The shunt reactor market size is projected to reach USD 3.51 billion by 2025 with a CAGR of 4.66% from 2019 to 2025. The major factors driving the growth of the global shunt reactor market include increasing demand for energy consumption. According to the Global Energy Statistical Yearbook 2018, in the Middle East, the consumption of energy has raised from 778 Mtoe to 803 Mtoe in the year 2018 Likewise, in the year 1820, the energy consumption growth rate in China accounted for 3.7% of the total world energy consumption, which is up to 2 times that in the year before.
The primary strategic direction that the companies in the Shunt Reactor Market have chosen is product differentiation. This can be implemented by offering distinct advantage in features, technology or performance, compared to competitors. Through the uniqueness in their services, companies are able to attract those customers who are innovation focused and are always on the look out for quality. These types of strategies do not only ensure that a company gets the loyal clients but also gives them a chance to sell their products at high premium prices.
A strategic market share position for lowest cost is the other. Other companies seek to be the most low cost companies and they do that by making their production more efficient and by cutting down on operations and achieving economies of scale. This method is especially suitable when peCASE customers tend to put cost savings at the forefront of their considerations. Through lowering their prices to a competitive level without sacrificing on quality, companies can capture a large share of the market while still being able to be seen as the market leader.
This strategy was also used by companies to penetrate different segments of the market more efficiently. The shunt reactors are utilized not only in the power industry but also in power transmission and distribution systems. Firms conduct a study of needs of the specific industries and produce goods in variable patterns to meet the particular requirements. Through qualitative market research they determine the needs of each customer segment and fine tune their campaigns and products to the specific audience and this approach typically results in higher market share within those segments.
Covered Aspects:
Report Attribute/Metric | Details |
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Market Opportunities | Reduced earnings of the global power distribution sector New product launches and R&D Amongst major key players |
Market Dynamics | Increasing demand for energy consumption Growing transmission and distribution industry |
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