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The U.S. Environmental Protection Agency identifies printing and writing papers as the largest category of paper product consumption, typically found in school or office environments. These include copier paper, computer printouts, and notepads. Across the globe, per capita paper consumption varies significantly: Europe registers 129 kg, Australia 116 kg, Asia 45 kg, China 75 kg, and India falls between 9 and 11 kg. Among developing economies, China, India, and Japan lead in paper consumption. China's pulp and paper industry, in particular, has garnered substantial attention from scholars, policymakers, and international producers. As of 2015, Chinese paper and paperboard production ranked second globally, reaching 56 million metric tons from 49.50 million in 2014. Chinese consumption of paper and paperboard in 2015 hit 59.3 million metric tons. Moreover, Chinese pulp production has consistently been among the top three in the world, reaching 14.18 million metric tons in 2004.
Conversely, India has also seen a significant surge in paper consumption due to factors like increased literacy, evolving lifestyles, and heightened awareness of personal hygiene. This upsurge is reflected in the rising per capita consumption of paper and tissue in India. Even a marginal increase of one kilogram in per capita consumption could result in an additional one million tonnes of paper production. India's Paper Industry constitutes about 2.6% of the world's paper production, employing over half a million people directly and 1.5 million indirectly. This burgeoning demand for paper in developing economies like China and India augurs well for the market for paper dry-strengthening agents. As these nations witness an escalating need for paper products, there is a substantial opportunity for the growth and utilization of these strengthening agents in their paper manufacturing processes.
The disparities in paper consumption across regions, particularly the stark contrast between developed and developing economies, highlight the evolving dynamics of the global paper industry. China's immense paper production and consumption rates position it as a key player in the global market, while India's burgeoning paper needs showcase its potential for substantial growth. The reliance on paper products in various sectors and the subsequent demand for strengthening agents in these burgeoning economies underscores the significant market potential for these agents, especially in the paper production sectors of developing nations.
Covered Aspects:
| Report Attribute/Metric | Details |
|---|---|
| Market Opportunities | Rising product innovation in dry strength agents. |
| Market Dynamics | Increase demand for recyclable papers. |
Paper Dry Strength Agents Market Highlights:
Global Paper Dry Strength Agent Market Overview
Global Paper Dry Strength Agent Market Size was valued at USD 0.83 Billion in 2023. The Paper Dry Strength Agent industry is projected to grow from 0.86 Billion US dollars in 2024 to USD 1.15 Billion by 2032, exhibiting a compound yearly growth rate (CAGR) of 3.63% during the forecast period (2024 - 2032). Increased utilization of recyclable paper and rising demand for paper and pulp are the key market drivers enhancing the growth of the market.
Source: The Secondary Research, Primary Research, MRFR Database, and Analyst Review
Paper Dry Strength Agent Market Trends
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Growing paper and pulp demand is driving the market growth
Market CAGR for paper dry strength agents is being driven by the rising paper and pulp demand. Developing economies like India, China, and Japan have the highest consumption of paper because of the increasing literacy and rising consciousness for personal hygiene. There is a rising demand for plastic alternatives that are recyclable and environment-friendly products. The dry paper strength agent enhances the strength and quality of paper products, improving their durability and performance.
In the paper-making industry, dry strength agents are crucial chemicals for increasing the strength of paper. Carrageenan is a natural ingredient extracted from red algae making it environment-friendly and a sustainable material, generally used in cosmetics, food products, and medicines as a gelling, thickening, or stabilizing agent. Carrageenan is a natural high-molecular polymer, assumed to function in enhancing the mechanical strength of paper similar to guar gum, and this will reduce the land demand. The increasing emphasis on sustainable packaging solutions is fueling the requirement for paper dry strength agents, as these agents help in strong and eco-friendly packaging materials productions preferred by the customers. The requirement for high-performance specialty papers like filter papers, medical papers, and release papers is boosting the demand for paper dry strength agents. These agents improve the strength and durability of specialty papers, which makes them apt for specific applications.
The fast rise of the e-commerce industry has increased the need for reliable and durable packaging materials. Paper dry strength agents have an important role in enhancing the performance and strength of packaging papers utilized for e-commerce shipments. The increasing demand for eco-friendly and bio-based products provides an opportunity for the development of bio-based paper dry-strength agents. The manufacturers are investing in research and development in order to make sustainable alternatives. In order to understand the market needs and to develop tailored solutions, collaboration with paper manufacturers and research institutions is important. Thus, driving the Paper Dry Strength Agent market revenue.
However, factors like fluctuating prices of raw materials and the implementation of stringent regulations by the government on chemical additives that needs investment in research and development and expertise in regulations are restraining the growth of the market. Further, the availability of alternative technologies or additives and intense competition among the key market players will affect the market growth globally.
In 2022, the 4evergreen alliance launched its Circularity by Design guideline, which aims to provide the packaging value chain with explicit suggestions for developing fiber-based packaging for recycling from the beginning of its lifecycle. Fibre-based packaging materials may include papermaking fibers, fillers, coatings, pigments, binders, and other wet components, as well as a variety of "dry strength" agents and chemicals such as printing inks, varnish, adhesives, and barrier layers. According to 4evergreen, hazardous ingredients such as mutagenic, carcinogenic, and endocrine-disrupting substances must be avoided as a prerequisite.
Paper Dry Strength Agent Market Segment Insights
Paper Dry Strength Agent Type Insights
The global Paper Dry Strength Agent market segmentation, based on type, includes Polyvinyl Amine, Polyacrylamide, Starch-Based Polymers, Amphoteric Polymers, and Others. The starch-based polymers segment dominated the market, accounting for the largest market revenue as the starch-based materials are bio-based and long-lasting. These materials can be utilized in corrugated boards, laminated grades, and other products as a retention and flocculant aid, s surface size, bonding agent, coating binder, and adhesive. The primary sources of starch are corn, waxy maize, wheat, potatoes, and tapioca. Further, the polyacrylamide segment is the fastest growing as these are utilized in the manufacturing of paper and pulp, agriculture and food processing, mining, and a flocculant in the treatment of wastewater.
Paper Dry Strength Agent End User Insights
The global Paper Dry Strength Agent market segmentation, based on end user, includes paper, paperboard, and others. The paper segment dominates the market as the dry strength additives enhance the paper strength under different conditions by promoting the formation of internal bonds between fibers. Natural or semi-synthetic polymers like carboxymethyl cellulose or starch and also polyamide, synthetic polyamines, and polyacrylamide are the common additives. Further, the paperboard segment has the fastest growing application of dry strength agents as it enhances the strength of paperboard under normal conditions, thus strengthening the compression, tensile breaking, bursting, and de-lamination resistance of the board.
Figure 1: Global Paper Dry Strength Agent Market by End User, 2022 & 2032 (USD Billion) 
Source: The Secondary Research, Primary Research, MRFR Database, and Analyst Review
Paper Dry Strength Agent Regional Insights
By region, the study offers market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North American Paper Dry Strength Agent market area is owing to the rising adoption of recyclable products, which breaks the cycle of single-use plastics and long-life of packaging and minimizes the environmental effects of the single-use packaging of products. The US is the largest contributor to the paper dry strength agents market in the North American region.
Further, the prime countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, Japan, India, China, Australia, South Korea, and Brazil.
Figure 2: GLOBAL Paper Dry Strength Agent MARKET SHARE BY REGION 2022 (USD Billion) 
Source: The Secondary Research, Primary Research, MRFR Database, and Analyst Review
Europe's Paper Dry Strength Agent market accounts for the second-largest market revenue due to the increasing demand for improved quality packaging from the companies involved in the transportation of breakable items. Further, the German Paper Dry Strength Agent market held the largest market revenue, and the UK Paper Dry Strength Agent market was the fastest-growing market in the European region.
The Asia-Pacific Paper Dry Strength Agent Market is expected to grow at a rapid CAGR from 2023 to 2032. This is due to the rising number of manufacturing facilities in the region and the growing consumerism and rising transit packaging section. Moreover, China’s Paper Dry Strength Agent market held the largest market share, and the Indian Paper Dry Strength Agent market was the fastest-growing market in the Asia-Pacific region.
Paper Dry Strength Agent Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Paper Dry Strength Agent market grow even more. Market players are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Paper Dry Strength Agent industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Paper Dry Strength Agent industry to benefit clients and increase the market sector. In recent years, the Paper Dry Strength Agent industry has offered some of the most significant advantages to the paper industry. Major players in the Paper Dry Strength Agent market, including Kemira OYJ, BASF SE, Applied Chemicals International Group, Harima Chemicals Group Inc., Chenf Ming Chemicals Co Ltd., Seiko PMC Corporation, Arakawa Chemical Industries Ltd., and others, are attempting to increase market demand by investing in research and development operations.
Kemira Oyj, founded in 1920, is a global leader in sustainable chemical solutions for water-intensive industries. The company offers best-suited products and expertise to enhance their customer's production process, product quality, and resource efficiency with an emphasis on pulp & paper, water treatment, and the energy industry. The company provides chemical products and integrated systems which assist customers in the water-intensive pulp and paper industry and water treatment chemicals for industrial customers and municipalities, and chemical extraction and process solutions for mining and oiling industries. In May 2020, a new dry polymer production plant was opened by the company in Ulsan, South Korea. The plant manufactures high-quality polyacrylamide products for drainage and retention application.
Brunswick Corporation, known as the Brunswick-Balke-Collender Company earlier, is an American firm founded in 1845 that has been inventing, manufacturing, and distributing a wide range of products. Brunswick now employs over 13,000 people in 24 countries. Among the various boating brands owned by Brunswick are Sea Ray, Boston Whaler, Bayliner, Mercury Marine, Attwood, Lund, Crestliner, Mastervolt, MotorGuide, Harris Pontoons, Freedom Boat Club, Princecraft, Heyday, Lowe, Uttern, Quicksilver, CZone. In June 2019, A partnership agreement was inked between BRUNSWICK Company and VIR Zoom to launch a product called VIR Zoom solution. This collaboration, if correctly executed, was expected to transform Life Fitness' se3 explore bikes into a virtual reality experience.
Key Companies in the Paper Dry Strength Agent market include
- Kemira OYJ
- BASF SE
- Applied Chemicals International Group
- Harima Chemicals Group Inc.
- Chef Ming Chemicals Co Ltd.
- Seiko PMC Corporation
- Arakawa Chemical Industries Ltd.
Paper Dry Strength Agent Industry Developments
March 2022: KaraMD announced Pure Health Apple Cider Vinegar Gummies, a vegan gummy aimed to aid ketosis, digestion regulation, weight management, and encourage greater levels of energy.
January 2022: Solace Nutrition, a US-based medical nutrition company, bought R-Kane Nutritionals' assets for an unknown sum. This asset acquisition enables Solace Nutrition to develop synergy between both brands, accelerate growth, and establish a position in an adjacent nutrition sector. R-Kane Nutritionals is a firm established in the United States that specializes in high-protein meal replacement products for weight loss.
February 2021: Hydroxycut's newest creation, CUT Energy, a delectable clean energy drink, was released. This powerful mix was carefully formulated for regular energy drink consumers, exercise enthusiasts, and dieters looking to lose weight.
Paper Dry Strength Agent Market Segmentation
Paper Dry Strength Agent Type Outlook
- Polyvinyl Amine
- Polyacrylamide
- Starch-Based Polymers
- Amphoteric Polymer
- Other
Paper Dry Strength Agent End User Outlook
- Paper
- Paperboard
- Other
Paper Dry Strength Agent Regional Outlook
- North America
- US
- Canada
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- Japan
- India
- Australia
- South Korea
- Australia
- Rest of Asia-Pacific
- Rest of the World
- Middle East
- Africa
- Latin America
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