Hammock Market Size was valued at USD 0.4 Billion in 2022. The Hammock market industry is projected to grow from USD 0.42 Billion in 2023 to USD 0.7 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 6.20% during the forecast period (2024 - 2032). Rapid urbanization, rising disposable income, rising housing real estate demand, and rising consumer desire for premium and luxurious hammocks are all contributing factors, are the key market drivers enhancing the market growth.
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
The growth of the hammocks market during the forecast period is primarily driven by rising outdoor recreational activity participation. Consumers are choosing a variety of methods to de-stress due to the rise in fast-paced and hectic lifestyles, increased health consciousness, and the urge to engage in physical activity and activities. Particularly prevalent in places like Europe and North America. Because of this, more people are eager to participate in adventure and outdoor sports, which increases demand for these types of activities. People are now increasingly motivated to spend time in more natural settings as urbanization continues to rise worldwide. Moreover, the introduction of multifunctional and very practical hammocks has been fostered by technological advancements. So, during the predicted period, factors like the increase in camping and other adventurous activities would drive hammock sales.
The primary factors driving the global market include rapid urbanization, rising disposable income, rising housing real estate demand, and rising consumer desire for premium and luxurious hammocks. Additionally, people are actively participating in house design and improvement by incorporating different home accents, furnishings, hammocks, and other accessories. Due to the rise of the real estate industries, nations like China, India, Brazil, and South Africa have a significant potential for growth. Additionally, high-quality hammocks are becoming increasingly popular in homes thanks to features like long-lasting durability, exceptional comfort, tear resistance, breathability, and water resistance, which significantly aid in the expansion of the global market.
Compared to other content platforms, Hammock has a more sophisticated income business plan. For subscription-based businesses, hammock offer a big potential to increase average income per paying customer. In Korea, Hammock has already surpassed music streaming services and is now on par with video streaming services in terms of user engagement indicators like time spent and frequency. The fact that the webtoon content ecosystem is built around platforms is also encouraging. Due of the industry's recent 20-year rapid evolution. Digital comics have been produced in a variety of formats due to the rise in popularity and advancements in digitization. Since many years ago, their format has changed as content producers have developed new strategies for attracting audiences. Hammock previously had simple. Following then, Hammock became increasingly narrative-driven and dramatized with an acclimating rhythm as it began to be released on internet portals. Internet portals have seen an increase in the number of authors, both new and established, who are using Hammock to make money since the emergence of the user-created content model.
A growing number of people nowadays are concerned about their health and are always looking for new ways to make it better. During the COVID outbreak, many came to the realization that leading a healthy lifestyle is ultimately what counts. People are willing to spend time and money on their health today, everywhere.
This realization has led to an upsurge in recreational activities, especially outdoor activities. At the moment, camping and outdoor adventure sports are the most popular hobbies. People spend money on camping gear like hammocks and tents and other items to make their trips more comfortable and convenient. Not only are these hammocks utilized for outdoor activities. Airlines utilize them to give passengers more room in the legs. Under the airplane seats are small hammocks that passengers can put their feet on. This straightforward concept is particularly well-liked because it enables tourists to unwind and stretch their legs without disturbing others. Hammocks are commonly found around swimming pools and lounge areas of luxury hotels and resorts. The use of these hammocks is frequently seen as a show of wealth, and visitors commonly spend time unwinding in hammocks and lounge chairs. Some hotels employ them as decor and include vibrant hammocks into the design of their terraces and balconies. Thus, driving the Hammock market revenue.
The Hammock Market segmentation, based on type, includes spreader bar and conventional. Conventional segment dominated the global market in 2022. Traditional hammocks are constructed of fabric and have ropes attached to each end so that they can be hung from stands or fastened to trees. Metal, bamboo, or wood bars can be attached to the ends of a spreader bar hammock to cause it to stretch out and become taut.
The Hammock Market segmentation, based on material, includes cotton, polypropylene, and others. Cotton segment dominated the Hammock Market in 2022. Given its ease and softness as well as its mild stretchiness, cotton is a material that is frequently used to make hammocks.
The Hammock Market segmentation, based on sales channel, includes offline channels and online channels. Offline channels segment dominated the global market in 2022. Specialty retailers that sell camping and outdoor supplies make up the offline sales channel. E-commerce websites and the manufacturer's website are examples of online outlets where clients can buy the desired hammocks.
Figure 1: Hammock Market, by Sales Channel, 2022 & 2032 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Hammock Market dominated this market in 2022 (45.80%). The growing popularity of outdoor activities like hiking and camping is one of the main causes boosting the demand for hammocks in the area. Another is the usage of hammocks for leisure. Further, the U.S. Hammock market held the largest market share, and the Canada Hammock market was the fastest growing market in the North America region.
Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.
Figure 2: HAMMOCK MARKET SHARE BY REGION 2022 (USD Billion)
Source: Secondary Research, Primary Research, MRFR Database and Analyst Review
Europe Hammock market is expected to register significant growth from 2023 to 2032. Campers are increasingly using hammocks, and many adventure seekers are eager to discover the local animals. Hammocks are a favorite among campers because they make them feel carefree and allow them to enjoy themselves to the utmost. European campers can choose from hammock camping options, which are located in some of the most picturesque and organically furnished campsites. Further, the German Hammock market held the largest market share, and the U.K Hammock market was the fastest growing market in the European region
The Asia Pacific Hammock market accounted for the healthy market share in 2022. This is because this area is regarded as one of the top tourist destinations, which is leading to an increase in the number of adventurous activities for visitors and increasing demand for camping hammocks. Moreover, China’s Hammock market held the largest market share, and the Indian Hammock market was the fastest growing market in the Asia-Pacific region.
Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Hammock market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Hammock Industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Hammock Industry to benefit clients and increase the market sector. In recent years, the Hammock Industry has offered some of the most significant advantages to medicine. Major players in the Hammock market, including Liaoning Lucky Johnny Trading Co., Ltd, Danlong Hammcoks, Eagles Nest Outfitters, Inc., Wise Owl Outfitters, La Siesta Inc., Lawson Hammock Company, Golden Eagle Outdoor, Inca Hammocks, The Hammock Source, and Grand Trunk, are attempting to increase market demand by investing in research and development operations.
A user can purchase a camping hammock on the Lawson Hammock web store. The main office of Lawson Hammock is situated in Raleigh, North Carolina.
A family-run company called Wise Owl Outfitters specializes in high-quality outdoor equipment and supplies for everyone from casual campers to avid backcountry hikers.
Hammock Industry Developments
Februray 2018: The first nylon hammock in the world has been introduced by Ridgeline Hammocks. It employs a hybrid suspension system that combines a 3/4" tree strap and 3mm Dyneema rope suspension.
January 2019: Kammock announced the release of their high-performance outdoor gear for raised camping, the Roo Double Hammock.
| Report Attribute/Metric | Details |
| Market Material 2022 | USD 0.4 Billion |
| Market Material 2023 | USD 0.42 Billion |
| Market Material 2032 | USD 0.7 Billion |
| Compound Annual Growth Rate (CAGR) | 6.20% (2024-2032) |
| Base Year | 2023 |
| Market Forecast Period | 2024-2032 |
| Historical Data | 2018- 2022 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Type, Material, Sales Channel, and Region |
| Geographies Covered | North America, Europe, Asia Pacific, and the Rest of the World |
| Countries Covered | The U.S., Canada, German, France, U.K, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil |
| Key Companies Profiled | Liaoning Lucky Johnny Trading Co., Ltd, Danlong Hammcoks, Eagles Nest Outfitters, Inc., Wise Owl Outfitters, La Siesta Inc., Lawson Hammock Company, Golden Eagle Outdoor, Inca Hammocks, The Hammock Source, and Grand Trunk |
| Key Market Opportunities | The rising focus of vendors on comfort-enhancing products |
| Key Market Dynamics | Rapid urbanization, increase in disposable income, surge in demand for housing real estate space, and rise in need for premium & luxury hammocks from customers |
Frequently Asked Questions (FAQ) :
The Hammock Market Material was valued at USD 0.4 Billion in 2022.
The global market is projected to grow at a CAGR of 6.20% during the forecast period, 2024-2032.
North America had the largest share in the global market
The key players in the market are Liaoning Lucky Johnny Trading Co., Ltd, Danlong Hammcoks, Eagles Nest Outfitters, Inc., Wise Owl Outfitters, La Siesta Inc., Lawson Hammock Company, Golden Eagle Outdoor, Inca Hammocks, The Hammock Source, and Grand Trunk
The Conventional Type dominated the market in 2022.
The Cotton Based Material had the largest share in the global market.
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