Global Pet Grooming Market Overview
Pet Grooming Market Size was valued at USD 15.2 Billion in 2022. The Pet Grooming Market industry is projected to grow from USD 16.6 Billion in 2023 to USD 35.25 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 9.80% during the forecast period (2023 - 2032). The growing consciousness about pet health among the general public, the changing consumer inclination towards premium-quality hygiene products, and the expanding availability of products through online and e-commerce retail platforms are expected to be significant market drivers for the Pet Grooming Market.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Pet Grooming Market Trends
- Rise in the number of pet adoption worldwide and soaring inclination towards natural grooming products is driving the market growth
Global Market CAGR for Pet Grooming is being driven by the rise in the number of pet adoption worldwide and soaring inclination towards natural grooming products. The market has experienced increased revenue due to the rising adoption of pet ownership and substantial expenditure on pet care products. Manufacturers in the pet apparel and accessories sector consistently engage in new product development to expand their existing portfolios. According to the American Pet Products Association, pet ownership in U.S. households stands at 67%, a slight decrease from the estimated 70% in 2021-2022. Millennials constitute the largest segment of pet owners at 32%, followed closely by Baby Boomers at 27%, and Generation X at 24%. Moreover, the growth in middle-income households and the prevalent trend of pet humanization have elevated pet owners' willingness to invest in high-quality pet products. The increasing interest in humanizing pets, coupled with heightened demand for premium pet care items, is a key driver of market growth. The expansion of pet accessories' availability on e-commerce platforms such as Amazon, Flipkart, Walmart, and others has significantly broadened the products' reach. Additionally, the surge in awareness about grooming products for pets, amplified advertising efforts by manufacturers, and the prevailing trend of digitalization have collectively heightened the demand for the pet grooming and accessories industry.
According to the American Pet Products Association (APPA), over 67% of households in the United States own at least one pet. Natural grooming products are acknowledged as a safe or safer alternative. The safety of pets is a paramount concern for the majority of pet owners, prompting them to seek products that are free from harmful chemicals. Additionally, there is a growing preference for natural-based products that do not contain ingredients known to cause allergic reactions or harm pets in any way. Pet owners are increasingly drawn to grooming products with natural formulations that contribute to the improvement of a pet's condition. One common issue faced by dog owners is skin irritation and scratching. Grooming products, particularly shampoos formulated with inexpensive synthetic chemicals, have the potential to excessively dry out a dog's skin, exacerbating itching problems. Consequently, the demand for natural-based grooming products is on the rise as pet parents prioritize the well-being and safety of their beloved animals.
As a result, it is anticipated that throughout the projection period, demand for the Pet Grooming Market will increase due to the Rise in the Number of Pet Adoption Worldwide and Soaring Inclination Towards Natural Grooming Products. Thus, driving the Pet Grooming Market revenue.
Pet Grooming Market Segment Insights
Pet Grooming Market Product Type Insights
The Pet Grooming Market segmentation, based on Product Type includes Conditioners & Shampoos, Combs & Brushes, and Shear & Trimming Tools. The Conditioners & Shampoos segment dominated the market, accounting for 58% of market revenue (8.8 Billion). The expansion in this market is attributed to the increasing utilization of eco-friendly shampoos and conditioners, devoid of harmful chemicals, for pet grooming. Organic shampoos and conditioners, boasting 100% hypoallergenic and non-toxic properties, incorporating vegan ingredients, are readily available. The growing preference among pet owners for organic shampoos, conditioners, and oils with transparent labeling and sustainable components is a key driver propelling the growth of the Shampoos and Conditioners segment.
Figure 1: Pet Grooming Market, by Product Type, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Pet Grooming Market Pet Type Insights
The Pet Grooming Market segmentation, based on Pet Type includes Dogs, Cats, Birds, Fish & Reptiles, Small Pets, Horses and Other Livestock. The Cats segment dominated the market, accounting for 58% of market revenue. The increasing cat population is linked to advancements in veterinary healthcare and the expansion of pet grooming services for cats. Notably, the European Pet Food Industry Federation (FEDIAF) reports a consistent growth trend in the cat population within the region. Cat adoptions have surged from 102.7 million in 2017 to 113.26 million by 2021. Additionally, the upward trend in online sales of cat and dog accessories on e-commerce platforms is expected to contribute significantly to market expansion.
Pet Grooming Market Price Range Insights
The Pet Grooming Market segmentation, based on Price Range includes Economy/ Mid-Range and Premium. The Economy/ Mid-Range segment dominated the market, accounting for 60% of market revenue. The anticipated surge in sales for the economy and mid-range pet grooming accessories and services is attributed to the increasing trend of pet humanization and the influential role of social media. Manufacturers strategically leverage social media platforms to promote their products, utilizing customer testimonials as a key marketing tool. This approach is expected to significantly contribute to the heightened sales momentum within this market segment.
Pet Grooming Market Sales Channel Insights
The Pet Grooming Market segmentation, based on Sales Channels includes E Modern Trade, Convenience Stores, Care Service Centers, Online Retail, Support Care Centers, and Pet Specialty Stores. The Online Retail segment dominated the market, accounting for 60% of market revenue. The online retail segment has experienced remarkable growth, attributed to the rising penetration of mobile devices and the internet, coupled with the expansion of the e-commerce sector. In December 2021, Pet Precious entered into a partnership with Papa Pawsome, a specialist in natural grooming products, to introduce a mobile grooming service for pets in Mumbai, India. This mobile service is facilitated through a grooming van, providing convenient doorstep delivery. In India, Petdos Online Pvt. Ltd. presents the Petnest grooming service, wherein professional groomers and stylists offer grooming services directly at the customer's doorstep
Pet Grooming Market Regional Insights
By region, the study provides market insights into North America, Europe, Asia-Pacific, and Rest of the World. The anticipated expansion of the Pet Grooming market in North America can be attributed to several key factors. The United States commands the largest market share, primarily due to its substantial population of pet owners. For example, findings from the National Pet Owners Survey conducted by the American Pet Products Association (APPA) indicate that during 2021-2022, 70 percent of U.S. households, equivalent to approximately 90.5 million families, had at least one pet. Notably, the American Veterinary Medical Association reports a rising trend in cat adoption in the U.S. in recent years. Additionally, the percentage of households owning at least one cat increased to 29% in 2022. This surge in pet adoption within the U.S. is expected to contribute significantly to the continued growth of the market.
Further, the major countries studied in the market report are the US, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: PET GROOMING MARKET SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe's Pet Grooming Market accounts for the second-largest market share In the United Kingdom, there has been a notable surge in pet adoption, particularly during the pandemic, with dogs emerging as the preferred choice among UK households. According to FEDIAF, approximately 23% of households in the UK own dogs. Mixed breeds are identified as the most popular, as indicated by the Rover survey, while other favored choices include guinea pigs, rabbits, and cats. The pet grooming market in the UK is influenced by a comprehensive legal framework, encompassing over 20 pieces of legislation specifically related to dog ownership. Consequently, pet owners bear the responsibility of ensuring their pets' welfare needs, including protection from diseases, and injury, provision of a suitable diet and environment, and proper housing. This legal framework, coupled with an increasing trend of pet owners investing in premium products for the health and well-being of their pets, contributes to the promising prospects of the pet grooming market in the UK. Further, the German Pet Grooming Market held the largest market share, and the UK Pet Grooming Market was the fastest-growing market in the European region
The Asia-Pacific Pet Grooming Market is expected to grow at the fastest CAGR from 2023 to 2032. The growth in the Asia-Pacific region is driven by factors such as rapid urbanization and widespread acceptance of pets. In China, urban areas have witnessed a notable surge in the pet population, including cats, with a 10.2% increase between 2018 and 2020, reaching 100.8 million pets in 2020. Furthermore, the cat population experienced a rise from 74.4 million in 2020 to 82.5 million in 2022, attributed to increased companionship during the pandemic. The rising preference for commercial grooming packages in countries like India, coupled with substantial sweat scraper production in China, is contributing significantly to the advancement of the Pet Grooming Market in the Asia-Pacific region. These trends underscore the evolving dynamics and opportunities within the pet care industry in this region. Moreover, China’s Pet Grooming Market held the largest market share, and the Indian Pet Grooming Market was the fastest-growing market in the Asia-Pacific region.
Pet Grooming Market Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development to expand their product lines, which will help the Pet Grooming market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Pet Grooming industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Pet Grooming industry to benefit clients and increase the market sector. In recent years, the Pet Grooming industry has offered some of the most significant advantages to the well-being and appearance of pets, enhancing their overall health and fostering a stronger bond with their owners. Major players in the Pet Grooming Market, including Beaphar, Ferplast S.p.A., Ancol Pet Products Limited, Rolf C. Hagen Inc., The Hartz Mountain Corporation, Groomer's Choice, Spectrum Brands Inc., Tecla Company, Synergy Labs, Petco Animal Supplies Inc., Coastal Pet Products Inc., vets Best, Boss Pet Products Inc., Rosewood Pet Products are attempting to increase market demand by investing in research and development operations.
Spectrum Brands Inc. is a prominent manufacturer and marketer of consumer products and essential home goods. The company engages in the production, distribution, and supply of specialized pet supplies, personal care items, and small household appliances, as well as home pest control, insect repellent, and cleaning products. SBH strategically markets its diverse range of products through various trade channels, including retailers, wholesalers, distributors, warehouse clubs, food and drug chains, pet superstores, and construction companies. Renowned brand names under which SBH markets its products include Eukanuba, Healthy-Hide, DreamBone, SmartBones, Hot Shot, Black Flag, Real-Kill, Rejuvenate, Russell Hobbs, George Foreman, and Toastmaster. Headquartered in Middleton, Wisconsin, USA, SBH has a presence with operations spanning North America, Asia Pacific, Europe, the Middle East, Africa, and Latin America. In October 2020, Spectrum Brands Holdings, Inc. successfully acquired Armitage Pet Care Ltd., a distinguished brand specializing in high-quality pet treats and toys. This strategic acquisition is expected to fortify the company's e-commerce business across Europe, further enhancing its market position.
Petco, established in 1965, is a pioneering health and wellness company with a focus on enhancing the lives of pets, pet parents, and Petco partners. Setting new standards in pet care, the company provides comprehensive wellness solutions through its products and services, fostering communities that strengthen the bond between pets and their parents. With a presence in over 1,500 locations spanning the U.S., Mexico, and Puerto Rico, Petco includes a growing network of over 100 in-store veterinary hospitals. Additionally, it offers an extensive online resource for pet health and wellness accessible at petco.com and through the Petco app.
Key companies in the Pet Grooming Market include
- Beaphar, Ferplast S.p.A
- Ancol Pet Products Limited
- Rolf C. Hagen Inc.
- The Hartz Mountain Corporation
- Groomer’s Choice
- Spectrum Brands Inc
- Tecla Company
- Synergy Labs
- Petco Animal Supplies Inc
- Coastal Pet Products Inc
- Vet’s Best
- Boss Pet Products Inc
- Rosewood Pet Products
Pet Grooming Industry Developments
December 2021: In December 2021, Wahl Animal introduced a new range of high-quality dog grooming tools, featuring the Double-Sided Bath Pin Brush, Medium Slicker Head Brush, and Double-Sided Flex Slicker Brush. This product launch aims to augment the company's product portfolio, ensuring its competitiveness in the market.
November 2020: In November 2020, K9Wear, innovatively designed a patent-pending universal harness and garment tailored for the comfort of dogs. Additionally, the product was released in eight different colors, expanding the choices available to pet owners.
Pet Grooming Market Segmentation
Pet Grooming Market Product Type Outlook
- Conditioners & Shampoos
- Combs & Brushes
- Shear & Trimming Tools
Pet Grooming Market Pet Type Outlook
- Dogs
- Cats
- Birds
- Fish & Reptiles
- Small Pets
- Horses
- Other Livestock
Pet Grooming Market Price Range Outlook
- Economy/ Mid-Range
- Premium
Pet Grooming Market Sales Channel Outlook
- Modern Trade
- Convenience Stores
- Care Service Centers
- Online Retail
- Support Care Centers
- Pet Specialty Stores
Pet Grooming Market Regional Outlook
- North America
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Australia
- Rest of Asia-Pacific
- Rest of the World
- Middle East
- Africa
- Latin America
Report Attribute/Metric |
Details |
Market Size 2022 |
USD 15.2 Billion |
Market Size 2023 |
USD 16.6 Billion |
Market Size 2032 |
USD 35.25 Billion |
Compound Annual Growth Rate (CAGR) |
9.80% (2023-2032) |
Base Year |
2022 |
Market Forecast Period |
2023-2032 |
Historical Data |
2018- 2022 |
Market Forecast Units |
Value (USD Billion) |
Report Coverage |
Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
Segments Covered |
Product Type, Pet Type, Price Range, Sales Channel, and Region |
Geographies Covered |
North America, Europe, Asia Pacific, and the Rest of the World |
Countries Covered |
The US, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
Key Companies Profiled |
Beaphar, Ferplast S.p.A., Ancol Pet Products Limited, Rolf C. Hagen Inc., The Hartz Mountain Corporation, Groomerโs Choice, Spectrum Brands Inc., Tecla Company, Synergy Labs, Petco Animal Supplies Inc., Coastal Pet Products Inc., Vetโs Best, Boss Pet Products Inc., Rosewood Pet Products |
Key Market Opportunities |
ยทย ย ย ย ย ย ย ย Various new trends in pet grooming like dreadlocks, stenciled design, colorful highlights, and setting up of fur in different shapes |
Key Market Dynamics |
ยทย ย ย ย ย ย ย ย The rise in the concept of pet parenting, as well as the increase in pet owners' disposable income |
Frequently Asked Questions (FAQ) :
The Pet Grooming Market size was valued at USD 15.2 Billion in 2022.
The Pet Grooming Market is projected to grow at a CAGR of 9.80% during the forecast period, 2023-2032.
North America had the largest share of the market.
The key players in the market are Beaphar, Ferplast S.p.A., Ancol Pet Products Limited, Rolf C. Hagen Inc., The Hartz Mountain Corporation, Groomer’s Choice, Spectrum Brands Inc., Tecla Company, Synergy Labs, Petco Animal Supplies Inc., Coastal Pet Products Inc., Vet’s Best, Boss Pet Products Inc., Rosewood Pet Products
The Conditioners & Shampoos segment dominated the market in 2022.
The Online Retail segment had the largest share in the market.