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Invisible Orthodontics Market Share

ID: MRFR//7109-HCR | 90 Pages | Author: Rahul Gotadki| November 2024

Product Differentiation: Offering unique features such as clear aligners made from innovative materials or customizable treatment plans tailored to individual needs can help distinguish a brand within the market.


Targeted Marketing: Identifying and catering to specific demographic segments, such as adults seeking discreet orthodontic solutions or teenagers interested in fashionable aligner designs, can effectively capture market share.


Professional Partnerships: Collaborating with orthodontists and dentists to promote and distribute invisible orthodontic products can increase accessibility and credibility within the industry.


Price Competitiveness: Providing competitive pricing options, such as affordable payment plans or insurance coverage, can attract price-sensitive consumers and establish a foothold in the market.


Technological Advancements: Continuously investing in research and development to improve product efficacy, reduce treatment time, or enhance patient comfort can help maintain a competitive edge in the rapidly evolving orthodontic industry.


Brand Awareness Campaigns: Implementing robust marketing campaigns across various channels, including social media, influencer partnerships, and educational content, can increase brand visibility and attract new customers.


Global Expansion: Expanding distribution networks and entering new geographical markets can capitalize on growing demand for invisible orthodontic solutions worldwide, thereby increasing market share.


Customer Experience Focus: Prioritizing excellent customer service, streamlined treatment processes, and post-treatment support can foster loyalty and positive word-of-mouth referrals, contributing to market share growth.


Clinical Evidence and Endorsements: Leveraging clinical studies, endorsements from reputable healthcare professionals, and patient testimonials can build trust and credibility, driving adoption rates and market penetration.


Innovation in Convenience: Introducing convenience-focused services such as remote monitoring apps, virtual consultations, or at-home impression kits can cater to busy lifestyles and expand market reach beyond traditional orthodontic clinics.


Partnerships with Retailers: Collaborating with retail chains or online platforms to sell invisible orthodontic products directly to consumers can tap into new distribution channels and increase accessibility.


Customization Options: Offering a wide range of aligner designs, treatment packages, and add-on services allows consumers to personalize their orthodontic experience, catering to diverse preferences and boosting market share.

Covered Aspects:

Report Attribute/Metric Details
Base Year For Estimation   2021
Historical Data 2020
Forecast Period   2022-2030
Growth Rate   11.7%

Invisible Orthodontics Market Overview


Invisible Orthodontics Market Size was valued at USD 6.94 Billion in 2023. The Global Invisible Orthodontics industry is projected to grow from USD 8.52 Billion in 2024 to USD 43.79 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 23.08% during the forecast period (2024 - 2032). A significant amount of attention has been focused on the subject of invisible orthodontics as a result of the rapid improvements in technology in the dentistry sector. Cutting-edge dental technology such as bracket-less aligners, transparent retainers, and transparent braces are just a few examples of those that have been introduced in the latest days.


Invisible Orthodontics Market


Latest Industry Developments in Invisible Orthodontics Market

July 2024,
Align Technology has introduced an updated SmartTrack™ material in Invisalign clear aligners, enhancing comfort and effectiveness by providing precise control over tooth movements.

June 2024,Dentsply Sirona has introduced an upgraded SureSmile® Digital Orthodontic System, which uses AI-driven treatment planning and 3D imaging technology for more accurate and personalized orthodontic solutions.


The increasing prevalence of dental problems in emerging nations, as well as a growing desire to repair oral abnormalities, are expected to drive the expansion of the invisible orthodontics market value over the world in the coming years. According to the Brazilian Orthodontic Society, over 1.4 million new orthodontic instances are recorded each year. As a result, the major companies in the invisible orthodontics industry are concentrating their efforts on product approvals in order to grow their client base and expand their influence in the invisible orthodontics industry.


This report contains all the information on the global Market analysis and its strengths. In addition, the report also contains the culmination of dynamics, segmentation, key players, regional analysis, and other essential factors. And a detailed analysis of the global Market forecast for 2030 is also included in the report.


Covid 19 Analysis


In light of the fact that nations such as the United States, India, France, and Brazil are reporting new COVID-19 coronavirus cases daily, orthodontic procedures are being temporarily halted to avoid the spread of infectious diseases infection. To this end, orthodontists are turning to digital technologies to ensure that key patients get continuing treatment. Companies in the invisible orthodontics industry, on the other hand, are joining the digital arena in order to keep businesses going in the face of the COVID-19 pandemic.


Invisible Orthodontics Market Dynamic


Drivers


The rising frequency of oral problems is driving the need for more advanced possible treatments, which is, in turn, propelling the expansion of the invisible orthodontics market worldwide, although indirectly. For example, consider the fact that 90 percent of Australians are affected by cavities in their teeth. Patient demand for improved procedures and preventative strategies is pushed by such a high incidence rate, which contributes to the expansion of the market growth.


Opportunities


Align Technology, Inc. and Dentsply Sirona, two well-established companies in the invisible orthodontics industry, are fully engaged in obtaining approvals from governing agencies for their technologies in the invisible orthodontics market. For example, in March 2017, Align Technology, Inc. introduced the Invisalign Teen with mandibular progression, the world's first transparent aligner solution for Class II correction in developing tween and teen clients. In addition, it was the first clear aligner solution for developing tween and teen clients. In light of this, it is reasonable to conclude that additional approvals will undoubtedly promote the expansion of the invisible orthodontics industry in the foreseeable future.


Restraints


There are several restrictions with invisible orthodontic equipment. Clear aligners, for example, need a significant amount of duration, which is one of the reasons why some clients do not appreciate these items. In addition, individuals who do not follow the dentists' recommendations may have various issues as a result of utilizing these aligners incorrectly. Therefore, a smaller target audience for such items is created, which has a negative impact on the expansion of an invisible orthodontics market outlook subsequently.


Challenges


There is a grey market in the dentistry distribution industry in terms of the illicit sale of low-quality items at a lower price.


Cumulative Growth Analysis


The United States will continue to lead the market in North America, owing to the increased demand for transparent aligners among the population aged with overcrowding issues, which is expected to continue. The United Kingdom is the market leader in Europe's invisible orthodontics market, owing to technical improvements in the nation's crowding sector, as well as the existence of prominent businesses in the market in the region. Chinese invisible orthodontics companies are leading the Asia-Pacific market, owing to the increasing number of GPS in the nation that provides orthodontic treatments for the crowding sector.


Value Chain Analysis


According to the reports, On the basis of product type, application, age range, end-user, and geographic location, the invisible orthodontics market can be segmented. First, the market is categorized based on product type, with transparent aligners being the most popular. In addition, lingual orthodontics, Ceramic braces, and clear retainers are all popular. Next, the market is categorized based on application into the following categories: crossbite, abnormal eruption, excessive spacing, deep bite, crowding, open bite, and others. According to market research, children, adolescents, and adults are the three age groups that make up the invisible orthodontics market share. Finally, the market is divided based on the end-user, with the most common dental clinics, hospitals, and orthodontics clinics. 


Hard, moderate, and soft clear aligners are subdivided. In 2021, the clear aligners category grew the fastest, thanks to new products from Align Technology, Danaher, and others. In addition, various firms gain authorization for teenage items. For example, align Technology, Inc. debuted Invisalign Teen in March 2020. Such rising efforts by major firms for the under-15 age range promote sector development. Due to the absence of protection offered by the teeth, the gap may cause gum issues. As a result, corporations are developing remedial goods and promoting awareness via seminars and advertisements. In 2021, the Excessive Spacing category dominated.


Invisible Orthodontics Market Segmentation Overview


The market is segmented based on product type, application, age range, end-user, and geographic location. The global invisible orthodontics market trends are expected to witness decent growth during the forecast period.


By Application


Based on the Application, the market is segmented into crossbite, abnormal eruption, excessive spacing, deep bite, crowding, open bite, and others.


By end-users


Based on the propulsion types, the market is segmented into dental clinics, hospitals, and orthodontics clinics, being the most common.


Regional Analysis


According to the reports, on the basis of regions, the global invisible orthodontics market is divided into America, Europe, Asia Pacific, and the Middle East & Africa. However, the Americas accounted for the biggest geographical invisible orthodontics market in the year 2020 due to the ongoing actions of important companies in the major nations of the Americas, such as mergers and collaborations. Examples include the purchase of OraMetrix (US) by Dentsply Sirona (US), a prominent industry producer of innovative 3D technological solutions in the area of orthodontics, which was disclosed in March 2021. The firm hopes to do so in order to increase its presence in the American market for invisible orthodontic devices.


With rising backing from regulatory agencies, as well as an abundance of dealers in the European nations, the European market retains the 2nd greatest share. For example, consider the acquisition of Same-Day Solutions by Institut Straumann AG Switzerland in December 2020. SDS is a dentistry distribution firm located in Portugal. Through this purchase, Straumann was able to get access to SDS's clients, increasing the company's sales strength and assisting the company's activities in Portugal.


Competitive landscape


The increasing assistance provided by regulatory agencies to commercial and public enterprises, both at the level of finance and product certifications, is a crucial element that will help significantly to the expansion of the invisible orthodontics market outlook in the long run, according to market research.


Invisible Orthodontics Market Key Players



  • 3M (US)

  • Align Technology, Inc. (US)

  • Clarus Company (US)

  • ClearPath Healthcare Services (US)

  • Danaher Corporation (US)

  • Dentsply Sirona (US)

  • DynaFlex (US)

  • Henry Schein, Inc. (US)

  • Institut Straumann AG (Switzerland)

  • Ormco (US)


Report Overview


The following report comprises of –



  • Market overview 

  • Covid 19 Analysis

  • Market Dynamic

  • Drivers

  • Opportunities

  • Restraints 

  • Challenges

  • Cumulative Growth Analysis

  • Value Chain Analysis

  • Segmentation Overview 

  • By Application 

  • By End-Users

  • Regional Analysis

  • Competitive landscape


Recent Developments



  • February 2023 Align Technology is a leading global medical device company renowned for its innovative solutions that are designed to improve the lives of people around the world. At the forefront of their offerings is the Invisalign® system of clear aligners, which has revolutionized orthodontic treatment and become the industry standard for teeth straightening. Additionally, the company offers iTero™ intraoral scanners, a cutting-edge technology that allows for the creation of digital impressions without the need for traditional putty-based impressions. Finally, the exocad™ CAD/CAM system provides the opportunity to design and manufacture restorations with unprecedented speed and accuracy.


Invisible Orthodontics Market Key Segments


By Product



  • Clear Aligners

  • Ceramic Braces

  • Lingual Braces


By Application



  • Adults

  • Teenagers


By Region



  • North America


    • U.S.

    • Canada

    • Mexico


  • Europe


    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe


  • Asia-Pacific


    • Japan

    • China

    • Australia

    • India

    • South Korea

    • Taiwan

    • Rest of Asia-Pacific


  • LAMEA


    • Brazil

    • Turkey

    • Saudi Arabia

    • South Africa

    • Rest of LAMEA


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