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Cosmetic Dentistry Market Research Report Information by Product Type (Dental Systems and Equipment, Dental Implants, Dental Bridges, Dental Veneers, Dental Crowns, Orthodontic Braces, and Inlays & Onlays, Bonding Agents), By End-User (Hospitals, and Dental Clinics), And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) – Market Forecast Till 2032


ID: MRFR/MED/4908-HCR | 100 Pages | Author: Kinjoll Dey| December 2024

Global Cosmetic Dentistry Market Overview


Cosmetic Dentistry Market Size was valued at USD 4.69 Billion in 2023. The Cosmetic Dentistry industry is projected to grow from USD 5.98 Billion in 2024 to USD 8.88 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 14.56% during the forecast period (2024 - 2032). 


The rising prevalence of dental diseases, the rise in the elder population, and technological advancements in cosmetic dentistry are the key market drivers supporting the market growth.


Cosmetic Dentistry Market Overview1


Cosmetic Dentistry Market Trends



  • Rising prevalence of dental disorders to boost market growth


An increase in the incidence of dental disorders such as periodontal diseases, tooth decay, gum disease, dental crack, and dental cavities also increases demand for cosmetic dentistry to enhance aesthetic appearance as well as an increase in the geriatric population, which are more prone to tooth problems related are some factors which drive the growth of the cosmetic dentistry market. The availability of CAD/CAM (computer-aided design and computer-aided manufacturing) systems, which extensively use 3-dimensional technology to enhance the design and creation of dental restorations, is another tech advancement in cosmetic dentistry that has made a significant contribution to the market's growth.


Additionally, rising demand for cosmetic dentistry due to increased disposable income and people's focus on aesthetic appearances fuel market CAGR.


However, the need for cosmetic dentistry has increased steadily in the past several years. While tooth whitening has gained popularity, some of the most popular cosmetic surgeries are veneers, non-metallic inlays and onlays, bonding agents, and dental crowns. The incidence of dental and oral disorders is rising, primarily due to changed lifestyle habits and increased urbanization, especially in emerging countries. Orthodontic braces can assist in realigning gum disease and enhancing oral health by reducing the risk of tooth decay and gum disease. Additionally, the rising oral disorders are anticipated to create a lucrative demand for the market during the forecast period. 


About 3.5 billion people worldwide suffer from oral disorders, with three out of every four of them living in middle-income countries, according to the WHO Global Oral Health Status Report (2022). Primary tooth decay affects 514 million children worldwide, while 2 billion adults are expected to have permanent dental decay. 


Also, the rising consumer spending on oral care is anticipated to support the market growth during the forecast period. Increasing number of dental laboratories investing in dental CAD/CAM technologies will also propel the market growth of cosmetic dentistry


The growing use of advanced technologies to design dental restorations has created more natural-looking teeth. The industry has seen the transition from old, less-advanced materials to new, more-advanced materials, like dental types of cement and bonding agents, among others. Additionally, the adoption of cutting-edge technologies in dentistry, such as robotics, CAD/CAM technology, and 3D printers, contributes to the market's expansion. 


Additionally, the cosmetic dentistry market revenue will grow due to investments made by dental technology companies in new products that use minimally invasive methods and equipment, such as dental lasers.


Cosmetic Dentistry Market Segment Insights:


Cosmetic Dentistry Product Type Insights


The market segmentation of Cosmetic Dentistry, based on Product Type, includes Dental Systems and Equipment, Dental Implants, Dental Bridges, Dental Veneers, Dental Crowns, Orthodontic Braces, and Inlays & Onlays, Bonding Agents. The dental systems and equipment cosmetic dentistry segment held the majority share in 2021 contribution to around ~30-35% in respect to the Cosmetic Dentistry Market revenue. 


This is primarily owing to more people wish to have more beautiful teeth, the usage of orthodontic braces, both fixed and removable braces, has grown quickly. Dental implants made of titanium implants and zirconium implants are also widely used in patients recovering from accidents and permanent injuries.


Cosmetic Dentistry End-User Insights


Based on End-User, the Cosmetic Dentistry Market segmentation, includes Hospitals, and Dental Clinics. The Dental Clinics segment dominated the market in 2021 and hospital is projected to be the faster-growing segment during the forecast period, 2024-2032. 


This is due to the growing number of dental clinics, rise in consumer oral care spending, and growing government support for developing health care infrastructure. Hence, rising end user for cosmetic dentistry positively impacts the market growth.


Figure 2: Cosmetic Dentistry Market, by End-User, 2023 & 2032 (USD Billion)


Cosmetic Dentistry Market, by End-User, 2022Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Cosmetic Dentistry Regional Insights


By Region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. North America Cosmetic Dentistry market accounted for USD 1.42 billion in 2021 and is expected to exhibit a significant CAGR 45.80% growth during the study period. 


This is attributed to technical developments and a rise in the number of people choosing cosmetic dentistry procedures. Additionally, factors including the region's high acceptance of and openness towards aesthetic procedures and rising appearance consciousness are likely to fuel market expansion.


Further, the major countries studied in the market report are: The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3: Cosmetic Dentistry Market SHARE BY REGION 2022 (%)Cosmetic Dentistry Market SHARE BY REGION


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe market of cosmetic dentistry accounts for the second-largest market share. The main factors driving the expansion of the European markets are the expanding significance of aesthetics, the ageing population, the readiness to pay in cash, and the growing awareness of oral hygiene and aesthetics. Further, the Germany market of cosmetic dentistry held the largest market share, and the United Kingdom market of cosmetic dentistry was the fastest growing market in the European region


The Asia-Pacific market of cosmetic dentistry is expected to grow at the fastest CAGR from 2024 to 2032. This is due to the region's ageing population, growing dental disease prevalence, expanding disposable income, established domestic companies presence, and expanding healthcare infrastructure. Moreover, China market of cosmetic dentistry held the largest market share, and the India market of cosmetic dentistry was the fastest growing market in the Asia-Pacific region


Cosmetic Dentistry Key Market Players & Competitive Insights


Major market players are spending a lot of money on R&D to increase their product lines, which will help the market growth of cosmetic dentistry even more. Market participants are also taking a range of strategic initiatives to grow their worldwide footprint, with key market developments such as new product launches, contractual agreements, mergers and acquisitions, increased investments, and collaboration with other organizations. 


Competitors in the cosmetic dentistry industry must offer cost-effective treatment and services to expand and survive in an increasingly competitive and rising market environment.


One of the primary business strategies adopted by manufacturers in the global cosmetic dentistry industry to benefit customers and expand the market sector is to services locally to reduce operating costs. In recent years, cosmetic dentistry industry has provided transparency and reduced disruptions in supply chain. 


The cosmetic dentistry market major player such as 3M Company, Danaher Corporation, Dentsply International Inc., Institut Straumann AG, Zimmer Biomet Holding Inc., Align Technology Inc., Sirona Dental Systems Inc., Biolase Inc., Planmeca Oy, A-dec Inc., and others are working to expand the market demand by investing in research and development activities.


American company Align Technology delivers Invisalign clear aligners and 3D digital scanners for use in orthodontics. Its head office is in Tempe, Arizona, where it was established in 1997. The company provides various solution and services such as digital dentistry, intraoral scanning, Clear Aligners, and Invisalign. The employee size of the company is 10,001+ employees globally. 


For instance, in March 2019, the largest privately-owned dental distributor in the United States, Benco Dental, and Align Technology, Inc. have established a distribution deal for iTero Element intraoral scanners. Dental professionals can carry out a variety of restorative and orthodontics procedures with more accuracy and visual capabilities due to the company's iTero Element scanner.


Also, the largest dental equipment provider and global manufacturer, Sirona Dental Systems Inc., was formerly a division of Siemens. It was acquired by Dentsply on September 15, 2015, and changed its name to Dentsply Sirona. In 1997, it separated from the parent corporation. The company provides various service and solution such as implant dentistry, endodontics, dental lab, orthodontics, and more. The employee size of the company is more than 5000 employees globally. 


For instance, in March 2018, OraMetrix, an industry supplier of cutting-edge 3-D technology solutions, was acquired by Dentsply Sirona.


Key Companies in the market of cosmetic dentistry includes



  • 3M Company

  • Danaher Corporation

  • BioHorizons

  • Dentsply International Inc.

  • Institut Straumann AG

  • Zimmer Biomet Holding Inc.

  • Align Technology Inc.

  • Sirona Dental Systems Inc.

  • Biolase Inc.

  • Planmeca Oy

  • A-dec Inc., among others


Cosmetic Dentistry Industry Developments


June 2022: T3 PRO Tapered Implant and Encode Emergence Healing Abutment were made available in the US by ZimVieInc after receiving approval from the Food and Drug Administration. The T3 PRO, the newest member of ZimVie's family of dental implants, expands on the T3 Tapered Implant's tried-and-true solutions.


Cosmetic Dentistry Market Segmentation:


Cosmetic Dentistry Product Type Outlook



  • Dental Systems and Equipment

  • Dental Implants

  • Dental Bridges

  • Dental Veneers

  • Dental Crowns

  • Orthodontic Braces

  • Inlays & Onlays

  • Bonding Agents


Cosmetic Dentistry End-User Outlook



  • Hospitals

  • Dental Clinics


Cosmetic Dentistry Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



Report Attribute/Metric Details
Market Size 2023 USD 4.69 billion
Market Size 2024 USD 5.98 billion
Market Size 2032 USD 8.88 billion
Compound Annual Growth Rate (CAGR) 14.56% (2024-2032)
Base Year 2023
Market Forecast Period 2024-2032
Historical Data 2018 & 2020
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Product Type, End-User, and Region
Geographies Covered North America, Europe, Asia Pacific, and Rest of the World
Countries Covered The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled 3M Company, Danaher Corporation, Dentsply International Inc., Institut Straumann AG, Zimmer Biomet Holding Inc., Align Technology Inc., Sirona Dental Systems Inc., Biolase Inc., Planmeca Oy, A-dec Inc., and others
Key Market Opportunities ·         Technological advancements in cosmetic dentistry
Key Market Dynamics ·         Rising in prevalence of dental diseases ·         Rise in geriatric population


Frequently Asked Questions (FAQ) :

The Cosmetic Dentistry Market size was valued at USD 3.1 Billion in 2022.

The global market is projected to grow at a CAGR of 14.56% during the forecast period, 2024-2032.

North America had the largest share in the global market

The key players in the market are 3M Company, Danaher Corporation, Dentsply International Inc., Institut Straumann AG, Zimmer Biomet Holding Inc., Align Technology Inc., Sirona Dental Systems Inc., Biolase Inc., Planmeca Oy, A-dec Inc, and others.

The Dental Systems and Equipment cosmetic dentistry category dominated the market in 2021.

The dental clinics had the largest share in the global market.

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