• Cat-intel
  • MedIntelliX
  • Resources
  • About Us
  • Request Free Sample ×

    Kindly complete the form below to receive a free sample of this Report

    Leading companies partner with us for data-driven Insights

    clients tt-cursor

    Magnetic Eyelashes Market

    ID: MRFR/CR/9198-HCR
    90 Pages
    Snehal Singh
    September 2025

    Magnetic Eyelashes Market Research Report Information by Material Type (Silk, Mink, and Others), Color (Black, Brown, and Colored), Distribution Channel (Store-Based {Supermarkets & Hypermarkets, Specialty Stores, and Others} and Non-Store-Based), and Region (North America, Asia-Pacific, Europe, and Rest of the World)—Forecast till 2032

    Share:
    Download PDF ×

    We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

    Magnetic Eyelashes Market Research Report—Global Forecast till 2032 Infographic
    Purchase Options
    $ 4,950.0
    $ 5,950.0
    $ 7,250.0

    Magnetic Eyelashes Market Summary

    The Global Magnetic Eyelashes Market is projected to grow from 0.68 USD Billion in 2024 to 1.22 USD Billion by 2035, reflecting a robust growth trajectory.

    Key Market Trends & Highlights

    Magnetic Eyelashes Key Trends and Highlights

    • The market is expected to witness a compound annual growth rate (CAGR) of 5.5 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 1.22 USD Billion, indicating a substantial increase from the base year.
    • In 2024, the market is valued at 0.68 USD Billion, highlighting its current size and potential for growth.
    • Growing adoption of magnetic eyelashes due to increasing consumer preference for convenience and ease of application is a major market driver.

    Market Size & Forecast

    2024 Market Size 0.68 (USD Billion)
    2035 Market Size 1.22 (USD Billion)
    CAGR (2025-2035) 5.5%

    Major Players

    Ardell Lashes & Beauty, Ulta Beauty, Inc, ESSYNATURALS, Arishine Beauty, KISS Products Inc., Acelashes, Emeda Eyelash Company, ComVassoul, MoxieLash

    Magnetic Eyelashes Market Trends

    Growing demand for convenient eyelashes is driving the market growth

    Market CAGR for magnetic eyelashes is being driven by the rising influence of social media and beauty bloggers. People today have increasingly busy lifestyles and are constantly on the go. They don't have the time or patience to spend on traditional eyelash application methods that require glue, which is messy and time-consuming. Magnetic eyelashes offer a quick and easy alternative that can be applied in just a few seconds.

    Additionally, Magnetic eyelashes offer a convenient alternative to traditional false eyelashes, which require messy glue application. Magnetic lashes can be applied easily and quickly, making them a popular choice for busy individuals. Traditional false eyelashes typically have a short lifespan and need to be replaced frequently. Magnetic eyelashes, on the other hand, can be reused multiple times, making them a more cost-effective option for consumers. Some individuals are allergic to the ingredients found in traditional eyelash adhesives. Magnetic eyelashes eliminate the need for adhesive, making them an allergy-friendly option for those who suffer from allergies.

    The cosmetics industry is experiencing significant growth worldwide, driven by factors such as increasing disposable income, changing lifestyles, and growing social media influence. Magnetic eyelashes are a relatively new and innovative product in the cosmetics industry, and their popularity is increasing rapidly.

    For instance, increasing popularity of social media and influencer marketing. Many beauty influencers and makeup artists showcase the use of magnetic eyelashes on social media platforms such as Instagram, TikTok, and YouTube, which has helped to increase awareness and demand for the product. Thus, driving the Magnetic Eyelashes market revenue.

    The increasing consumer preference for convenience and the growing trend of beauty personalization are driving the expansion of the magnetic eyelashes market, reflecting a shift towards innovative cosmetic solutions.

    U.S. Department of Commerce

    Magnetic Eyelashes Market Drivers

    Market Growth Projections

    Rising Demand for Beauty Products

    The Global Magnetic Eyelashes Market Industry experiences a notable surge in demand for beauty products, driven by evolving consumer preferences and the increasing emphasis on personal grooming. As of 2024, the market is valued at approximately 0.68 USD Billion, reflecting a growing inclination towards innovative beauty solutions. Consumers are increasingly seeking products that enhance their appearance while offering convenience and ease of use. This trend is particularly evident among younger demographics, who prioritize aesthetics and are more inclined to experiment with new beauty technologies. The shift towards magnetic eyelashes signifies a broader movement within the beauty industry towards products that combine functionality with style.

    Expansion of Distribution Channels

    The expansion of distribution channels significantly influences the Global Magnetic Eyelashes Market Industry. Retailers are increasingly adopting omnichannel strategies, integrating online and offline sales to enhance consumer accessibility. This trend is particularly relevant as e-commerce continues to grow, providing consumers with convenient options to purchase magnetic eyelashes from the comfort of their homes. Additionally, partnerships with beauty retailers and salons are becoming more common, allowing brands to reach a wider audience. As distribution channels diversify, the market is likely to witness increased sales and consumer engagement, contributing to its overall growth and the anticipated market value of 1.22 USD Billion by 2035.

    Sustainability Trends in Beauty Products

    Sustainability trends are becoming increasingly relevant within the Global Magnetic Eyelashes Market Industry. Consumers are more conscious of the environmental impact of their purchases, leading to a demand for eco-friendly beauty products. Brands that prioritize sustainable practices, such as using recyclable packaging and ethically sourced materials, are likely to resonate with environmentally aware consumers. This shift towards sustainability not only enhances brand loyalty but also positions companies favorably in a competitive market. As the industry adapts to these changing consumer preferences, the emphasis on sustainability could drive further growth, aligning with the projected CAGR of 5.5% for the period from 2025 to 2035.

    Influence of Social Media and Beauty Influencers

    The influence of social media and beauty influencers significantly impacts the Global Magnetic Eyelashes Market Industry. Platforms such as Instagram and TikTok serve as powerful marketing tools, where beauty influencers showcase their makeup routines and product recommendations. This visibility not only drives consumer interest but also fosters a sense of community among beauty enthusiasts. As influencers demonstrate the ease of use and aesthetic benefits of magnetic eyelashes, consumer adoption rates increase. The market's growth trajectory is further supported by the increasing number of beauty tutorials and reviews available online, which educate consumers about the advantages of magnetic eyelashes, thereby enhancing their appeal.

    Technological Advancements in Product Development

    Technological advancements play a crucial role in shaping the Global Magnetic Eyelashes Market Industry. Innovations in materials and design have led to the development of magnetic eyelashes that are not only easier to apply but also more comfortable to wear. Manufacturers are increasingly utilizing high-quality materials that enhance the durability and aesthetic appeal of these products. For instance, the introduction of lightweight and flexible materials has improved the overall user experience. As the industry continues to evolve, these advancements are likely to attract a broader consumer base, contributing to the projected growth of the market, which is expected to reach 1.22 USD Billion by 2035.

    Market Segment Insights

    Magnetic Eyelashes Type Insights

    The Magnetic Eyelashes market segmentation, based on Material type includes Silk, Mink, and Others. The Silk segment dominated the market, accounting for 31% of market revenue. The lightweight and soft silk fibers that closely mimic the look and feel of natural eyelashes & makes them a popular choice among those who want to enhance their lashes while maintaining a natural look.

    Magnetic Eyelashes Distribution channel Insights

    The Magnetic Eyelashes market segmentation, based on distribution channel, includes store based and non-store-based. The store-based category generated the most income. It provides customers with the convenience of being able to purchase magnetic eyelashes in physical retail stores. This eliminates the need for customers to wait for delivery and allows them to purchase the product immediately.

    Figure 1: Magnetic Eyelashes Market, by Distribution channel, 2022 & 2032 (USD billion)

    Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

    Get more detailed insights about Magnetic Eyelashes Market Research Report—Global Forecast till 2032

    Regional Insights

    By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American magnetic eyelashes market area will dominate this market, due to consumers are increasingly interested in natural and convenient beauty products. Magnetic eyelashes, which offer a natural look and do not require messy adhesives, fit this criterion perfectly.

    Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

    Figure 2: MAGNETIC EYELASHES MARKET SHARE BY REGION 2022 (%)

    MAGNETIC EYELASHES MARKET SHARE BY REGION 2022

    Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

    Europe Magnetic Eyelashes market accounts for the second-largest market share because it offers natural-looking enhancement to the lashes, which has contributed to their popularity in the European market. Further, the German Magnetic Eyelashes market held the largest market share, and the UK Magnetic Eyelashes market was the fastest growing market in the European region.

    The Asia-Pacific Magnetic Eyelashes Market is expected to grow at the fastest CAGR from 2023 to 2032. This is due to wide availability in retail stores and online platforms, making them easily accessible to consumers. Moreover, China’s Magnetic Eyelashes market held the largest market share, and the Indian Magnetic Eyelashes market was the fastest growing market in the Asia-Pacific region.

    For instance, the US prestige beauty industry grew by 11% in 2021, with skincare, haircare, and makeup being the fastest-growing categories. False eyelashes, including magnetic eyelashes, are a significant segment of the makeup category and are growing in popularity among consumers.

    Key Players and Competitive Insights

    Leading market players are investing heavily in research and development to expand their product lines, which will help the Magnetic Eyelashes market grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Magnetic Eyelashes industry must offer cost-effective items.

    Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Magnetic Eyelashes industry to benefit clients and increase the market sector. In recent years, the Magnetic Eyelashes industry has offered some of the most significant advantages. Major players in the Magnetic Eyelashes market, including Ardell Lashes & Beauty, Ulta Beauty, Inc., ESSYNATURALS, Arishine Beauty, and others, are attempting to increase market demand by investing in research and development operations.

    Ardell Lashes & Beauty is a leading beauty brand that specializes in false eyelashes, brow products, and other beauty accessories. It is known for its extensive line of false eyelashes, which includes strip lashes, individual lashes, and magnetic lashes. Its lashes come in a variety of styles, ranging from natural to dramatic, and are made from high-quality materials such as human hair, synthetic fibers, and mink fur. In addition to false lashes, it also offers a range of brow products, including brow pencils, powders, and gels. Its brow products are designed to help customers achieve natural-looking, defined brows.

    Arishine Beauty is a beauty brand that specializes in magnetic eyelashes, eyeliner, and other beauty accessories. Its flagship product is its magnetic eyelashes, which are designed to be easy to apply and remove without the need for glue. The company offers a range of styles, from natural-looking lashes to more dramatic and voluminous options. Arishine also sells magnetic eyeliner, which can be used to secure the lashes in place. In addition to magnetic lashes, it offers other beauty accessories such as makeup brushes and eyebrow tinting products.

    Its products are sold online through its website and through other e-commerce platforms such as Amazon.

    Key Companies in the Magnetic Eyelashes Market market include

    Industry Developments

    March 2021: Ardell Lashes & Beauty launch their new magnetic lashes and liner system called "Magnetic Liner & Lash Kit." The new system features a liquid eyeliner that is infused with magnetic particles, allowing the magnetic lashes to easily attach to the liner without the need for glue.

    April 2021: Kiss Products expanded its magnetic lash line to include new styles and options for customers. The company's magnetic lashes are designed to be easy to apply and remove without the need for glue.

    July 2020: Eylure launched Magnetic Lashliner System which includes magnetic eyeliner and a set of magnetic lashes that attach to the liner, eliminating the need for glue. Also, it has been well received by customers for its ease of use and long-lasting wear. The system is available in a range of lash styles, from natural to more dramatic options.

    Future Outlook

    Magnetic Eyelashes Market Future Outlook

    The Global Magnetic Eyelashes Market is projected to grow at a 5.5% CAGR from 2024 to 2035, driven by increasing consumer demand for convenience and innovative beauty solutions.

    New opportunities lie in:

    • Develop eco-friendly magnetic eyelash products to attract environmentally conscious consumers.
    • Leverage e-commerce platforms for direct-to-consumer sales to enhance market reach.
    • Introduce customizable magnetic eyelash kits for personalized beauty experiences.

    By 2035, the market is expected to achieve substantial growth, solidifying its position as a key segment in the beauty industry.

    Market Segmentation

    Magnetic Eyelashes Regional Outlook

    • North America
    • US
    • Canada
    • Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Rest of Europe
    • Asia-Pacific
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific
    • Rest of the World
    • Middle East
    • Africa
    • Latin America

    Magnetic Eyelashes Material Type Outlook

    • Silk
    • Mink
    • others

    Magnetic Eyelashes Distribution Channel Outlook

    • Store-Based
    • Non-Store-Based

    Report Scope

    Report Attribute/Metric Details
    Market Size 2023 USD 0.63834 billion
    Market Size 2024 USD 0.679129926 billion
    Market Size 2032 USD 1.047752077 billion
    Compound Annual Growth Rate (CAGR) 5.57% (2024-2032)
    Base Year 2023
    Market Forecast Period 2024-2032
    Historical Data 2018- 2022
    Market Forecast Units Value (USD Billion)
    Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
    Segments Covered Type, Distribution Channel, and Region
    Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
    Countries Covered The U.S., Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
    Key Companies Profiled Ardell Lashes & Beauty, Ulta Beauty, Inc, ESSYNATURALS, Arishine Beauty, KISS Products Inc., Acelashes, Emeda Eyelash Company, Hsbccbeauty.Com, Vassoul, MoxieLash 
    Key Market Opportunities ·Safer in terms of risk of tractions
    Key Market Dynamics ·Designed to look more natural than traditional false eyelashes

    Market Highlights

    Author
    Snehal Singh
    Assistant Manager - Research

    High acumen in analyzing complex macro & micro markets with more than 6 years of work experience in the field of market research. By implementing her analytical skills in forecasting and estimation into market research reports, she has expertise in Packaging, Construction, and Equipment domains. She handles a team size of 20-25 resources and ensures smooth running of the projects, associated marketing activities, and client servicing.

    Leave a Comment

    FAQs

    How much is the Magnetic Eyelashes market?

    The Magnetic Eyelashes market size was valued at USD 0.6 Billion in 2023.

    What is the growth rate of the Magnetic Eyelashes market?

    The market is projected to grow at a CAGR of 7.40% during the forecast period, 2024-2032.

    Which region held the largest market share in the Magnetic Eyelashes market?

    North America had the largest share in the market.

    Who are the key players in the Magnetic Eyelashes market?

    The key players in the market are Ardell Lashes & Beauty, Ulta Beauty, Inc, ESSYNATURALS, Arishine Beauty, KISS Products Inc., Acelashes, Emeda Eyelash Company, Hsbccbeauty.Com, Vassoul, MoxieLash

    Which Material type led the Magnetic Eyelashes market?

    The silk category dominated the market in 2022.

    Which distribution channel had the largest market share in the Magnetic Eyelashes market?

    The store-based had the largest share in the market.

    Magnetic Eyelashes Market Research Report—Global Forecast till 2032 Infographic
    Free Sample Request

    Kindly complete the form below to receive a free sample of this Report

    Customer Stories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

    Victoria Milne Founder
    Case Study

    Chemicals and Materials