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Flexible Pouch Market Research Report: By Material (Plastic, Paper, Foil, Metallized film), By Application (Food & beverages, Personal care, Pharmaceuticals, Industrial), By Closure (Zippers, Resealable tapes, Pressure-sensitive adhesives, Twist ties), By Printing (Gravure, Flexography, Digital printing), By Shape (Stand-up pouches, Flat pouches, Gusseted pouches) and By Regional (North America, Europe, South America, Asia-Pacific, Middle East and Africa) - Forecast to 2032.


ID: MRFR/PNT/23913-HCR | 111 Pages | Author: Snehal Singh| September 2024

Global Flexible Pouch Market Overview


The Flexible Pouch Market Size was estimated at 18.41 (USD Billion) in 2022. The Flexible Pouch Industry is expected to grow from 19.09(USD Billion) in 2023 to 26.5 (USD Billion) by 2032. The Flexible Pouch Market CAGR (growth rate) is expected to be around 3.71% during the forecast period (2023 - 2032).


Key Flexible Pouch Market Trends Highlighted


The  flexible pouch market exhibits promising growth prospects, driven by increasing demand from the food, beverage, and pharmaceutical industries. These pouches offer lightweight, durability, and cost-effectiveness, making them an attractive packaging solution.Key market drivers include rising consumer preference for on-the-go convenience, growing demand for single-serve packaging, and the need for extended shelf life for perishable goods. Opportunities lie in expanding into emerging markets, catering to the growing health consciousness, and developing innovative packaging designs.Recent trends in the flexible pouch market involve the integration of sustainable materials, such as bioplastics and recycled content, to align with eco-conscious consumer demands. Technological advancements in barrier technologies and printing techniques, such as flexographic and rotogravure, enhance shelf life and improve product presentation. Collaboration between packaging manufacturers and brand owners is also gaining traction to optimize packaging design and reduce waste.


Flexible Pouch Market Overview


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Flexible Pouch Market Drivers




  • Increasing Demand for Convenient and Sustainable Packaging




Sustainable and easy to use flexible pouches are more and more commonly used by different industries as a packing solution. Their light and relatively less resistant material requires less transportation costs and reduced carbon dioxide emissions. The food and beverage industry prefers this type of packaging as a response to customers tending to choose takeaway foods and single portions of products. Moreover, flexible pouches can be effectively used in the pharmaceutical and healthcare industries because they can prolong the product's lifetime and prevent it from drying and becoming outdated.


Advancements in Material Technology and Printing Techniques


The advances in material science have allowed the development of high-barrier flexible pouches which effectively protect the products from moisture, oxygen, and light. This innovation has also led to the creation of packaging products that increase the quality and shelf life of the products, making them perfect for sensitive products such as pharmaceuticals, nutraceuticals, and perishable foods. Alternatively, new printing techniques have allowed for high-quality graphics and branding, ensuring a greater appeal on the shelves.


Growth of E-commerce and Direct-to-Consumer Sales


Market Analysis Report Rapid growth of the e-commerce and direct-to-consumer sales channels is anticipated to buoy the demand for flexible pouches. Their use in online retailing is thriven as they are light, space-saving, and protect goods during shipping. Moreover, the rise in subscription boxes and meal delivery services will also foster industry expansion.


Flexible Pouch Market Segment Insights


Flexible Pouch Market Material Insights


The  Flexible Pouch Market is segmented based on material, which includes plastic, paper, foil, and metalized film. The plastic segment held the largest market share in 2023, and it is expected to continue to dominate the market for the duration of the forecast. The market growth in the plastic segment is attributed to the increased demand for flexible packaging solutions in the food and beverage industry. Plastic flexible pouches are also favored due to their lightweight, durability, and cost-effectiveness. As such, plastic material will be the highest revenue-generating segment in the  Flexible Pouch Market.The paper segment is anticipated to grow at a steady rate throughout the forecast period. Paper flexible pouches are eco-friendly and biodegradable, which is especially appealing to consumers as the  population grows more informed about environmental issues. The rise in demand for sustainable packaging is expected to drive growth in the paper segment of the  Flexible Pouch Market. The foil segment of the  Flexible Pouch Market is also expected to grow at a moderate pace throughout the forecast period. Foil flexible pouches offer exceptional barrier qualities and can be used for packaging solutions in applications sensitive to moisture and oxygen.The surge in demand for foil flexible pouches in the pharmaceutical and healthcare segments will help to elevate revenue in this market segment. The highest CAGR throughout the forecast period is expected to be in the metalized film segment. Metalized film flexible pouches also take advantage of the properties of both plastic and foil to create a versatile packaging solution. The rise in demand for packaging in the flexible pouch form is expected to be a substantial driver of growth in the metalized film segment. 


Flexible Pouch Market Material


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Flexible Pouch Market Application Insights


The  Flexible Pouch Market is segmented based on Application into Food, Beverages, Personal Care, Pharmaceuticals, and Industrial. The Food Beverages segment held the largest market share in 2023, accounting for over 50% of the  Flexible Pouch Market revenue. The growth of this segment can be attributed to the increasing demand for convenient and portable packaging solutions for food and beverage products. The Personal Care segment is expected to witness significant growth over the forecast period, owing to the rising demand for flexible packaging in the cosmetics and toiletries industry.The Pharmaceuticals segment is also projected to grow steadily, driven by the increasing adoption of flexible packaging for pharmaceutical products due to its lightweight and cost-effective nature. The Industrial segment is expected to account for a smaller share of the  Flexible Pouch Market, but it is anticipated to grow at a steady pace, driven by the increasing demand for flexible packaging in various industrial applications.


Flexible Pouch Market Closure Insights


The Closure segment of the  Flexible Pouch Market is expected to witness significant growth over the forecast period, owing to the rising demand for convenient and resealable packaging solutions. Zippers, resealable tapes, pressure-sensitive adhesives, and twist ties are the key types of closures used in flexible pouches. Among these, zippers held the largest market share in 2023 and are projected to maintain their dominance throughout the forecast period. The growing popularity of stand-up pouches, which often incorporate zippers for easy opening and closing, is a major factor driving the demand for zippers.Resealable tapes are also gaining traction, as they offer a tamper-evident seal and can be easily opened and closed multiple times. Pressure-sensitive adhesives are commonly used in flexible pouches for tamper-evident seals, while twist ties provide a simple and cost-effective closure option. The  Flexible Pouch Market revenue for the Closure segment is projected to reach USD 3.2 billion by 2024, exhibiting a CAGR of 4.5% during the forecast period.


Flexible Pouch Market Printing Insights


The printing segment is a key component of the  Flexible Pouch Market, with a significant impact on overall market growth. Gravure, flexography, and digital printing are the three primary printing techniques used in the flexible pouch industry. Gravure printing holds the largest market share, owing to its ability to produce high-quality, detailed graphics at high speeds. Flexography, on the other hand, is a cost-effective option for medium-run printing, while digital printing offers versatility and customization capabilities. The  Flexible Pouch Market revenue for printing is expected to reach $4.2 billion by 2024, growing at a CAGR of 4.1%.This growth is driven by increasing demand for flexible packaging solutions in the food and beverage, pharmaceutical, and personal care industries. The Asia-Pacific region is the largest market for flexible pouch printing, with China, India, and Japan being major contributors. The region's rapidly growing population and expanding middle class are driving demand for consumer goods, which in turn is fueling the growth of the flexible pouch market. Key industry players in the printing segment include Amcor, Mondi, and Constantia Flexibles. These companies are investing in research and development to improve printing technologies and enhance the quality and efficiency of flexible packaging solutions.


Flexible Pouch Market Shape Insights


The  Flexible Pouch Market is segmented by shape into stand-up pouches, flat pouches, and gusseted pouches. Stand-up pouches are the most popular type of flexible pouch, accounting for over 50% of the market share in 2023. They are popular due to their ability to stand upright on shelves, making them easy to display and merchandise. Flat pouches are the second most popular type of flexible pouch, accounting for around 30% of the market share in 2023. They are less expensive than stand-up pouches but offer less protection for the product. Gusseted pouches are the third most popular type of flexible pouch, accounting for around 20% of the market share in 2023.They are designed with a gusseted bottom that allows them to expand and accommodate more products, making them ideal for packaging bulkier items.


Flexible Pouch Market Regional Insights


The  Flexible Pouch Market is segmented based on region into North America, Europe, APAC, South America, and MEA. Among these regions, APAC is expected to hold the largest market share in the coming years. The growth of the APAC market is attributed to the increasing demand for flexible packaging solutions from various end-use industries such as food and beverage, healthcare, and personal care. The rising population and growing disposable income in developing countries within APAC are also contributing to the growth of the flexible pouch market in the region.In terms of market size, North America and Europe are expected to hold significant shares in the  Flexible Pouch Market. The presence of a large number of food and beverage companies and the growing demand for convenient packaging solutions are driving the growth of the flexible pouch market in these regions. South America and MEA are expected to witness steady growth in the Flexible Pouch Market. The increasing awareness about the benefits of flexible packaging and the growing demand from emerging economies are expected to drive the growth of the market in these regions.


Flexible Pouch Market Regional


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Flexible Pouch Market Key Players And Competitive Insights


Key players in the Flexible Pouch Market are continuously working on gaining a competitive advantage by providing innovative products and services. Every player in the Flexible Pouch Market is significantly investing in research and development in order to invent innovative and more advanced pouch packs that can satisfy the continually changing needs of consumers. The Flexible Pouch Market progression is driven due to the rise in the need for convenient packaging prearrangements as well as packaging which are environmentally friendly. Besides, Flexible Pouches have numerous benefits over conventional packaging, which include reducing the total weight of the package and reducing the total amount of material used in packing. As a result, they are being adopted by various industries, including food and beverage, pharmaceutical, and personal care.Amcor is one of the leading suppliers of flexible packaging around the globe. The company supplies a broad range of flexible pouches that can be used for different purposes and with dissimilar pouch packs. The company provides various types of pouch materials, such as polyethylene, polypropylene, and polyester. Besides, the company provides a variety of printing and finishing which are used in producing custom pouches that can satisfy the brand and the marketing needs of the users. Moreover, the Amcor Company operates in more than 40 countries; Amcor Company uses its extensive reach to deliver similar services and products to all its customers whatever the place of their operations.Sealed Air is another market player in the Flexible Pouch Market, which supplies diverse types of pouches that are developed with the aim of defending and conserving the products. This company also supplies various types of pouch materials and printing and finishing that are used in pouch packs. In addition, Sealed Air company has a similar business model to that of the Amcor Company.


Key Companies in the Flexible Pouch Market Include



  • Parkside Flexibles, LLC

  • Smurfit Kappa Group

  • Flexipol S. A.

  • Winpak Ltd.

  • Mondi Group

  • Plastic Packaging Technologies, LLC

  • Amcor

  • Sealed Air Corporation

  • Bemis Company, Inc.

  • Viking Masek Packaging Corporation

  • Huhtamäki Oyj

  • Constantia Flexibles Group GmbH

  • Bryce Corporation

  • Coveris Holdings S.A.

  • Sonoco Products Company


Flexible Pouch Market Industry Developments


The  Flexible Pouch Market is projected to reach USD 26.5 billion by 2032, exhibiting a CAGR of 3.71% during the forecast period. Rising demand for flexible packaging solutions due to their lightweight, cost-effectiveness, and sustainability is driving market growth. The increasing adoption of flexible pouches in the food and beverage, pharmaceutical, and personal care industries is further fueling market expansion. Technological advancements, such as the development of bio-based and recyclable flexible pouches, are creating new opportunities in the market. Key industry players are focusing on strategic collaborations and acquisitions to expand their product portfolios and geographic reach. Recent news developments include Amcor's acquisition of Bemis Company in 2019, strengthening its position in the flexible packaging market. Mondi's investment in a new flexible packaging plant in the Philippines in 2023 indicates the growing demand for flexible packaging solutions in emerging markets. 


Flexible Pouch Market Segmentation Insights


Flexible Pouch Market Material Outlook



  • Plastic

  • Paper

  • Foil

  • Metalized film


Flexible Pouch Market Application Outlook



  • Food and Beverages

  • Personal care

  • Pharmaceuticals

  • Industrial


Flexible Pouch Market Closure Outlook



  • Zippers

  • Resealable tapes

  • Pressure-sensitive adhesives

  • Twist ties


Flexible Pouch Market Printing Outlook



  • Gravure

  • Flexography

  • Digital printing


Flexible Pouch Market Shape Outlook



  • Stand-up pouches

  • Flat pouches

  • Gusseted pouches


Flexible Pouch Market Regional Outlook



  • North America

  • Europe

  • South America

  • Asia-Pacific

  • Middle East and Africa

Report Attribute/Metric Details
Market Size 2022 18.41(USD Billion)
Market Size 2023 19.09(USD Billion)
Market Size 2032 26.5(USD Billion)
Compound Annual Growth Rate (CAGR) 3.71% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled Parkside Flexibles, LLC, Smurfit Kappa Group, Flexipol S. A., Winpak Ltd., Mondi Group, Plastic Packaging Technologies, LLC, Amcor, Sealed Air Corporation, Bemis Company, Inc., Viking Masek Packaging Corporation, Huhtamäki Oyj, Constantia Flexibles Group GmbH, Bryce Corporation, Coveris Holdings S.A., Sonoco Products Company
Segments Covered Material, Application, Closure, Printing, Shape, Regional
Key Market Opportunities 1 Growing demand for convenience and portability2 Rising ecommerce and on-the-go consumption3 Technological advancements enhancing functionality and sustainability4 Expansion in emerging markets with growing populations5 Increasing adoption in food, beverage and pharmaceutical industries
Key Market Dynamics 1 Rising Demand for Sustainable Packaging2 Increasing Adoption in the Food and Beverage Industry3 Growing Popularity of Ecommerce4 Technological Advancements in Barrier Films5 Expansion of Emerging Markets
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Flexible Pouch Market is expected to reach USD 26.5 Billion by 2032 with a CAGR of 3.71% from 2023 to 2032.

The key regions in the Flexible Pouch Market are North America, Europe, Asia-Pacific, Latin America, and the Middle East and Africa.

The major applications of Flexible Pouches include food and beverage, personal care, pharmaceuticals, and industrial.

The key competitors in the Flexible Pouch Market include Amcor, Sonoco Products, Bemis Company, Sealed Air, and Mondi.

The Flexible Pouch Market is expected to grow at a CAGR of 3.71% from 2023 to 2032.

The factors driving the growth of the Flexible Pouch Market include increasing demand for convenience packaging, rising disposable income, and growing awareness of environmental sustainability.

The challenges facing the Flexible Pouch Market include fluctuating raw material prices, intense competition, and stringent regulations.

The opportunities for the Flexible Pouch Market include the growing popularity of e-commerce, the increasing demand for sustainable packaging solutions, and the rising demand for flexible packaging in emerging markets.

The key trends in the Flexible Pouch Market include the development of innovative materials and technologies, the increasing use of automation and robotics, and the growing focus on sustainability.

The future outlook for the Flexible Pouch Market is positive, with continued growth expected over the next decade.

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