Customer relationship management (CRM) analytics companies, focus on providing analytics solutions that enhance the understanding of customer behavior and preferences. These companies integrate with CRM platforms to analyze customer data, enabling businesses to improve customer engagement, personalize marketing efforts, and optimize sales processes. CRM analytics companies play a crucial role in building and maintaining strong customer relationships.
Latest Company Updates:
September 2023 - Salesforce announced the Einstein 1 Platform recently. The platform has significant improvements for Salesforce Data Cloud and Einstein AI abilities. These are constructed on Salesforce's metadata structure. As a reliable AI platform for customer companies, the Einstein 1 Platform enables companies to securely connect any data. This allows them to make AI-powered apps with low-code and provide completely new CRM experiences. With the Data Cloud and Einstein AI native to the Einstein 1 Platform, businesses can now effortlessly develop AI-powered applications and workflows that boost productivity, lower expenses, and provide remarkable customer experiences.
July 2023 - The U.S. cloud computing software firm Salesforce introduced Salesforce 'Starter', a Customer Relationship Management (CRM) software tailored for micro, small and medium enterprises (MSMEs) in India. This MSME CRM application offers sales, business intelligence, and email marketing functionalities to users via one consolidated platform, empowering companies to access customer information stored across various systems. The Starter enables creating and sending email campaigns, producing sales leads, tracking sales opportunities, and monitoring business metrics through predefined dashboards.
March 2023 - Cendyn, a leader in enabling digital change in hotel businesses, has introduced CRM Analytics, a new reporting tool for their eInsight CRM platform. This innovative feature aims to empower hoteliers to make data-driven decisions more effectively. By integrating CRM Analytics into eInsight CRM, Cendyn has streamlined transforming marketing data into useful insights that can boost revenue, guest engagement, and direct bookings. Combining top-notch analytics with CRM information, CRM Analytics swiftly surfaces crucial insights to catalyze business growth.
Some of CRM Analytics Companies Listed Below:
CRM Analytics Market Highlights:
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