Redispersible Polymer Powder Market Size

Redispersible Polymer Powder Market Overview

In 2020, the global redispersible polymer powder market value is registered as USD 1.52 billion and is expected to exhibit a significant CAGR of 5.77% with a redispersible market size of USD 2.39 billion during the forecast period (2021-2028).

The name Redispersible Polymer Powder represents free-flowing. The white powder is produced by applying high temperatures and pressures, spray drying, and surface treatment to powdered thermoplastic resin materials. By the method like atomizing the aqueous polymer dispersions into a stream of hot air to form free-flowing powders, polymer emulsions are processed and delivered into redispersible polymer powder.

Nouryon’s re-dispersible polymer powders business, commercially known as Elotex, was acquired by Celanese Corporation in April 2020. This has led to the purchase of all of Nouryon’s global re-dispersible polymer powder production facilities across Europe and Asia.

In Germany at the European Coatings Show in March 2019, Nouryon introduced Ethylan EF-60, a re-dispersible polymer powder for dry-mix mortars in construction with sustainability requirements and the latest quality.

Akzo Nobel’s “Elotex” re-dispersible polymer powders won the Product of the Year award from the energy manager and environmental leader in May 2018. This helps increase energy management by reducing total volatile organic compounds (VOC).

Due to the COVID-19 outbreak, most of the business sectors are drastically impacted. The corona cases were increasing day-by-day all over the world which makes the people decline physically, mentally, and financially. To curb the spread of the virus, most of the emerging countries are implementing strict regulations like lockdown, transportation bans, manufacturing sector off, public services shut down, and many more. Travel and transport restrictions decreased the use of refrigerants in automobiles along with fewer automobile sales over the period.

This market is also brutally impacted by the pandemic. Due to the lockdown, the redispersible polymer powder market manufacturers are facing challenges like supply chain disruptions, lack of raw materials, and shortage of manpower which leads to a halt the production. Hence due to temporary lockdown there was a decline in the demand. Various prominent companies are trying to bolster their supply chains and escalate the operations to control future losses. Moreover, by lifting the lockdown across countries and the corona cases under control, the global market rapidly boosts the demand for their products.

Opportunities:

A growing number of green building applications including mortars, plasters, architectural paints, and insulating systems which help in accelerating tensile strength, durability, flexibility, and impact resistance. This polymer powder decreases the cost of maintenance and provides cost-efficient buildings. Hence these factors make the strong appeal of redispersible powder in green building construction.

Challenges:

Stringent regulations and environmental policies are imposed by the emerging countries government bodies on VOC like Registration, Evaluation, Authorization, and Restriction of Chemicals (REACH), European Union (EU), Globally Harmonized System(GHS), and Environmental Protection Agency (EPA) apply significant challenges to the market.

• To provide detailed information about the redispersible polymer powder market structure along with various forecast segments and subsegments for the next 10 years.


• To provide the factors that are affecting the growth of the redispersible polymer powder market value.


• To analyze the redispersible polymer powder market industry analysis based on porter’s five force analysis, factors-price analysis, supply chain analysis, etc.


• To provide history and forecast revenue segments and sub-segments of the redispersible polymer powder market revenue for the main geographies.


• To provide the country-level analysis of the current redispersible polymer powder market size and future prospective.


• To provide country-level analysis of the redispersible polymer powder market growth by region, form, and application.


• To provide a strategic profile of the prominent key players in the market, analyze their core competencies, and draw a global redispersible polymer powder market growth landscape.


• To track and analyze new product developments, strategic alliances, and global redispersible polymer powder market research.

This global market has been divided into segments based on type, application, end-use industry, and region.

Based on Type

The global redispersible polymer powder market based on the type is classified into four types as acrylic redispersible polymer powder, vinyl acetate-ethylene redispersible polymer powder, Veova redispersible polymer powder, styrene-butadiene redispersible polymer powder, and others. Out of these types, acrylic redispersible polymer powder is leading the market for its extensive applications in the production of joint filters, cementitious tile adhesives, and grouts. This type has superior benefits like high hydrolysis resistance, significant chemical stability, and enhanced water resistance. Moreover, vinyl acetate-ethylene redispersible polymer powder is securing the fastest growth rate of over 7.50%. 

Based on Application

By application, the global market is categorized into four types of applications like tilling & flooring, plastering, mortars, insulation systems. Since 2016, the tiling and flooring segment is leading the market and is expected to continue its dominance in the future too. In 2016, the tile & flooring segment market value is registered as USD 533.8 million and is predicted to grow at a CAGR of 7.24% during the forecast period. The mortars segment is holding the second leading application and the insulation system is expected to gain the fastest rate of more than 7.28% in the review period.

Based on End-use Industry

The global market by end-use industry is trifurcated into residential construction, non-residential construction, and industrial construction. Out of these industries, the residential segment is dominating the market for the growing urbanization rate across emerging countries. The rise in residential construction leads to propel the growth avenues of the roofing market that extensively uses redispersible polymer powder. Additionally, government bodies are supporting construction activities that grant tax benefits and subsidies is boosting the growth of the residential construction segment.

Based on Region

Region-wise, globally, this market is divided into five main geographies like Asia-Pacific, North America, Latin America, Europe, and the Middle East & Africa. Among these regions, the Asia-Pacific region is leading the market and is expected to exhibit a significant rate of 7.59% during the assessment period. This growth is attributed due to the rising foreign direct investments and the fast rate of urbanization. 

Regional Analysis -

Geographically, this market is analyzed into five major regions like North America, Latin America, Europe, Asia-Pacific, and the Middle East & Africa. Out of these regions, the Asia-Pacific region is dominating the highest redispersible polymer powder market share of 7.59% during the review period. China is the leading position for huge investments in the residential and commercial sector. The growing foreign direct investments and the fast rate of urbanization are boosting the market in this region. Apart, Japan emerges as the second-largest market in this region for an increasing number of manufacturers striving to solidify their distribution channels and presence in the country.

Europe is expected to grow as the second-largest lucrative market value at USD 381 million with a growth rate of 5.9% CAGR with the presence of Germany and Italy. Due to the rising focus on green buildings and the thriving construction industry, Poland is predicted to capture the highest growth rate. The surge in the tile adhesive sector, growing spending on renovation, and repair and new construction projects are escalating the global market in this region.

The prominent key players in this market outlook are the following:

• Divnova Specialities (India)


• Akzo Nobel N.V (Netherlands)


• Ashland Global Holding (U.S)


• Hexicon Inc (U.S)


• Synthomer Plc (UK)


• Wacker Chemie AG (Germany)


• Puyang

• In April 2020, the highly populated Celanese Corporation decided to acquire Elotex’s range of redispersible polymer powder which improves the sustainability quotient of the building materials. Celanese got success in owning the worldwide production units for these polymer powders across Asia and Europe coupled with every product under Elotex’s portfolio along with its commercial facilities, technology, and customer agreements.


• In June 2020, one of the leading enterprises, Celanese Corporation introduces the advanced Elotex range, Elotex FX 1000. This latest powder is based on vinyl versatile and copolymer vinyl acetate and helps in boosting the performance and quality of flexible, high-class, cementitious tile adhesives. This Elotex FX1000 also exhibits impressive eco-friendliness by helping the end-use industries to design the tile adhesives according to the strict environmental regulations about dry mortars.

This global market research includes the Market Overview, COVID-19 analysis, Market Dynamics, Study Objectives, Segment Overview, Regional Analysis, Competitive Landscape, Recent developments, Segmentation Table, and FAQs. The market scenario includes the market drivers, restraints, challenges, and opportunities. The market forecast is segmented based upon the end-use industry, type, region, and applications. The detailed analysis provided in this report gives in-depth market insights to everyone willing to know about such details.

The market trends have been segmented globally based on the type, application, end-use industry, and region.

By Type

Acrylic redispersible polymer powder, vinyl acetate-ethylene redispersible polymer powder, Veova redispersible polymer powder, styrene-butadiene redispersible polymer powder, and others.

By Application

Tilling & flooring, plastering, mortars, insulation systems

By End-use Industry

Residential construction, non-residential construction, and industrial construction.

By Region

Asia-Pacific, Europe, North America, and the rest of the world are the four main geographies included in this market.