Global Frozen Pet Food Market Overview
As per MRFR analysis, the Frozen Pet Food Market Size was estimated at 5.81 (USD Billion) in 2022.
The Frozen Pet Food Market Industry is expected to grow from 6.32(USD Billion) in 2023 to 13.56 (USD Billion) by 2032. The Frozen Pet Food Market CAGR (growth rate) is expected to be around 8.86% during the forecast period (2024 - 2032).
Key Frozen Pet Food Market Trends Highlighted
The Frozen Pet Food Market presents significant opportunities for growth due to rising pet ownership and increasing pet healthcare awareness. Several key drivers are shaping the industry:
- Changing consumer preferences: Pet owners are increasingly opting for premium and nutritious pet food options, driving the demand for frozen pet food. Frozen pet food offers superior nutritional value and freshness compared to traditional dry or canned food.
- Growing awareness of pet health: As pet owners become more cognizant of the health implications associated with pet food, they are seeking healthier alternatives that support optimal pet well-being. Frozen pet food caters to this need, providing a balanced and nutrient-rich diet for pets.
- Convenience: Frozen pet food offers convenience and flexibility to pet owners. It can be easily portioned and stored, allowing for portion control and reducing food waste. The extended shelf life of frozen pet food also eliminates the need for frequent grocery trips.
To capture these opportunities, manufacturers are innovating and expanding their product portfolios. Emerging trends include the introduction of targeted diets for specific pet health conditions, the use of novel protein sources, and the development of sustainable and eco-friendly packaging solutions.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Frozen Pet Food Market Drivers
Rising Pet Ownership and Humanization of Pets
The growing popularity of pet ownership, particularly in developed countries, is a significant driver of the Frozen Pet Food Market. As pets increasingly become integral members of families, pet owners are seeking high-quality, convenient, and nutritious food options to ensure their pets' well-being. The humanization of pets, where owners treat their pets like family members, has led to a demand for premium pet food products, including frozen pet food, that meet the specific dietary needs and preferences of their furry companions.This trend is expected to continue in the coming years, driving the growth of the frozen pet food market globally.
Increasing Demand for Convenient and Time-Saving Pet Food Options
The fast-paced lifestyles of pet owners, especially in urban areas, have created a strong demand for convenient and time-saving pet food solutions. Frozen pet food offers a convenient alternative to traditional pet food formats, as it can be easily stored in the freezer and thawed as needed. This convenience factor is particularly appealing to pet owners with busy schedules who may not have the time to prepare fresh meals for their pets. Additionally, frozen pet food can be easily portioned, reducing waste and ensuring that pets receive the appropriate amount of food.
Growing Awareness of the Nutritional Benefits of Frozen Pet Food
The nutritional benefits of frozen pet food in today’s consumer reality are getting more and more attention from the side of clients. In general, frozen pet food consists of fresh and whole ingredients, which are typically subjected to flash-freezing. This method helps to conserve all the vitamins, minerals, and other essential nutrients, which commonly are lost within the cooking process. With the growing level of awareness of the pet owners regarding the appropriate feeding and nutrition for the pet’s health and longevity, one can assume that a substantial growth of the frozen pet food popularity can be obtained.
Frozen Pet Food Market Segment Insights
Frozen Pet Food Market Pet Type Insights
The Frozen Pet Food Market is segmented into pet type, which includes dogs, cats, fish, birds, and small animals (e.g., rabbits, hamsters, guinea pigs). Among these segments, the dog food segment holds the largest market share, driven by the high demand for premium dog food products to cater to the growing pet humanization trend. The dog food market is expected to continue to grow significantly in the coming years, with a projected revenue of USD 8.2 billion by 2027. The cat food segment is another major contributor to the overall market revenue, with an estimated valuation of USD 3.5 billion in 2023 and a projected CAGR of 6.5% during the forecast period.The growing popularity of cat ownership, particularly in urban areas, is fueling the demand for high-quality frozen cat food products. The fish food segment is also experiencing steady growth, owing to the increasing popularity of pet fish keeping and the rising awareness of the nutritional benefits of frozen fish food. The market for frozen fish food is expected to reach USD 1.5 billion by 2027, driven by the increasing demand for convenient and nutritious food options for pet fish. The bird food and small animal food segments are relatively smaller but still contribute to the overall market revenue.The bird food market is expected to grow at a CAGR of 5.5% during the forecast period, while the small animal food market is projected to grow at a slightly higher rate of 6.2%. Overall, the Frozen Pet Food Market is expected to witness significant growth in the coming years, driven by the increasing pet ownership rates, rising consumer awareness about pet nutrition, and the growing popularity of premium pet food products.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Frozen Pet Food Market Product Type Insights
The Frozen Pet Food Market is classified into three major product groups such as frozen raw food, frozen cooked food, and frozen treats. First of all, the demand for frozen raw food will remain high throughout the years of the forecast as in 2023; it was the accounting market share leader. The popularity of raw food diets has been growing due to the fact that this type of diet is considered healthier. As far as the frozen raw food group is concerned, several new trends that will increase its market share during the forecast period should be mentioned.Frozen cooked food is another significant source of market share as it is highly likely to grow in the years to come. Most of the products in this group are represented by frozen dinners, stews, and casseroles. The benefits of cooked pet food are increased convenience and ease of preparation. Finally, the frozen treats group is likely to witness a high growth rate as well in spite of the fact that they only have a small portion of the market for frozen pet food. These products include ice cream, frozen yogurt, and popsicles, most of which are used as rewards.
Frozen Pet Food Market Retail Channel Insights
The retail channel for the Frozen Pet Food Market is segmented into pet specialty stores, mass merchandisers, grocery stores, online retailers, and veterinarians. In 2023, pet specialty stores held the largest market share, accounting for 35.6% of the Frozen Pet Food Market revenue. This is due to the wide variety of frozen pet food products offered at pet specialty stores, as well as the expert advice that can be provided by staff. Mass merchandisers are expected to experience the highest growth over the forecast period, with a CAGR of 9.1%.This growth is being driven by the increasing popularity of frozen pet food products among mass market consumers, as well as the growing number of mass merchandisers that are offering frozen pet food products. Grocery stores and online retailers are also expected to experience solid growth over the forecast period, with CAGRs of 8.5% and 7.9%, respectively. Veterinarians are expected to experience the slowest growth over the forecast period, with a CAGR of 6.5%. This is due to the fact that veterinarians typically only sell frozen pet food products to their own clients, and they do not have the same level of reach as other retail channels.
Frozen Pet Food Market Flavor Insights
The flavor segment is a key factor in driving the Frozen Pet Food Market revenue. Different flavors of frozen pet food cater to the varying preferences of pets and pet owners. Among the popular flavors, Chicken and Beef account for a significant market share due to their widespread acceptance and palatability among pets. Fish flavor is also gaining traction, especially among cat owners, owing to its high protein content and omega-3 fatty acids. Lamb, Duck, Rabbit, and Venison flavors, while niche, cater to pets with specific dietary needs or allergies.The market for frozen pet food with these flavors is expected to grow steadily in the coming years, driven by increasing pet ownership and rising demand for premium pet food products.
Frozen Pet Food Market Packaging Type Insights
The packaging type segment of the Frozen Pet Food Market is expected to grow significantly in the coming years. Pouches are expected to hold the largest market share due to their convenience and portability. Pouches are easy to store and transport, making them a popular choice for pet owners on the go. Tubs are another popular packaging type, as they are durable and can be used to store larger quantities of food. Bags are a more economical option, but they are not as durable as pouches or tubs. Boxes are the least popular packaging type, as they are bulky and difficult to store.In 2023, the Frozen Pet Food Market was valued at 6.32 billion USD. The growth of the market is being driven by a number of factors, including the increasing popularity of frozen pet food, the rising number of pet owners, and the growing awareness of the benefits of frozen pet food.
Frozen Pet Food Market Regional Insights
The regional segmentation of the Frozen Pet Food Market offers valuable insights into market growth dynamics and regional preferences. North America holds a substantial market share due to the widespread adoption of frozen pet food among pet owners. The region's high disposable income and growing pet population contribute to strong demand. Europe follows closely, driven by increasing awareness about pet nutrition and the availability of a wide range of frozen pet food options. The Asia Pacific region is projected to witness significant growth in the coming years, owing to rising pet ownership and changing consumer preferences.South America and the Middle East and Africa regions are also expected to contribute to market growth, albeit at a slower pace. The presence of a large number of stray animals and limited awareness about the benefits of frozen pet food in these regions present potential challenges.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Frozen Pet Food Market Key Players And Competitive Insights
Leading participants in the Frozen Pet Food Market industry are tending to strengthen their remarkable positions through the introduction of innovative products and the expansion of their distribution channels. Top Frozen Pet Food Market rivals are investing in R to create novel products and enhance existing ones. Additionally, another crucial factor affecting Frozen Pet Food Market expansion is the increasing popularity of premium and organic pet food products. As clients become more health-conscious and their pets are regarded as members of the family, they will demand premium-quality pet food to ensure that pets receive the finest nutrition possible.Overall, it can be suggested that the Frozen Pet Food Market Competitive Landscape will be extremely intense and will reflect the battle for market share between newcomers and market players.Another top company in the Frozen Pet Food Market industry is the Nestle Purina PetCare Company. Nestle Purina PetCare Company is the market leader in frozen pet food production. Some of the company’s marketed major brands are Purina Pro Plan, Purina One, and Purina Beyond. Nestle Purina PetCare Company has a powerful distribution network and a vast customer base. In addition, the company always heavily invests in R and is continuously launching innovative products. Overall, it is expected that Nestle Purina PetCare Company will continue to be the leader in the Frozen Pet Food Market.Mars Incorporated is a company that may be deemed as a competitor in the Frozen Pet Food Market. The company is a leading player in the frozen pet food industry. It produces frozen pet food products under the brands Pedigree, Iams, and Royal Canin. Mars Incorporated boasts a strong distribution network and a considerable customer base. The company always heavily invests in R and is continuously launching innovative products. Overall, it is expected that Mars Incorporated will continue to be a leading player in the Frozen Pet Food Market.
Key Companies in the Frozen Pet Food Market Include
- Dechra Pharmaceuticals
- Diamond Pet Foods
- Hill's Pet Nutrition
- Blue Buffalo
- Mars Incorporated
- Kemin Industries
- AniCura
- Royal Canin
- Unilever
- ColgatePalmolive
- Merrick
- Virbac
- M. Smucker Company
- Nestle Purina
- Ainsworth Pet Nutrition
Frozen Pet Food Market Industry Developments
The Frozen Pet Food Market is projected to reach USD 13.56 billion by 2032, exhibiting a CAGR of 8.86% during the forecast period. The rising pet ownership and increasing consumer awareness regarding pet health are driving the market growth. The market is witnessing the emergence of new product launches and strategic partnerships among key players. For instance, in 2023, Nestle Purina PetCare launched a new line of frozen pet food, Purina Pro Plan Raw Frozen, to meet the growing demand for natural and minimally processed pet food options. Additionally, the increasing adoption of e-commerce channels for pet food purchases is creating growth opportunities for the frozen pet food market.
Frozen Pet Food Market Segmentation Insights
- Frozen Pet Food Market Pet Type Outlook
- Dogs
- Cats
- Fish
- Birds
- Small animals (e.g., rabbits, hamsters, guinea pigs)
- Frozen Pet Food Market Product Type Outlook
- Frozen raw food
- Frozen cooked food
- Frozen treats
- Frozen Pet Food Market Retail Channel Outlook
- Pet specialty stores
- Mass merchandisers
- Grocery stores
- Online retailers
- Veterinarians
- Frozen Pet Food Market Flavor Outlook
- Chicken
- Beef
- Fish
- Lamb
- Duck
- Rabbit
- Venison
- Frozen Pet Food Market Packaging Type Outlook
| Report Attribute/Metric |
Details |
| Market Size 2022 |
5.81(USD Billion) |
| Market Size 2023 |
6.32(USD Billion) |
| Market Size 2032 |
13.56(USD Billion) |
| Compound Annual Growth Rate (CAGR) |
8.86% (2024 - 2032) |
| Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Base Year |
2023 |
| Market Forecast Period |
2024 - 2032 |
| Historical Data |
2019 - 2023 |
| Market Forecast Units |
USD Billion |
| Key Companies Profiled |
Dechra Pharmaceuticals ,Diamond Pet Foods ,Hill's Pet Nutrition ,Blue Buffalo ,Mars Incorporated ,Kemin Industries ,AniCura ,Royal Canin ,Unilever ,ColgatePalmolive ,Merrick ,Virbac ,J.M. Smucker Company ,Nestle Purina ,Ainsworth Pet Nutrition |
| Segments Covered |
Pet Type ,Product Type ,Retail Channel ,Flavor ,Packaging Type ,Regional |
| Key Market Opportunities |
1 Growing demand for natural and organic pet food2 Rise of humanization trend in pet ownership3 Increasing adoption of pets in developing countries4 Surge in online pet food sales5 Expansion of premium pet food segment |
| Key Market Dynamics |
Rising pet ownership increasing consumer disposable income growing demand for convenience health and wellness concerns expansion of ecommerce |
| Countries Covered |
North America, Europe, APAC, South America, MEA |
Frequently Asked Questions (FAQ) :
The Frozen Pet Food Market is expected to reach USD 13.56 billion by 2032, registering a CAGR of 8.86% from 2023 to 2032.
North America is expected to hold the largest market share in the Frozen Pet Food Market, with the U.S. being the key contributor to the region's growth.
The growth of the Frozen Pet Food Market is primarily driven by the increasing adoption of pets, rising disposable income, and growing awareness about the nutritional benefits of frozen pet food.
Some of the key competitors in the Frozen Pet Food Market include Mars, Incorporated, Nestlé Purina PetCare, and Blue Buffalo Pet Products, Inc.
Some of the emerging trends in the Frozen Pet Food Market include the growing popularity of premium and organic pet food, the increasing adoption of e-commerce channels, and the rising demand for pet food tailored to specific health conditions.
The Frozen Pet Food Market faces challenges such as the high cost of production, the limited shelf life of frozen pet food, and the intense competition from other pet food segments.
Frozen pet food is primarily used as a complete and balanced diet for dogs and cats, and can be used for all life stages, from puppies and kittens to adult and senior pets.
Frozen pet food is available in a variety of formats, including raw frozen pet food, cooked frozen pet food, and frozen pet food treats.
The Frozen Pet Food Market is expected to continue to grow steadily in the coming years, driven by the increasing popularity of frozen pet food and the growing awareness of its nutritional benefits.
The growth of the Frozen Pet Food Market will be driven by factors such as the increasing adoption of pets, rising disposable income, and growing awareness about the nutritional benefits of frozen pet food.
