NLP in Education Market Analysis

NLP in Education Market Overview

NLP in Education Market Size was valued at USD 0.1 Billion in 2022. The NLP in Education market is projected to grow from USD 0.17 Billion in 2023 to USD 18.5 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.10% during the forecast period (2023 - 2032). An increase in the demand for effective language learning and the use of predictive analytics to support students who are at risk, are the key market drivers enhancing the market growth.

Figure1: NLP in Education Market, 2018 - 2032 (USD Billion)

Services: Secondary Research, Primary Research, MRFR Database and Analyst Review

NLP in Education Market Trends

Rising demand for efficient language learning is driving the market growth

Better pronunciation feedback, better translations, and conversational bots that let students practise speaking with a virtual tutor powered by Al are all possible because to the usage of NLP in language learning software. In order to provide individualised learning experiences, it is utilised to analyse student data such as performance history, learning style, and preferences. NLP can increase engagement and retention by customising the learning process for each student. By presenting knowledge in a variety of modalities, including visual, aural, and kinaesthetic, NLP systems can suit various learning styles, enabling flexible, student-centered instruction. Applications for NLP can assist educators in gathering information and insights that can be used to improve student learning outcomes and instruction. NLP has several uses, including those in chatbots, the commercial world, and social media monitoring. The education sector, however, is now one that NLP is helping the most. Children and students who are used to hearing their teachers and fellow classmates in class are now adjusting to the new wave of technological change.

NLP has been effectively and frequently utilised in educational settings to grade five-paragraph essays holistically and to spot mistakes in students' grammar and mechanics. Even while these are crucial areas, NLP can also address more important problems that students and teachers face in the classroom.

Currently, NLP is being utilised in classrooms to help students improve their writing and reading abilities. These are the most widely used programmes for writing and reading NLP solutions. If a student files a five-paragraph essay, for instance, NLP language learning technology can offer insightful comments to better assist them. Prose, grammar, and writing mechanics in general are covered by this teaching. A great example of a technology application is Grammarly, an NLP-based programme that makes writing comprehensible and error-free. Technology is used to examine the text in the software, which then suggests edits. NLP can also offer more detailed feedback, such as highlighting the absence of crucial supporting evidence for a claim or assertion or a passage of text that requires additional justification. Instead of only encouraging students to submit higher-quality work to their teachers, an excellent way for NLP and education to work together is for teachers to utilise NLP technology to observe what is happening with their students and their individual skills.

In order to identify the cognitive process of students' writing and provide ideas on how to improve on a fundamental level, whether it be general writing mechanics or the structure of a work, more NLP solutions will be required as technology improves for both students and teachers. Thus, driving the NLP in Education market revenue.

NLP in Education Market Segment Insights

NLP in Education Type Insights

The NLP in Education Market segmentation, based on type, includes cloud based and on-premises. The cloud based segment accounted for the largest revenue share in 2022. Through cloud-based type, statistical NLP can increase accuracy in natural language tasks including sentiment analysis, named entity identification, and language translation. This is due to the fact that statistical models that are cloud-based can learn from a lot of data and generalise more effectively than those that are on-premises. Through cloud-based type, statistical NLP may be quickly scaled to accommodate massive volumes of text data.

NLP in Education Application Insights

The NLP in Education Market segmentation, based on application, includes business and personal. Business segment dominated the NLP in Education Market in 2022. Corporate training programmes may be made more cost-efficient, successful, and scalable with the use of NLP solutions, which also enhance learner satisfaction. By examining the learner's language, speech patterns, and behaviours, NLP solutions can aid in tailoring the teaching experience. With this knowledge, the training programme can be modified to accommodate each learner's unique needs. By automating repetitive operations, such grading and assessment, and by lowering the need for instructors and physical training materials, NLP systems can lower the cost of training.

Figure 2: NLP in Education Market, by Application, 2022 & 2032 (USD Billion)

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NLP in Education Regional Insights

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America NLP in Education Market dominated this market in 2022 (45.80%). The area is a major market for natural language processing technology since it dominates AI and machine learning technologies. Furthermore, the U.S. is home to many important market players, which promotes innovation in the area and supports the expansion of the natural language processing market. Further, the U.S. NLP in Education market held the largest market share, and the Canada NLP in Education market was the fastest growing market in the North America region.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 3: NLP IN EDUCATION MARKET SHARE BY REGION 2022 (USD Billion)

Services: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe NLP in Education market accounted for the healthy market share in 2022. Market participants are able to increase their presence in the region as a result of regional governments' increasing encouragement of the use of AI, ML, and NLP technology. Further, the German NLP in Education market held the largest market share, and the U.K NLP in Education market was the fastest growing market in the European region

The Asia Pacific NLP in Education market is expected to register significant growth from 2023 to 2032. The growth is a result of more people using smartphones, quick technology progress, the digitalization of economies, and regional governments' activities. Additionally, this area has a strong IT infrastructure, software, and service offerings, and it has leadership positions in cutting-edge industries like robotics. These elements would give the market profitable growth potential. Moreover, China’s NLP in Education market held the largest market share, and the Indian NLP in Education market was the fastest growing market in the Asia-Pacific region.

NLP in Education Key Market Players & Competitive Insights

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the NLP in Education market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, NLP in Education industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global NLP in Education industry to benefit clients and increase the market sector. In recent years, the NLP in Education industry has offered some of the most significant advantages to medicine. Major players in the NLP in Education market, including IBM, Microsoft, Google, AWs, SAS Institute, Inbenta, Baidu, Welocalize, NICE, ABBYY, Automated Insights, Width.ai, Revolve.ai, Primer.ai, CarnegieLearning, Gecko, lvy.ai, Attivio, Conversica, Avaamo, Aylien, Haptik, Gupshup, Sensforth.ai, Chivox, and Cognii, are attempting to increase market demand by investing in research and development operations.

Software development, licencing, and support are all services provided by Microsoft Corp. (Microsoft). The company offers a wide range of server applications, desktop and server administration tools, video games, cross-device productivity tools, business solution tools, and operating systems. It also offers training and certification services. It also develops, manufactures, and sells hardware products like PCs, tablets, game consoles, and other cutting-edge technology. Among the many services the business provides are consulting, cloud-based solutions, and solution support. Microsoft markets, distributes, and sells its goods through original equipment manufacturers, distributors, resellers, online marketplaces, Microsoft stores, and other partner channels. The business has operations in the Americas, Europe, Asia-Pacific, Middle East, and Africa. The headquarters of Microsoft are located in Redmond, Washington, in the United States. In February 2023, Microsoft was working to integrate ChatGPT into its Bing search engine..

Baidu Inc. (Baidu) provides Chinese-language internet search services. It offers an open platform search engine that integrates web dictionaries, top searches, news, online search, video search, image search, and search index. It also offers marketing and advertising services on the web. Among the company's products are Baidu App, Hoakan, Quanmin, Baidu Wiki, Baidu Knows, Baidu Experience, Baidu Post, Baidu Union, DuerOS, Baidu Maps, and Baidu Health. Additionally, the business provides P4P, Marketing Cloud Platform, and AI Cloud services. Users can find information via its products and services, and companies can reach new customers. Both the company's direct sales personnel and outside distributors are used to market and sell the company's goods. Beijing, China serves as the home base for Baidu. Baidu created a novel technique for teaching AIs to understand English in December 2022.

Key Companies in the NLP in Education market include

•  IBM


•  Microsoft


•  Google


•  AWS


•  SAS Institute


•  Inbenta


•  Baidu


•  Welocalize


•  NICE


•  ABBYY


•  Automated Insights


•  Width.ai


•  Revolve.ai

NLP in Education Industry Developments

February 2023: IBM and NASA Work Together to Study the Effects of Climate Change Using AI

January 2023: Microsoft intends to give OpenAI a USD 10 billion investment.

NLP in Education Market Segmentation

NLP in Education Type Outlook

• Cloud Based


• On-premises

NLP in Education Application Outlook

• Business


• Personal

NLP in Education Regional Outlook

• 
  

  North America

  
  
  
  
  • US
  
  
  • Canada
  
  
  
  


• 
  

  Europe

  
  
  
  
  • Germany
  
  
  • France
  
  
  • UK
  
  
  • Italy
  
  
  • Spain
  
  
  • Rest of Europe
  
  
  
  


• 
  

  Asia-Pacific

  
  
  
  
  • China
  
  
  • Japan
  
  
  • India
  
  
  • Australia
  
  
  • South Korea
  
  
  • Australia
  
  
  • Rest of Asia-Pacific
  
  
  
  


• 
  

  Rest of the World

  
  
  
  
  • Middle East
  
  
  • Africa
  
  
  • Latin America