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Servo Motors Drives Market Share

ID: MRFR//11039-HCR | 128 Pages | Author: Garvit Vyas| November 2024

The market share positioning strategies of the Servo Motors Drives Market are crucial determinants of success for companies operating in this dynamic industry. One fundamental strategy is differentiation, wherein companies focus on offering unique features, advanced technologies, or specialized applications that set their servo motors and drives apart from competitors. By emphasizing distinctiveness, companies can carve out a niche market segment and build a loyal customer base.

Competitive pricing is another key market share positioning strategy. Companies may adopt a cost leadership approach, offering servo motors and drives at competitive prices to attract a broader customer base. This strategy requires efficient production processes, economies of scale, and strategic sourcing to maintain affordability without compromising quality. In contrast, a premium pricing strategy involves positioning products as high-end solutions with superior performance, appealing to customers willing to pay a premium for advanced features and reliability.

Strategic partnerships and collaborations are vital for companies seeking to enhance their market share positioning. Forming alliances with complementary businesses, such as system integrators or original equipment manufacturers (OEMs), allows companies to expand their reach and tap into new markets. Collaborative ventures can also lead to joint product development, enabling companies to offer comprehensive solutions that address a wider range of customer needs.

Market segmentation is an effective strategy for optimizing market share. Companies may target specific industries or applications where their servo motors and drives excel, tailoring marketing efforts and product development to cater to the unique requirements of those segments. By understanding the distinct needs of different markets, companies can position themselves as experts in specific domains, gaining a competitive edge and maximizing their market share within those niches.

Brand building is a long-term market share positioning strategy that focuses on creating a strong and recognizable brand image. A reputable brand instills confidence in customers, influencing their purchasing decisions. Effective branding involves consistent messaging, quality assurance, and customer satisfaction. Companies that successfully build a trusted brand can command a higher market share as customers are more likely to choose products from a reputable and recognized brand.

Geographical expansion is a strategy employed to increase market share by tapping into new regions. As global demand for servo motors and drives continues to rise, companies may explore opportunities in emerging markets or expand their presence in established ones. Understanding the unique requirements of different regions and adapting products and marketing strategies accordingly is crucial for successful geographical expansion.

Continuous innovation is indispensable for maintaining and expanding market share in the servo motors drives market. Companies that invest in research and development to introduce new features, enhance performance, and address emerging industry trends are better positioned to capture the attention of customers. Staying at the forefront of technological advancements ensures that a company's products remain competitive and sought after in the market.

Customer service and support play a pivotal role in market share positioning. Providing excellent after-sales support, technical assistance, and warranty services can enhance customer satisfaction and loyalty. Satisfied customers are more likely to become repeat buyers and advocates for a brand, contributing to increased market share through positive word-of-mouth and referrals.

Covered Aspects:

Report Attribute/Metric Details
Growth Rate 6.20% (2023-2032)

Servo Motors Drives Market Highlights:

Servo Motors Drives Market Trends
Servo Motors Drives Market Analysis
Servo Motors Drives Market Share
Servo Motors Drives Companies

Global Servo Motors and Drives Market Overview:


Servo Motors and Drives Market Size valued at USD 11.8 Billion in 2022. The Servo Motors and Drives market industry is projected to grow from USD 12.53 Billion in 2023 to USD 20.27 Billion by 2032, exhibiting a compound yearly growth rate (CAGR) of 6.20% during the forecast period (2023 - 2032). Increased demand for automation and robotics in various industries and the need for improved energy efficiency are the key market drivers enhancing growth of the market.


Servo Motors and Drives Market


Source: The Secondary Research, Primary Research, MRFR Database and Analyst Review


Servo Motors and Drives Market Trends




  • Growing demand for automation and robotics in various industries is driving the market growth




Market CAGR for servo motors and drives is being driven by the increasing demand for the automation and robotics in various industries because these components are essential for achieving precision, productivity, flexibility, quality, and cost efficiency in automated processes. As industries continue to invest in automation to gain a competitive edge, the demand for servo motors and drives is expected to remain strong.


Automation and robotics require precise control of motion and positioning, and this is where servo motors and drives excel. They offer high levels of accuracy, speed, and repeatability, making them essential for tasks such as pick-and-place operations, material handling, and assembly processes. Industries across the board, including manufacturing, logistics, and healthcare, require this precision to improve efficiency and reduce errors. Servo motors and drives enable faster and more efficient production processes. In manufacturing, they play a crucial role in CNC machines, 3D printers, and other automated equipment, speeding up production and reducing downtime. Increased productivity is a key driver for industries looking to remain competitive in global market. Automation systems, including robots, need to be versatile and adaptable to handle a broad range of tasks. Servo motors and drives can be easily programmed and controlled to adjust to changing production needs. This flexibility is vital for industries that require quick changeovers and the ability to produce a variety of products efficiently. Automation and robotics help ensure consistent quality in manufacturing and other processes. Servo systems contribute to this by providing precise control over movements and operations, reducing defects, and ensuring that products meet strict quality standards.


As labor costs increase in many parts of the world, industries are turning to automation to reduce their reliance on human labor. Servo-driven automation systems can replace manual labor in various tasks, which not only reduces labor costs but also minimizes the risk of injuries and ensures continuous operation. The integration of automation with Industry 4.0 principles and the Internet of Things (IoT) is driving the demand for advanced servo systems. These systems can be connected to networks, allowing for real-time monitoring, data collection, and remote control. This connectivity enables predictive maintenance, reduces downtime, and improves overall equipment efficiency. The demand for energy-efficient solutions is growing as industries strive to minimize their carbon footprint and operating costs. Servo motors and drives are known for their energy efficiency because they only consume power when in motion. This eco-friendly feature aligns with the sustainability goals of many businesses.


The rapid growth of the robotics industry is perhaps the most prominent factor driving the servo motors and drives market. Robots are used in a broader range of applications, from manufacturing and warehousing to healthcare and agriculture. Servo motors and drives are fundamental components in these robotic systems, enabling the precise and dynamic movements required for various tasks. Thus driving the Servo Motors and Drives market revenue.


Servo Motors and Drives Market Segment Insights:


Servo Motors and Drives Type Insights


The Servo Motors and Drives Market segmentation, based on type, includes Motor and Drive. The motor segment dominates the market, accounting for the largest market revenue due to its compatibility with digital control systems and its ability to provide smooth and accurate motion. Moreover, advancements in BLDC motor technology, such as sensorless control and improved power electronics, have further solidified their dominance in the servo motor and drive market. However, it's important to note that other motor types, such as AC synchronous motors and stepper motors, also play crucial roles in specific applications, and their dominance can vary depending on the industry and use case.


Servo Motors and Drives Voltage Range Insights


The Servo Motors and Drives Market segmentation, based on voltage range, includes Low Voltage, Medium Voltage, and High Voltage. The medium voltage category dominates the market due to its versatility and widespread application across various industries. These medium voltage systems typically operate within the range of 1 to 69 kV and are well-suited for a broad spectrum of applications, from industrial automation to energy generation. Their ability to handle medium voltage levels allows for a balance between power efficiency and control precision. Their efficiency in transmitting power over longer distances and their compatibility with renewable energy sources make them the preferred choice for modern industrial applications. As industries continue to demand larger levels of performance, the medium voltage range remains dominant in the servo motor and drive market. Further, the high voltage segment is the second dominant.


Figure 1: The Servo Motors and Drives Market, by Voltage Range, 2022 & 2032 (USD Billion)


The Servo Motors and Drives Market, by Voltage Range, 2022 & 2032


Source: The Secondary Research, Primary Research, MRFR Database and Analyst Review


Servo Motors and Drives End User Insights


The Servo Motors and Drives Market segmentation, based on end user, includes Automobile, Electronic Assembly, Healthcare, Packaging, Semiconductor, and Electronics, and Chemicals, and Petrochemicals. The automobile category dominates the market due to the increasing integration of advanced automation and robotics in automotive manufacturing. Servo motors and drives play a pivotal role in controlling the precise movement and positioning of various components in the production line, contributing to improved efficiency and quality in the assembly process. As the automotive industry continues to emphasize automation, precision, and speed, servo motors and drives are central to achieving these objectives, thus dominating the market.


Servo Motors and Drives Regional Insights


By region, the study gives market insights into the North America, Europe, Asia-Pacific, and the Rest of the World. The North American Servo Motors and Drives market area dominates this market, due to its robust manufacturing sector, especially in industries like automotive, aerospace, and consumer electronics. Additionally, the region benefits from a strong technological ecosystem, innovation, and a mature customer base, making it a key hub for servo motor and drive manufacturers and suppliers.


Further, the prime countries studied in the market report are the US, Canada, Germany, France, the UK, Italy, Spain, Japan, China, India, Australia, South Korea, and Brazil.


Figure 2: THE Servo Motors and Drives Market SHARE BY REGION 2022 (USD Billion)


THE Servo Motors and Drives Market SHARE BY REGION 2022


Source: The Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe's Servo Motors and Drives market accounts for the second-largest market revenue due to the region's emphasis on energy efficiency, automation in manufacturing, and its commitment to sustainability, leading to increased adoption in various industries. Further, the German Servo Motors and Drives market held the largest market revenue, and the UK Servo Motors and Drives market was the fastest-growing market in the European region.


The Asia-Pacific Servo Motors and Drives Market is foreseen to rise at the fastest CAGR from 2023 to 2032. This is due to the region's rapid industrialization, growing automation needs in various industries, and a burgeoning manufacturing sector. Moreover, China’s Servo Motors and Drives market held the largest market share, and the Indian Servo Motors and Drives market was the fastest-growing market in the Asia-Pacific region.


Servo Motors and Drives Key Market Players & Competitive Insights


Leading market players are investing heavily in the research and development in order to expand their product lines, which will help the Servo Motors and Drives market grow even more. Market players are also undertaking a variety of strategic activities to spread their global footprint, with important market developments including contractual agreements, new product launches, mergers and acquisitions, higher investments, and collaboration with other organizations. To spread and survive in a more competitive and rising market climate, the Servo Motors and Drives industry must offer cost-effective items.


Manufacturing locally to minimize the operational costs is one of the key business tactics used by the manufacturers in the global Servo Motors and Drives industry to benefit the clients and increase the market sector. In recent years, the Servo Motors and Drives industry has offered some of the most significant advantages to the automotive industry. Major players in Servo Motors and Drives market, including Yaskawa Electric Corp., Mitsubishi Electric Corp., Schneider Electric, Siemens AG, Rockwell Automation, Inc., ABB Ltd, Delta Electronics, Inc., FANUC Corporation, Kollmorgen (Altra Industrial Motion Corp.), Bosch Rexroth AG (Robert Bosch GmbH), and others, are trying to increase market demand by investing in the research and development operations.


Yaskawa Electric Corporation is Japanese multinational company that specializes in the manufacture of electrical automation and motion control equipment. Founded in 1915, Yaskawa is a global leader in providing products such as servo motors, variable frequency drives, and industrial robots for a wide range of applications, including manufacturing, automotive, robotics, and renewable energy. The company is known for its innovation in industrial automation and has a significant presence in the global market. In May 2023, Japanese industrial automation company Yaskawa Electric Corporation acquired Swedish servo motor and drive company Kollmorgen AB for SEK 6.5 billion. Kollmorgen is a leading provider of servo motors and drives for industrial automation, robotics, and machine tool applications.


Delta Electronics Inc. is a global company headquartered in Taiwan, specializing in power and thermal management solutions, industrial automation, and energy-saving technologies. The company is a major player in the development and manufacturing of a broader range of products, including power supplies, thermal management equipment, automation systems, and electric vehicle charging solutions. Delta Electronics is known for its commitment to sustainability and innovation, offering products and services that help reduce energy consumption and environmental impact. The company serves various industries, including telecommunications, information technology, industrial automation, healthcare, and automotive sectors. It has a strong global presence with subsidiaries and operations in numerous countries. In June 2023, Chinese industrial automation company Delta Electronics Inc. acquired German servo motor and drive company KEB Antriebstechnik GmbH for €1.1 billion. KEB is a leading provider of servo motors and drives for industrial automation and robotics applications.


Key Companies in Servo Motors and Drives market include




  • Yaskawa Electric Corp.




  • Mitsubishi Electric Corp.




  • Siemens AG




  • Schneider Electric




  • Rockwell Automation, Inc.




  • ABB Ltd




  • Delta Electronics, Inc.




  • FANUC Corporation




  • Kollmorgen (Altra Industrial Motion Corp.)




  • Bosch Rexroth AG (Robert Bosch GmbH)




Servo Motors and Drives Industry Developments


July 2023: American industrial automation company Emerson Electric Co. acquired Swiss servo motor and drive company Stöber Antriebstechnik AG for CHF 1.3 billion. Stöber is a leading provider of servo motors and drives for precision automation applications.


September 2023: Japanese servo motor and drive company Mitsubishi Electric Corporation partnered with American servo motor and drive company Kollmorgen Corporation to develop and commercialize new servo motor and drive products for the robotics market.


October 2023: German servo motor and drive company Siemens AG partnered with American servo motor and drive company Rockwell Automation Inc. to develop and commercialize new servo motor and drive products for the industrial automation market.


Servo Motors and Drives Market Segmentation:


Servo Motors and Drives Type Outlook




  • Motor




  • Drive




Servo Motors and Drives Voltage Range Outlook




  • Low Voltage




  • Medium Voltage




  • High Voltage




Servo Motors and Drives End User Outlook




  • Automobile




  • Electronic Assembly




  • Healthcare




  • Packaging




  • Semiconductor and Electronics




  • Chemical and Petrochemicals




  • Others




Servo Motors and Drives Regional Outlook




  • North America







    • US




    • Canada







  • Europe







    • Germany




    • France




    • UK




    • Italy




    • Spain




    • Rest of Europe







  • Asia-Pacific







    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific







  • Rest of the World







    • Middle East




    • Africa




    • Latin America




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