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The market for ink additives is a dynamic sphere, where it is possible to spell out a wide variety of factors that provide the grounds for its development as well as trends. These additives are the main reason behind the improvement of the performance and properties of the dyes which are important for bringing up ink applications such as packaging, printing and textile. Among the reasons why the printing ink market is growing rapidly is the fact that there is high need for excellent quality inks by the different industries around the country. Higher quality of print and resilience an ink must feature when businesses make attempts to surpass their competitors do message the need for ink additives crucial ones.
In addition to this, the printing industry advances technologically and, as a result, substantially alter the market landscape. The advancement of printing techniques, to include digital print technology and 3D printing, as well as others, has led to the need for ink formulations that are quite innovative, and thus, ink additives are in high demand. Similarly, to this, because there is an increasing adoption of eco-friendly and sustainable ink additives has resulted to research and development initiatives to develop more of these. They are interested in blending additives which not only help in improving performance but also conform to ecological rules and From quickly simplifying complex data to extracting valuable insights, these tools bring a whole new dimension to data-driven decision-making, making it more efficient, reliable, and comprehensive.
Apart from the prevailing global economic conditions and fluctuations, various other factors drive the ink additives market. Economic situation and growth provide a platform for investments in advertisements, hence promoting demand for color inks, of which ink additives is one component, in the end. However, the business cycle may go in the other direction when there is a possibility that there will be a short negative trend as a result of a company reducing the money spent on things that are not necessary.
As the competitive landscape of the ink additives market is characterized by constant innovations and strategic collaborations, the companies are tempted to continually exploit the new and innovative ways to survive. The key players of this market are actively involved in research activities concerning designing and developing such additives that are more unique and effective. Besides, we observe a synthesis of efforts between cartridge/ink and additive suppliers as they cooperate to provide more comprehensive solutions to clients that are actually related to end-users' needs by virtue of their strengths.
The central regulatory environment as well is the key driving factor in creating and contouring market scenarios. Strict regulations preventing the formulation of ink and solvent content by water-based and bio-based ink inks have led the way in defining these, and hence emerging, technologies. Market players need to do well with these rules drifting in different directions to stay on the right side of the law and still be in the market.
Across regions, the geographical space of the additives market will differently trend and react to the local demands. Developed economies whose printing industry is strong and already has its customers are the case of high-grade ink additives manufacturers which shows a very high level of demand. As opposed to this, the developing nations are experiencing their demand side being boosted by rapid economic activities like industrialization, urbanization, and improving levels of living standard.
Ink Additives Market Highlights:
Ink Additives Market Overview
 According to MRFR analysis, the ink additive market was valued at USD 1.37 billion in 2017 and is expected to reach USD 2.06 billion by the end of 2030 with a CAGR of 5.7% during the forecast period, 2022-2030.
The ink additives are a crucial part of the printing industry, where the printing inks improve their color, printability, adhesion, and appearance. The increasing demand for the packaging industry across the globe is driving the overall growth of the ink additives industry. The printing on the packaging is used as an advertisement and to provide essential information to the potential customers. Therefore the role of ink additives in the printing industry is crucial. Also since printing on the packaging is treated as an advertising element, they drive the sales of the commodity and thereby increase the business. Such factors are considered as major drivers of Ink additives market growth.
Some of the crucial parts of ink additives are Rheology modifiers, slip rub materials, defoamers, dispersants, and significant others. Therefore the manufacturing of these elements and the production rate of these elements are expected to drive the overall growth of the ink additives industry. For instance, Defoamers are intensively used in water-based printing, as they are essential in preventing foaming during the manufacturing processes. Therefore the production rate of a few elements is expected to impact the overall growth of the ink additives industry.
COVID 19 Analysis
The widespread of COVID has affected several industries and had restricted the manufacturing processes of several goods and commodities. The demand for electronics, consumer goods, and other articles has reduced in recent times, as the purchasing pattern and preferences have changed across the globe. Additionally, the rising price of raw materials and other supply chain disruptions in some industries were affecting the ink additives market demand. Such factors have affected the usage of ink additives.
On the other hand, the packaging industry was growing at a faster pace in recent years due to the growing demand for e-commerce. The restriction for movement and the issues related to logistics have created favorable conditions for the growth of e-commerce and have presented opportunities for the overall growth of the ink additives industry during the pandemic.
Market dynamics
Market drivers
The packaging of the goods and commodities have increased with the rising trend of the e-commerce sector, the goods are safer and retain the originality till it reaches the potential customer. The authenticity and the product quality remain unchanged when they are packed efficiently. On the other hand, the information and images printed on the packages are considered as the advertising elements that drive the sales and establish a personal connection to the consumers. Therefore printing quality on the packages is extremely important in the packaging industry. This aspect is considered as the major driver of ink additives market growth.
The presence of varied techniques involved in the packaging industry, that is the wetting agents are used to develop the surface and enhance the overall quality of the printing. On the other hand, the potential market players are bringing in new technologies and development in the industry that are efficiently driving the overall growth of the ink additives industry.
Market opportunities
Countries like China were projecting a higher growth rate for flexible packaging. The potential benefits of flexible packaging such as saving energy and substrates of the packaging, clear barrier films, lightweight, and significant others have propelled the end-user industries to adopt the flexible packaging and have thereby presented lucrative opportunities for the ink additives market growth during the forecast period.
The expansion of the existing market players and the acquisitions and merges performed by the potential market players in recent years is expected to boost the ink additives market growth during the forecast period. On the other side, the market players are increasing their investments in the industry to strengthen their existence in the industry. Such factors are expected to boost the ink additives market growth during the forecast period.
Market restraints
The stringent regulations imposed by the government related to the packaging of foods and beverages as it affects the health of the consumers, the regulations are updated every year with new norms and are including certain factors that facilitate the importance of the consumers. Such factors are expected to hinder the overall growth of the ink additives industry.
The printing industries are utilizing the traditional methods for printing, such as lithography which requires more ink than the new methods. Such factors have increased the operational costs and are expected to hinder the overall growth of the ink additives industry.
Market challenges
Continuous changes in the prices of the raw materials required for the ink additives industry and the stringent regulations imposed by the government related to the emission during the production and the adverse effects associated with the chemicals involved are considered as the major challenges for the overall growth of ink additives industry.
The changing economic condition in recent times and the reduction in the industrial processes have restricted the usage of packages for such commodities. Such factors are considered as the major challenges for the Ink additives industry. Similarly, the growth of technology and digitalization which has restricted the usage of paper communication had reduced the overall growth of the ink additives industry in recent times.
Cumulative growth analysis
The ink additives market value was valued at USD 1.37 billion in 2017 and is expected to reach USD 2.06 billion by the end of 2030 with a CAGR of 5.7% during the forecast period, 2022-2030. The market value of the ink additives industry is because of the growing demand for graphic designing in the packaging industry. The packaging and the commercial printing industries are rapidly gaining momentum in the advertising world. Moreover, the changing technology in an advertisement from print to digital media is also impacting the overall growth of the ink additives industry.Â
The advent of flexible packaging for varied goods and commodities and the technological innovations in the packaging industries are also impacting the overall growth of the ink additives industry. With the varied types in the ink additives industry, the water repellence, texture, and anti-blocking types, the growth of the ink additives industry is expected to have a healthy growth during the forecast period with a CAGR of 5.7%.
Value chain analysis
The primary end-user industries of the Ink additives industry are the food packaging industry and printing for various purposes. Several developing countries are focusing on the growth of the printing industry due to the growing trend of e-commerce. For instance, India is growing with a rate of 25% every year and the reduced costs spent on the packaging are over 40% lower than Europe. On the other hand, cheaper labor and other factors are fuelling the packaging industry across the country. Since there are favorable conditions for the growth of the packaging industry, the ink additives market growth is also growing at a faster pace in India and such developing countries.
Several leading e-commerce titans such as Alibaba, Amazon are promoting the overall growth of the Ink additives industry. Alibaba is holding a market share of over 59% and varied applications in the food industry such as printing foils, flexible films, tissues, and significant others are driving the overall growth of the ink additives industry. The attractive packaging makes the product compete in the advertising industry, promote sales and hold potential customers. Therefore the investment towards the packaging industry and the ink additives industry are rapidly increasing.
Segment overview
Based on type
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Dispersing and wetting agents
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Foam control additives
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Slip or rub materials
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Rheology modifiers
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Driers
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Anti-oxidants pH modifiers
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Chelating agent
-
Photoinitiators
Based on technology:
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Solvent-based technology
-
Water-based technology
-
UV-cured
-
Others
Based on application:
-
Packaging
-
Publishing
-
Commercial printing
Based on process:
-
Lithographic
-
Gravure
-
Flexographic
-
Digital
Global Ink Additives Market Share, by Application, 2017 (%)
Source: MRFR analysis
Regional analysis
The Asia-pacific region is exhibiting a higher market share in the Ink additives industry, where the flexographic printing inks are gaining momentum across the packaging industry. The e-commerce sector is growing at a rapid pace across the Asia-pacific region due to the changing preferences and lifestyles. Therefore the demand for the packaging industry is also rapidly growing across the Asia-pacific region. Such factors are promoting the overall growth of the ink additives industry in the Asia-pacific region. The corrugated containers, flexible packaging, and folding cartons were intensively utilized across the Asia-pacific region, such factors are also stimulating the ink additive market growth.
On the other hand, Europe is exhibiting higher ink additives market share, due to the second-largest packaging industry holding about 20% market share in the year 2019 and valued at over EUR 200 billion in the same year.
 Competitive landscape
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BASF
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Croda International Plc
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Elementis plc
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Huntsman International LLC
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PolyOne
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Solvay
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The Dow Chemical Company.Â
Report Overview:
 This report has covered:
-
Market Overview
-
COVID 19 Analysis
-
Market dynamics
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Cumulative growth analysis
-
Value chain analysis
-
Segment overview
-
Regional analysis
-
Competitive landscape
-
Recent developments
Segmentation Table
Based on type
-
Dispersing and wetting agents
-
Foam control additives
-
Slip or rub materials
-
Rheology modifiers
-
Driers
-
Anti-oxidants pH modifiers
-
Chelating agent
-
Photoinitiators
Based on technology
-
Solvent-based technology
-
Water-based technology
-
UV-cured
-
Others
Based on application
-
Packaging
-
Publishing
-
Commercial printing
Based on process
-
Lithographic
-
Gravure
-
Flexographic
-
Digital
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