Top Industry Leaders in the Immersive Technology in Entertainment Market
Latest Company Updates
November 2023
TNT Sports has entered into a partnership with Cosm, a company that provides immersive technology experiences. As part of the deal, Cosm will produce and present selected live premium sports content from TNT Sports' portfolio using immersive 8K+ technology at Cosm's upcoming venues in Dallas and Los Angeles starting in 2024. This agreement represents the first time a sports media rights holder will showcase live sports programming at Cosm's venues. The partnership includes airing certain NBA games on TNT during the regular season and playoffs (as well as TNT's exclusive coverage of either the NBA's Eastern or Western Conference Finals each year), TNT's coverage of the Stanley Cup Playoffs, and chosen U.S. Men's and Women's National Soccer Team matches.
June 2023
Sphere Entertainment Co. (NYSE: SPHR), a leading live entertainment and media firm, has launched Sphere Studios, a division focused on creating innovative immersive entertainment exclusively for Sphere using proprietary, state-of-the-art technology, tools and production facilities. The first of the Studios' many pioneering immersive innovations is Big Sky, an ultra-high-resolution camera system. Sphere Studios houses a cross-disciplinary team of creative, production, tech and software professionals who offer complete in-house creative & production services, including strategy and concept development, capture, post-production and show production.
February 2023
iQIYI, a pioneering and leading online entertainment platform in China, officially launched its Luoyang Virtual Reality (VR) Project in Shanghai on February 18. This showcased the entertainment industry's first fully immersive experience combining VR technology, original storylines based on intellectual property, and immersive theater. The Luoyang VR Project starts with an immersive theater segment, followed by an exciting 50-minute VR experience transporting participants back 1,300 years to the ancient city of Luoyang. This accumulates a distinctive user experience that blurs the boundaries between the virtual & physical worlds.
Some of Immersive Technology in Entertainment Companies Listed Below:
- Acer Inc.
- Atheer, Inc.
- AVEVA Group PLC
- Barco NV
- Blippar Ltd.
- Carl Zeiss AG
- CM Labs Simulations Inc.
- EON Reality, Inc.
- FAAC Incorporated
- Google, LLC
- HCL Technologies Limited
- Honeywell International, Inc.
- HTC Corporation
- Immersive Media Company
- Immersive Technologies Pty Limited
- Lockheed Martin Corporation
- Magic Leap, Inc.
- NCTech Limited
- Oculus (Facebook Technologies, LLC.)
- Samsung Group
- Sony Corporation
- Unity Software Inc.
- Varjo Technologies Oy
- VI-grade GmbH
- Zeality Inc.