Gluten free Beer Market Trends

Global Gluten-free Beer Market Overview

Gluten-free Beer Market Size was valued at USD 0.5 Billion in 2023. The gluten-free beer market industry is projected to grow from USD 0.57 Billion in 2024 to USD 1.4 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 11.78% during the forecast period (2024 - 2032). Growing consumer awareness of the health advantages of gluten-free products, an increasing number of breweries, and product innovations are the key market drivers enhancing the market growth. With the rise in craft brewers, craft beer production has increased dramatically, particularly in developed markets.

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Gluten-free Beer Market Trends

• Increasing consumer awareness of the health advantages of gluten-free goods is driving market growth.

Since there is no cure for celiac disease, consumers who suffer from it are only given the choice of eating a gluten-free diet. Furthermore, it has been determined that Europe has the highest frequency of celiac disease. However, research shows that celiac disease is a hereditary condition typically affecting one in every 100 people worldwide. Therefore, the market for gluten-free goods and gluten-free beers has grown exponentially over the past decade and will continue to experience significant growth during the forecast period due to an increasing prevalence rate of celiac disease and increasing awareness and health consciousness of consumers. Thus, driving the gluten-free beer market revenue.

Customers like online shopping because it saves them time by avoiding lengthy trips and billing lines, and they can pay for their purchases using credit or debit cards. Additionally, client-friendly website designs that offer improved product exposure have been implemented into online shopping portals, along with improved security features for effective customer support and payments. This pattern motivates several manufacturers to focus on the Internet-savy customer segment and experiment with the new online retail model. Compared to a normal brick-and-mortar store format, the online retail format has fewer operational expenses and overheads, which will aid suppliers in saving money. Therefore, during the anticipated time, these variables will fuel the growth of the gluten-free beer market.

Since a few years ago, there has been a rise in the demand for gluten-free craft beer, which can be attributed to several factors, including increased consumer interest in free-from products, increased awareness of celiac disease, an increase in the number of breweries, and improved marketing strategies. Various beer flavors and varieties are available while craft brewers are multiplying. Rice beers are becoming more popular among those with celiac disease and gluten intolerance, and they offer brewers the chance to experiment with creative recipes and flavor profiles. These gluten-free beers use millet, sorghum, and rice as a grain base rather than barley or wheat.

Gluten-free Beer Market Segment Insights

Gluten-free Beer Type Insights

Based on the source, the gluten-free beer market segmentation includes gluten-free and gluten-reduced. The gluten-free segment dominated the market, accounting for 55% of market revenue (0.3 Billion). The gluten-free beer complies with clean label promises and offers additional health advantages, another element boosting its general rise in the nation. Specialty items, like gluten-free beers, are seeing rising demand as health-conscious consumers give clean branded products a greater preference. The market under investigation is anticipated to experience strong growth brought on by labeling-induced purchasing. beer consumers actively prefer quality over quantity, as shown by the ongoing expansion of the premium, super-premium, and craft categories.

Gluten-free Beer Packaging Insights

Based on packaging, the gluten-free beer market segmentation includes cans, bottles, and others. The cans category generated the most income (53%). Cans are the most preferred option by end users for gluten-free beer as it is easy to handle and easy to consume. Gluten-free beer is becoming more popular among health-conscious consumers due to the rise in obesity, diabetes, Coeliac disease, and other food intolerances diagnosed worldwide, as well as its ability to lower cholesterol levels, ease digestive problems, and reduce fat content, which will further promote the growth cans packaging.

Figure 1: Gluten-free Beer Market, by Packaging, 2022 & 2032 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Gluten-free Beer Regional Insights

By region, the study provides market insights into North America, Asia-Pacific, Europe, and the Rest of the World. The Asia Pacific gluten-free beer market will dominate this market. Asia-Pacific's market for gluten-free beverages has seen a significant transformation, moving from specialty niche products to mainstream goods. A recent trend toward the consumption of gluten-free beer and an increase in cases of celiac disease has further boosted the region's market for gluten-free beverages. The growing appeal of 'free from' gluten-free beer has inspired consumers to choose healthy eating and adopt a "clean living" lifestyle. The rise in liquor stores, retail stores, malls, restaurants, pubs, and convenience stores supports the market expansion for gluten-free beer. Additionally, Asian consumers' high weekly per capita beer spending demonstrates a preference for quality over quantity, supported by the continuous rise of the premium, super-premium, and craft categories. Additionally, customers in the region are adopting a "less is more" mentality when buying beer, supporting the expansion of gluten-free beers in the nations.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: GLUTEN-FREE BEER MARKET SHARE BY REGION 2022 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review

Europe's gluten-free beer market accounts for the second-largest market share due to the increasing product innovation in the region. Further, the German gluten-free beer market held the largest market share, and the UK was the fastest-growing market in the European region.

The North American gluten-free beer Market is expected to grow at the fastest CAGR from 2023 to 2032. This is brought on by rising per capita disposable income, increased awareness of a healthy lifestyle, and good nutrition. Moreover, US’s gluten-free beer market held the largest market share, and the Canadian gluten-free beer market was the fastest-growing market in the North American region.

Gluten-free Beer Key Market Players & Competitive Insights

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One of the main business strategies manufacturers use in the worldwide gluten-free beer industry to benefit customers and expand the market sector is local manufacturing to reduce operational costs. The gluten-free beer sector has recently provided some of the most important medicinal benefits. Major players in the gluten-free beer market, including Brasserie De Brunehaut S.A. (Belgium), Bellfield Brewery Ltd. (UK), Joseph James Brewing Company, Inc. (US), New Belgium Brewing Company, Inc. (US), Ground Breaker Brewing and Gastropub (US), Omission Brewing Co. (US), and others are attempting to increase market demand by investing in research and development operations.

Brasserie De Brunehaut S.A.  - As an artisanal brewer, Brunehaut uses traditional Belgian brewing techniques that date back to the First Crusade and are mentioned in documents from 1096. Brewmaster Damien Delneste's renowned Brunehaut Gluten-Free Organic Beers have obtained Belgian Certisys organic certification (BE-BIO-01) by combining top (in-bottle) fermentation with contemporary manufacturing techniques. The brewery grows its barley and wheat within the local terroir at Domaine de Graux, and it is validated as being kosher, vegan-friendly, and gluten-free with a tolerance of less than five ppm. These environmentally responsible, organic brewing techniques fuel beer production by rooftop solar arrays. A change in ownership in 2006 narrowed the brewery's target area and increased export sales. New packaging labels were ordered, and seven goods were retired. Brunehaut distributes eleven labels to more than twenty nations on four continents. These beers are made by the more than 1000-year-old Belgian brewing tradition and include the certified Belgian Abbaye Beers Abbaye de Saint-Martin Dubbel and Tripel bottle-conditioned ales.

The New Belgium Brewing Company is a widely available brewery in the US. Among other regular and seasonal beer variations, the company makes Fat Tyre Amber Ale, Voodoo Ranger IPA, Mural Agua Fresca Cerveza, and La Folie Sour Brown Ale. The business was established in 1991 by Kim Jordan and Jeff Lebesch in Fort Collins, Colorado. In 2016 and 2018, it expanded to Asheville, North Carolina, and Denver, Colorado. Fort Collins is home to New Belgium's principal brewery. More than $180 million in sales were generated by New Belgium's 480 employees in 2013. Since 2000, it has had an employee stock ownership plan, and through an ESOP, it became entirely employee-owned in January 2013. The 2014 film We The Owners investigated how employee ownership impacts New Belgium's general collaborative culture. Voodoo Ranger and the Day Blazer range debuted in 2016, bringing new products to the brand.

NOVEMBER 2023- Drop Bear Beer Co., Wales' premiere alcohol-free craft brewery, is boarding on a substantial fundraising promotion to obtain £700,000 in a Convertible Loan Note round. The major investor for the round is Henry Engelhardt's Wrightwood Investments, signifying a crucial moment for the enterprise with a total of £2.1 million obtained to date. Drop Bear Beer Co. has been a pioneer in the alcohol-free beer market, surpassing competitors with quick development four times faster than the industry average.

The organization's success is ascribed to its extraordinary placement, combining Australian influences and Welsh, and a promise to create high-quality, low-calorie, vegan, carbon-neutral, and gluten-free alternatives. Founders Sarah Drummond and Joelle, a married couple, have not just got the spirit of their varied backgrounds in their beers but have also nurtured nearly 30 international awards. Their vision reaches beyond producing extraordinary brews to owning their brewery, a primary step for Drop Bear Beer's sustained growth.

The Admiral Insurance Founder and former CEO, Henry Engelhardt, first found Drop Bear in the Western Mail. Fascinated by the founders' talent and the brand's guarantee of sustainability, he has funded in an earlier round and is leading the current fundraiser. Engelhardt extracted certainty in Drop Bear's trajectory, stating that the business is going from strength to strength, gaining sales winning contracts, and soon they will start manufacturing the beer themselves—a big move for the business and a further test of their managerial competence.

Key Companies in the gluten-free beer market include

• Brasserie De Brunehaut S.A. (Belgium)


• Bellfield Brewery Ltd. (UK)


• Joseph James Brewing Company, Inc. (US)


• New Belgium Brewing Company, Inc. (US)


• Ground Breaker Brewing and Gastropub (US)


• Omission Brewing Co. (US)


• Whistler Brewing Company (Canada)


• Dogfish Head Craft Brewery Inc. (US)


• New Planet Beer Co. (US)


• Stone Brewing Co. (US)


• Lakefront Brewery Inc. (US)

Gluten-free Beer Industry Developments

September 2021: TW BAYS introduced the GFB brand. The GFB range starts with a full-strength Draught. Draught beer has a straightforward malt basis, is mildly hopped, and was approved by Coeliac Australia. GFB uses sorghum and rice malts to produce that mellow flavor profile. Additionally, it comes in 24-can slabs and 375ml six-packs.

November 2020: One of the first companies to produce beers without gluten, New Planet Beer Company, has announced new packaging and an improved website.

February 2019: With the acquisition of San Francisco's Sufferfest Beer Corporation, a maker of gluten-free beer, the craft beer corporation Sierra Nevada expanded its market into the "functional" gluten-free beer sector.

Gluten-free Beer Market Segmentation

Gluten-free Beer Type Outlook

• Glute-Free


• Gluten-Reduced

Gluten-free Beer Packaging Outlook

• Cans


• Bottles


• Others

Gluten-free Beer Regional Outlook