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Data Collection and Labelling Market Research Report By Data Type (Text, Image/ Video and Audio), by Vertical (IT, Automotive, Government, Healthcare, BFSI, Retail & E-commerce, and Others), and By Region (North America, Europe, Asia-Pacific, Middle East and Africa, South America) โ€“Market Forecast Till 2032


ID: MRFR/ICT/14688-CR | 128 Pages | Author: Aarti Dhapte| September 2024

Data Collection and Labelling Market Overview


Data Collection and Labelling Market Size was valued at USD 2,701.8 million in 2023. The Data Collection and Labelling Market industry is projected to grow from USD 2,984.1 Million in 2024 to USD 23,476.8 million by 2032, exhibiting a compound annual growth rate (CAGR) of 29.4% during the forecast period (2024- 2032).  The Data Collection and Labelling market offers immense opportunities for both established players and emerging startups. Leading companies in the market are innovating and expanding their product portfolios to cater to evolving data needs. The market players are focusing on enhancing the capabilities of Data Collection and Labelling tools. They are integrating advanced technologies such as artificial intelligence and machine learning to take competitive advantage over others. Moreover, startups and niche players are disrupting the market with specialized solutions, such as tools designed for specific data types or targeted at specific industries, offering unique value propositions to various sectors.


As per Analyst at MRFR, “The Data Collection and Labelling market is experiencing significant growth. The growth of the market is driven by rising application of Ai in healthcare and growing E commerce across the region. The growth of the market is also driven by increasing automation in various sectors, and rising investments from governments and non-governmental organizations.”.


FIGURE 1: DATA COLLECTION AND LABELLING MARKET SIZE 2019-2032 (USD MILLION)


DATA COLLECTION AND LABELLING MARKET SIZE 2019-2032


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Data Collection and Labelling Market Trends


GROWTH OF AUTONOMOUS TECHNOLOGY


A vital component of training self-driving automobiles is the quality of data annotations. Annotations of the highest caliber are essential to guaranteeing the dependability and safety of autonomous cars. Accurate data annotation is essential to the success of autonomous driving because it allows cars to safely navigate by appropriately categorizing roadside items and characteristics. Inadequate data labelling procedures can negatively impact the stages of development and manufacturing, leading to bottlenecks and endangering the functionality and security of self-driving cars. A critical component of the data annotation process for self-driving cars is data validation, which guarantees accurate and dependable algorithm training. It confirms that the annotated data is correct, comprehensive, and pertinent to the algorithms being trained. The goal of enhancing safety and accuracy through sophisticated annotation techniques and automation is the future of data annotation quality in self-driving cars. The safety and reliability of the autonomous driving systems will overall enhance by developing new techniques in annotation and self-driving cars will get a more safer mode of transportation.


It was noted that labelled datasets are critical in the development of drones, autonomous cars and all other robotic systems since the data needed for decision-making, object detection and navigation among other things is contained in labelled datasets. Thus, data gathering and labelling services, which improve object identification, navigation, and decision-making abilities, can significantly help in the creation of autonomous technologies. All of the companies actively developing self-driving car technologies: Waymo, Tesla, and Cruise heavily rely on information that is accurately classified. These datasets are used to train their artificial intelligence in how to interpret traffic signs, identify barriers and how to maneuver on highways safely. In addition, the drones and the Unmanned Aerial Vehicles (UAVs) with the help of Artificial Intelligence (AI) are employed by the businesses in aerial mapping, farming, structure monitoring, and logistics for enabling the flight and data acquisition. There is a necessity to have datasets that include aerial photographs, terrain maps, and annotations for object detection to train the drone AI systems to recognize different terrains and objects and identify specific objects.


Data Collection and Labelling Market Segment Insights


Data Collection and Labelling Market Data Type Insights


Based on Data Type, the Data Collection and Labelling Market has been segmented into Text, Image/Video, and Audio. Image/Video accounted for the largest market shar in 2023. The large percentage is likely due to the rising use of computer vision in various industries, including automotive, healthcare, media, and entertainment. For instance, in May 2022, Researchers at the Massachusetts Institute of Technology (MIT), a private land-grant research university, created a machine learning model that learns to describe data in a manner that incorporates concepts shared by video and aural modalities. Their model can identify and mark where particular actions occur in a video. The developers limit the technique to only 1,000 words to label vectors, and the model can choose which concepts or activities to put into a single vector.


FIGURE 2: DATA COLLECTION AND LABELLING MARKET, BY DATA TYPE, 2023 VS 2032 (USD MILLION)


DATA COLLECTION AND LABELLING MARKET, BY DATA TYPE, 2023 VS 2032


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Data Collection and Labelling Market Application Insights


Based on Vertical, the Data Collection and Labelling Market has been segmented into IT, Automotive, Government, Healthcare, BFSI, Retail & E-commerce, and Others. In 2023, the retail and e-commerce industry emerged to be the largest market share. In the retail industry, AI and machine learning have revolutionized how stock is controlled, how sales are channeled and how personalization is done. Among the retailers that have woken up to the new reality, some have adopted machine learning as a way of dealing with the new reality of retailing through the following aspects of sales, scalability, customer satisfaction and efficiency of operations. However, the effectiveness of these models is closely connected with the proper training that can be a challenging task to be implemented within the organization.


Data Collection and Labelling Market Regional Insights


By Region, the study provides market insights into North America, Europe, Asia-Pacific, Middle East and Africa and South America. North America consists of the U.S, Canada, and Mexico. North America has experienced an increased need for data gathering and tagging. This area with a great number of large businesses with a fast adoption of innovative technologies is where data annotation and labelling have quickly gained a foothold. The increasing complexity of the AI and machine learning models being developed presents the need for firms to outsource these services to meet their data processing needs. One of the reasons that exert pressure on this demand is the increase in the capital expenditure by the North American businesses especially those in United States which is the leading market within the region.


In the Asia-Pacific region, especially in countries like China, Japan, India, and others included, the use of Artificial Intelligence (AI) and Machine Learning (ML) has significantly increased in the last few years across industries. As these technologies are being applied in the real world, the need for data acquisition and annotation is also growing at an exponential rate. There is also a need for well-annotated datasets to train the models for AI and ML, which will help businesses to draw conclusions and make the right decisions.


Europe region consists of UK, Germany, France, Rest of Europe for the study. The rising trend of using AI and ML technologies in Europe and the high demand for data collection and labelling services is seen as the main impetus. The sectors in the region are gradually adopting AI and ML solutions as the advancement in generative AI has made the technologies more deployable. This is mainly driven by the increasing consciousness of the opportunities that AI and ML bring about despite the relative scarcity of talent in the region. While organizations and governments are trying to harness these technologies and integrate them into their processes to achieve better performance and creativity, the importance of high-quality and annotated data is increasing. Thus, European companies are gradually mitigating the initial scepticism regarding AI and ML. Due to the increased scarcity of workers in the global working environment, many people have considered adopting AI and ML as the possible solutions to the problem of vacancy.


FIGURE 3: DATA COLLECTION AND LABELLING MARKET SIZE BY REGION 2023 VS 2032


DATA COLLECTION AND LABELLING MARKET SIZE BY REGION 2023 VS 2032


Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review


Further, the major countries studied in the market report are the U.S., Canada, Mexico, Germany, UK, France, Italy, Spain, China, Japan, and India.


Data Collection and Labelling Market Key Market Players & Competitive Insights


The Data Collection and Labelling Market is characterized by the presence of many global, regional, and local vendors. The regional market is highly competitive, with all the players continually competing to gain a larger market share. The vendors compete based on reliability, cost, product quality, and aftermarket services. Therefore, vendors must provide cost-effective and efficient products to survive and succeed in a competitive market environment.


The growth of the vendors is dependent on market conditions, government support, and industrial development. Thus, the vendors should focus on expanding their presence and improving their services. According to MRFR analysis, the growth of the Data Collection and Labelling Market is dependent on market conditions.


The growth of the vendors is dependent on market conditions, and industrial development. Thus, the vendors should focus on expanding their presence and improving their services. According to MRFR analysis, the growth of the Data collection and labelling market is dependent on market conditions. The key vendors in the market are Appen Limited, Telcus international, Global Technology Solutions, Alegion, Labelbox, inc, Reality AI, Globalme Localization inc, Dobility Inc, Scale AI, Trilldata Technologies PVT LTD.


These companies are focusing on enhancing their products with the integration of improved technologies. Moreover, these are prominent providers of Data collection and labelling and compete in the Data collection and labelling market to increase their geographic presence, expand their customer base, and form strategic partnerships.


Key Companies in the Data Collection and Labelling Market include.



  • Appen Limited

  • Telcus International

  • Global Technology Solutions

  • Alegion,

  • Labelbox, Inc

  • Reality AI

  • Globalme Localization Inc

  • Dobility Inc

  • Scale AI

  • Trilldata Technologies PVT LTD.

  • Others


Data Collection and Labelling Market Industry Developments




  • In March 2024, Appen Limited announced the launch of new platform capabilities that will support enterprises customizing large language models (LLMs). The solution supports internal teams who are attempting to leverage generative AI within the enterprise. Through a common and consistent process now available in Appen’s AI Data Platform, a user can move through the training of their LLM model(s) from use case to production.




  • In March 2024, TELUS International a digital customer experience (CX) innovator that designs, builds, and delivers next-generation solutions, including artificial intelligence (AI) and content moderation, for global and disruptive brands has been positioned as a Leader by global research and advisory firm, Everest Group in its PEAK Matrix® for Data Annotation and Labelling Services for AI / Machine Learning (ML) report.





Data Collection and Labelling Market Segmentation


Data Collection and Labelling Market Type Outlook



  • Text

  • Image/ Video

  • Audio


Data Collection and Labelling Market Vertical Outlook



  • IT

  • Automotive

  • Government

  • Healthcare

  • BFSI

  • Retail & E-commerce

  • Others


Data Collection and Labelling Market Regional Outlook



  • North America

    • US

    • Canada

    • Mexico



  • Europe

    • UK

    • Germany

    • France

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Middle East & Africa

    • Saudi Arabia

    • UAE

    • South Africa

    • Israel

    • Rest of Middle East and Africa



  • South America

    • Brazil

    • Argentina

    • Chile

    • Rest of South & Central America




Report Attribute/Metric Details
Market Size 2023 USD 2,701.8 million
Market Size 2024 USD 2,984.1 million
Market Size 2032 USD 23,476.8 million
Compound Annual Growth Rate (CAGR) 29.4 % (2024-2032)
Base Year 2023
Market Forecast Period 2024-2032
Historical Data 2019- 2022
Market Forecast Units Value (USD Million)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Data Type, Vertical, and Region
Geographies Covered Europe, North America, Asia-Pacific, Middle East & Africa, and South America
Countries Covered US, Canada, Mexico, Germany, U.K., Italy, France, Japan, China, India, South Korea, Saudi Arabia, UAE, South Africa Brazil, Argentina, and Others.
Key Companies Profiled ยทย ย ย ย ย ย  Appen Limited ยทย ย ย ย ย ย  Telcus International ยทย ย ย ย ย ย  Global Technology Solutions ยทย ย ย ย ย ย  Alegion, ยทย ย ย ย ย ย  Labelbox, Inc ยทย ย ย ย ย ย  Reality AI ยทย ย ย ย ย ย  Globalme Localization Inc ยทย ย ย ย ย ย  Dobility Inc ยทย ย ย ย ย ย  Scale AI ยทย ย ย ย ย ย  Trilldata Technologies PVT LTD. ยทย ย ย ย ย ย  Others
Key Market Opportunities ยทย ย ย ย ย ย  Growing popularity of labelling crowdsourced data ยทย ย ย ย ย ย  Growth of autonomous technology
Key Market Dynamics ยทย ย ย ย ย ย  Rise in healthcare ai application ยทย ย ย ย ย ย  Rapidly increasing in e commerce


Frequently Asked Questions (FAQ) :

The Data Collection and Labelling Market size is expected to be valued at USD 2,701.8 Million in 2023.

The global market is projected to grow at a CAGR of 29.4% during the forecast period, 2024-2032.

Asia-Pacific had the largest share of the global market.

The key players in the market are Appen Limited, Telcus international, Global Technology Solutions, Alegion, Labelbox, inc, Reality AI, Globalme Localization inc, Dobility Inc, Scale AI, Trilldata Technologies PVT LTD. and others.

The Image/ Video dominated the market in 2023.

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