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    SEA Robotic Process Automation Market

    ID: MRFR/SEM/19181-HCR
    128 Pages
    Aarti Dhapte
    September 2025

    SEA Robotic Process Automation Market Research Report Information By Type (Software, Service, Consulting, Implementing, Training), By Deployment (Cloud, On-premise), By Organization (Large Enterprises, Small & Medium Enterprises), By Operations (Rule-Based, and Knowledge-Based), By Application (BFSI, Pharma & Healthcare, Retail & Consumer Goods, Information Technology (IT) & Telecom, Communication and Media & Education, Manufacturing, Logistics and Energy & Utilities, and Others) and Southeast Asia Market Forecast Til...

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    Table of Contents

    SEA Robotic Process Automation Market Summary

    As per Market Research Future Analysis, the Southeast Asia (SEA) Robotic Process Automation (RPA) market is poised for significant growth, driven by the increasing demand for digital transformation and automation solutions. The market size was estimated at USD 0.22 Billion in 2024 and is projected to reach USD 7.96 Billion by 2034, reflecting a robust compound annual growth rate (CAGR) of 41.20% from 2025 to 2034. Key sectors such as BFSI, Pharma & Healthcare, and Retail are leading the adoption of RPA technologies, enhancing operational efficiency and reducing costs.

    Key Market Trends & Highlights

    The SEA RPA market is characterized by rapid technological advancements and increasing adoption across various industries.

    • Market size in 2024: USD 0.22 Billion; projected to reach USD 7.96 Billion by 2034.
    • CAGR of 41.20% expected from 2025 to 2034.
    • 71% of companies in Indonesia plan to increase investment in digital technologies by 2021.
    • Knowledge-based RPA solutions are driving significant revenue growth due to their ability to manage complex data.

    Market Size & Forecast

    2024 Market Size USD 0.22 Billion
    2034 Market Size USD 7.96 Billion

    Major Players

    Key players include Automation Anywhere, UiPath, Microsoft, Blue Prism Limited, and KOFAX, among others.

    SEA Robotic Process Automation Market Trends

      • Increasing demand for automation in various industries and advancements in technology, such as artificial intelligence and machine learning, are driving the market growth

    The surging demand for automating business operations stands as a significant catalyst driving the increased adoption of the Robotic Process Automation (RPA) market CAGR. In Indonesia, a substantial 71% of companies express intentions to boost investment in digital technologies in 2021, with big data analytics and AI ranking among the top three technologies slated for investment over the next 2-4 years. 

    As per researchers from Universitas Padjadjaran in Indonesia, RPA automated processes exhibit an impressive speed, completing tasks 8.47 times faster than manual methods and with zero errors. In a specific study, the invoice-to-payment process for a telecommunications company was automated using UiPath, a leading RPA provider, yielding remarkable outcomes. The average transaction time per process was slashed to just 19 seconds, compared to the manual process's 2 minutes and 41 seconds.

    Cognitive RPA integrates AI-driven bots capable of understanding complex data intricacies, facilitating analytics-driven process automation. Thus, driving the Southeast Asia Robotic Process Automation market revenue.

    The adoption of Robotic Process Automation in Southeast Asia is poised to reshape operational efficiencies across various sectors, as organizations increasingly recognize the potential for automation to enhance productivity and reduce costs.

    Government of Singapore, Ministry of Trade and Industry

    SEA Robotic Process Automation Market Drivers

    Increased Demand for Automation Solutions

    The Global SEA Robotic Process Automation Market Industry experiences heightened demand for automation solutions as organizations seek to enhance operational efficiency. In 2024, the market is valued at 0.22 USD Billion, reflecting a growing recognition of RPA's potential to streamline processes and reduce costs. Companies across various sectors are increasingly adopting RPA to automate repetitive tasks, thereby allowing employees to focus on higher-value activities. This trend is expected to accelerate, with projections indicating a market growth to 11.2 USD Billion by 2035, driven by a compound annual growth rate of 42.99% from 2025 to 2035.

    Market Segment Insights

    Get more detailed insights about SEA Robotic Process Automation Market Research Report – Forecast till 2034

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    Regional Insights

    Key Players and Competitive Insights

    Leading market players are investing heavily in research and development to expand their product lines, which will help the Robotic Process Automation market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Robotic Process Automation industry must offer cost-effective items.

    Major players in the Robotic Process Automation market are attempting to increase market demand by investing in research and development operations including Automation Anywhere, Blue Prism Limited (Acquired by SS&C Technologies Holdings, Inc.), BlackLine Inc., EdgeVerve Systems Ltd. (Acquired by Infosys), FPT Software, KOFAX, Inc., Microsoft, NICE, NTT Advanced Technology Corp., OnviSource, Inc., UiPath.

    Key Companies in the SEA Robotic Process Automation Market market include

    Industry Developments

    April 2023: Kofax, Inc. announced the relaunch of the Kofax, Inc. Marketplace, serving as a digital hub comprising connectors, tools, and applications designed to facilitate advanced integration of automation software with leading businesses. The revamped Kofax, Inc. Marketplace provides access to comprehensive learning resources and pre-built assets, allowing seamless connectivity with key platform elements, including RPA and Kofax TotalAgility, among others.

    January 2023: UiPath announced its acquisition of Cloud Elements, a leader in API integration and management. This strategic move by UiPath is geared towards broadening its capabilities in cloud automation and enhancing its AI-powered automation platform. The acquisition also positions UiPath to offer seamless integration with popular cloud applications such as Salesforce, HubSpot, and Shopify.

    Future Outlook

    SEA Robotic Process Automation Market Future Outlook

    The SEA Robotic Process Automation Market is poised for remarkable growth, driven by technological advancements and increasing demand, with a projected 42.99% CAGR from 2024 to 2035.

    New opportunities lie in:

    • Develop tailored RPA solutions for SMEs to enhance operational efficiency.
    • Invest in AI integration to improve RPA capabilities and decision-making.
    • Expand RPA training programs to build a skilled workforce for automation.

    By 2035, the SEA Robotic Process Automation Market is expected to achieve substantial growth, solidifying its pivotal role in business transformation.

    Market Segmentation

    Robotic Process Automation Type Outlook

    • Software
    • Service
    • Consulting
    • Implementing
    • Training

    Robotic Process Automation Regional Outlook

    • Southeast Asia
    • Indonesia
    • Thailand
    • Vietnam
    • Rest of Southeast Asia

    Robotic Process Automation Deployment Outlook

    • Cloud
    • On-premise

    Robotic Process Automation Operations Outlook

    • Rule Based
    • Knowledge-Based

    Robotic Process Automation Applications Outlook

    • BFSI
    • Pharma & Healthcare
    • Retail & Consumer Goods
    • Information Technology (IT) & Telecom
    • Communication and Media & Education
    • Manufacturing
    • Logistics and Energy & Utilities
    • Others

    Robotic Process Automation Organization Outlook

    • Large Enterprises
    • Small & Medium Enterprises

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 USD 0.22 Billion
    Market Size 2025 USD 0.31 Billion
    Market Size 2034 USD 7.96 Billion
    Compound Annual Growth Rate (CAGR) 41.20% (2025-2034)
    Base Year 2024
    Market Forecast Period 2025-2034
    Historical Data 2020-2023
    Market Forecast Units Value (USD Billion)
    Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
    Segments Covered Type, Deployment, Organization, Operations, Application, and Region
    Region Covered Southeast Asia
    Countries Covered Indonesia, Thailand, Vietnam, and Rest of Southeast Asia
    Key Companies Profiled Automation Anywhere, Blue Prism Limited (Acquired by SS&C Technologies Holdings, Inc.), BlackLine Inc., EdgeVerve Systems Ltd. (Acquired by Infosys), FPT Software, KOFAX, Inc., Microsoft, NICE, NTT Advanced Technology Corp., OnviSource, Inc., UiPath
    Key Market Opportunities Integration of Artificial Intelligence (AI) technology into RPA solutions
    Key Market Dynamics Increasing demand for automation of business processes  Growing adoption of RPA solutions in the retail industry

    Market Highlights

    Author
    Aarti Dhapte
    Team Lead - Research

    She holds an experience of about 6+ years in Market Research and Business Consulting, working under the spectrum of Information Communication Technology, Telecommunications and Semiconductor domains. Aarti conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. Her expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc.

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    FAQs

    How much is the Robotic Process Automation market?

    The Southeast Asia Robotic Process Automation market size was valued at USD 0.31 Billion in 2025.

    What is the growth rate of the Robotic Process Automation market?

    The market is projected to grow at a CAGR of 41.20% during the forecast period, 2025-2034.

    Who are the key players in the Robotic Process Automation market?

    The key players in the market are Automation Anywhere, Blue Prism Limited (Acquired by SS&C Technologies Holdings, Inc.), BlackLine Inc., EdgeVerve Systems Ltd. (Acquired by Infosys), FPT Software, KOFAX, Inc., Microsoft, NICE, NTT Advanced Technology Corp., OnviSource, Inc., UiPath.

    Which type led the Robotic Process Automation market?

    The Service category dominated the market in 2023.

    Which application had the largest market share in the Robotic Process Automation market?

    The BFSI category had the largest share of the market.

    1. 'Table of Contents
    2. Executive summary
    3. Market Introduction
    4. Definition
      1. Scope of the Study
        1. Research Objective
    5. Assumptions
      1. Limitations
    6. Research Methodology
      1. Overview
      2. Data Mining
      3. Secondary Research
      4. Primary Research
    7. Primary Interviews and Information Gathering Process
      1. Breakdown of Primary
    8. Respondents
      1. Forecasting Model
      2. Market Size Estimation
    9. Bottom-Up Approach
      1. Top-Down Approach
      2. Data Triangulation
      3. Validation
    10. Market Dynamics
      1. Overview
      2. Drivers
      3. Restraints
      4. Opportunities
    11. Market Factor Analysis
    12. Value Chain Analysis
      1. Porter’s Five Forces Analysis
        1. Bargaining
    13. Power of Suppliers
      1. Bargaining Power of Buyers
        1. Threat of
    14. New Entrants
      1. Threat of Substitutes
        1. Intensity of Rivalry
      2. COVID-19 Impact Analysis
        1. Market Impact Analysis
        2. Regional
    15. Impact
      1. Opportunity and Threat Analysis
    16. SOUTHEAST ASIA ROBOTIC
    17. PROCESS AUTOMATION MARKET, BY Type
      1. Overview
      2. Software
    18. Service
      1. Consulting
      2. Implementing
      3. Training
    19. SOUTHEAST
    20. ASIA ROBOTIC PROCESS AUTOMATION MARKET, BY Deployment
      1. Overview
    21. Cloud
      1. On-premise
    22. SOUTHEAST ASIA ROBOTIC PROCESS AUTOMATION MARKET,
    23. BY Organization
      1. Overview
      2. Large Enterprises
      3. Small &
    24. Medium Enterprises
    25. SOUTHEAST ASIA ROBOTIC PROCESS AUTOMATION MARKET, BY
    26. Operations
      1. Overview
      2. Rule Based
      3. Knowledge Based
    27. SOUTHEAST ASIA ROBOTIC PROCESS AUTOMATION MARKET, BY Applications
    28. Overview
      1. BFSI
      2. Pharma & Healthcare
      3. Retail &
    29. Consumer Goods
      1. Information Technology (IT) & Telecom
      2. Communication
    30. and Media & Education
      1. Manufacturing
      2. Logistics and Energy
    31. & Utilities
      1. Others
    32. SOUTHEAST ASIA ROBOTIC PROCESS AUTOMATION
    33. MARKET, by Region
      1. Overview
      2. Southeast Asia
        1. Indonesia
        2. Thailand
        3. Vietnam
        4. Rest of Southeast Asia
    34. Competitive Landscape
      1. Overview
      2. Competitive Analysis
    35. Market Share Analysis
      1. Major Growth Strategy in the Southeast Asia Robotic
    36. Process Automation Market,
      1. Competitive Benchmarking
      2. Leading
    37. Players in Terms of Number of Developments in the Southeast Asia Robotic Process
    38. Automation Market,
      1. Key developments and Growth Strategies
    39. New Product Launch/Service Deployment
      1. Merger & Acquisitions
        1. Joint Ventures
      2. Major Players Financial Matrix
    40. Sales & Operating Income, 2023
      1. Major Players R&D Expenditure.
    41. Company ProfileS
      1. Automation Anywhere
        1. Company
    42. Overview
      1. Financial Overview
        1. Products Offered
    43. Key Developments
      1. SWOT Analysis
        1. Key Strategies
    44. BLUE PRISM LIMITED (ACQUIRED BY SS&C TECHNOLOGIES HOLDINGS, INC.)
    45. Company Overview
      1. Financial Overview
        1. Products Offered
        2. Key Developments
        3. SWOT Analysis
        4. Key Strategies
      2. BLACKLINE INC
        1. Company Overview
        2. Financial Overview
        3. Products Offered
        4. Key Developments
        5. SWOT Analysis
        6. Key Strategies
      3. EDGEVERVE SYSTEMS LTD. (ACQUIRED BY INFOSYS)
        1. Company Overview
        2. Financial Overview
        3. Products
    46. Offered
      1. Key Developments
        1. SWOT Analysis
        2. Key
    47. Strategies
      1. FPT Software
        1. Company Overview
        2. Financial
    48. Overview
      1. Products Offered
        1. Key Developments
    49. SWOT Analysis
      1. Key Strategies
      2. KOFAX, Inc
        1. Company
    50. Overview
      1. Financial Overview
        1. Products Offered
    51. Key Developments
      1. SWOT Analysis
        1. Key Strategies
    52. Microsoft.
      1. Company Overview
        1. Financial Overview
    53. Products Offered
      1. Key Developments
        1. SWOT Analysis
    54. Key Strategies
      1. NICE
        1. Company Overview
        2. Financial
    55. Overview
      1. Products Offered
        1. Key Developments
    56. SWOT Analysis
      1. Key Strategies
      2. NTT ADVANCED TECHNOLOGY CORP
        1. Company Overview
        2. Financial Overview
        3. Products
    57. Offered
      1. Key Developments
        1. SWOT Analysis
        2. Key
    58. Strategies
      1. OnviSource, Inc.
        1. Company Overview
    59. Financial Overview
      1. Products Offered
        1. Key Developments
        2. SWOT Analysis
        3. Key Strategies
      2. UiPath.
    60. Company Overview
      1. Financial Overview
        1. Products Offered
        2. Key Developments
        3. SWOT Analysis
        4. Key Strategies
    61. Appendix
      1. References
      2. Related Reports
    62. LIST
    63. OF TABLES
    64. & Forecast, 2020-2034 (USD BILLION)
    65. AUTOMATION MARKET, BY Type, 2020-2034 (USD BILLION)
    66. ROBOTIC PROCESS AUTOMATION MARKET, BY Deployment, 2020-2034 (USD BILLION)
    67. SOUTHEAST ASIA ROBOTIC PROCESS AUTOMATION MARKET, BY Organization, 2020-2034 (USD
    68. BILLION)
    69. 2034 (USD BILLION)
    70. BY Application, 2020-2034 (USD BILLION)
    71. AUTOMATION MARKET, BY Type, 2020-2034 (USD BILLION)
    72. PROCESS AUTOMATION MARKET, BY Deployment, 2020-2034 (USD BILLION)
    73. Indonesia: ROBOTIC PROCESS AUTOMATION MARKET, BY Organization, 2020-2034 (USD BILLION)
    74. (USD BILLION)
    75. 2034 (USD BILLION)
    76. BY Type, 2020-2034 (USD BILLION)
    77. MARKET, BY Deployment, 2020-2034 (USD BILLION)
    78. AUTOMATION MARKET, BY Organization, 2020-2034 (USD BILLION)
    79. ROBOTIC PROCESS AUTOMATION MARKET, BY Operations, 2020-2034 (USD BILLION)
    80. thailand: ROBOTIC PROCESS AUTOMATION MARKET, BY Application, 2020-2034 (USD BILLION)
    81. (USD BILLION)
    82. 2034 (USD BILLION)
    83. BY Operations, 2020-2034 (USD BILLION)
    84. MARKET, BY Application, 2020-2034 (USD BILLION)
    85. asia: ROBOTIC PROCESS AUTOMATION MARKET, BY Type, 2020-2034 (USD BILLION)
    86. rest of southeast asia: ROBOTIC PROCESS AUTOMATION MARKET, BY Deployment, 2020-2034
    87. (USD BILLION)
    88. BY Organization, 2020-2034 (USD BILLION)
    89. PROCESS AUTOMATION MARKET, BY Operations, 2020-2034 (USD BILLION)
    90. rest of southeast asia: ROBOTIC PROCESS AUTOMATION MARKET, BY Application, 2020-2034
    91. (USD BILLION)
    92. BY Deployment, 2023
    93. Share (%), BY Organization, 2023
    94. Market, Share (%), BY Operations, 2023
    95. Automation Market, Share (%), BY Application, 2023
    96. Robotic Process Automation Market, Share (%), by Region, 2023
    97. Asia Robotic Process Automation Market: Company Share Analysis, 2023 (%)
    98. Automation Anywhere: FINANCIAL OVERVIEW SNAPSHOT
    99. SWOT ANALYSIS
    100. HOLDINGS, INC.): FINANCIAL OVERVIEW SNAPSHOT
    101. BY SS&C TECHNOLOGIES HOLDINGS, INC.): SWOT ANALYSIS
    102. INC: FINANCIAL OVERVIEW SNAPSHOT
    103. FPT Software: FINANCIAL OVERVIEW SNAPSHOT
    104. ANALYSIS
    105. SWOT ANALYSIS
    106. SWOT ANALYSIS
    107. Inc.: FINANCIAL OVERVIEW SNAPSHOT

    SEA Robotic Process Automation Market Segmentation

    Market Segmentation Overview

    • Detailed segmentation data will be available in the full report
    • Comprehensive analysis by multiple parameters
    • Regional and country-level breakdowns
    • Market size forecasts by segment
    Report Infographic
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