India Metal Treatment Chemical Market Share Analysis
Cleaning is a crucial step before treating any surface, ensuring a clean and wettable surface without any residues. The quality of the cleaning process directly impacts the overall quality of the metal treatment process. In the quest for sustainable bio-based chemical products, it is essential to minimize the release of chemicals that could harm the environment. Consumers are increasingly favoring green cleaning products that are non-toxic, less pollutant, and easily biodegradable. A significant number of chemical companies in India, around 62%, reported consumer demand for sustainable applications in 2014. This growing awareness has led to the production of bio-based cleaning chemicals by major players such as BASF, Henkel, and Walmart. Increased investments in bio-enzymatic cleaners are contributing to the availability of green-certified and safer cleaning products in the metal treatment chemical market.
India is experiencing robust economic development with substantial GDP growth, resulting in increased disposable income and higher spending on housing and luxury cars by the urban population. The luxury car market in India is expanding, driven by market consolidations in the automotive sector and favorable government policies, including a pro-FDI stance. India ranks 12th globally in the number of High Net Worth Individuals (HNIs) due to the growth in the industry sector and the increasing wealth of IT professionals who are inclined to purchase luxury products. Initiatives like the 'Make in India' campaign have further boosted the growth prospects of the automotive market. The rising standard of living has also led to increased spending on white goods by the middle class, including electronic goods like smartphones, hi-tech computers, and other consumer products, witnessing significant growth in developing economies. Given that electrical & electronics and automotive are significant applications of metal treatment chemicals, the increased spending on both sectors is expected to contribute positively to the growth of the metal treatment chemical market.
As the demand for sustainable and green products continues to rise, the metal treatment chemical market in India is adapting to meet these expectations. The focus on bio-based cleaning chemicals and the growing spending power in key sectors like automotive and electronics position the market for positive growth in the coming years. The interplay between economic development, consumer preferences, and sustainability concerns is shaping the landscape of the metal treatment chemical market in India.