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Skim Milk Powder Market Share

ID: MRFR//1691-HCR | 110 Pages | Author: Snehal Singh| November 2024

In the competitive realm of the skim milk powder market, companies deploy various strategies to secure their market share and gain a competitive advantage. One prevalent approach is differentiation, wherein companies aim to distinguish their products from competitors by offering unique attributes or features. For instance, some companies focus on producing skim milk powder with enhanced nutritional profiles, such as higher protein content or added vitamins and minerals, appealing to health-conscious consumers seeking nutritious dairy products. Others differentiate through certifications like organic or non-GMO, targeting consumers with specific preferences for natural or sustainable products.

Cost leadership is another significant strategy in the skim milk powder market, where companies strive to become the lowest-cost producers to attract price-sensitive consumers. By optimizing production processes, sourcing raw materials efficiently, and achieving economies of scale, companies can offer competitive prices without compromising on quality. This approach is particularly appealing in markets where consumers prioritize affordability and value for money. Moreover, cost leadership enables companies to penetrate new market segments and expand their customer base by providing accessible options to a wider audience.

Furthermore, niche positioning is a strategy adopted by some companies in the skim milk powder market, targeting specific consumer segments with specialized products. For example, companies may focus on producing skim milk powder suitable for infant formula or dietary supplements, catering to the unique needs and preferences of these niche markets. By addressing the specific requirements of niche segments, companies can differentiate themselves from competitors and build a loyal customer base. Niche positioning also allows companies to command premium prices for specialized products and reduce direct competition in the broader market.

Innovation plays a crucial role in market share positioning strategies within the skim milk powder market. Companies invest in research and development to introduce new formulations, processing techniques, or packaging innovations that offer added value to consumers. For instance, companies may develop instant dissolving skim milk powder for convenient use in beverages or resealable packaging for extended shelf life and freshness. Innovation not only allows companies to differentiate themselves but also helps them stay ahead of competitors and meet the evolving needs and preferences of consumers.

Collaboration and partnerships are also essential for market share positioning in the skim milk powder market. Companies may form strategic alliances with dairy cooperatives, suppliers, or retailers to enhance their market presence and distribution networks. Collaborative efforts can facilitate product development, joint marketing initiatives, or co-branding opportunities. By leveraging the strengths and resources of partners, companies can expand their reach, gain access to new customer segments, and drive growth in the competitive skim milk powder market.

Furthermore, branding and marketing efforts play a crucial role in effective market share positioning in the skim milk powder market. A strong brand identity helps companies differentiate themselves, build trust with consumers, and establish a loyal following. Effective marketing campaigns that highlight the nutritional benefits, versatility, and convenience of skim milk powder can resonate with consumers and drive sales. Additionally, companies may leverage digital marketing channels, social media platforms, or influencer partnerships to engage with consumers and build brand awareness.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2022
Historical Data 2018 - 2021
Forecast Period 2023-2030
Growth Rate  10.80% (2023-2030)

Global Skim Milk Powder Market Overview


Skim Milk Powder Market Size was valued at USD 115.2 billion in 2023. The skim milk powder industry is projected to grow from USD 127.6 Billion in 2024 to USD 236.2 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 10.80% during the forecast period (2024 - 2032). The rise in demand for dairy products, confectionery, sports nutrition foods, newborn formulae, bakery goods, dry mixes, and other items around the world mare major market drivers for the expansion.


Skim Milk Powder Market Overview


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Skim Milk Powder Market Trends



  • Growing health consciousness about limiting overall fat consumption has aided market growth


The benefits of fat for health or ill health have been hotly contested for a very long time. According to researchers, it's critical to understand the sort of fat you're ingesting because not all fats fall into the category of causing disease. Nonetheless, given the nature of milk, customers generally avoid consuming it. Skimmed milk is well received in the market since consumers who are passionate about milk may choose to stick with it rather than whole milk. Nevertheless, skim milk powder’s health advantages outweigh those of its unprocessed counterpart. For instance, 200ml of whole milk has roughly 7 grammes of total protein, compared to 7.4 grammes in 200ml of skim milk. Moreover, it includes eighteen amino acids that help increase muscle mass. Moreover, there are 20ml more calcium in skim milk powder than in whole milk. Finally, the 50% difference in calories between regular milk and it makes it a powerful selling pitch for marketers. About 42.7% of Americans are overweight or obese, thus they are trying to limit their intake of additional calories. Thus, this factor is driving the market CAGR.


Furthermore, the growing demand for skim milk powder for feeding infants is another factor driving the market. Mothers rely on skim milk powder for their infants who are unable to breastfeed because to its nutritional value, which includes vitamins and minerals necessary for a baby's growth. The market for skim milk powder is highly sought after by working moms who struggle to feed their infants because of their hectic work schedules. Giving babies skim milk powder helps limit illness transmission from the mother's body, lowering the likelihood that the baby will be ill. Given its extensive use in the food sector and the growing number of working mothers who must also feed their children, the demand for skim milk powder is expected to rise among consumers worldwide. Thus, it is anticipated that this aspect will accelerate skim milk powder market revenue.


Segment Insights


Skim Milk Powder Type Insights


The skim milk powder market segmentation, based on type, includes Black Skim Milk Powder, White Skim Milk Powder, Green Skim Milk Powder and Oolong Skim Milk Powder. The white skim milk powder segment held the majority share in 2022 in the skim milk powder industry data. Using fresh milk that has had all of the fat removed, white skim milk powder, also referred to as nonfat dry milk powder, is created. The remaining liquid is then evaporated to create the dry powder. In the production of baked goods, soups, and sauces as well as other food items, skim milk powder is frequently used as a milk substitute.


Skim Milk Powder Packaging Insights


The skim milk powder market segmentation, based on packaging, includes Loose Skim Milk Powder, Skim Milk Powder Bag, Instant Skim Milk Powder and Bottled & Canned Skim Milk Powder. The instant skim milk powder segment dominated the market growth in 2022 and is projected to be the faster-growing segment during the forecast period, 2022-2030. Skim milk powder that has been carefully treated to dissolve rapidly and easily in liquid is known as instant skim milk powder. This kind of milk powder may easily be converted into liquid milk by only adding water, making it ideal for use in recipes that call for milk.


Skim Milk Powder Form Insights


The skim milk powder industry data, based on form, includes Powder and Leaf. The powder segment dominated the skim milk powder market revenue in 2022 and is projected to be the faster-growing segment during the forecast period, 2022-2030. Due to its chemical characteristics, it has a longer shelf life. Additionally, the absence of water further contributes to this. Last but not least, using the powdered form can help to reduce supply chain obstacles.


Figure 1:  Skim Milk Powder Market, by Form, 2022 & 2030 (USD Billion)Skim Milk Powder Market, by Form, 2022 & 2030Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Skim Milk Powder Distribution Channel Insights


The skim milk powder industry, based on distribution channel, includes Food Retail and Food Service. The food retail segment dominated the market in 2022 and is projected to be the faster-growing segment during the forecast period, 2022-2030. It has always been a home staple that is also utilised as an ingredient in a variety of confections and prepared mix products. Furthermore, in order to establish their credibility with consumers and give them the opportunity to "taste" the product, new brands prefer to launch their marketing campaigns offline.


Skim Milk Powder Regional Insights


By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. North America skim milk powder market accounted for USD 52.8 billion in 2022 with a share of around 45.80% and is expected to exhibit a significant CAGR growth during the study period due to the alteration of lifestyles. Additionally, throughout the projection period, the expansion of the market of skim milk powder in the region will be further aided by ization, an increase in the working population, and a rise in the penetration of social media and the internet.


Further, the major countries studied in the market report are: The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2:  SKIM MILK POWDER MARKET SHARE BY REGION 2022 (%)SKIM MILK POWDER MARKET SHARE BY REGION 2022Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe market of skim milk powder accounts for the second-largest market share. Changes in consumer food preferences and the expansion of the food sector are the main market drivers. The demand for healthier and enhanced dairy, confectionery, bakery, and other food products has also increased due to population growth, increased disposable income, and changes in lifestyles, supporting the expansion of the industry in this region. Further, the UK skim milk powder market held the largest market share, and the Germany skim milk powder industry was the fastest growing market in the region.


Asia Pacific market of skim milk powder is expected to grow at the fastest CAGR from 2024 to 2032. During the course of the prediction, the region is anticipated to maintain its supremacy. Rising product demand from developing nations like China and India is to reason for this. The demand for dairy products has increased in these nations as a result of the rising population and rising consumer income levels. Moreover, China skim milk powder market held the largest market share, and the India skim milk powder industry was the fastest growing market in the region.


Skim Milk Powder Key Market Players & Competitive Insights


Major market players are spending a lot of money on R&D to increase their product lines, which will help the skim milk powder market grow even more. Market participants are also taking a range of strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. Competitors in the skim milk powder industry must offer cost-effective items to expand and survive in an increasingly competitive and rising market environment.


One of the primary business strategies adopted by manufacturers in the  skim milk powder industry to benefit clients and expand the market sector is to manufacture locally to reduce operating costs. In recent years, skim milk powder industry has provided medicine with some of the most significant benefits. The skim milk powder market major player such as Nestle S.A. (Switzerland), DairyAmerica Inc. (US), Alpen Dairies (The Netherland), Fonterra (New Zealand), Miraka (New Zealand), Lactoland (Germany), Nova Dairy products (India) and Synlait milk ltd (New Zealand).


Located in Vevey, Vaud, Switzerland, Nestlé S.A. is a multinational food and beverage processing conglomerate corporation. According to revenue and other measures, it has been the largest publicly traded food company since 2014. Some of the baby food, medical food, bottled water, breakfast cereals, coffee, tea, confections, dairy goods, ice cream, frozen foods, pet foods, and snacks are all manufactured by Nestlé. Twenty-nine Nestlé brands, including Nespresso, Nescafé, Kit Kat, Smarties, Nesquik, Stouffer's, Vittel, and Maggi, generate yearly sales of over 1 billion CHF (about US$1.1 billion).


Over 9,000 New Zealand farmers hold Fonterra Co-operative Group Limited, a multinational dairy cooperative that is publicly listed in New Zealand. The business, which has annual turnover of about $22 billion New Zealand dollars, is in charge of almost 30% of the world's dairy exports. In 2022, it will rank as the sixth-largest dairy company in the world and the biggest in the Southern Hemisphere. Following the merging of the two biggest dairy cooperatives in the nation, New Zealand Dairy Group and Kiwi Cooperative Dairies, with the New Zealand Dairy Board, Fonterra was founded in October 2001.


Key Companies in the skim milk powder market includes



  • Nestle S.A. (Switzerland)

  • DairyAmerica Inc. (US)

  • Alpen Dairies (The Netherland)

  • Fonterra (New Zealand)

  • Miraka (New Zealand)

  • Lactoland (Germany)

  • Nova Dairy products (India)

  • Synlait milk ltd (New Zealand)


Skim Milk Powder Industry Developments


January 2024- Skim milk powder production in the European Union is estimated at just under 1.5 million tons, a lowering of 3% from 2023, as lesser milk production and softer import demand from Asia inspires processors to change processing milk into cheese production, as per the recent US Department of Agriculture (USDA) Global Foreign Agricultural Service (FAS) dairy market report. Exports are also anticipated to fall by 1% to 810,000 tons. Algeria and China are once again anticipated to be the EU's largest export markets for SMP. On the other hand, the development will be muted in 2024 by higher milk powder production in China and import controls in Algeria.

March 2023- The A2 Milk Company (a2MC) states restoring its Southland-based Mataura Valley Milk (MVM) facility to profitability remains a prime strategic focus. For six months ending December 31, 2022, MVM showed a shortfall of $13.4 million on revenues of $45.7m. MVM has been insourcing supplementary a2 Milk whole milk powder editions from Synlait Milk while continuing to generate products for third parties. Releasing a2MC's half-year results last week, chief executive David Bortolussi said that the loss exhibited the existing production mix with the plant mainly selling lower-value milk powders on the commodity market. Bortolussi said that MVM is focusing on in-sourcing a2 Milk skim milk powder and some other nutritional products from Synlait, building future product innovation at the facility, and discovering extra third-party customer opportunities. He further added that to counter this and facilitate future China label GB registration applications, MVM is strategizing for the deployment of a laboratory and blending and canning capability at the site and continues to review options to hasten this strategy.

June 2020: For condensed milk, Lactalis Ingredients introduced skimmed milk powder. The product is skim milk powder with great heat stability for condensed milk makers all over the world. Fresh pasteurized skim milk that has undergone a specific heat treatment is dried to create the powder.


January 2019: In order to benefit the market as a whole, the European Council changed the skimmed milk powder intervention rule. The 'Fixing Regulation' underwent changes as a result. The aforementioned legislation includes provisions for fixing specific aids and refunds connected to the common market organisation.


Skim Milk Powder Market Segmentation


Skim Milk Powder Type Outlook (USD Billion, 2019-2030)



  • Black Skim Milk Powder

  • White Skim Milk Powder

  • Green Skim Milk Powder

  • Oolong Skim Milk Powder


Skim Milk Powder Packaging Outlook (USD Billion, 2019-2030)



  • Loose Skim Milk Powder

  • Skim Milk Powder Bag

  • Instant Skim Milk Powder

  • Bottled & Canned Skim Milk Powder


Skim Milk Powder Form Outlook (USD Billion, 2019-2030)



  • Powder

  • Leaf


Skim Milk Powder Distribution Channel Outlook (USD Billion, 2019-2030)



  • Food Retail

  • Food Service


Skim Milk Powder Regional Outlook (USD Billion, 2019-2030)



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America




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