Leading market players are investing heavily in research and development in order to expand their product lines, which will help the database encryption market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, database encryption industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global database encryption industry to benefit clients and increase the market sector. In recent years, the database encryption industry has offered some of the most significant advantages to market.
Major players in the database encryption market attempting to increase market demand by investing in research and development operations include Pkware, Inc. (US), Microsoft Corporation (US), Trend Micro Inc. (Japan), Sophos Ltd. (US), Symantec Corporation (US), Check Point Software Technologies Ltd. (Israel), IBM Corporation (US), Intel (US), SAS Institute Inc. (US), Win Magic Inc. (Canada), Emc Corporation (US), Oracle Corporation (US), Netapp Inc. (US), Gemalto (The Netherlands), Vormetric Inc. (US) and Fireeye, Inc. (US).
IBM is a company that sells goods and services related to information technology (IT). In addition to offering infrastructure, hosting, and consulting services, the company develops and markets system hardware and software. Blockchain, IT infrastructure, cloud computing, IT management, cybersecurity, and software development technologies are all part of IBM's product range. Artificial intelligence (AI), automation, analytics, and automation are all included. In addition, the business provides services like cloud, security, networking, technology consulting, business resilience services, application services, and technology support services.
In May 2018, IBM and Cisco, two firms with shared bases, combined IBM's security personnel with Cisco's security tools for quicker, more precise problem detection and resolution. If this partnership had been successfully implemented, it would have greatly enhanced treat intelligence, improved how products interact with services, and increased service integration.
Data management and business intelligence software services are offered by SAS Institute Inc (SAS). The company's solution portfolio comprises advanced analytics solutions, AI, ML, data management, decisioning, cloud, fraud and security intelligence, marketing analytics, operationalizing analytics, IoT, and risk management. Agriculture, banking, education, insurance, the life sciences, healthcare, manufacturing, retail, the public sector, consumer goods, small and midsize businesses, media and technology, sports, communications, and utilities are just a few sectors SAS supports.