Hill-Start Assist System Market Research Report: By Vehicle Type (Passenger Cars, Commercial Vehicles, SUVs, Pickups), By Transmission Type (Manual Transmission, Automatic Transmission), By Grade Angle (Less than 10%, 10-20%, Greater than 20%), By Hill-start Assist Technology (Electronic Stability Control, Automatic Hill Hold, Hill-start Assist Control), By Target Market (Safety-Conscious Drivers, Drivers in Hilly Areas, Fleet Operators) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast

Hill-Start Assist System Market Overview:

As per MRFR analysis, the Hill-Start Assist System Market Size was estimated at 9.72 (USD Billion) in 2022.The Hill-Start Assist System Market Industry is expected to grow from 10.28(USD Billion) in 2023 to 17.1 (USD Billion) by 2032. The Hill-Start Assist System Market CAGR (growth rate) is expected to be around 5.82% during the forecast period (2024 - 2032).

Key Hill-Start Assist System Market Trends Highlighted

The Hill-Start Assist System market is witnessing growth due to the demand for advanced safety features and a growing number of vehicles equipped with ESC systems. The development of the market in the direction of integration of hill-start assist systems with other ADAS systems (for instance, lane departure warning, autonomous emergency braking, and adaptive cruise control) gives new opportunities for the growth of the market. Besides, the rising use of hill-start assist systems in developing economies is anticipated to further push the overall market expansion significantly.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Hill-Start Assist System Market Drivers

Increasing Demand for Advanced Driver Assistance Systems (ADAS)

The global automotive industry is experiencing a surge in demand for advanced driver assistance systems (ADAS), including features like lane departure warning, adaptive cruise control, and hill-start assist. Hill-start assist is a particularly important feature in hilly or mountainous areas, as it helps prevent vehicles from rolling backward when starting on an incline. The growing popularity of ADAS is expected to drive the demand for hill-start assist systems over the forecast period. In addition to safety benefits, hill-start assist systems also offer convenience and comfort to drivers. They eliminate the need for drivers to manually apply the parking brake when starting on an incline, and they can also help to reduce wear and tear on the vehicle's brakes. As a result, hill-start assist systems are becoming increasingly popular in both new and used vehicles. The increasing demand for ADAS is being driven by a number of factors, including Rising consumer awareness of safety features: Consumers are becoming increasingly aware of the safety benefits of ADAS, and they are willing to pay a premium for vehicles that are equipped with these features. Government regulations: Governments around the world are implementing regulations that require new vehicles to be equipped with certain ADAS features, such as lane departure warning and automatic emergency braking. These regulations are helping to drive the adoption of ADAS, including hill-start assist systems. Technological advancements: Technological advancements are making ADAS more affordable and easier to implement. This is making ADAS more accessible to a wider range of consumers. The increasing demand for ADAS is expected to continue over the forecast period as consumers become more aware of the safety and convenience benefits of these systems. This is expected to drive down the demand for hill-start assist systems, as they are an important part of ADAS.

Growing Adoption of Electric Vehicles

The global automotive industry is experiencing a shift towards electric vehicles (EVs). EVs offer a number of advantages over traditional gasoline-powered vehicles, including lower operating costs, reduced emissions, and improved performance. Hill-start assist systems are particularly important for EVs, as they help to prevent vehicles from rolling backward when starting on an incline. This is especially important for EVs, as they have a higher torque output than gasoline-powered vehicles. The growing adoption of EVs is expected to drive the demand for hill-start assist systems over the forecast period. In addition to the benefits mentioned above, hill-start assist systems can also help to extend the life of the vehicle's battery. When a vehicle rolls backward on an incline, it can put a strain on the battery. Hill-start assist systems help to prevent this by keeping the vehicle stationary on an incline. The growing adoption of EVs is being driven by a number of factors, including Government incentives: Governments around the world are offering incentives to encourage consumers to purchase EVs.These incentives include tax credits, rebates, and access to high-occupancy vehicle (HOV) lanes. Falling battery costs: The cost of batteries has been declining in recent years, making EVs more affordable for consumers. Increasing charging infrastructure: The number of charging stations for EVs is increasing rapidly, making it easier for consumers to own and operate EVs. The growing adoption of EVs is expected to continue over the forecast period as consumers become more aware of the benefits of these vehicles.This is expected to drive the demand for hill-start assist systems, as they are an important part of EVs.

Rising Popularity of SUVs and Crossovers

The automotive industry globally is shifting towards SUVs and crossovers. These vehicles have several advantages over conventional sedans and hatchbacks, including more space, better ground clearance, and improved visibility, among others. Unlike sedans and hatchbacks, most SUVs and crossovers are used for off-road driving. This is why hill-start assist systems are more important to these vehicles. Specifically, the system helps SUVs and crossovers to avoid rolling backward when starting on an incline.In light of this, the continued preference of consumers for SUVs and crossovers should drive the demand for hill-start assist systems over the forecast period. Other than the benefits above, hill-start assist systems can also boost the resale value of SUVs and crossovers. This is because customers buying a used SUV or crossover are more likely to select vehicles with hill-start assist. This is on account of the fact that hill-start assistance is a safety feature that reduces the risk of accidents.Some factors that drive the growing popularity of SUVs and crossovers include Changing consumer preferences. Notably, new generations of consumers increasingly prefer SUVs and crossovers to sedans and hatchbacks due to the significant advantages of the former in terms of space, ground clearance, and visibility. Increasing availability of affordable SUVs and crossovers on the market. Over the past few years, a higher number of automakers are producing more affordable SUVs and crossovers.As such, it is easier for more customers to buy an SUV or crossover. Improved fuel efficiency of SUVs and crossovers. Notably, the fuel efficiency of these vehicles has drastically improved over the last few years; for customers who desire to buy a vehicle that is fuel efficient, SUVs and crossovers are now more plausible options. Overall, the increased awareness of the consumer population of the advantages of SUVs and crossovers will drive the demand for the given products on the market.This will, in turn, contribute to an increase in the demand for the appropriate systems, such as hill-start assist.

Hill-Start Assist System Market Segment Insights:

Hill-Start Assist System Market Vehicle Type Insights

The Global Hill-Start Assist System Market is segmented by Vehicle Type into Passenger Cars, Commercial Vehicles, SUVs, and Pickups. Among these segments, Passenger Cars hold the largest market share, accounting for nearly 60% of the global Hill-Start Assist System Market revenue in 2023. The high adoption of Hill-start Assist Systems in passenger cars can be attributed to the increasing demand for safety features and the rising production of passenger cars globally. Commercial Vehicles are expected to witness significant growth in the Hill-Start Assist System Market during the forecast period.The growing demand for commercial vehicles in various industries, such as logistics, transportation, and construction, is driving the demand for Hill-start Assist Systems in commercial vehicles. SUVs and Pickups are also expected to contribute to the growth of the Hill-Start Assist System Market. The increasing popularity of SUVs and Pickups, particularly in developing countries, is fueling the demand for Hill-start Assist Systems in these vehicles. The growing awareness about safety features and the improving economic conditions in developing countries are also contributing to the growth of the Hill-Start Assist System Market in SUVs and Pickups.Overall, the Global Hill-Start Assist System Market is expected to grow at a steady pace during the forecast period, driven by the increasing demand for safety features, the rising production of vehicles, and the growing popularity of SUVs and Pickups.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Revie

Hill-Start Assist System Market Transmission Type Insights

The Global Hill-Start Assist System Market is segmented by Transmission Type into Manual Transmission and Automatic Transmission. The Manual Transmission segment is anticipated to hold a significant market share due to the increasing demand for vehicles with manual transmissions in emerging markets. The Automatic Transmission segment is projected to exhibit a higher growth rate during the forecast period owing to the rising popularity of automatic vehicles, particularly in developed regions. The market growth is attributed to the increasing consumer preference for safety features and the growing adoption of advanced driver assistance systems (ADAS) in vehicles.

Hill-Start Assist System Market Grade Angle Insights

The Grade Angle segment plays a crucial role in the Global Hill-Start Assist System Market. It categorizes vehicles based on the steepness of the incline they can handle using hill-start assist. Vehicles with a grade angle of 'Less than 10%' account for a significant portion of the market, representing approximately 45.6% of the Global Hill-Start Assist System Market revenue in 2023. This segment includes vehicles designed for urban and suburban environments with moderate inclines. Moving up, vehicles with a grade angle of '10-20%' capture a notable share of 31.7% in 2023.These vehicles are equipped to handle steeper inclines, making them suitable for hilly terrains and mountainous regions. The demand for this segment is expected to grow steadily as more consumers opt for vehicles with enhanced safety features. Finally, vehicles with a grade angle of 'Greater than 20%' represent a niche segment, accounting for approximately 22.7% of the market revenue in 2023. These vehicles are designed for extreme off-road conditions and can navigate very steep inclines. The demand for this segment is primarily driven by specialized applications in industries such as mining, construction, and military.Overall, the Grade Angle segment provides valuable insights into the diverse applications of hill-start assist systems across different vehicle types and terrains. Understanding these segments enables market players to tailor their products and strategies to meet specific customer needs and drive market growth.

Hill-Start Assist System Market Hill-start Assist Technology Insights

The Hill-Start Assist Technology segment is a crucial component of the Global Hill-Start Assist System Market, offering enhanced safety and convenience to drivers. Electronic Stability Control, a key technology within this segment, helps prevent skidding and loss of control during acceleration or braking on slippery surfaces. It is estimated that the Global Hill-Start Assist System Market revenue for Electronic Stability Control will reach USD 5.6 billion by 2024, growing at a CAGR of 6.5%. Automatic Hill Hold, another important technology, automatically engages the brakes when the vehicle is stopped on a slope, preventing it from rolling backward.The Global Hill-Start Assist System Market for Automatic Hill Hold is projected to reach USD 3.4 billion by 2024, with a CAGR of 7.2%. Hill-start Assist Control, a similar technology, assists drivers in starting the vehicle on an incline by applying brake pressure until the engine develops sufficient power to move forward. The Global Hill-Start Assist System Market for Hill-start Assist Control is expected to reach USD 2.8 billion by 2024, with a CAGR of 6.8%. These technologies collectively contribute to the growing demand for Hill-start Assist Systems, enhancing driving safety and reducing the risk of accidents on slopes.

Hill-Start Assist System Market Target Market Insights

The market for the Global Hill-Start Assist System Market segmentation includes safety-conscious drivers, drivers in hilly areas, and fleet operators. Safety-conscious drivers are increasingly opting for vehicles equipped with the Hill-Start Assist System (HSA) as it provides them with peace of mind and enhanced control while driving on slopes. Drivers in hilly areas also benefit significantly from HSA as it prevents their vehicles from rolling backward when starting on an incline. Additionally, fleet operators are recognizing the advantages of HSA in terms of reducing the risk of accidents and improving overall safety for their drivers.

Hill-Start Assist System Market Regional Insights

The regional segmentation of the Global Hill-Start Assist System Market offers insights into various geographical markets and their growth potential. North America is anticipated to dominate the market in the coming years, owing to the presence of prominent automotive manufacturers and early adoption of advanced technologies. Europe is expected to follow closely, with a growing demand for safety features and stringent regulations. The Asia-Pacific region, led by China and India, is projected to witness significant growth due to rising vehicle production and increasing disposable income.South America and the Middle East and Africa (MEA) regions are expected to show steady growth, driven by government initiatives and increasing urbanization. This segmentation provides valuable data for businesses operating in the global market, helping them target specific regions and develop localized strategies for market expansion.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Hill-Start Assist System Market Key Players and Competitive Insights:

The global Hill-Start Assist System Market is a fragmented industry with several major players. The Hill-Start Assist System Market is dominated by key players, but several regional and niche manufacturers account for a significant portion of the market. In addition, major automotive manufacturers are becoming increasingly involved in the Hill-Start Assist System Market by integrating the Hill-Start Assist System into their vehicles.Several key players in the Hill-Start Assist System Market are adopting advanced technologies to stay ahead of the competition. Prominent Hill-Start Assist System Market players are investing in research and development to develop new products and solutions that meet the changing needs of their customers. The competitive landscape is marked by strategic alliances and partnerships between key players to increase the market reach and enhance product offerings. Moreover, manufacturers are focusing on product differentiation and value proposition for their customers.Continental is a leading player in the automotive industry and the Hill-Start Assist System Market. The company offers a wide range of Hill-start Assist advanced systems, which improve vehicle safety and driver comfort. Continental Hill-start Assist Systems are recognized for their reliability, performance and compatibility with other vehicle technologies. In addition, the company is focusing on innovation and has introduced several new Hill-start Assist features.Bosch is another prominent player in the Hill-Start Assist System Market, whose products are known worldwide for their precision and quality. Bosch is known for its contributions to the development of Hill-start Assist technology and continues to invest in research and innovation to remain a leader in the market. Moreover, the company has a strong presence across the world and serves a wide range of vehicle manufacturers and customers.

Key Companies in the Hill-Start Assist System Market Include:

• LG Electronics


• Continental


• Mando


• ZF Friedrichshafen


• TRW Automotive


• Hyundai Mobis


• Denso


• Pirelli


• Goodyear


• Hitachi


• Michelin


• Bosch


• WABCO


• Aisin Seiki


• Valeo

Hill-Start Assist System Market Industry Developments

The global Hill-Start Assist System market is anticipated to reach a valuation of USD 10.28 billion by 2023, expanding at a CAGR of 5.82% from 2024 to 2032. Rising demand for advanced driver assistance systems (ADAS) and increasing production of passenger cars are major factors driving market growth. Growing awareness of safety features and government regulations mandating ADAS in new vehicles are further propelling market expansion. Key players in the market include Bosch, Continental, Denso, TRW Automotive, and Hyundai Mobis. Recent developments include the integration of hill-start assist with other ADAS technologies, such as lane departure warning and automatic emergency braking. This integration enhances vehicle safety and convenience, contributing to the growing adoption of hill-start assist systems.

Hill-Start Assist System Market Segmentation Insights

Hill-Start Assist System Market Vehicle Type Outlook

• Passenger Cars


• Commercial Vehicles


• SUVs


• Pickups

Hill-Start Assist System Market Transmission Type Outlook

• Manual Transmission


• Automatic Transmission

Hill-Start Assist System Market Grade Angle Outlook

• Less than 10%


• 10-20%


• Greater than 20%

Hill-Start Assist System Market Hill-start Assist Technology Outlook

• Electronic Stability Control


• Automatic Hill Hold


• Hill-start Assist Control

Hill-Start Assist System Market Target Market Outlook

• Safety-Conscious Drivers


• Drivers in Hilly Areas


• Fleet Operators

Hill-Start Assist System Market Regional Outlook

• North America


• Europe


• South America


• Asia Pacific


• Middle East and Africa