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Crowdsourced Testing Market Analysis

ID: MRFR//6818-HCR | 141 Pages | Author: Aarti Dhapte| November 2024

The crowdsourced testing market presently appears to be the fastest-growing one driven by the recent growth in demand for cost-effective and low-cost programming testing solutions. Crowd testing is composed of using a new crowd of people, usually called crowd testers, to provide testing services on software applications. These new algorithms have gone down in history for their ability to draw on all the collective knowledge and diverse skills of a massive body of participants to broaden the scope of the test and identify issues that could fall through the cracks in standard testing techniques.

Part of the market drivers which accelerate the development of crowdsourcing testing, is the demand for the faster test cycles in the fast changing world of software development. Traditional testing techniques do not always keep up with the unguarded pace and cycle of modern programming development practices. Crowdsourcing testing is used for an adaptive and responsive approach where organizations use a selected group with the specialized knowledge matching the project dates and quality software delivery.

Apart from cost-earnestness the third push is the popularity of crowdsourced testing. Agility is traditionally expensive and time consuming for organizations that are not able to build their own labs or tend to need out of the ordinary testing. Crowdsourced Testing is a very affordable option for testing as it takes advantage of a world wide analyst pool on a price per bug or rate for each test basis. The pay-for-performance scheme that only charges for your needed services ensures that you pay as the situation demands, which will suite any business trying to optimize their testing budget.

One of the virtues of crowdsourced testing that makes it more viable is the mixture of the local area where testing is being done. Variety of the analysts present brings different perceptions, experience and skill to the review system. With this approach, those issues not just related to direct client service but also such things as openness, and local nuances come to the surface. Then subsequently, the crowd-sourced testing is the most important for companies that want to make up a software that can take care of users with different and worldwide preferences.

Besides the problems of test quality and security, however, these concerns may have an impact on the crowdsourced testing niche. The aim of these stages and organizations is also to calm down these fears by implementing strict screening procedures to ensure that their mass testing networks are of high quality and reliable. Moreover, total safety precautions are in place aimed at securing valuable information and protected technology.

Covered Aspects:

Report Attribute/Metric Details
Segment Outlook Type, Platform, Organization Size, Vertical and Region

Crowdsourced Testing Market Overview


Crowdsourced Testing Market Size was valued at USD 1.9 billion in 2022. The crowdsourced testing market industry is projected to grow from USD 2.0 Billion in 2023 to USD 3.7 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 10.30% during the forecast period (2023 - 2030). Software that is both effective and cost-effective, with numerous advantages are the key market drivers enhancing the market growth.


Figure 1: Crowdsourced Testing Market Size, 2023-2030 (USD Billion)


Crowdsourced Testing Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Crowdsourced Testing Market Trends


Large organizations' adoption of crowdsourced testing is propelling market growth.


Market CAGR for crowdsourced testing market utilization of crowdsourced testing by large companies is driving market expansion. Crowdsourced testing aids in reaching a high degree of quality assurance, the development and release process, and bug handling, all of which are crucial to their development teams and improve the responsiveness and quality of the business overall. As a result, decreasing testing time and effort allows access to testers worldwide and adds to the delivery of higher-quality products. The market for crowdsourced testing is expanding as a result of rising need for cost-effective operations and an increase in the number of devices with varying specs, operating systems, and applications.


Furthermore, organizations must use crowdsourced testing services to gain user insights, ensure software quality according to the user, and do it at an extraordinarily rapid and affordable pace, all of which will help to market growth. Scaling up software quality assurance is required to improve customer experience and drive market growth. Throughout the last two decades, rapid digitization has accelerated the speed of technology adoption across businesses. The number of digital products and services is increasing in tandem with the level of digitalization. According to a 2022 OpenSignal investigation, over 24,000 different Android smartphones were discovered.


Furthermore, organizations must use crowdsourced testing services to gain user insights, ensure software quality according to the user, and do it at an extraordinarily rapid and affordable pace, all of which will help to market growth. There is a need to scale up software quality assurance in order to improve user experience and drive crowdsourced testing revenue.


Crowdsourced Testing Market Segment Insights


Crowdsourced Testing Type Insights


The crowdsourced testing market segmentation is divided by type include performance testing, functional testing, usability testing, localization testing, security testing, and other. In 2022, the functional testing category is expected to lead the crowdsourced testing industry in the coming year. Crowdsourced testing suppliers provide crucial functional testing methodologies for the product's formal release. Thousands of highly qualified testers are employed to execute functionality testing as quickly as possible and ensure that the product is ready for release. Organizations can use this technique to determine whether or not the application was designed with the user in mind. This process entails thoroughly reviewing the development code without having to comprehend how it works internally.


Crowdsourced Testing Platform Insights


The crowdsourced testing market segmentation is divided by platform includes web applications, mobile applications, and others (IoT devices and wearables). The mobile application platform sector is expected to grow at the quickest rate over the forecast period. This has been accompanied by a significant increase in the number of mobile applications compatible with various operating systems, including Android and iOS. Customers want apps to function well across all mobile phone platforms, operating systems, and network services. Testing mobile apps is one technique to demonstrate the software as a high-quality application. Because of increased competition and consumer expectations, the success of software programs is dependent on the user experience they provide.


Figure 2: Crowdsourced Testing Market, by Platform, 2019 & 2030 (USD billion)


Crowdsourced Testing Market, by Platform


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Crowdsourced Testing Organization Size Insights


The crowdsourced testing market is categorized into Small and Medium-sized Businesses and Big Enterprises depending on organization size. Throughout the projected period, the small and medium-sized firms segment is expected to grow at a faster rate. Crowdsourced testing is expected to cut expenses and boost organizational efficiency for SMEs. The SMEs category is expected to grow more rapidly in the Crowdsourced Testing Market. The primary factors predicted to motivate SMEs to embrace crowdsourced testing at a rapid pace are increased dependability, better scalability, user-engagement capabilities, CD and CI, and improved efficiency.


Crowdsourced Testing Vertical Insights


The crowdsourced testing market is split by vertical, with IT & Telecommunication, Retail, BFSI, Healthcare and Life Sciences, Media and Entertainment, and Others being the most important. The IT & Telecommunications and BFSI segments are likely to account for a sizable portion of market growth.


Crowdsourced Testing Regional Insights


By Region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. North America is predicted to hold a substantial share over the forecast period, owing to the fast use of sophisticated technologies such as cloud computing. The North American government is aiding crowdsourced testing service providers in implementing successful crowdsourced testing solutions. North America is a technological hub. As a result, the government has established tight criteria for security crowdsourcing testing services.


Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3: CROWDSOURCED TESTING MARKET SHARE BY REGION 2022 (%)


CROWDSOURCED TESTING MARKET SHARE BY REGION/


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe crowdsourced testing market accounts for the second-largest market share due to the region's early embrace of new technology and the availability of crowdsourced testing service providers. Further, the German crowdsourced testing market held the largest market share, and the UK crowdsourced testing market was the fastest growing market in the European region


The Asia-Pacific Crowdsourced Testing Market is expected to grow at the fastest CAGR from 2023 to 2030. This is due of the expanding IT sector in countries such as China, Japan, and India. Moreover, China’s crowdsourced testing market held the largest market share, and the Indian crowdsourced testing market was the fastest growing market in the Asia-Pacific region.


For instance, Americans are actively pursuing a physically active lifestyle and are becoming more health concerned. The expansion and growth of the industry have been aided by an increase in the number of health clubs and fitness facilities across the nation.


Crowdsourced Testing Key Market Players & Competitive Insights


Leading market players are extensively spending in R&D to develop their product offerings, which will assist the crowdsourced testing market grow even more. Market participants are also engaging in a number of strategic initiatives to grow their worldwide presence, with significant market developments including new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. To grow and survive in a more competitive and increasing market climate, the crowdsourced testing industry must provide cost-effective products.


Producing locally to reduce operational costs is one of the most important business strategies employed by manufacturers in the worldwide crowdsourced testing industry to serve clients and expand the market sector. During recent years, the crowdsourced testing industry has provided some of the most significant benefits to medicine. Test birds are a major player in the crowdsourced testing industry. The applause test IO Synack by Cobalt Labs Crowdsourced Testing Quality Flatworld Solutions Rainforest App Testing QA Infotech Infosys and others are committed to reduce their production costs. On the other side, they endeavor to give customers with better-equipped merchandise. They also want to broaden the applications of crowdsourced testing.


Nomura Research Institute, Ltd. (NRI) is a component of the Nomura Group and Japan's largest economic research and consultancy organization. The company was founded in 1965 and presently employs over 13,000 employees. It has 10 Japanese subsidiaries and many international companies in India, New York City, Dallas, London, Seoul, Shanghai, Beijing, Hong Kong, Moscow, Taipei, the Philippines, Singapore, Bangkok, and Jakarta. In May 2021, Nomura Research Institute, Ltd. has announced the acquisition of SQA Holdco Pty Ltd, the parent company of Planit Test Management Solutions Pty Ltd. Planit was a market leader in crowdsourced testing.


Infosys Ltd is a Indian information technology corporation that specializes in business consulting, information technology, and outsourcing. The company was established in Pune and has its headquarters in Bangalore. According to the Forbes 2000 list, Infosys is the second-biggest Indian IT business, after Tata Consultancy Services, in terms of revenue in 2020, and the 602nd largest public company in the world. In February 2020, Infosys partnered with Applause App Quality, a crowdsourced testing service provider. The collaboration would assist Infosys in developing end-to-end testing services for its clients. The collaboration would strengthen Applause's ability to provide clients with high-quality digital testing services. Furthermore, the firms will ensure that Infosys clients' digital experiences are re-validated by actual customers and highly verified testers before new features are released to the market, hence increasing their clients' customer satisfaction ratings.


Key Companies in the Crowdsourced Testing Key Market include




  • Test birds




  • Applause




  • test IO




  • Cobalt Labs




  • Synack




  • Crowdsourced Testing




  • Quality




  • Flatworld Solutions




  • Rainforest




  • App Testing




  • QA Infotech




  • Infosys




Crowdsourced TestingIndustry Developments


In January 2022, Fused testing was launched by Testlio, the inventor of networked testing, In order to help engineering and product executives fulfill growing customer demands for excellent digital experiences, this innovative technique blended skilled manual testing with the effectiveness of test automation.


In February 2021, Applause App Quality Inc., a provider of crowdsourced testing services, announced the opening of its Excellent Product Platform. This platform will give customers access to the largest community of digital experts as well as enterprise-grade infrastructure for software as a service.


In February 2021, Qualitest Ltd., a prominent software testing and quality assurance firm, has acquired QA Infotech, an India-based leading offshore testing provider. The acquisition was made to improve the former's automation capabilities.


Crowdsourced Testing Market Segmentation


Crowdsourced Testing Type Outlook




  • Functional Testing




  • Security Testing




  • Usability Testing




  • Localization Testing




  • Others




Crowdsourced Testing Platform Outlook




  • Mobile Based




  • Web-Based




  • Others




Crowdsourced Testing Market Organization Size Outlook




  • Large Enterprises




  • Small & Medium Enterprises




 Crowdsourced Testing Market Vertical Outlook




  • BFSI




  • IT & Telecommunication




  • Retail and Consumer Goods




  • Healthcare & Life Sciences




  • Media & Entertainment




  • Others




Crowdsourced Testing Regional Outlook





  • North America








    • US




    • Canada








  • Europe








    • Germany




    • France




    • UK




    • Italy




    • Spain




    • Rest of Europe








  • Asia-Pacific




    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World




    • Middle East




    • Africa




    • Latin America






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