With a variety of factors influencing industries like construction, mining agriculture and forestry the OTR tire market is witnessing changes in trends dynamics. Another important tendency is growing popularity of the OTR tires which are larger and stronger due to increase in scale of industrial activities. Heavy-duty OTR tires come in handy when construction is being carried out, particularly where emerging economies are involved and the terrain is harsh.
The increase in mining activities, coupled with an upsurge of infrastructure developments is one of the main factors impact on market dynamics.
Further, tire technology development has a vital role in the market for OTR tires. Companies aimed to produce tires with improved durability, puncture resistance and better grip accordingly features that off-road users need. This movement is not only motivated by the pursuit of longevity but also aims to reduce downtime and maximize operational effectiveness.
Since more and more industries come to use heavy equipment for their operations, it is anticipated that the demand graph of high-performance OTR tires will continue its journey upwards. In the off-the-road tire segment, environmental factors and sustainability are also driving market trends as more and more importance is placed on eco-friendly practices, manufacturers strive to find ways of manufacturing tires with lower environmental effects.
This also includes innovations in new materials used to produce OTR tires, as well their manufacturing processes and quality systems that aim at improving recyclability while reducing carbon footprint. With sustainability gaining importance for enterprises in different industries, the market is observing a trend towards greener products as far as OTR tires are concerned. Financial pressures and Geopolitical influences also play an important role in determining market trends.
Commodity price swings, trade wars and geopolitical uncertainty factors influence the overall demand of OTR tires. The market is highly responsive to variations in industrial activities where economic recession could have a short-term effect on the uptake of heavy equipment, resulting into OTR tire market. On the other hand, economic boom phases provide an impetus to invest in infrastructure and mining projects leading to increased demand for OTR tires.
Build upon these elements, digitalization is becoming a major trend in the off-the-road tire industry. Currently, tire monitoring systems and telematics are becoming popular because they present real-time information about the performance of tires thus providing a platform for proactive maintenance which is easily managed in fleet management. This direction fits in with the wider movement towards smart solutions that help improve overall operations and reduce costs.
Off the road tire market is estimated to reach a considerable valuation at a CAGR of 4.9% during the forecast period which is between 2022 and 2030.Off the road tires are a type of vehicle tyres that uses deep tread in order to provide more friction on rough surfaces like sand, gravel, mud, or loose dirt. Off the road tyres are a perfect choice when it comes to off-road driving. Good off-road tyres enable a vehicle to run smoothly on rocks or boulders. The global off the road tire ecosystem has different regional, local, and global service providers that are planning to grow their market position. Vendors of the off the road tire market are also focusing on expanding their agencies geographically and also focusing on improving their services to satisfy customer demands.
The outbreak of the COVID-19 pandemic in early 2020 has affected the growth of the off the road tire market immensely. Due to the lockdowns, the construction and industrial activities were at a halt. This pandemic also affected the supply chain by interrupting the supply of raw materials across the world. The plants manufacturing the off the road tires have also shutdown. However, it is expected that the market outlook will change in a positive way and grow at a rapid pace during the forecast period.
The huge increase in medium-sized farmers is fueling the demand for agricultural tires across the world. Transportation activities have also boosted with the rise in industrialization. The business to business and business to customer trade is growing day by day. This is one of the major driving factors of off the road tire market.
The rise in demand for supply of radial off the road tires from mining companies in order to support their mining activities. This is one of the major opportunities that the market may create. Also, the increase in the demand for bigger off the road tires by some heavy machinery manufacturers also created a great opportunity for the OTR tires market.
The major factors that are affecting the growth of the road tire market are the low cost of the tires and the high cost of the R&D that is given in the unorganized markets
Due to the sudden outbreak of the pandemic, many businesses across the world have come to a halt. Lockdown made many individuals lose their job. This led to the downfall of the economy. Interference in the supply chain led to the stoppage of shipping services and transportation. The prices of raw materials used are approximately 35% of the tire cost. When there is a rise in the price of Brent crude or any shortage of cultivation of natural rubber, fluctuation in the price of synthetic and natural rubbers takes place, which is a major challenge that the industry faces.
The global off the road tire market value is expected to expand at a CAGR of 4.92% during the forecast period. As the demand for industrial products is rising, the development of new industries is also boosting. The rise in the income of consumers along with the growing population can lead to a shift in the agricultural sectors toward mechanization. This in turn can help in the growth of the off the road tire market.
As applications of off the road tires are constantly expanding its market across the world, the manufacturers are planning to introduce new products in order to increase their product portfolio. They are also manufacturing new off the road tires in different sizes to offer operational comfort, smooth road handling, and maximize fuel savings. These changes may help the market in increasing the off the road market revenue.
The market size is segmented into three main categories. They are by vehicle type, by construction type, and by distribution channel. Here is a list of the segments of the market along with their sub-segments.
Based on construction type, the OTR tire market is segmented into 3 categories. They are bias, radial, and belted bias. The construction type refers to the downsides and features of the tires such as the smoothness of the ride, longevity of the tires, amount of rolling resistance, and shock absorbance. Bias tyres are fitted with a nylon belt that runs with the tread line at a 30 to 45-degree angle.
On the basis of the type of vehicle, the off the road tyre market is segmented into three parts- mining, agricultural, and industrial and construction equipment. The mining industry specifically counts on heavy machinery like skid teer loaders, excavators, bulldozers, road rollers, backhoe loaders, motor graders, and so on. These tires are mostly used in areas such as taverns, plateaus, or forests where the roads are unsurfaced.
On the basis of distribution channels, the OTR tyre market is segmented into aftermarket and OEM (Original Equipment Manufacturers). Presently the aftermarket segment has a huge demand and is dominating the off the road tyre market. The OTR tyres have short durability as compared to other tyres. Due to this reason, there is a higher share of the aftermarket segment.
Based on region, the market share is segmented into various regions such as Asia Pacific, North America, South America, Europe, and the Middle East and Africa. Among all these regions, According to the off the road tire market analysis, Asia Pacific holds the largest market share in the off the road tire market. This region has a market value of USD 8.5 billion and registered a CAGR of around 5.31% in the upcoming years.
Industrial developments, enhancing construction activities, and an increase in the demand for energy-efficient technologies are some of the major factors that are responsible for the rise in demand for off-road tires in this region. In 2018, Europe recorded the second largest market share in the off the road tire market.
The companies that are responsible for the growth of the off the road tire industry include Bridgestone, Apollo Tyres Ltd., JK Tyre & Industries Ltd., Yokohama Tire Corp, and so on. These companies focus on innovative technologies that can be used to strengthen the product portfolio of the industry. Michelin launched tires with CCT or comfort casing technology. The technology reduces fatigue of the driver and also provides high stock absorption. In order to serve a large consumer base, manufacturers are mainly focusing on expanding their product portfolio. Here is the list of a few key companies that are responsible for the market growth.
Bridgestone Corporation, a well-known company in Japan, launched Battlax Adventurecross AX41 in the year 2019. This was introduced in the market for off-road driving motorcycles. This implementation of the strategy will expand their product portfolio which in turn will increase the volume share of off the road tires during the forecast period.
This research report outlines the off the road tire market trends along with the factors that are affecting the growth of the market like drivers, restraints, challenges, and opportunities. This report is completely based on qualitative and quantitative research. The off the road tire market report also delivers the competitive landscape, regional analysis, COVID-19 impact on the industry, and also the segmentation of the market share based on factors like construction type, vehicle type, and distribution channel.
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