Organic Hair Color Market Trends

Organic Hair Color Market Overview

Organic Hair Color Market Share is anticipated to register a CAGR of 11.51% from 2024 to 2032. Hair coloring, often known as hair dye or hair colorant, is a popular fashion trend among young people. Organic hair color and synthetic hair color are the two types of hair color. Organic hair color is manufactured with organic herbs and contains fewer chemicals (less ammonia and PPD). The organic hair color market size is expected to reach approximately USD 2.52 Billion by 2032. It is made with natural (plant-based) substances such as henna, dry organic goods, various vegetables, flower extracts, and others. It provides a variety of nutrients, including protein, vitamins, and minerals. Because of its anti-dandruff characteristics, it strengthens the hair from the roots and minimizes hair fall. It is said to be safer for persons with sensitive skin to use. The main advantages are that it is cruelty-free, free of ammonia and harsh chemicals, improves hair and scalp health, and adds shine. All these factors are driving the growth of the market.

COVID-19 Impact Analysis

There are signs that, after the pandemic situation is resolved, the beauty industry may once again have significant CAGR growth, despite the fact that COVID-19 will have a significantly greater economic impact on brands and stores than any recession. In China, revenues in the beauty business fell by up to 80% in Q1 FY2020 compared to the previous year.

Organic Hair Color Market Dynamics

The market is being driven by factors such as customer desire for natural and organic goods, increased knowledge about the health risks associated with chemical-based hair colors, and rising demand for permanent hair color. Consumers' growing knowledge of the negative effects of chemical-based hair colors on their health and the environment has increased demand for safer alternatives, such as natural or organic hair color solutions. Use is expected to expand at a stable rate, with professional hair salon consumption of DIY hair color products playing a critical role in boosting overall demand. Furthermore, a slew of social media advertisements promoting recent hair coloring trends has hampered industry growth. For Instance, in May 2020, Coty agreed to sell a majority of its Beauty and Retail Hair Businesses to KKR for US$ 4.3 billion, including the ghd brands Clairol, Wella, and OPI. Coty will spin out its Professional Beauty Division as a separate company under the terms of the transaction, with KKR owning 60% and Coty owning the remaining 40%.

Organic Hair Color Market Drivers

• Rise in per capita disposable income and an increase in beauty concerns

The market is being driven by an increase in product formulation and format innovation, followed by an increase in per capita disposable income, an increase in beauty concern, an increase in efforts from numerous multinational corporations, the growth of organized retail, an increase in health consciousness toward the use of chemical-free cosmetic products, and the long-term benefits associated with the use of certified organic ingredients in hair color. However, treatment side effects, expensive start-up costs and the complexity of the certification procedure, severe rivalry, and a lack of knowledge may have an influence on the market.  For instance, In May 2020, Coty agreed to sell a majority of its Beauty and Retail Hair Businesses to KKR for US$ 4.3 billion, including the ghd brands Clairol, Wella, and OPI. Coty will spin out its Professional Beauty Division as a separate company under the terms of the transaction, with KKR owning 60% and Coty owning the remaining 40%..

Market Restraints:

• Misunderstanding about hair dyes regarding the toxic nature of dyes in hair color

Treatment side effects, expensive start-up costs and the complexity of the certification procedure, severe rivalry, and a lack of knowledge may have an influence on the market.

Market Opportunities:

• Product promotion and an increase in demand for clean-label items are important market prospects

The market is being driven by an increase in product formulation and format innovation, which is being followed by an increase in per capita disposable income, an increase in beauty concern, an increase in efforts from numerous multinational corporations, the growth of organized retail, an increase in health consciousness towards the use of chemical-free cosmetic products, and long-term benefits associated with the use of certified organic ingredients in hair color. However, treatment side effects, expensive start-up costs and the complexity of the certification procedure, severe rivalry, and a lack of knowledge may have an influence on the market. Furthermore, product promotion and an increase in demand for clean-label items are important market prospects.

Organic Hair Color Market Segmentation

Structure Insights

The organic hair color market segmentation, based on structure, is powder, cream, and others. The organic hair color market growth was prominently high under the cream category in 2020. Cream hair colors are becoming more popular among consumers due to their thicker consistency. In the cream category, hair color manufacturers provide a variety of tints and tones. Many firms also provide herbal and organic hair coloring. Because of the herbal elements that help strengthen the hair, several of the products have a particular nourishing ability.

Item Type Insights

The organic hair color market segment, based on item type, is divided into long-lasting and transitory in light. The Transitory in Light hair color sector has the biggest market share, owing to the absence of ammonia. However, the long-lasting hair color market category is expected to grow at the fastest CAGR during the projected period due to a greater emphasis on the anti-aging characteristics associated with various permanent color treatments.

End-Use Insights

The market, based on end use, is divided into individual and business. The individual category has the biggest market share, owing to increase per capita disposable income and rising awareness on personal care.

Organic Hair Color Market Share, by Region, 2020 (%)

Organic Hair Color Market Overview, by Region

By region, the organic hair color market has been divided into North America, Europe, Asia-Pacific, and the Rest of the World. North America accounted for the most extensive market share. Europe will exhibit the highest CAGR during the forecast period.

North America

The North American Region had the largest market share in 2020. The United States has remained a key country for hair color and is expected to account for a large share of the North American market value by 2020. During the foreseeable period, it is also expected to increase at a moderate CAGR. This is due to the fact that the country continues to be a major contributor to the expansion of the cosmetics industry. Furthermore, some cosmetic producers are on the lookout for newer tailored product options to meet the changing wants of customers. Furthermore, American women spend a lot of money on cosmetics each year, accounting for almost 20% of the global beauty market in 2019.

Europe

The Europe region had the highest growth rate in the forecast period. Germany has remained one of the most important regions for the hair color industry, and it is expected to account for more than one-third of the European market value in 2020. This is because according to fact.MR survey, more than 10% of men and 60% of women in Germany dye their hair on a yearly basis. Germany has been named as one of the most important countries in a new Fact.MR research report. According to this report, Germany is on track to generate an absolute dollar opportunity worth approximately US$ 1.3 billion by 2031.

Organic Hair Color Market Competitive Landscape

The organic hair color market includes tier-1, tier-2, and local players. The tier-1 and tier-2 players have global reach with diverse product portfolios. Companies such as Aubrey Organics, Indus Valley Couple and Twins S.A.S., Natulique, Radio, Herbatint, V.J.S. Pharmaceuticals, TEAM, and Organic Saloon Systems, among others, dominate the market due to product differentiation, strategic developments, financial stability, and diversified regional presence. Organic hair color firms are focusing their efforts on developing new and inventive methods to make facility assets and services not only relevant but also necessary for improving customer experience, business administration, occupational physiology, and supporting their core business. Property management services are tailored to property owners' short and long-term financial goals. Service and solution providers develop strategic property operations plan for their customers based on a zero-based operating budget and capital plan. In order to expand their market footprint and acquire more clients, these market players are investing in R&D and engaging in marketing strategies such as partnerships & collaborations, mergers & acquisitions, product launches, and developments.

Major players in the global organic hair color research market are Aubrey Organics, Indus Valley Couple and Twins S.A.S., Natulique, Radio, Herbatint, V.J.S. Pharmaceuticals, TEAM, Organic Saloon Systems, and others.

Scope of the Organic Hair Color Market Report

Item Type Outlook

• Long-Lasting


• Transitory in Light

Structure Outlook

• Powder


• Cream


• Others

 End-Use Outlook

• Individual


• Business

Region Outlook

North America

• US


• Canada


• Mexico

Europe

• UK


• Germany


• France


• Italy


• Spain


• Rest of Europe

Asia-Pacific

• China


• India


• Japan


• Australia and New Zealand


• Rest of Asia-Pacific

Rest of the World

• South America


• Middle East


• Africa

Objectives of the Study

The objectives of the study are summarized in 5 stages. They are as mentioned below:

• Organic Hair Color Market Forecast & Size:

To identify and estimate the market size for the organic hair color market report segmented by item type, structure, and end use by value (in US dollars). Also, to understand the consumption/ demand created by consumers of organic hair color market forecast between 2024 and 2027

• Market Landscape and Trends:

To identify and infer the drivers, restraints, opportunities, and challenges in the organic hair color market growth

• Market Influencing Factors:

To find out the factors which are affecting the organic hair color market size among consumers

• Impact of COVID-19:

To identify and understand the various factors involved in the market affected by the pandemic

• Company Profiling:

To provide a detailed insight into the major companies operating in the market. The profiling will include the financial health of the company in the past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.

Intended Audience

• producers


• Raw material suppliers


• Retailers, wholesalers, and distributors