The trend of purchasing consumer goods and appliances online, including items like consumer durables, high-quality cosmetics, packaged food and beverages, confectionery, personal care and hygiene products, wines and spirits, as well as clothing, apparel, and fashion items, is experiencing a significant surge. This surge can be primarily attributed to the increasing per capita disposable incomes and the ease of access to credit. Various factors, such as rapid urbanization, an elevated standard of living, and a growing inclination towards luxury items, collectively contribute to the escalating demand for consumer goods.
Moreover, emerging economies like Canada, Brazil, Vietnam, India, and the Philippines are undergoing rapid growth, fueled by technological advancements and industrialization. This growth translates to increased employability and the creation of skilled jobs, empowering individuals with the means to spend on luxury products. Consequently, the rise in individual spending capacities is expected to open up lucrative growth opportunities for businesses operating in the global secondary paper and paperboard luxury packaging market.
The online marketplace is witnessing a notable shift in consumer behavior, with more individuals opting for the convenience and accessibility offered by e-commerce platforms to fulfill their diverse needs. This shift is particularly evident in the purchase of a wide range of products, from durable goods to indulgent items such as premium cosmetics and luxury foods and beverages. The ability to make these purchases is facilitated by factors like growing disposable incomes and the availability of credit options, making luxury items more accessible to a broader consumer base.
In addition to the economic factors influencing consumer behavior, societal changes, like rapid urbanization and an improved standard of living, contribute to an increased demand for luxury goods. As individuals experience an improvement in their financial situations, there is a natural inclination towards products that signify a higher status or enhanced quality. This phenomenon is observed not only in established economies but also in emerging markets where technological advancements and industrialization play pivotal roles in economic development.
Emerging economies, including Canada, Brazil, Vietnam, India, and the Philippines, are witnessing accelerated growth, leading to improved economic conditions for their populations. As a result, there is a growing segment of the population in these countries with increased spending capabilities. This economic empowerment, coupled with the allure of luxury items, is propelling the demand for secondary paper and paperboard luxury packaging. This trend signifies a promising opportunity for businesses operating in this market, as they cater to the evolving preferences and purchasing patterns of consumers in a dynamic global landscape.
Report Attribute/Metric | Details |
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Segment Outlook | Material, End User, and Region |
Secondary Paper & Paperboard Luxury Packaging Market Size was valued at USD 4.80 Billion in 2023. The Secondary Paper & Paperboard Luxury Packaging market industry is projected to grow from USD 5.05 Billion in 2024 to USD 7.6 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.24% during the forecast period (2024 - 2032). Increasing the use of sustainable and bio-degradable packaging are the key market drivers enhancing the market growth.
Material: Secondary Research, Primary Research, MRFR Database and Analyst Review
Plastics were developed to solve issues with earlier materials like wood, glass, paper & paperboard, and metal. This increased their use in a variety of end-use industries, such as food & beverage, confectionery, personal care & cosmetics, wines & spirits, and fashion. Unfortunately, this resulted in a serious pollution issue and had an effect on the ecosystems of the Earth, on which humanity depends heavily. The US Environmental Protection Agency (EPA) reported that municipal solid garbage and 14,530 thousand US tonnes of plastic containers were produced in 2018. 10 090 000 US tonnes were dumped in landfills in the same year since only 1,980 000 US tonnes were recycled. As a result, the climate is changing and concerns about greenhouse gases and environmental sustainability are growing.
Companies are increasing their spending on strengthening a brand's image and reputation, which is one of the main causes fueling the expansion of the secondary paper & paperboard luxury packaging market. It acts as a physical illustration of the brand's principles, quality, and attention to detail. Premium packaging strengthens the perception of distinctiveness and quality and contributes to the development of a strong brand identity. Luxury Secondary Paper & Paperboard Packaging is made to give customers a remarkable unboxing experience. For instance, Tetra Pak and The Walt Disney Company worked together in April 2023 to create Disney and Marvel-inspired designs for Coop's Qualité & Prix brand milk products in Switzerland. The images will appear on beverage boxes for protein drinks, ambient white milk, fresh white milk, flavoured milk, and milk. The cartons will have a QR code that will enable customers to interact with Disney characters and obtain instructional content about the health advantages of dairy.
Due to rising consumer demand for ecologically friendly options, there has been increased emphasis on sustainable packaging solutions in the secondary paper & paperboard luxury packaging sector. Luxury firms are aggressively meeting this need by including eco-friendly manufacturing procedures, recyclable packaging, and sustainable materials into their products. These brands improve their brand image and reputation while also aligning with customer values by prioritising sustainability. Thus, driving the Secondary Paper & Paperboard Luxury Packaging market revenue.
The Secondary Paper & Paperboard Luxury Packaging market segmentation, based on material, includes paper & paperboard, plastic, and metal. Paper & paperboard segment accounted for the largest revenue share in 2022. Paper bags, wrapping paper, stiff folding cartons, corrugated boxes, paper-based tubes, tubs, and containers are all included in this sector. There are several uses for this kind of packaging, including for wines, spirits, and foods and beverages. The plastic category comprises items like plastic trays, bottles, cans, and cartons. Food, beverages, and confections are only a couple of the uses for this kind of packaging.
The Secondary Paper & Paperboard Luxury Packaging market segmentation, based on end user, includes food & beverages, confectionery, personal care & cosmetics, wines & spirits, and fashion. Food & beverages segment dominated the Secondary Paper & Paperboard Luxury Packaging market in 2022. This sector covers secondary luxury food and beverage packaging made of paper or paperboard. Products including bags, boxes, cans, cartons, and containers are used in the food and beverage business to package a variety of soft beverages, foods, dairy products, dried fruits, and bakery goods. The luxurious secondary packaging for confectionery manufactured with paper or paperboard is included in the confectionery segment. Confectionery items like sweets, chocolates, and cupcakes are packaged using a variety of items such bags, boxes, wraps, trays, and containers.
Figure 1: Secondary Paper & Paperboard Luxury Packaging Market, by End User, 2022 & 2032 (USD Billion)
Material: Secondary Research, Primary Research, MRFR Database and Analyst Review
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Secondary Paper & Paperboard Luxury Packaging Market dominated this market in 2022 (45.80%). The area has experienced increased interest in research and development as well as a growing attention on packaging strategy consolidation. Level 1 secondary paper and paperboard luxury packaging manufacturers like DS Smith and Amcor are advantageous to the area. The primary factor responsible for the expansion of the secondary paper and paperboard luxury packaging market in the region is the growth in end-use industries including food and beverage, personal care, and beauty care items. Further, the U.S. Secondary Paper & Paperboard Luxury Packaging market held the largest market share, and the Canada Secondary Paper & Paperboard Luxury Packaging market was the fastest growing market in the North America region.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: SECONDARY PAPER & PAPERBOARD LUXURY PACKAGING MARKET SHARE BY REGION 2022 (USD Billion)
Material: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe Secondary Paper & Paperboard Luxury Packaging market accounted for the healthy market share in 2022. Research and development spending has increased in the area, and packaging innovation is receiving more attention. Further, the German Secondary Paper & Paperboard Luxury Packaging market held the largest market share, and the U.K Secondary Paper & Paperboard Luxury Packaging market was the fastest growing market in the European region
The Asia Pacific Secondary Paper & Paperboard Luxury Packaging market is expected to register significant growth from 2023 to 2032. The primary factor influencing the territorial market is the abundance of assembling companies in countries like China, India, and Japan. Additionally, the market is expected to grow as attractive secondary luxury packaging configurations expand. The demand for secondary paper and paperboard luxury packaging is anticipated to increase in Asia-Pacific during the anticipated time period due to other important variables, such as the rising per capita discretionary cash flow of the working-class population. Moreover, China’s Secondary Paper & Paperboard Luxury Packaging market held the largest market share, and the Indian Secondary Paper & Paperboard Luxury Packaging market was the fastest growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Secondary Paper & Paperboard Luxury Packaging market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Secondary Paper & Paperboard Luxury Packaging industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Secondary Paper & Paperboard Luxury Packaging industry to benefit clients and increase the market sector. In recent years, the Secondary Paper & Paperboard Luxury Packaging industry has offered some of the most significant advantages to medicine. Major players in the Secondary Paper & Paperboard Luxury Packaging market, including Amcor Limited, HH Deluxe packaging, DS Smith Plc, MW Creative Ltd, Winter & Company AG, Progress Packaging, and CLP Packaging Solution Inc., are attempting to increase market demand by investing in research and development operations.
Packaging solutions are provided by Amcor Plc (Amcor). Pet bottles, plastic bottles and jars, capsules and closures, speciality folding cartons, free films, bags and pouches, wrappers, rigid containers, laminates and flow packs are just a few of the plastic, fibre, metal and glass packaging solutions it offers. Products from the company are used in a variety of technical applications as well as the beverage, food, pharmaceutical, medical device, homecare, personal care, and animal care industries. Additionally, it services the markets for healthcare, pharmaceuticals, personal care, and home goods. The corporation has operations throughout Oceania, North America, Western Europe, and the Asia-Pacific region. The UK city of Bristol serves as the headquarters of Amcor. Amcor introduced the ACT2100 heat seal covering for paper packaging with medical-grade DuPont Tyvek2 in June 2021. The improved performance attributes offered by this next-generation coating technique are ideal for healthcare applications.
To protect vintage items, Winter & Company designs and produces inventive leather covers. Winter & Company AG introduced their SIMPLY PURE COATED RECYCLABLE PAPERS line in June 2021. This line includes CORVON PURE MANO and ECOREL PURE SKIVER. These papers are recyclable and have recycled fibre content of over 50%.
October 2020: The USD 138.070 million Circular Economy R&D programme launched by DC Smith Plc includes the seaweed project. The company will recycle natural fibres as part of this effort, incorporating novel natural resources like hemp, miscanthus, cotton, straw, and odd sources like the daisy-flowered cup plant and agricultural waste like cocoa shells or bagasse.
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