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Recent years have seen dramatic changes in the OLED microdisplay market , fueled by advances in technology, a growing need for high-performance screens, and a wide range of applications in many sectors. In the display market, Organic Light Emitting Diode (OLED) technology has become a leader because of its capacity to produce vivid colors, high contrast ratios, and quicker reaction times. Because of these features, OLED microdisplays are especially desirable for use in wearable technology, head-up displays (HUDs), augmented reality (AR), and virtual reality (VR).
The rising consumer interest in immersive technologies is one of the main factors influencing the OLED microdisplay market dynamics. Demand for small, high-resolution screens has increased due to the popularity of VR and AR applications in particular. For these applications, OLED microdisplays provide a strong option as they can produce clear visuals with little latency, enhancing the realism and interest of the user experience. As a result of the growing demand from consumers, manufacturers have been forced to make research and development investments in order to improve the functionality and efficiency of OLED microdisplays.
In addition, the market for OLED microdisplays has shifted its emphasis from consumer electronics to a wider spectrum of businesses. The automotive, healthcare, military, and industrial sectors are discovering uses for OLED microdisplays, while VR and AR continue to be significant drivers of market expansion. For instance, OLED microdisplays are included into head-up displays in the car sector to provide drivers vital information without taking their eyes off the road. These microdisplays are used in surgical and medical imaging equipment in the healthcare market , providing high-resolution images for accurate diagnosis and treatments.
The market for OLED microdisplays is highly competitive, with a focus on strategic partnerships and ongoing innovation. To keep ahead of the competition, businesses are investing in the creation of next-generation microdisplays. Furthermore, collaborations between technology suppliers and display makers have proliferated, creating synergies that propel the development of OLED microdisplay technology. Through these partnerships, complementing technologies like gesture recognition and eye tracking may be integrated and added to OLED microdisplays, expanding their range of applications.
Factors like cost-effectiveness and manufacturing scalability can have an impact on market dynamics. The total cost of manufacturing for OLED microdisplay makers is predicted to drop as they strive for economies of scale, opening up additional uses for these displays. The adoption of OLED microdisplays in consumer electronics, where price sensitivity is a major deciding factor in purchases, depends on this cost decrease.
Nevertheless, there are still issues facing the OLED microdisplay business, such as the need for increased power efficiency and competition from other display technologies. Through ongoing research and development, manufacturers are aggressively tackling these issues and concentrating on producing energy-efficient displays without sacrificing functionality.
Covered Aspects:
| Report Attribute/Metric | Details |
|---|---|
| Segment Outlook | Product, Resolution, Vertical, and Region |
OLED Microdisplay Market Highlights:
Global OLED Microdisplay Market Overview:
OLED Microdisplay Market Size was valued at USD 0.26 Billion in 2023. The OLED Microdisplay market industry is projected to grow from USD 0.33 Billion in 2024 to USD 1.80 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 23.53% during the forecast period (2024 - 2032). A rise in the use of ADAS and head-up displays (HUD) worldwide and rising demand for wearable devices are the key market drivers enhancing market growth.
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
OLED Microdisplay Market Trends
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Growing use of head-mounted displays across the industry is driving the market growth
Market CAGR for OLED microdisplays is driven by the rising use of wearable technology because modern devices are shrinking, lightening, and becoming more user-friendly. They are used to show information in pictures and graphs. These gadgets need to be small, easy to use and have displays with a high resolution. The demand for EVFs, HMDs, HUDs, projectors, cameras, thermal imaging glasses, and medical equipment, which are used in many industries, such as consumer electronics, defense, aerospace, medical, and automotive, is driving a lot of growth in the microdisplay market. Microdisplays have much room to grow in HMDs because the number of people who want AR smart glasses will likely grow quickly in the next few years. Demand for OLED microdisplays is expected to rise due to the issues mentioned above in the future.
Additionally, it increased product usage in consumer electronics. Digital cameras and virtual reality headsets both make extensive use of OLED microdisplays. Compatible with various devices, including smartphones, to improve the gaming experience. In line with this, customer tastes are shifting toward smaller electronics and display with a wider field of view and a clearer image, helping the market grow. Furthermore, technological advances like introducing ultra-high-definition and high-definition OLED microdisplays with good optical performance and an excellent contrast ratio are helping the market grow. Therefore, the increasing prevalence of OLED microdisplays is fueling the expansion of the international market.
For instance, Samsung Electronics declared that mass production of its 16-gigabit (Gb) DDR5 DRAM, which uses the most advanced 12 nm-class process technology in the business, has begun. Samsung has finished the state-of-the-art manufacturing process, which shows that it is still the leader in DRAM technology. As a result, the demand for OLED microdisplays is predicted to grow throughout the forecasted time due to the rising demand for miniature versions. Thus, the driving factor is the OLED microdisplay market revenue.
OLED Microdisplay Market Segment Insights:
OLED Microdisplay Product Insights
The OLED Microdisplay Market segmentation, based on product, includes near-to-eye devices, head-mounted displays, and head-up displays. In 2022, the near-to-eye devices segment led the OLED microdisplay market in revenue because it is very useful in many ways, like using AR glasses to train workers on the job and help with maintenance. More car companies started putting heads-up displays (HUDs) in their cars.
Figure 1: OLED Microdisplay Market by Product, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
OLED Microdisplay Resolution Insights
The OLED Microdisplay Market segmentation, based on resolution, includes HD and Full HD. The full HD industry is anticipated to grow at a CAGR of 27.69% over the projected period, making up the largest market share because Full HD resolution screens show clear and sharp details. Manufacturers of microdisplay devices must ensure that the display quality is perfect for the device to work well and keep customers happy and their brand's image high.
OLED Microdisplay Vertical Insights
The OLED Microdisplay Market segmentation, based on the vertical, includes automotive, consumer electronics, media, entertainment & sports, retail, aviation, aerospace & defense, and education. The consumer electronics industry's top seller is expected to grow fastest at a CAGR of 27.69% in the future because its products can be used for many different things. As people's incomes increase, there is more desire for new and expensive products. Entertainment has become a part of these goods, which shows that they are using the latest display technologies. Consumer gadgets, like computer games, VR headsets, and digital cameras, are becoming more popular.
OLED Microdisplay Regional Insights
By region, the study provides market insights into North America, Europe, Asia-Pacific, and the Rest of the World. The North American OLED microdisplay market will dominate due to the expansion of emerging markets for augmented reality, virtual reality, and smart wearable devices. Gaming and entertainment, healthcare, education, and other sectors will likely drive North American economic growth.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: OLED Microdisplay Market SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
Europe’s OLED microdisplay market accounts for the second-largest market share because of increasingly popular applications for microdisplays, including cameras/EVF, projectors, and heads-up displays. Further, the German OLED microdisplay market held the largest market share, and the UK OLED microdisplay market was the rapidly-growing market in the European region.
The Asia-Pacific OLED microdisplay market is expected to grow at the fastest CAGR from 2023 to 2032 due to rapid industrialization, not least because so many original equipment manufacturers and end users are already established there. There are many microdisplay manufacturers in the Asia-Pacific area, which has resulted in a drop in microdisplay pricing and a subsequent increase in the market share of microdisplay-based products. Moreover, China’s OLED microdisplay market held the largest market share, and the Indian OLED microdisplay market was the fastest-rising market in the Asia-Pacific region.
OLED Microdisplay Key Market Players & Competitive Insights
Leading market players are investing heavily in research and development to expand their product lines, which will help the OLED microdisplay market grow even more. There are some strategies for action that market participants are implementing to increase their presence around the world's global footprint, with important market developments including new product launches, contractual agreements and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the OLED microdisplay industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturer use in the global OLED microdisplay industry to benefit clients and increase the market sector. In recent years, the OLED microdisplay industry has offered some of the most significant technological advancements. Major players in the OLED microdisplay market, including Sony Corporation (Japan), LG Display Co., Ltd. (South Korea), Samsung Electronics Co., Ltd (South Korea), OSRAM Licht AG (Germany), Dresden Microdisplay GmbH (Germany), Kopin Corporation (US), Yunnan OLiGHTEK Opto-Electronic Technology Co., Ltd (China), Himax Technologies, Inc. (Taiwan), Holoeye Photonics AG (Germany), Seiko Epson Corporation (Japan), Fraunhofer Fep (Germany), Industrial Technology Research Institute (ITRI) (Taiwan), Cea-Leti (France), JBD Inc. (US), Vuereal (Canada), and others are attempting to grow market demand by investing in research and development operations.
Samsung creates ideas and products that change the world and shape the future. The company is changing how TVs, smartphones, wearable devices, tablets, digital products, network systems, memory, LSI, foundry, and LED solutions work. We help markets like hyper-scale data centers, cars, IoT, mobile, and consumer electronics grow in new ways. World leaders in Mobile, Automotive, AR/VR, Gaming, IoT, Edge, and AI use our goods and technologies. They also help enterprise and hyper-scale data centers grow in ways never seen before. In January 2023, Samsung Electronics Co., Ltd., a world leader in advanced semiconductor technology, released the ISOCELL HP2, a 200-megapixel (MP) image sensor with better pixel technology and full-well capacity that will be used in the high-end smartphones of tomorrow to take beautiful pictures.
OSRAM Group is a world leader in optical solutions. We improve people's lives by bringing knowledge to light and zeal to creation. It is what is meant by sensing energy. We promote innovation for our clients in the automotive, consumer, industrial, and healthcare sectors so that it dramatically improves their quality of life in terms of health, safety, and convenience while minimizing their environmental effects. We accomplish this by creating fascinating technologies that allow them to keep their competitive advantage. In May 2023, the OSRAM OSLON® Compact PL line of automotive LEDs is now offered in its third generation, which provides an eight percent technical improvement in brightness over the previous generation. The new OSLON® Compact PL LEDs give manufacturers of automotive front illumination higher value and more design options by generating the luminous intelligence required by safety regulations with fewer LEDs.
Key Companies in the OLED Microdisplay Market include
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Sony Corporation (Japan)
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LG Display Co., Ltd. (South Korea)
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Samsung Electronics Co., Ltd (South Korea)
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OSRAM Licht AG (Germany)
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Dresden Microdisplay GmbH (Germany)
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Kopin Corporation (US)
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Yunnan OLiGHTEK Opto-Electronic Technology Co., Ltd (China)
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Himax Technologies, Inc. (Taiwan)
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Holoeye Photonics AG (Germany)
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Seiko Epson Corporation (Japan)
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Fraunhofer Fep (Germany)
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Industrial Technology Research Institute (ITRI) (Taiwan)
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Cea-Leti (France)
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JBD Inc. (US)
OLED Microdisplay Industry Developments
January 2024: An augmented reality (AR) gadget that can be installed on the wearer's helmet, similar to the new Apple Vision Pro, has been introduced by the Japanese technology giant Sony. Dual controllers allow users to interact with three-dimensional objects and pinpoint operations. Additionally, the display has a see-through capability and a microdisplay that is a 4K OLED display for each eye. The stated objective of the business is to provide assistance to producers in the process of creating 3D content by using the headset. According to the press release issued by the business, the smartphone is powered by the Snapdragon XR2+ Gen 2 processor.
It is equipped with a motion capture technology known as "mocopi" for motion tracking, as well as Spatial Reality Displays for the generation of "highly realistic" material. Ninety-six percent of the DCI-P3 color space is covered by the displays. For more natural interactions, its on-chip artificial intelligence enables users to spatially track virtual reality experiences and connect actual and digital places. Users are able to operate on things using the controllers and the keyboard while the device is positioned on the head. This is made possible by the ring controller.
"This spatial content creation system, equipped with an XR head-mounted display with 4K OLED Microdisplays and Sony's proprietary rendering technology, enables real-time, high-definition and realistic rendering of textures of 3D objects and facial expressions of human characters," the firm said in its announcement. It is equipped with a ring controller, as well as six cameras and sensors. In order to work on 3D models, it will provide support for third-party applications that create 3D models.
The display of the Sony headset has a "flip-up mechanism" that enables users to transition between the digital and real worlds without having to remove the item from their forehead. The XR headset will also get "immersive engineering capabilities" at the time of its introduction, which will be accomplished via the incorporation of the NX Immersive Designer software product.
June 2023: Kopin Corporation, an important technological milestone, has been developed with the superbright 2K x 2K monochrome MicroLED display. Micro-displays used in Augmented Reality (AR) apps must be highly bright for a user to view images clearly and crisply when using a smartphone in bright daylight and in applications that allow see-through. To meet demanding defensive and augmented reality applications, Kopin developed a one ′′ diagonal 2K x 2K MicroLED display (2048 × 2048 resolution).
May 2023: Sony Corporation and Astellas Pharma Inc. have entered into a joint research agreement to create a novel antibody-drug conjugate (ADC)*1 platform for oncology using Sony’s patented polymeric material, “KIRAVIATM*2 Backbone*3”.
OLED Microdisplay Market Segmentation:
OLED Microdisplay Product Outlook
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Near-to-Eye Devices
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Head Mounted Displays
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Head-Up Display
OLED Microdisplay Resolution Outlook
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HD
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Full HD
OLED Microdisplay Vertical Outlook
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Automotive
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Consumer Electronics
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Media
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Entertainment & Sports
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Retail
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Aviation
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Aerospace & Defense
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Education
OLED Microdisplay Regional Outlook
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North America
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US
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Canada
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Europe
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Germany
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France
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UK
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Italy
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Spain
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Rest of Europe
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Asia-Pacific
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China
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Japan
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India
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Australia
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South Korea
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Australia
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Rest of Asia-Pacific
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Rest of the World
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Middle East
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Africa
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Latin America
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