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IoT Microcontroller Market Share

ID: MRFR//4432-HCR | 100 Pages | Author: Shubham Munde| November 2024

The success of players in the highly competitive IoT microcontroller market is largely dependent on their market share positioning tactics. Differentiation is a crucial tactic used by firms to differentiate their microcontrollers by providing special features and functionalities. This might incorporate cutting-edge security measures, energy-efficient designs, or sophisticated processing capabilities. Companies aim to carve out a niche and draw in a certain market segment that values the distinctive qualities of their microcontrollers by offering something different.
Cost leadership is a popular tactic used by manufacturers that aim to outperform their rivals in the production of IoT microcontrollers. This strategy is especially useful in areas where there is a great need for affordable solutions, such those requiring a significant number of microcontrollers. Achieving economies of scale and streamlining manufacturing procedures allows businesses to establish themselves as industry leaders in affordability and take a sizable portion of the market.
Market leaders use constant innovation as a flexible tactic to hold onto and grow their market share. This entails a dedication to continuous research and development, leading to the regular release of updated and new products. Organizations may meet changing client demands and beat rivals by being on the cutting edge of technology. Innovation promotes long-term market share growth by drawing in new clients while also aiding in the retention of current ones. In the IoT microcontroller industry, market share positioning requires both reputation management and brand promotion. Businesses make investments to create compelling brand identities that appeal to consumers. A strong brand reputation that is based on dependability, effectiveness, and customer satisfaction may have a significant impact on consumers' decisions to buy. In the face of escalating competition, a strong reputation aids in both attracting new clients and keeping existing ones.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation 2022
Historical Data 2019- 2021
Forecast Period 2023-2032
Growth Rate 12% (2023-2032)

Global IoT Microcontroller Market Overview:


IoT Microcontroller Market Size was valued at USD 1.68 billion in 2023. The IoT microcontroller market industry is projected to grow from USD 1.88 Billion in 2024 to USD 4.15 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 10.39% during the forecast period (2024 - 2032). The growing demand for smart devices and linked solutions, developments in edge computing and analytics, the increasing need for greater security in IoT applications, and the proliferation of IoT across industries are the primary market drivers of the IoT microcontroller industry.


IoT Microcontroller Market


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


IoT Microcontroller Market Trends




  • Increasing demand for wearable devices to drive market growth




Wearables are smart gadgets worn as jewelry, implanted in the user's body, or incorporated into clothing. Sensor miniaturization and advancements in cutting-edge technologies such as Artificial Intelligence, Machine Learning, and Big Data Analytics enable wearables to relate to IoT technology. Obesity, for example, motivates people to engage in fitness-related activities and track their progress with wearables. Wearables are constantly evolving in terms of ergonomics, product material, battery life, storage capacity, functionality, performance, and usability, having recognized that size, weight, power consumption, durability, ruggedness, reliability, and ease of use are some of the critical considerations end users make when purchasing wearable devices. The rising popularity of fitness wearables, especially among millennials, will likely promote wearable adoption, driving the market CAGR for IoT microcontrollers.


Several corporations, including Apple Inc and Google LLC, are spending heavily on developing wearable technology and introducing novel wearables. Wearables will evolve and offer numerous features as technology advances, adding to end-user comfort. Some main factors projected to boost wearable device adoption include in-store merchandising, the deployment of small sensors, the simplicity of paying with wearables, and the capacity of smartwatches to engage with end-users.


IoT can be used in various fleet management applications, such as asset tracking, fleet route planning, and predictive fleet maintenance, to increase operational flexibility and allow transportation and logistics companies to reduce capital expenditure (CAPEX) and operational expenditure (OPEX). IoT in fleet management is a new technology that enables great operational efficiencies in transportation and logistics. IoT technology combined with sensors, cameras, navigation systems, and mobile portable devices can assist in real-time vehicle data monitoring. IoT in fleet management has enabled easy tracking and monitoring of key vehicle data and driver performance. The increasing use of IoT in fleet management bodes well for the IoT microcontroller market revenue growth throughout the projected period.


IoT Microcontroller Market Segment Insights:


IoT Microcontroller Type Insights


The IoT microcontroller market segmentation, based on type, includes 8-bit, 16 bits, and 32 bits. The 32 bits segment dominated the market, accounting for 42% of market revenue (0.6 billion). The 32 bits microcontroller is the most compatible with IoT applications. It effectively handles many peripherals and is widely used in industrial applications such as factory automation, grid infrastructure, and building automation applications. The 32 bits microcontrollers offer higher processing power and memory capacity than lower-bit microcontrollers, enabling them to handle complex IoT applications requiring advanced computing capabilities.


Figure 1: IoT Microcontroller Market, by Type, 2022 & 2032 (USD billion)


IoT Microcontroller Market, by Type, 2022 & 2032


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


The 8-bit type segment is expected to grow at the fastest CAGR in the IoT microcontroller industry in the coming years. The 8-bit segment is widely employed in low-power applications like smart wearables and linked gadgets. The increased popularity of fitness wearables, particularly among millennials, is projected to promote wearable adoption. Obesity and other lifestyle diseases drive people to engage in various fitness-related activities and track their progress using wearables, which bodes well for market growth in the coming years.


IoT Microcontroller End-User Insights


Based on end-user, the IoT microcontroller market segmentation includes consumer electronics, automotive, industrial automation, and healthcare. The consumer electronics category generated the most income (34%). Employees were forced to work remotely due to the COVID-19 outbreak. This has increased demand for smart devices like smartwatches and fitness trackers. Increased fitness and health awareness among millennials will drive wearables sales over the next several years. As a result, adopting low-power microcontrollers (MCUs) combined with short-range wireless connectivity, particularly 8-bit integrated with KNX/Bluetooth/Zigbee/Wi-Fi-based protocols, is likely to drive IoT MCUs sales in the forecast period.


IoT Microcontroller Regional Insights


By Region, the report provides market insights into Europe, North America, Asia-Pacific, and the Rest of the World. The North American IoT microcontroller market accounted for USD 0.68 billion in 2022 and will likely exhibit a significant CAGR growth in the study period. North America holds the largest market share globally, owing to an increased need for smart home initiatives and increased demand for IT requirements, which drives market demand to this region. Edge computing and analytics advancements fuel demand for IoT microcontrollers in North America. Edge computing is processing data closer to the point of generation, allowing for real-time data processing, analytics, and decision-making at the network's edge. Microcontrollers with increased processing power, memory, and security features are being deployed to meet the needs of edge computing, fueling the regional demand for advanced microcontrollers. Another driver for the North American IoT microcontroller market is the demand for increased security in IoT applications.


Also, the major countries studied in the market report are the U.S., German, Canada, France, the U.K., Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: IOT MICROCONTROLLER MARKET SHARE BY REGION 2022 (%)


IOT MICROCONTROLLER MARKET SHARE BY REGION 2022


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


The European IoT microcontroller market accounts for the second-largest market share. More than 50% of European power meters have been replaced by smart meters as part of aggressive grid modernization efforts. The government's favorable investments have accelerated the installation of smart meters across European countries like France, Spain, and the United Kingdom, supporting market growth during the projection period. All these aspects are projected to create chances for market participants to increase profitability, which bodes well for the growth of the IoT microcontroller market throughout the forecast period. Further, the German IoT microcontroller market held the largest market share, and the UK IoT microcontroller market was the fastest-growing market in the European region.


The Asia-Pacific IoT Microcontroller Market is expected to grow at the fastest CAGR from 2023 to 2032. China, India, and Japan accounting for more than 50% of the market share, are the main growth drivers. This can be attributed to the emerging demand for smart wearables and favorable government investment to boost smart city initiatives. The RCEP (Regional Comprehensive Economic Partnership) trade agreement with China & ASEAN countries, combined with rising disposable income in emerging economies such as Vietnam, Malaysia, and Indonesia, is expected to drive consumer demand for affordable smart home devices over the forecast period. Moreover, China’s IoT microcontroller market held the largest market share, and the Indian IoT microcontroller market was the fastest-growing market in the Asia-Pacific region.


IoT Microcontroller Key Market Players & Competitive Insights


The IoT microcontroller industry is witnessing significant growth, driven by the increasing adoption of IoT across industries and the growing demand for smart devices and connected solutions. Leading market players are investing in R&D activities to produce innovative, low-power, and energy-efficient IoT microcontrollers and expand into new application categories to maintain existing customers while attracting new ones. Continuous technological advancements, product launches, and strategic collaborations characterize IoT microcontroller industry market developments.


Manufacturers in the IoT microcontroller industry are heavily spending in R&D to develop microcontrollers with advanced features such as increased processing power, improved energy efficiency, enhanced security, and integrated connectivity options to cater to the evolving requirements of the IoT ecosystem. Key companies in the IoT microcontroller industry also focus on designing products that adhere to regional regulatory norms to reduce the risk of losing revenue due to regulatory infractions. Major players in the IoT microcontroller market, including Atmel, Infineon, Texas Instruments, Intel, Fujitsu Ltd, and others, are attempting to increase market demand by investing in R&D facilities.


Synaptics Inc (Synaptics) designs and manufactures specialized semiconductor solutions. The company's product line includes fingerprint biometric sensors, touch controller ICs, display drivers ICs, integrated touch and display ICs, touchpad modules, multimedia processors, and imaging, among other things. ClearPad, TouchView, ClearView, ConnectSmart, TouchPad, and SecurePad are some of the products offered by Synaptics. The company's solutions are used in smartphones, tablets, PC notebooks, laptops, cars, headsets & wearables, PC accessories, smart homes, docking stations, and other applications. It has offices in Japan, South Korea, Switzerland, India, Poland, the United Kingdom, Hong Kong, China, Taiwan, and the United States. Synaptics is headquartered in San Jose, California, USA. Synaptics purchased Broadcom's wireless IoT unit in July 2020. The acquisition allows the former company to expand its market position in consumer IoT application areas. Broadcom can also concentrate on its core skills, semiconductor solutions, and infrastructure software.


Nuvoton Technology Corporation, headquartered in Hsinchu, Taiwan, is a leading semiconductor company. The company was formed in 2008 and has quickly established itself as a major player in the semiconductor sector. Nuvoton specializes in microcontroller design and production, audio and video solutions, and system-on-chip (SoC) products. Nuvoton provides various microcontroller products to industries and applications such as IoT, industrial automation, consumer electronics, and automotive. Nuvoton Technology Corporation introduced the NuMicro® M0A23/M0A21 family MCU in April 2021. The MCU can be used in automotive and industrial applications. The MCU is excellent for compact form factor applications such as automotive lighting, battery management systems, body control, power applications, and ultrasonic radar control and is available in SSOP20 TSSOP28 packages.


Key Companies in the IoT microcontroller market include




  • Atmel (U.S)




  • Freescale (U.S.)




  • Infineon (Germany)




  • ST Microelectronics (Switzerland)




  • Texas Instruments (U.S)




  • Fujitsu Ltd (Japan)




  • Microchip Technology (U.S.)




  • Samsung Group (South Korea)




  • Intel Corporation (U.S.)




IoT Microcontroller Industry Developments


February 2022: Infineon Technologies, a German chipmaker, revealed plans to invest over 2 billion Euros in a new frontline fab in Kulim, Malaysia. The investment is estimated to generate an additional 2 billion Euros yearly revenue from gallium nitride and silicon carbide.


May 2020: NXP Semiconductor and OKdo have announced a collaboration to build the E1, a single-board computer (SBC). The SBC is built around NXP's LPC55S69 Microcontroller, which provides outstanding performance and helps businesses expand their customer base.


February 2020: Broadcom Inc revealed the first Wi-Fi 6E client device, the BCM4389. The BCM4389 is a smartphone combo chip with over 2 Gbps speed and improved battery backup for smartphones and future AR (Augmented Reality) and VR (Virtual Reality) devices.


IoT Microcontroller Market Segmentation:


IoT Microcontroller Type Outlook




  • 8-bit




  • 16 bits




  • 32 bits




IoT Microcontroller End-User Outlook




  • Consumer Electronics




  • Automotive




  • Industrial Automation




  • Healthcare




IoT Microcontroller Regional Outlook




  • North America







    • The U.S.




    • Canada







  • Europe







    • Germany




    • France




    • The U.K.




    • Italy




    • Spain




    • Rest of Europe







  • Asia-Pacific







    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific







  • Rest of the World







    • Middle East




    • Africa




    • Latin America




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