Plc. to strengthen its existing meeting room, desk management, wayfinding, and car parking solutions.
In August 2018, Ubisense Group plc., one of the providers of smart space solutions, partnered with Quuppa, a provider of location-based services and applications to integrate location and identification technologies with its smart space software platform. This enables customers to implement digital twin technology for manufacturing purpose.
Market Segmentation
The smart spaces market has been segmented based on component, application, premise type, and region.
By component, the market has been divided into solutions and services. The services segment has been sub-divided into professional services and managed services. Furthermore, the professional services segment has been further sub-categorized into consulting services, deployment and integration services, and support and maintenance services.
Based on application, the market has been bifurcated into energy management and optimization, emergency management, and security management.
Based on the premise type, the smart spaces market has been categorized as commercial areas, residential areas, and others.
Key Players
Some of the key players in the market include:
- ABB (Switzerland)
- Cisco Systems Inc. (US)
- ICONICS, Inc. (US)
- Coor (Sweden)
- Siemens AG (Germany)
- FASEAS SPACEWELL (Belgium)
- Eutech Cybernetic Pte. Ltd (Singapore)
- Huawei Technology Co Ltd (China)
- Schneider Electric (France)
- Smarten Spaces (Singapore)
- Smart Space Software Plc (UK)
- Hitachi Vantara Corporation (US)
- Ubisense (UK)
- Adappt (US).
The key strategies adopted by most of the players are partnerships, agreements, collaborations, and the development and launch of new solutions to gain a significant market share in the smart spaces market during the forecast period.
Competitive Analysis
The vendors operating in the smart spaces are mainly from the US and Europe. The market players are witnessing an organic growth approach to expand its businesses through new product development and integrating disruptive technologies such as artificial intelligence (AI), digital twins, augmented reality (AR) and virtual reality (VR).
Regional Analysis
Geographically, the global smart spaces market has been categorized into North America, Europe, Asia-Pacific, the Middle East and Africa, and South America.
North America accounted for the largest market share in 2018 and expected to dominate the global smart spaces market during the forecast period. The market growth can be attributed to the highly skilled workforce and the presence of market giants such as Cisco System Inc., IBM Corporation, and SmartSpace Software Plc.
Asia-Pacific is expected to be the fastest growing segment in the smart spaces market during the assessment period. The market growth is attributed to increasing smart city initatives in the emerging economies of China, India, and Vietnam.
Intended Audience
- Smart Spaces solutions providers
- Systems integrators
- Government organizations
- OEMS, and software vendors
- Local/Government Agencies
- Analytical Software Providers
- Cloud Service Providers
- IT Providers
- Value-added Resellers
- Cloud Infrastructure Agencies
- Research Firms
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