Robotic Lawn Mower Market Size was valued at USD 2.3 Billion in 2023. The Robotic Lawn Mower Market industry is projected to grow from USD 2.5 Billion in 2024 to USD 5.6 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 12.00% during the forecast period (2024 - 2032). Demand for time-saving processes and growing demand among the aging population are the key market drivers enhancing the market growth.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The growing need for efficient and convenient lawn maintenance solutions primarily drives the rapidly expanding worldwide robotic lawn mower market CAGR. In an increasingly fast-paced world, homeowners look for ways to simplify their daily activities while maintaining the quality of their living environments. Robotic lawn mowers offer a game-changing answer by automating the labor-intensive operation of grass cutting, giving homeowners hands-free lawn care. These robots, equipped with modern sensors and navigation systems, can automatically maneuver around obstacles, alter mowing patterns to grass contours, and recharge at docking stations. This autonomy appeals to people looking for time-saving and simple alternatives. In addition, the demand for environmentally friendly options is driving this trend, as many robotic lawnmowers are electrically driven, producing less noise and fewer emissions than traditional gas-powered ones.
As cities grow and green spaces shrink, these devices' compact size and efficiency make them ideal for modern living conditions. Overall, the growing inclination for simple and sustainable lawn management, combined with technology improvements in robotic systems, drives the Robotic Lawn Mower Market.
Additionally, sustainability and environmental consciousness are other key drivers behind the phenomenal growth of the Robotic Lawn Mower Market. With a global emphasis on eco-friendly options, customers want solutions that are consistent with their environmentally conscious attitudes. Robotic lawn mowers are an intriguing option because many models are electrically operated and make less noise and fewer emissions than traditional gas-powered options. This eco-friendly approach appeals to consumers who want to lower their carbon footprint and limit their environmental impact. As people and communities prioritize sustainable options, the robotic lawn mower market benefits from increased demand for cleaner and greener lawn maintenance solutions, resulting in significant growth.
Moreover, the development of smart cities is the major trend propelling market expansion. The industry is expected to rise as urbanization and the development of smart cities continue. Urban households, particularly those with lawns, will increase demand for sophisticated mowing systems. Ideal for a variety of lawn sizes, it includes barrier detection technologies, lawn mapping, and lawn memory. These characteristics assure precise mowing and meet the growing demand for visually appealing backyards and landscaping projects. Sports, garden gatherings, and outdoor cooking all emphasize the value of well-kept lawns.
Robotic lawn mowers, such as Husqvarna's Automower and Worx Landroid mowers, include modern features like smartphone connectivity, artificial intelligence, and Bluetooth technology. These self-driving technologies work perfectly with smart home systems such as Amazon Alexa and Google Assistant, improving user experience through voice control. The building and tourism industries also contribute to the market's growth by focusing on constructing visually appealing outdoor spaces. While robotic lawnmowers have higher upfront prices than regular mowers, their battery-powered systems and advanced features mitigate the operational expense. This market is particularly interested in the 20V voltage sector as well as small- to medium-sized grass spaces. To effectively cover large lawn expanses, many robotic mowers may be required. Thus driving the Robotic Lawn Mower Market revenue.
The Robotic Lawn Mower Market segmentation, based on Battery Capacity, includes Up to 20 V, 20 V to 30 V, and More than 30 V. The 20V to 30V segment had the highest revenue share of over 68.0% in 2023. Commercial robotic lawnmowers typically use batteries ranging from 20V to 30V. These are somewhat expensive equipment, frequently used to mow lawns ranging in size from 1.0 to 2.5 acres, which are common in commercial sectors like sports/golf grounds and the hospitality industry. The section has enough power to navigate different terrains, handle taller grass, and work for long periods between charges.
Figure 1: Robotic Lawn Mower Market, by Battery Capacity, 2023 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The Robotic Lawn Mower Market has two applications: residential and commercial. In 2023, the residential sector segment held the greatest market share. The growing need for convenience and time-saving solutions has prompted homeowners to look into automated lawn maintenance options. Robotic lawn mowers provide the convenience of hands-free operation, allowing homeowners to delegate the time-consuming duty of mowing to a machine while focusing on other activities.
The Robotic Lawn Mower Market segmentation by Sales Channel includes Retail Store/Offline And Online Websites. The retail stores/offline channel was the dominating segment in the market in 2023. The growing desire for time-saving and convenient solutions has prompted traditional retail businesses to use robotic lawnmowers. These gadgets appeal to homeowners looking for easy lawn maintenance, as well as a wide range of demographics from busy professionals to the elderly who may find regular mowing physically demanding. The sector's performance is inextricably linked to consumer desires for convenience, variety, and value.
By region, the study provides the market insights into North America, Europe, Asia-Pacific and the Rest of the World. In 2023, North America dominated the market, accounting for more than 45.80% of revenues. End consumers' attitudes toward automating lawn maintenance operations have been influenced by their busy lifestyles. Robotic lawnmowers provide the convenience of hands-free operation, allowing users to devote their time to more vital tasks. Sensors, artificial intelligence, and GPS navigation systems have enabled robotic lawnmowers to navigate and maintain lawns of different sizes and complexity efficiently.
Further, the major countries studied in the market report are the US, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: ROBOTIC LAWN MOWER MARKET SHARE BY REGION 2023 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe Robotic Lawn Mower Market accounts for the second-largest market share. The growing popularity of artificial intelligence for completing day-to-day tasks with greater efficiency is one of the key factors driving the European robotic lawn mower industry. Further, the German Robotic Lawn Mower Market held the largest market share, and the UK Robotic Lawn Mower Market was the fastest-growing market in the European region.
The Asia-Pacific Robotic Lawn Mower Market is expected to grow at the fastest CAGR from 2024 to 2032. This is due to rapid urbanization and rising income across countries have resulted in increased demand for smart and convenient home solutions. Robotic lawnmowers support this trend by providing an automated and hassle-free approach to maintaining outdoor spaces, saving homeowners time and effort. Moreover, China’s Robotic Lawn Mower Market held the largest market share, and the Indian Robotic Lawn Mower Market was the fastest-growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Robotic Lawn Mower Market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Robotic Lawn Mower industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Robotic Lawn Mower industry to benefit clients and increase the market sector. In recent years, the Robotic Lawn Mower industry has offered some of the most significant advantages to lawn maintenance. Major players in the Robotic Lawn Mower Market, including Husqvarna Group (Stockholm, Sweden), Robert Bosch GmbH (Gerlingen, Germany), Deere & Company (Illinois, the U.S.), STIGA S.p.A. (Veneto, Italy), HONDA MOTOR CO., LTD. (Tokyo, Japan), Hitachi, Ltd. (Tokyo, Japan), LawnMaster (South Carolina, the U.S.), The Toro Co. (Minnesota, the U.S.) and others, are attempting to increase market demand by investing in research and development operations.
The Toro company is an American firm headquartered in Bloomington, Minnesota, that designs, manufactures, and markets lawnmowers, snow Pusher, and irrigation system supplies for commercial, residential, agricultural, and public sector applications. The company was founded in 1914 as the "Toro Motor Company" to manufacture tractor engines for The Bull Tractor Company. Toro entered the push mower business in 1948 when it acquired Whirlwind Corp. They sold push mowers under this name for many years. In 1952, the Whirlwind facility in Windom, Minnesota, was closed. In March 2021, Toro Co., a lawn mower manufacturer headquartered in the United States, bought Left Hand Robotics Inc. Toro will benefit from the strategic acquisition by strengthening its experience in next-generation technologies and manufacturing autonomous and connected equipment.
Husqvarna Group is a Swedish manufacturer of outdoor power equipment such as robotic lawnmowers, chainsaws, trimmers, brush cutters, cultivators, and garden tractors. It was founded as a gun manufacturer in 1689 and is now one of the world's oldest continuously operating firms. The firm, headquartered in Stockholm, Sweden, also makes consumer watering goods under the brand Gardena, as well as cutting equipment and diamond tools for the construction and stone sectors. In October 2022, Husqvarna AB (publ) introduced a virtual border robotic lawn mower called Automower NERA for private gardens. This range can deploy with an accuracy of 2-3 millimeters and handle tough slopes and terrain with up to a 50% incline. This lawn mower has no physical boundary wires and is accompanied by a Husqvarna EPOS (Exact Positioning Operating System) plug-in kit, which is sold as an independent accessory.
In July 2023, Aquark Technology Limited displayed a robotic lawn mower called Mr. Silence at the spoga+gafa2023, a garden and lifestyle expo in Germany.
In December 2020, Husqvarna Group, a Swedish robotic lawn mower company, unveiled CEORA, a unique robotic lawn mower solution. The product will improve automated, environmentally friendly, and cost-effective landscape management operations. It is aimed at customers who want smart, digitalized professional lawn mowing equipment and solutions.
| Report Attribute/Metric | Details |
| Market Size 2023 | USD 2.3 Billion |
| Market Size 2024 | USD 2.5 Billion |
| Market Size 2032 | USD 5.6 Billion |
| Compound Annual Growth Rate (CAGR) | 12.00% (2024-2032) |
| Base Year | 2023 |
| Market Forecast Period | 2024-2032 |
| Historical Data | 2019-2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Battery Capacity, Application, Sales Channel, End-user and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and the Rest of the World |
| Countries Covered | The US, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | Husqvarna Group (Stockholm, Sweden), Robert Bosch GmbH (Gerlingen, Germany), Deere & Company (Illinois, the U.S.), STIGA S.p.A. (Veneto, Italy), HONDA MOTOR CO., LTD. (Tokyo, Japan), Hitachi, Ltd. (Tokyo, Japan), LawnMaster (South Carolina, the U.S.), The Toro Co. (Minnesota, the U.S.), GLOBGRO AB (Skäne, Sweden), NDREAS STIHL AG & Co. KG (Waiblingen, Germany), Robin Autopilot (Texas, the U.S.), Robomow Friendly House (Jerusalem, Israel), WOLF-Garten company (Saarbrücken-Bübingen., Germany), Cub Cadet (Ohio, the U.S.), Positec Germany GmbH (Nordrhein-Westfalen, Germany), AL-KO (Großkötz, Germany), WIPER S.R.L. (Treviso, Italy). |
| Key Market Opportunities | · Integration of Smart Homes |
| Key Market Dynamics | · Technological advancements |
Frequently Asked Questions (FAQ) :
The Robotic Lawn Mower Market size was valued at USD 2.3 Billion in 2023.
The global market is projected to grow at a CAGR of 12.00% from 2024 to 2032.
North America had the largest share in the global market
The key players in the market are Husqvarna Group (Stockholm, Sweden), Robert Bosch GmbH (Gerlingen, Germany), Deere & Company (Illinois, the U.S.), STIGA S.p.A. (Veneto, Italy), HONDA MOTOR CO., LTD. (Tokyo, Japan), Hitachi, Ltd. (Tokyo, Japan), LawnMaster (South Carolina, the U.S.), The Toro Co. (Minnesota, the U.S.)
The retail stores/offline category dominated the market in 2023.
The residential category had the largest share of the global market.
Research Analyst Harshita post graduate mba in business administration from welingkar institute, mumbai and 5 years of experience in the field of product market research. as a research analyst, i have cross-domain experience in packaging, and industrial automation & equipment. i am currently looking after the research process of packaging, logistics & transportation, and industrial automation & equipment at market research future reports. my responsibilities at the organization involve handling syndicate and custom reports as well as responding to client inquiries, and organize, co-ordinate with a group of 5 to 6 persons to manage all workflows.
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