Patient Engagement Solutions Market Analysis

Global Patient Engagement Solutions Market Overview

The Patient Engagement Solutions Market Size was valued at USD 15.5 billion in 2023 and is projected to grow from USD 17.87 Billion in 2024 to USD 48.7 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 13.35% during the forecast period (2024 - 2032). Major participants in the healthcare IT business are increasing their investment, and developing countries are increasing their demand for patient engagement solutions are the key market drivers enhancing the market growth.

Source Secondary Research, Primary Research, MRFR Database and Analyst Review

Patient Engagement Solutions Market Trends

• Growing Patient Engagement and Expense Optimization for Healthcare Providers boost market growth.

The rising patient engagement and expense optimization for healthcare providers are driving the market CAGR for Patient Engagement Solutions. The increasing volume of data in the healthcare industry has made the use of big data approaches to improve healthcare delivery quality unavoidable. The number of data sources in the healthcare business has recently expanded due to the widespread use of mobile and wearable sensor technologies, which have swamped the industry with large amounts of data. As a result, performing healthcare data analysis using standard approaches that must be capable of handling a significant volume of diverse medical data will become difficult.

To satisfy the increased data demand, healthcare businesses are developing their IT infrastructure to be more flexible and scalable. EHRs and EMRs. PHRs, Medical Practice Management Software (MPM), and a wide range of other health data components have the ability to store data, increase quality and service efficiency, lower healthcare costs, and reduce medical errors. As a result, patient portals can help with the storage, use, and access of healthcare data.

In addition, the market for patient engagement solutions is rapidly developing as the prevalence of chronic diseases rises. Patient Engagement Solution is critical for chronic disease management because individuals with chronic diseases regularly check their health and subtle changes in their bodies. These patient engagement tools assist patients in being informed of and participating in their treatment regimens. This encourages better patient compliance, proactive treatments, better communication, cheaper costs, and higher-quality care. According to a report published in 2022 by the National Council on Aging, over 60% of older persons in the United States had two or more chronic diseases, with 85% having at least one chronic disease.

Patient Engagement Solutions Market Segment Insights

Patient Engagement Solutions Component Insights

The market segments, of patient engagement solutions based on Component includes hardware, software, and service. The software category is predicted to account for the majority of this market because to the continual development of patient engagement solutions as well as its increasing use in consulting, education, and implementation. However, because the service component is critical in the deployment of deployed solutions, the services category is predicted to grow at the quickest CAGR during the forecast period. The software market is separated into two categories standalone and integrated solutions. The software category is expected to have the biggest market share, while the services sector is expected to develop the fastest due to the importance of the service component in the deployment of deployed services.

Patient Engagement Solutions Delivery Mode Insights

The patient engagement solutions market segmentation, based on delivery mode, includes web-based, cloud-based, on-premise. In 2022, the web-based industry dominated the market. The section is also expected to grow at the fastest rate over the projection period. The popularity of these solutions is growing due to remote access to real-time data tracking, integrated features, ease of use, low handling costs, and simple data backup. Companies are investing in web-based patient interaction solutions for the reasons stated above.

Patient Engagement Solutions Therapeutic Area Insights

The market segmentation of patient engagement solutions, based on therapeutic area, includes chronic disease, fitness management. The chronic diseases category accounted for the largest part of the market in 2022, owing to the significant burden of chronic diseases and the need to effectively manage these conditions while lowering total healthcare expenses. However, the Fitness category is expected to increase at the fastest rate due to the growing demand to improve user experience, raise awareness about the importance of fitness and health, and adoption of wearables and tracking applications.

Figure1 Patient Engagement Solutions Market, by Therapeutic Area, 2023 & 2032 (USD billion)

Source Secondary Research, Primary Research, MRFR Database and Analyst Review

Patient Engagement Solutions Application Insights

The patient engagement solutions market segmentation, based on application, includes social management, health management, and financial health management. In 2022, the health management segment dominated the market, accounting for more than 35.0% of total revenue. The others application category, which includes research and development and preventive care, is expected to grow at the quickest pace of 17.0% over the projected period. Patients with chronic disorders must be checked and kept up to date on how to manage their condition. Patients are getting more involved in their care planning, tracking, and optimization as healthcare consumerism rises.

Patient Engagement Solutions End-User Insights

The patient engagement solutions market segmentation, based on end-user, includes hospitals and healthcare providers, individual users. In 2022, hospitals and healthcare providers had the largest revenue share of more than 45.0%. Hospitals and healthcare providers serve the greatest number of patients and are also the major source of treatment for general to specialized health concerns. As a result, these end users are the most likely to use patient engagement solutions.

Patient Engagement Solutions Regional Insights

By Region, the study provides the market insights into North America, Europe, Asia-Pacific and the Rest of the World. North America held the largest revenue share of more than 35.0% in 2022 due to the presence of significant players, increasing adoption of health and EHR, and increased investment in patient engagement software by major firms.

Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure2  PATIENT ENGAGEMENT SOLUTIONS MARKET SHARE BY REGION 2022 (%)

Source Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe patient engagement solutions market accounts for the second-largest market share due to publically sponsored systems such as the National Health Service (NHS) in the U.K. Further, the German market of patient engagement solutions held the largest market share, and the UK market of patient engagement solutions was the fastest-growing market in the European region

The Asia-Pacific Patient Engagement Solutions Market is expected to grow at the fastest CAGR from 2024 to 2032. This is due to increasing internet and smartphone adoption, a big patient population, improved healthcare infrastructure and care quality, and the presence of local players.  Moreover, China’s market of patient engagement solutions held the largest market share, and the market of patient engagement solutions was the fastest-growing market in the Asia-Pacific region.

Patient Engagement Solutions Key Market Players & Competitive Insights

Leading market players are investing heavily in R&D to expand their product lines, which will help the market of patient engagement solutions, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, patient engagement solutionsindustry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the patient engagement solutions industry to benefit clients and increase the market sector. In recent years, the patient engagement solutions industry has offered some of the most significant advantages to medicine. Major players in the market of patient engagement solutions, including and others, are attempting to increase market demand by investing in R&D operations.

McKesson Corporation is an American pharmaceutical distributor that also offers health information technology, medical supplies, and care management solutions. The corporation employs approximately 78,000 people and supplies one-third of all drugs used in North America. McKesson is headquartered in Irving, Texas, and sells health-care systems, medical supplies, and pharmaceuticals. In September 2019, McKesson introduced the McKesson intelligence hub, which aids in the sharing of business data amongst healthcare apps.

IQVIA, originally Quintiles and IMS Health, Inc., is an American multinational corporation that operates in the health information technology and clinical research industries. IQVIA is a biopharmaceutical development and commercial outsourcing company that primarily focuses on Phase I-IV clinical trials and associated laboratory and analytical services, as well as consultancy services. It employs around 88,000 people in over 100 countries and has a market worth of $49 billion as of August 2021. IQVIA was stated to be one of the world's largest contract research businesses in 2017. In October of 2019, IQVIA has launched an organized patient engagement solution to bridge the gap between life science and patients.

Key Companies in the patient engagement solutions market include

• Allscripts Healthcare Solutions Inc. (US)


• Athenahealth Inc. (US)


• Cerner Corporation (US)


• IBM (US)


• Aetna Inc. (US)


• Lincor Solutions (US)


• Mckesson Corporation (US)


• Medecision Inc. (US)


• Orion Health Ltd. (New Zealand)


• Welvu (US)


• Oneview Ltd (Ireland)

Patient Engagement Solutions Industry Developments

In December 2021, Northwell Health in the United States has implemented a patient engagement platform by Playback Health at certain clinical sites to increase mobility and share point-of-care medical data while conforming to health information security regulations.

In March 2022, DeliverHealth has started a partner program. The DeliverHealth initiative assists strategic partners within the eco-system in increasing sales both locally and internationally, while also enabling healthcare companies to simplify the daily complexities of healthcare, enhance patient outcomes, and lower total costs.

In March 2022, Epic announced Cheers, its first-ever customer relationship management tool for health systems. Cheers was created by the EHR provider after multiple Epic clients wanted tools to better communicate with patients, particularly as COVID-19 stretched health systems.

Patient Engagement Solutions Market Segmentation

Patient Engagement Solutions Component Outlook

• Hardware


• Software


• Service

Patient Engagement Solutions Delivery Mode Outlook

• Web-based


• Cloud-based


• On-Premise

Patient Engagement Solutions Therapeutic Area Outlook

• Chronic Disease


• Fitness Management

Patient Engagement Solutions Application Outlook

• Social Management


• Health Management


• Financial Health Management

 Patient Engagement Solutions End-User

• Hospitals and healthcare providers


• Individual users

Patient Engagement Solutions Regional Outlook

• North America
  
  
  
  • US
  
  
  • Canada
  
  
  
  


• Europe
  
  
  
  • Germany
  
  
  • France
  
  
  • UK
  
  
  • Italy
  
  
  • Spain
  
  
  • Rest of Europe
  
  
  
  


• Asia-Pacific
  
  
  
  • China
  
  
  • Japan
  
  
  • India
  
  
  • Australia
  
  
  • South Korea
  
  
  • Australia
  
  
  • Rest of Asia-Pacific
  
  
  
  


• Rest of the World
  
  
  
  • Middle East
  
  
  • Africa
  
  
  • Latin America