Email Security Market Trends

Email Security Market Overview

Email Security is primarily an approach meant for the organizations and distinct players for safeguarding the mails and other accounts from several threats like viruses, cyber threats, and a whole range of threatening software. International email security market is speculated to cross the overall value of 11.3 billion USD by 2030. It means the email security market is expected to register growth at a CAGR of 13.1 percent between the forecast period of 2024-2032.

Through the course of technological growth, the extent of cyber threats has also increasingly significant. The rate of BYOD adoption has also increased in a noteworthy fashion. All these factors are responsible for the expansion of the email security market globally. There are several companies that are still not able to coupling email security solutions along with their security infrastructures, ranging from network security to the endpoint.This makes things problematic towards the integration of IT security with the organization.

There are several other factors associated with the market, like the lack of proficient IT security professionals inemail security market. This matters most for the companies having functional issues and that are more susceptible to attacks from different sectors. There are several other providers as well enriching the email security through a safer email path. The advanced solutions over the cloud can safeguard the company against a whole range of possible threats. Growing demand for such solutions has encouraged the growth of the global email security market convincingly. All in all, this approach is meant for boosting the overall productivity of the companies, which anyone would inevitably thrive for.

Cybersecurity is crucial in terms of enhancing the workforce of the companies. It thus matters the most to enrich the experts as well across the sectors. Through the pursuit of lowering the blocking-related threats and those associated with fatigue, global email security market is speculated to be the most significant. Leading experts in cybersecurity domain want to address the major challenges occurring in this domain in terms of the level of their severity. Naturally, they all aim at investing more towards enhancing their security standard, which contributes towards the development of email security market at global level. 

Having proper security arrangement not just assures the companies from safety aspects, but also helps them in lowering the level of workloads on the professionals working in IT domain. Through the process, it aims at cutting down the needs of handling the mail safety configurations in a traditional or manual way. It means any company would be interested in putting more investments in this domain. Through the process, the scope for growth of the international email security market becomes predominant.

There are whole ranges of threats modern-day companies come across regarding fraud protection. In this context, it has become essential to come across the solutions that can couple the mail security systems at the cloud level, as well as on the specific premise. All these factors have made it vital for companies to look for an effective email security market. Overall, in the pursuit of lowering the chances of stealing credits and attacks, including account hacking, the whole process is getting more and more suitable towards boosting the email security market at the global level.

COVID 19 challenge:

Apparently, there is a significant adverse effect on the email security market. However, the email Security Market Trends at the top destinations have not got too affected either. Specifically, this is expected to happen majorly due to the lackluster investments from the top players in this market domain. However, the market is slowly recovering courtesy of investments from the top players like Dell, Fortinet, etc.

Market drivers:

Growing importance towards email security:

Growing emphasis on greater email security is one of the prime reasons behind the significance of email security market. This matters the most as every company intends towards safeguarding the data within the email. Most importantly, they thrive for protecting the accounts from the threats of viruses and whole range of software-related issues.

A growing number of social spam:

Increasing cases of occurrences of social spam are also one of the foremost reasons behind the boost of email security market around the globe. Most importantly, it has become essential for companies to emphasize the most on these aspects as one can’t just ignore these things.

Increasing investments in cybersecurity:

Cyber threats have been quite constant for companies of all levels. Primarily, attackers aim at stealing crucial data of the clients and customers from the email. This makes the scope of boosting investments in email security market even higher.

Emphasis towards cloud-based secure email gateway:

There is a lot of prominences given these days among the companies of all levels towards implementation of a safe cloud-based email gateway. Naturally, this makes the importance of email security felt even more. Through the process, the prospects of investments in email security market grow further.

Market challenges:

One of the foremost challenges that come in the way of email security market is certainly the lack of resources. In fact, there are several companies that can’t even set up fundamental email infrastructure essential for regular operations. In addition, the negative effect of COVID 19 pandemic is also one of the prime restraining factors for the growth of the global email security market.

Undoubtedly, the key players from the industry are paying a lot of prominence towards boosting investments and encouraging the resources. But, the present slowing down of the market due to effects of pandemic has caused the restraint on the growth of it.

Overall growth analysis:

There are prominent players of the market holding major Email Security Market Share of the market. However, despite all odds, the market is speculated to witness growth at a CAGR of 16.2. Most importantly, this growth rate is expected to be achieved in between the forecast period of 2019 and 2025. There are projections suggesting that the overall market is expected to reach 6.8 billion by the forecast period of 2025.

Value chain analysis:

The global Email Security Industry can be segmented in terms of market type, in terms of components, on the basis of deployment, in terms of the size of organization, and in terms of industry vertical. 

Based on type:

Email Security Market Analysis segments the global email security market on the basis of market types into boundary email encryption, end-to-end email encryption, gateway email encryption, hybrid email encryption, and client plugins.

Based on component:

Email Security Industry segments the international email security market on the basis of solutions and services. In terms of service, the market can be further segmented into support & maintenance and, training & education.

In terms of organization size:

Email Security Market Report classifies the market in terms of organization size into small and medium enterprise and large enterprise.

By deployment type:

Email Security Market Research report suggests that the market can be segmented into cloud and on-premise on the basis of deployment type.

By industry vertical:

Considering the immense email Security Market Opportunities, the market in terms of industry vertical can be segmented intoBFSI, manufacturing, government, IT, healthcare, telecom, retail, and energy & utilities.

Regional Analysis

On the basis of Email Security Market Size, the geographical analysis of the international email security market is done. In this context, the market can be categorized intoNorth America, Europe, Asia Pacific, the Middle East & Africa, and South America. Among these, North America certainly holds the maximum Email Security Market Share. Primarily, the establishment of the top investors for technologies in this domain makes the market significant in this domain. To be specific, prominent players like Microsoft, SAP SE, Dell, etc., have made it highly encouraging here. Various strategies employed by these players make North America hold the Email Security Market Share. Needless is to say that these key players are employing advanced strategies in different domains. 

Among others, Asia Pacific is expected to attain the highest CAGR in the global email security market during the forecast period. Mostly, the growing adoption of advanced email encryption solutions is enriching the market here immensely.Above all, the growing number of small and medium level enterprises in nations like India and China are making the market significant across the globe in a noteworthy fashion.

Competitive landscape:

The top contenders in the market holding maximum Email Security Market Share are:

• Cisco Systems, Inc (US),


• Dell, Inc (US), Fortinet (US)


• McAfee, Inc (US)


• Symantec Corporation (US)


• Appriver (US), Apptix (US) 


• Microsoft Corporation (US) 


• Mimicast (UK)


• SAP SE (US)


• BAE Systems (UK)


• Sophos (UK)


• Egress Software (UK)


• Entrust Datacard (US)


• FireEye


• Cryptzone (US)

Through the employment of high-end technicalities, these companies have managed to create significant email Security Market Opportunities in their concerned domains.

Recent developments:

July 2023: Proofpoint, Inc. partnered with Telefónica Tech, a multi-nation telecom company. This would result in both companies introducing “Clean Email Business” as an advanced security service that will help mid-sized businesses protect their business email and ensure regulatory compliance and business continuity in the Spanish market.

November 2022: Barracuda Networks, Inc. partnered with Amazon Security Lake of Amazon Web Services (AWS). They will offer Barracuda Networks, Inc.’s email security findings via the Amazon Security Lake. On top of this, he added that email security solutions are used for a variety of security use cases such as threat detection, investigation incident response, etc., hence making customer access to security data from these sources costly and complex by combining the two.

August 2022: Fortinet has entered into a partnership with Comcast Business, offering big-business capabilities for small-business budgets. This means that Fortinet would make SASE products founded on Fortinet’s leading industry security-driven networking technology that assists customers at any stage of digital progress.

July 2021: Trend Micro Inc. collaborated with Microsoft Corporation, an American-based multinational technology corporation. By pooling resources together, the aim was to provide more impact in cybersecurity for its collective clients, which in turn resulted in digital transformation using Trend Micro’s extensive expertise in securing while the Azure cloud computing platform is used. Furthermore, both company's intentions were to create cloud-based cybersecurity solutions on Microsoft Azure as well as create co-selling opportunities.

April 2023: Fortinet has improved the Fortinet Security Fabric. It would enable new threat prevention and postured defense for self-contained environments surrounding networks, clouds, and endpoints.

July 2023: Broadcom acquired VMware, an American cloud computing and virtualization technology company. The essence of this purchase is to ramp up competition and innovation within the cloud domain.

December 2022: Proofpoint acquired Illusive, which is a leader pioneering identity threat detection and response. As a result, Proofpoint will further strengthen its leading threat and data protection platforms that will provide customers with an integrated solution that will extend coverage across the entire attack chain for high-priority threats such as ransomware and data breaches.