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    North America Gluten Free Products Market

    ID: MRFR/F-B & N/46060-HCR
    128 Pages
    Snehal Singh
    September 2025

    North America Gluten-Free Products Market Research Report: By Type (Bakery & Confectionery, Dairy & Frozen Desserts, Beverages, Meat Products, Prepared Foods, Others), By Distribution Channel (Store Based, Non-Store Based) and By Regional (US, Canada)- Forecast to 2035

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    North America Gluten Free Products Market Research Report Forecast till 2035 Infographic
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    Table of Contents

    North America Gluten Free Products Market Summary

    The North America Gluten-Free Products market is projected to grow from 2.5 USD Billion in 2024 to 6 USD Billion by 2035.

    Key Market Trends & Highlights

    North America Gluten-Free Products Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate of 8.28 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 6 USD Billion, indicating robust growth potential.
    • In 2024, the market is valued at 2.5 USD Billion, reflecting a strong consumer demand for gluten-free options.
    • Growing adoption of gluten-free diets due to increasing health awareness is a major market driver.

    Market Size & Forecast

    2024 Market Size 2.5 (USD Billion)
    2035 Market Size 6 (USD Billion)
    CAGR (2025-2035) 8.28%

    Major Players

    A Gluten Free World, Bob's Red Mill, Enjoy Life Foods, General Mills, Pillsbury, Namaste Foods, Red's All Natural, Schär, Udi's Gluten Free, King Arthur Baking Company, Annie's Homegrown, Eden Foods, GlutenFree Prairie, Canyon Bakehouse, Kinnikinnick Foods

    North America Gluten Free Products Market Trends

    The North America Gluten-Free Products Market is driven by an increasing awareness of gluten-related disorders such as celiac disease and gluten intolerance. This awareness has led to a surge in demand for gluten-free options among consumers, many of whom are not only those affected by these disorders but also health-conscious individuals seeking to incorporate healthier dietary choices. The rise in the number of health clubs, fitness centers, and wellness programs in North America also contributes to this trend, as many facilities offer dietary guidance focused on gluten-free lifestyles.

    The trend of plant-based diets intersecting with gluten-free options is also notable, as many consumers seek protein-rich, gluten-free alternatives derived from legumes or grains. Overall, the North American Gluten-Free Products Market remains dynamic with a focus on innovation and responsiveness to evolving consumer preferences.

    North America Gluten Free Products Market Drivers

    Market Segment Insights

    North America Gluten-Free Products Market Segment Insights

    North America Gluten-Free Products Market Segment Insights

    Gluten-Free Products Market Type Insights

    Gluten-Free Products Market Type Insights

    The North America Gluten-Free Products Market demonstrates a robust segmentation by Type, revealing a diverse range of product categories that cater to the growing demand for gluten-free options. Within the Bakery and Confectionery segment, the rising trend towards healthier diets is driving innovation in gluten-free bread, pastries, and snacks, appealing to both consumers with dietary restrictions and those seeking gluten-free alternatives for lifestyle choices.

    The Dairy and Frozen Desserts sector is also gaining traction, with lactose-free options becoming more popular among consumers, enhancing the appeal of gluten-free ice creams and yogurts.Moreover, the Beverages segment is contributing significantly, as manufacturers increasingly focus on gluten-free formulations in juices, soft drinks, and even alcohol, capitalizing on the health trend among younger demographics. Meat Products, including gluten-free sausages and deli items, are becoming staples for health-conscious consumers looking for protein sources that align with gluten-free dietary needs.

    Meanwhile, Prepared Foods are experiencing a surge in popularity, as busy consumers favor convenient gluten-free meal solutions that do not compromise on taste or nutrition.Additional categories, such as Others, encompass various niche gluten-free products, expanding choices for consumers. Each of these segments plays a critical role in the overall North America Gluten-Free Products Market, reflecting changing consumer preferences towards health and wellness, which continues to drive market growth. With a projected increase in consumer awareness and demand for gluten-free options, manufacturers are presented with numerous opportunities to innovate and achieve market differentiation across these diverse segments.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Gluten-Free Products Market Distribution Channel Insights

    Gluten-Free Products Market Distribution Channel Insights

    The North America Gluten-Free Products Market has been experiencing steady growth, driven by increasing consumer demand for health-conscious dietary options. The Distribution Channel segment plays a crucial role in shaping market dynamics, comprising primarily of Store Based and Non-Store Based channels. Store Based outlets, such as supermarkets and specialty health food stores, dominate the landscape due to their established presence and ability to offer a wide variety of products, allowing consumers to make informed choices.

    On the other hand, Non-Store Based channels, including e-commerce and direct-to-consumer platforms, have gained significant traction, particularly as online shopping continues to rise in popularity.This shift is fueled by convenience and the growing trend of remote shopping. The North America Gluten-Free Products Market segmentation reflects not only consumer preferences but also changing shopping habits, with each channel presenting unique opportunities and challenges.

    With the increasing awareness of gluten-related disorders and the implementation of supportive policies for gluten-free labeling in North America, the market is poised for further growth as both channels adapt to meet the demands of a health-focused consumer base seeking gluten-free options in their diets.

    Get more detailed insights about North America Gluten Free Products Market Research Report Forecast till 2035

    Regional Insights

    The North America Gluten-Free Products Market is experiencing significant growth, driven by increasing consumer awareness regarding health and dietary preferences. In this regional market, the United States and Canada are crucial players, with the US accounting for a major share owing to its large population and rising prevalence of celiac disease. Consumers in the US are increasingly seeking gluten-free options, leading to an expansion in product availability across various categories such as snacks, bakery goods, and convenience foods. In Canada, there is a similar trend where growing health consciousness and the demand for gluten-free alternatives are driving market expansion.

    This region's robust food industry supports innovation and the introduction of new products catering to diverse dietary needs. The North America Gluten-Free Products Market segmentation reveals that both the US and Canada are adapting to these changes, with evolving consumer behavior favoring organic and natural ingredients. A growing segment of the population is prioritizing gluten-free diets not just for health reasons but also for lifestyle choices, which contributes to the overall market growth. The increasing trend of online grocery shopping is also facilitating access to gluten-free products, further enhancing market dynamics in North America.

    North America Gluten Free Products Market Region

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    The North America Gluten-Free Products Market has seen a significant rise in competition as consumer demand for gluten-free options continues to grow. Factors contributing to this market expansion include a rising awareness of health issues related to gluten consumption, an increasing prevalence of celiac disease, and a broader trend towards healthier lifestyles. Key players in this market are actively innovating and enhancing their product offerings to cater to the growing consumer base seeking gluten-free alternatives.

    The competitive landscape is characterized by a mix of established brands and emerging players striving to gain market share by leveraging trends in health, nutrition, and lifestyle.A Gluten Free World has established a strong market presence within the North American Gluten-Free Products Market by focusing on quality and variety in its product offerings. The company is noted for its commitment to providing a diverse range of gluten-free products, which appeals to both individuals with dietary restrictions and those who are choosing gluten-free as a lifestyle choice.

    Their strengths lie in their ability to innovate continuously, ensuring that their products not only meet dietary needs but also satisfy consumer preferences for taste and texture. This focus on customer satisfaction has allowed A Gluten Free World to carve out a niche in the competitive landscape, making it a preferred choice among gluten-free consumers in North America.Bob's Red Mill has also made a significant impact in the North American Gluten-Free Products Market by offering a robust assortment of gluten-free grains, baking mixes, and snacks.

    This company is well-regarded for its commitment to whole grains and natural food products, positioning itself as a trusted source for health-conscious consumers. The strengths of Bob's Red Mill are evident in its dedication to quality ingredients and rigorous testing procedures that ensure gluten-free integrity across its product lines. Additionally, Bob's Red Mill has been active in strategic partnerships and collaborations, enhancing its distribution channels and expanding its market reach.

    Their commitment to sustainability and community involvement further strengthens their brand reputation, making them a competitive player in the North American gluten-free segment while continuously exploring options for growth through acquisitions and product diversification.

    Key Companies in the North America Gluten Free Products Market market include

    Industry Developments

    The North America Gluten-Free Products Market is experiencing significant growth, with a focus on health and wellness driving consumer demand. Companies like Bob's Red Mill and Enjoy Life Foods are expanding their product lines to cater to the increasing number of consumers preferring gluten-free diets. Recent developments include the rise of innovative gluten-free alternatives, such as those introduced by General Mills and Pillsbury, which aim to replicate traditional baked goods while meeting gluten-free standards. Notably, in August 2023, Annie's Homegrown expanded its organic, gluten-free offerings with new pasta variations to tap into the growing health-conscious segment.

    The market also noted a rise in retail availability as more grocery chains prioritize gluten-free products. In the last couple of years, companies such as Schär and Udi's Gluten Free have reportedly seen an uptick in revenue due to heightened awareness and availability, indicating a trend toward gluten-free consumption becoming mainstream. While no significant mergers or acquisitions have been reported recently, developments in product innovation and market expansion strategies continue to shape the landscape of the North America Gluten-Free Products Market.

    Market Segmentation

    Outlook

    • US
    • Canada

    Report Scope

    Report Scope:
    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 2.27(USD Billion)
    MARKET SIZE 2024 2.5(USD Billion)
    MARKET SIZE 2035 6.0(USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 8.284% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED A Gluten Free World, Bob's Red Mill, Enjoy Life Foods, General Mills, Pillsbury, Namaste Foods, Red's All Natural, Schär, Udi's Gluten Free, King Arthur Baking Company, Annie's Homegrown, Eden Foods, GlutenFree Prairie, Canyon Bakehouse, Kinnikinnick Foods
    SEGMENTS COVERED Type, Distribution Channel, Regional
    KEY MARKET OPPORTUNITIES Increasing health consciousness, Rising celiac disease prevalence, Expansion of e-commerce platforms, Product innovation and diversification, Demand for organic gluten-free options
    KEY MARKET DYNAMICS increasing health consciousness, rising celiac disease prevalence, expanding product variety, robust retail growth, innovation in food formulations
    COUNTRIES COVERED US, Canada

    Market Highlights

    Author
    Snehal Singh
    Assistant Manager - Research

    High acumen in analyzing complex macro & micro markets with more than 6 years of work experience in the field of market research. By implementing her analytical skills in forecasting and estimation into market research reports, she has expertise in Packaging, Construction, and Equipment domains. She handles a team size of 20-25 resources and ensures smooth running of the projects, associated marketing activities, and client servicing.

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    FAQs

    What is the expected market size of the North America Gluten-Free Products Market in 2024?

    The North America Gluten-Free Products Market is expected to reach a value of 2.5 billion USD in 2024.

    What is the projected market size for the North America Gluten-Free Products Market by 2035?

    By 2035, the market is anticipated to grow to a valuation of 6.0 billion USD.

    What is the expected CAGR for the North America Gluten-Free Products Market from 2025 to 2035?

    The market is expected to grow at a CAGR of 8.284% between 2025 and 2035.

    Which region holds the larger share of the North America Gluten-Free Products Market?

    The United States is expected to have a larger market share, valued at 1.5 billion USD in 2024.

    What will the market size for gluten-free bakery and confectionery products be in 2035?

    The gluten-free bakery and confectionery segment is projected to be valued at 2.0 billion USD by 2035.

    Who are the key players in the North America Gluten-Free Products Market?

    Major players include A Gluten Free World, Bob's Red Mill, General Mills, and Schär.

    What is the estimated market size for gluten-free dairy and frozen desserts in 2024?

    The gluten-free dairy and frozen desserts segment is valued at 0.4 billion USD in 2024.

    What is the market size for gluten-free prepared foods in 2035?

    The gluten-free prepared foods segment is expected to reach 1.2 billion USD by 2035.

    How much is the gluten-free beverages segment expected to grow by 2035?

    The gluten-free beverages segment is projected to grow to 0.7 billion USD by 2035.

    What are the expected growth drivers for the North America Gluten-Free Products Market?

    Key growth drivers include increasing health awareness and a rise in the number of gluten-intolerant consumers.

    1. EXECUTIVE
    2. SUMMARY
    3. Market Overview
    4. Key Findings
    5. Market Segmentation
    6. Competitive Landscape
    7. Challenges and Opportunities
    8. Future Outlook
    9. MARKET INTRODUCTION
    10. Definition
    11. Scope of the study
    12. Research Objective
    13. Assumption
    14. Limitations
    15. RESEARCH
    16. METHODOLOGY
    17. Overview
    18. Data
    19. Mining
    20. Secondary Research
    21. Primary
    22. Research
    23. Primary Interviews and Information Gathering
    24. Process
    25. Breakdown of Primary Respondents
    26. Forecasting
    27. Model
    28. Market Size Estimation
    29. Bottom-Up
    30. Approach
    31. Top-Down Approach
    32. Data
    33. Triangulation
    34. Validation
    35. MARKET
    36. DYNAMICS
    37. Overview
    38. Drivers
    39. Restraints
    40. Opportunities
    41. MARKET FACTOR ANALYSIS
    42. Value chain Analysis
    43. Porter's
    44. Five Forces Analysis
    45. Bargaining Power of Suppliers
    46. Bargaining
    47. Power of Buyers
    48. Threat of New Entrants
    49. Threat
    50. of Substitutes
    51. Intensity of Rivalry
    52. COVID-19
    53. Impact Analysis
    54. Market Impact Analysis
    55. Regional
    56. Impact
    57. Opportunity and Threat Analysis
    58. North
    59. America Gluten-Free Products Market, BY Type (USD Billion)
    60. Bakery
    61. & Confectionery
    62. Dairy & Frozen Desserts
    63. Beverages
    64. Meat
    65. Products
    66. Prepared Foods
    67. Others
    68. North
    69. America Gluten-Free Products Market, BY Distribution Channel (USD Billion)
    70. Store
    71. Based
    72. Non-Store Based
    73. North
    74. America Gluten-Free Products Market, BY Regional (USD Billion)
    75. US
    76. Canada
    77. Competitive Landscape
    78. Overview
    79. Competitive
    80. Analysis
    81. Market share Analysis
    82. Major
    83. Growth Strategy in the Gluten-Free Products Market
    84. Competitive
    85. Benchmarking
    86. Leading Players in Terms of Number of Developments
    87. in the Gluten-Free Products Market
    88. Key developments and
    89. growth strategies
    90. New Product Launch/Service Deployment
    91. Merger
    92. & Acquisitions
    93. Joint Ventures
    94. Major
    95. Players Financial Matrix
    96. Sales and Operating Income
    97. Major
    98. Players R&D Expenditure. 2023
    99. Company
    100. Profiles
    101. A Gluten Free World
    102. Financial
    103. Overview
    104. Products Offered
    105. Key
    106. Developments
    107. SWOT Analysis
    108. Key
    109. Strategies
    110. Bob's Red Mill
    111. Financial
    112. Overview
    113. Products Offered
    114. Key
    115. Developments
    116. SWOT Analysis
    117. Key
    118. Strategies
    119. Enjoy Life Foods
    120. Financial
    121. Overview
    122. Products Offered
    123. Key
    124. Developments
    125. SWOT Analysis
    126. Key
    127. Strategies
    128. General Mills
    129. Financial
    130. Overview
    131. Products Offered
    132. Key
    133. Developments
    134. SWOT Analysis
    135. Key
    136. Strategies
    137. Pillsbury
    138. Financial
    139. Overview
    140. Products Offered
    141. Key
    142. Developments
    143. SWOT Analysis
    144. Key
    145. Strategies
    146. Namaste Foods
    147. Financial
    148. Overview
    149. Products Offered
    150. Key
    151. Developments
    152. SWOT Analysis
    153. Key
    154. Strategies
    155. Red's All Natural
    156. Financial
    157. Overview
    158. Products Offered
    159. Key
    160. Developments
    161. SWOT Analysis
    162. Key
    163. Strategies
    164. Schär
    165. Financial
    166. Overview
    167. Products Offered
    168. Key
    169. Developments
    170. SWOT Analysis
    171. Key
    172. Strategies
    173. Udi's Gluten Free
    174. Financial
    175. Overview
    176. Products Offered
    177. Key
    178. Developments
    179. SWOT Analysis
    180. Key
    181. Strategies
    182. King Arthur Baking Company
    183. Financial
    184. Overview
    185. Products Offered
    186. Key
    187. Developments
    188. SWOT Analysis
    189. Key
    190. Strategies
    191. Annie's Homegrown
    192. Financial
    193. Overview
    194. Products Offered
    195. Key
    196. Developments
    197. SWOT Analysis
    198. Key
    199. Strategies
    200. Eden Foods
    201. Financial
    202. Overview
    203. Products Offered
    204. Key
    205. Developments
    206. SWOT Analysis
    207. Key
    208. Strategies
    209. GlutenFree Prairie
    210. Financial
    211. Overview
    212. Products Offered
    213. Key
    214. Developments
    215. SWOT Analysis
    216. Key
    217. Strategies
    218. Canyon Bakehouse
    219. Financial
    220. Overview
    221. Products Offered
    222. Key
    223. Developments
    224. SWOT Analysis
    225. Key
    226. Strategies
    227. Kinnikinnick Foods
    228. Financial
    229. Overview
    230. Products Offered
    231. Key
    232. Developments
    233. SWOT Analysis
    234. Key
    235. Strategies
    236. References
    237. Related
    238. Reports
    239. LIST
    240. OF ASSUMPTIONS
    241. North America Gluten-Free Products Market
    242. SIZE ESTIMATES & FORECAST, BY TYPE, 2019-2035 (USD Billions)
    243. North
    244. America Gluten-Free Products Market SIZE ESTIMATES & FORECAST, BY DISTRIBUTION
    245. CHANNEL, 2019-2035 (USD Billions)
    246. North America Gluten-Free
    247. Products Market SIZE ESTIMATES & FORECAST, BY REGIONAL, 2019-2035 (USD Billions)
    248. PRODUCT
    249. LAUNCH/PRODUCT DEVELOPMENT/APPROVAL
    250. ACQUISITION/PARTNERSHIP
    251. LIST
    252. Of figures
    253. MARKET SYNOPSIS
    254. NORTH
    255. AMERICA GLUTEN-FREE PRODUCTS MARKET ANALYSIS BY TYPE
    256. NORTH
    257. AMERICA GLUTEN-FREE PRODUCTS MARKET ANALYSIS BY DISTRIBUTION CHANNEL
    258. NORTH
    259. AMERICA GLUTEN-FREE PRODUCTS MARKET ANALYSIS BY REGIONAL
    260. KEY
    261. BUYING CRITERIA OF GLUTEN-FREE PRODUCTS MARKET
    262. RESEARCH
    263. PROCESS OF MRFR
    264. DRO ANALYSIS OF GLUTEN-FREE PRODUCTS
    265. MARKET
    266. DRIVERS IMPACT ANALYSIS: GLUTEN-FREE PRODUCTS
    267. MARKET
    268. RESTRAINTS IMPACT ANALYSIS: GLUTEN-FREE PRODUCTS
    269. MARKET
    270. SUPPLY / VALUE CHAIN: GLUTEN-FREE PRODUCTS MARKET
    271. GLUTEN-FREE
    272. PRODUCTS MARKET, BY TYPE, 2025 (% SHARE)
    273. GLUTEN-FREE
    274. PRODUCTS MARKET, BY TYPE, 2019 TO 2035 (USD Billions)
    275. GLUTEN-FREE
    276. PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2025 (% SHARE)
    277. GLUTEN-FREE
    278. PRODUCTS MARKET, BY DISTRIBUTION CHANNEL, 2019 TO 2035 (USD Billions)
    279. GLUTEN-FREE
    280. PRODUCTS MARKET, BY REGIONAL, 2025 (% SHARE)
    281. GLUTEN-FREE
    282. PRODUCTS MARKET, BY REGIONAL, 2019 TO 2035 (USD Billions)
    283. BENCHMARKING
    284. OF MAJOR COMPETITORS

    North America Gluten-Free Products Market Segmentation

     

    • Gluten-Free Products Market By Type (USD Billion, 2019-2035)

      • Bakery & Confectionery
      • Dairy & Frozen Desserts
      • Beverages
      • Meat Products
      • Prepared Foods
      • Others

     

    • Gluten-Free Products Market By Distribution Channel (USD Billion, 2019-2035)

      • Store Based
      • Non-Store Based

     

    • Gluten-Free Products Market By Regional (USD Billion, 2019-2035)

      • US
      • Canada

     

    Gluten-Free Products Market Regional Outlook (USD Billion, 2019-2035)

     

     

    • North America Outlook (USD Billion, 2019-2035)

      • North America Gluten-Free Products Market by Type

        • Bakery & Confectionery
        • Dairy & Frozen Desserts
        • Beverages
        • Meat Products
        • Prepared Foods
        • Others
      • North America Gluten-Free Products Market by Distribution Channel Type

        • Store Based
        • Non-Store Based
      • North America Gluten-Free Products Market by Regional Type

        • US
        • Canada
      • US Outlook (USD Billion, 2019-2035)
      • US Gluten-Free Products Market by Type

        • Bakery & Confectionery
        • Dairy & Frozen Desserts
        • Beverages
        • Meat Products
        • Prepared Foods
        • Others
      • US Gluten-Free Products Market by Distribution Channel Type

        • Store Based
        • Non-Store Based
      • CANADA Outlook (USD Billion, 2019-2035)
      • CANADA Gluten-Free Products Market by Type

        • Bakery & Confectionery
        • Dairy & Frozen Desserts
        • Beverages
        • Meat Products
        • Prepared Foods
        • Others
      • CANADA Gluten-Free Products Market by Distribution Channel Type

        • Store Based
        • Non-Store Based

     

     

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    Customer Strories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

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