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India Automotive Industry Market Size

ID: MRFR//11023-HCR | 128 Pages | Author: Indu Tyagi Ketan| November 2024

The automotive industry in India is influenced by various market factors that shape its dynamics and growth trajectory. One significant factor is the country's economic landscape. India's growing middle class and increasing disposable income levels have fueled demand for automobiles, particularly passenger vehicles. This burgeoning consumer base presents a vast market opportunity for automakers, encouraging investment and expansion within the industry.

Government policies and regulations also play a crucial role in shaping the automotive market in India. The government's initiatives to promote domestic manufacturing through schemes like "Make in India" and incentives for electric vehicles have impacted the industry's direction. Additionally, regulations pertaining to emissions standards, safety norms, and taxation policies significantly influence product development, pricing strategies, and market competitiveness for automotive manufacturers.

Infrastructure development is another key market factor impacting the automotive industry in India. The expansion of road networks, improvement in transportation facilities, and initiatives such as the Bharatmala project aimed at enhancing connectivity across the country have a direct bearing on vehicle sales and usage patterns. As infrastructure improves, demand for commercial vehicles is expected to rise, driven by logistics and freight transport requirements.

Technological advancements and innovation are driving forces shaping the Indian automotive market. With the global shift towards electric and autonomous vehicles, Indian manufacturers are increasingly focusing on research and development to stay competitive and meet evolving consumer preferences. Collaborations with international players and investments in cutting-edge technologies are becoming commonplace as companies strive to stay ahead in the market.

Consumer trends and preferences also significantly impact the automotive industry in India. While fuel efficiency and affordability remain key considerations for consumers, there is a growing demand for features such as connectivity, safety enhancements, and advanced infotainment systems. Automakers need to stay attuned to these changing preferences and innovate accordingly to maintain market relevance.

Global economic trends and geopolitical factors also exert influence on the Indian automotive market. Fluctuations in currency exchange rates, trade policies, and geopolitical tensions can impact raw material costs, supply chains, and export-import dynamics, thereby affecting the overall competitiveness of the industry. As India continues to integrate into the global economy, these external factors will play an increasingly significant role in shaping the market landscape.

Environmental concerns and sustainability initiatives are gaining prominence in the automotive industry worldwide, including India. With growing awareness about the environmental impact of fossil fuel-powered vehicles, there is a shift towards cleaner and greener alternatives such as electric and hybrid vehicles. Government incentives and regulations aimed at reducing vehicular emissions further drive this transition, influencing the product offerings and strategic decisions of automotive companies operating in India.

Competitive dynamics within the industry also shape the Indian automotive market. Domestic players vie for market share alongside international giants, leading to intense competition and innovation. Strategic alliances, mergers, and acquisitions are common strategies adopted by companies to strengthen their market position and expand their product portfolios. Moreover, the emergence of new entrants and disruptive technologies adds an element of unpredictability to the competitive landscape, necessitating agility and adaptability among industry players.

In conclusion, the Indian automotive industry is a complex ecosystem influenced by a myriad of market factors. Economic conditions, government policies, infrastructure development, technological advancements, consumer preferences, global trends, environmental concerns, and competitive dynamics all contribute to shaping the market's dynamics and growth trajectory. To thrive in this dynamic landscape, automotive companies must stay abreast of these factors and proactively respond to emerging trends and challenges.

Covered Aspects:

Report Attribute/Metric Details
Market Size Value In 2022 USD 100.5 Billion
Market Size Value In 2023 USD 109.3 Billion
Growth Rate 8.80% (2023-2032)

India Automotive Industry Market Overview:


India Automotive Industry Market Size was valued at USD 100.5 Billion in 2022. The Global India Automotive Industry is projected to grow from USD 109.3 Billion in 2023 to USD 214.7 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 8.80% during the forecast period (2023 - 2032). Market drivers contributing to the market's expansion include the expanding middle class, technological advancements in the automotive sector, and government programs and laws that facilitate the establishment of the automotive sector.


India Automotive Industry Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


India Automotive Industry Market Trends


Increasing demand for cars is driving the market growth


In India, the automobile industry contributes 7.1% of the country's GDP and 49% of the manufacturing GDP. As a result, India's car industry plays a big role in both macroeconomic expansion and technological improvement. Therefore, the government's main goal is to increase the automobile industry's share by enacting new laws and programs. The Indian government anticipates that 8–10 billion USD in local and foreign investment will reach the automotive sector by 2023. For instance, as part of a larger series of nation-building initiatives, the Prime Minister unveiled the Made in India program in 2014.

The goal of Make in India was to turn India into a powerhouse for global design and manufacturing in response to a critical situation. In order to meet the growing demand for automobile production in the nation, numerous manufacturers are investing in both new and existing plants. Furthermore, the Indian government unveiled a new car scrappage strategy in 2021, with the main goal being to locate and remove unsafe cars from the road. This reduces the amount of greenhouse gases that the older cars emit and makes room for the new car that complies with BS6 (Bharat Stage 6 - equivalent to Euro6) emission standards. This will boost the market CAGR.


Around 300,000 electric cars were sold in India in 2021—a 168% increase over the 100,000 units sold the year before. Sales of passenger EVs in India tripled to approximately 15,000 units in 2021, and they are still exhibiting growth.In response to increasing urbanization, the Indian government has launched various programs to encourage the production and use of electric vehicles domestically. The goal is to lower emissions and advance e-mobility.The Faster Adoption and Manufacturing of Hybrid & Electric Vehicles in India (FAME I and II) and the National Electric Mobility Mission Plan (NEMMP) also contributed to generating the early interest in and exposure to electric mobility.

Furthermore, to support the indigenous electric vehicle industry, the Indian government has also given tax breaks and subsidies to EV producers and users. The government has put a 15% customs tariff on parts used to make electric vehicles and a 10% duty on imported lithium-ion cells in accordance with the phased production proposal. Additionally, manufacturers are investing in the development of new technologies and electric infrastructure in addition to increasing its production capacity to meet the demand brought about by the rising sales of electric vehicles in India. Thus, driving the Market revenue.


India Automotive Industry Market Segment Insights:


India Automotive Industry Market Vehicle Type Insights


The market segmentation, based on vehicle type includes Two-Wheelers, Passenger Cars, Commercial Vehicles and Three-wheelers. The three-wheelers segment dominated the market mostly. Short-distance transportation is frequently provided by three-wheelers. Since three-wheelers offer inexpensive short-distance passenger transportation, the market benefits from Indian consumers' great price sensitivity. Because of the country's expanding population, which sustains transportation need, the demand is anticipated to be constant over time.


India Automotive Industry Market Fuel Type Insights


The India Automotive Industry market segmentation, based on fuel type, includes Diesel, Petrol/Gasoline, CNG and LPG, Electric and Others. The electric category generated the most income. A number of factors, such as government incentives, increased environmental awareness, and technological breakthroughs, are contributing to the boom in demand for electric vehicles that the Indian automotive sector is experiencing. Government rules and incentives have played a significant role in driving the adoption of EVs in India.


Figure 1: India Automotive Industry Market by Fuel Type, 2022 & 2032 (USD Billion)


India Automotive Industry Market by Fuel Type, 2022 & 2032 (USD Billion)


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


India Automotive Industry Market Regional Insights


India is a globally recognized center for automobile manufacture due to its affordable output. The manufacturing sector is driven by cheap labor costs, easy access to and low cost raw materials, and a weak currency. With an average yearly production of about 4 million motor cars, India ranks as the fourth largest producer of automobiles worldwide. The growing middle class and younger population in India are also expected to contribute significantly to the country's automobile market's projected rapid expansion. Additionally, exports from the nation have increased significantly as a result of the growing demand for autos. Indian car exports increased from 291,170 units in April to December 2021 to 424,037 units in December 2021. Furthermore, the market is anticipated to see increased demand for commercial vehicles from the expanding passenger and logistical sectors. Policies and initiatives from the government have a significant impact on market growth and are predicted to continue doing so in the years to come.


India Automotive Industry Market Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development in order to expand their product lines, which will help the India Automotive Industry Market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their  footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, automotive industry industry must offer cost-effective items.


Key Companies in the India Automotive Industry Market include



  • TVS Motor Company

  • Hero Moto Corp.

  • Honda Motorcycle & Scooter India Pvt. Ltd.

  • Royal Enfield

  • Bajaj Auto​ Corp.

  • Suzuki Motorcycle India Private Limited

  • Tata Motors Limited​ (includes Tata and Jaguar)

  • Hyundai Motor India Ltd

  • Mahindra & Mahindra Limited​

  • MG Motor India Pvt. Ltd â€‹

  • BMW AG (includes BMW and MINI)

  • Mercedes-Benz India Pvt Ltd

  • Lohia Auto Industries

  • Piaggio & C. SpA

  • Scooters India Ltd.

  • Atul Auto Limited

  • Terra Motors India Corp.​


India Automotive Industry Market Industry Developments


In July 2024, Tata Elxsi, a prominent multinational corporation specializing in design and technology services, and Emerson, a worldwide leader in automation, collaboratively opened the Tata Elxsi + NI Mobility Innovation Centre (TENMIC) in Bengaluru. This state-of-the-art facility is dedicated to expediting automotive innovation by utilizing modern technology, software solutions, and worldwide knowledge. The launch event was attended by senior technology and R&D professionals from global OEMs, automotive suppliers, and semiconductor businesses. The event was sponsored by top executives from both companies. This emphasizes the importance of TENMIC and the partnership between Tata Elxsi and NI in improving automotive development and fostering innovation.


In June 2024, DAEWOO introduced its state-of-the-art automotive batteries designed for use in automobiles, trucks, tractors, and buses. DAEWOO's vehicle batteries utilize cutting-edge technology to ensure maximum performance. The product is built with a strong and sturdy structure to improve its durability and lifespan. It also features increased vibration resistance, making it suited for rough terrains. Additionally, it has a maintenance-free design, ensuring that owning it is hassle-free. DAEWOO offers automobile four-wheeler batteries with a comprehensive warranty, ensuring customer pleasure and demonstrating the company's dedication to quality.


India Automotive Industry Market Segmentation


India Automotive Industry Market Vehicle Type Outlook



  • Two-Wheelers

  • Passenger Cars

  • Commercial Vehicles

  • Three-wheelers


Automotive Industry Fuel Type Outlook



  • Diesel

  • Petrol/Gasoline

  • CNG and LPG

  • Electric

  • Others

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