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Computer Software Market Research Report: By Software Category (Operating Systems, Application Software, Middleware, Cloud-Based Software, SaaS), By Deployment Model (On-Premise, Cloud-Based, Hybrid), By End-User (Individuals, Small and Medium-Sized Businesses (SMBs), Large Enterprises, Government, Education), By Application (Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), Supply Chain Management (SCM), Business Intelligence (BI), Data Analytics), By Industry Vertical (Healthcare, Manufacturing, Retail, Banking,


ID: MRFR/ICT/38802-HCR | 100 Pages | Author: Aarti Dhapte| January 2025

Computer Software Market Overview


As per MRFR analysis, the Computer Software Market Size was estimated at 544.84 (USD Billion) in 2022.The Computer Software Market Industry is expected to grow from 589.57(USD Billion) in 2023 to 1,200.0 (USD Billion) by 2032. The Computer Software Market CAGR (growth rate) is expected to be around 8.21% during the forecast period (2024 - 2032).


Key Computer Software Market Trends Highlighted


The rapid pace of digitization has been a major driving force for the global computer software market, along with technological innovation and development. Other key drivers of the market include the adoption of AI and ML technologies, an increase in the use of mobile devices and greater adoption of cloud services. All these factors are opening new frontiers for software providers to design and deliver solutions in an ever-changing business and consumer landscape.


A few of the Intra Industry Covid Trends include the moving towards more SaaS models, increasing acceptance of open-source software, and a combination of no-code/ low-code development platforms. These trends are making the proliferation of software solutions accessible at the fingertips of many businesses, thereby giving Software developers and vendors new avenues to explore.


One way to achieve the above objectives is to create new products that are uniquely targeted for players in different sectors while applying the latest technologies in software development. This will also involve heavy investments in marketing and sales to reach the intended clientele and enhance brand equity.


Computer Software Market OverviewSource: Primary Research, Secondary Research, MRFR Database and Analyst Review


Computer Software Market Drivers


Growing Adoption of Cloud-Based Software


One of the main drivers of growth in the Global Computer Software Market Industry is the increasing adoption of cloud-based software. Cloud-based software offers a number of advantages over traditional on-premise software, including lower upfront costs, more flexibility and scalability, and easier access to the latest features and updates. As businesses of all sizes continue to transition to the cloud, the demand for cloud-based software will continue to grow. The shift towards cloud-based software has been driven by a number of factors, including the increasing availability of high-speed internet connections, the growing popularity of mobile devices, and the increasing adoption of software-as-a-service models.SaaS models allow businesses to subscribe to software on a monthly or annual basis rather than purchasing it outright. This makes it easier for businesses to budget for software and to access the latest features and updates without having to make a large upfront investment. The increasing adoption of cloud-based software is having a number of positive effects on the Global Computer Software Market Industry. Cloud-based software is enabling businesses to reduce costs, increase efficiency, and drive innovation.It is also making it easier for businesses to compete in the global market.


Increasing Demand for Data Analytics Software


The increasing demand for data analytics software has been recognized as another significant driver of growth in the Global Computer Software Market Industry. As defined by Vinu, data analytics software can be used by businesses to collect, analyze, and interpret data. Business processes vast amounts of data that are supposed to be used for making better decisions. In recognition of the increasing opportunities and challenges in the global marketplace, businesses of all scales are collecting more data.As a result, firms and organizations use data analytics software to analyze the collected data and make informed decisions. There are several factors that drive the demand for data analytics software within the Global Computer Software Market Industry. First, the growing demand is driven by the increasing volume of data. Indeed, the latter is collected using more sensors, IoT devices, and various social media. Second, the extraordinary growth is driven by the growing complexity of data, which is caused by the increasing number of sources and types of data.Finally, the increasing demand is driven by the growth of the global market and the need for businesses to be data-driven to survive in an increasingly competitive environment. The increasing demand is significant for the Global Computer Software Market Industry because it allows respective software to improve the decision-making process, increase efficiency, and lower costs.


Rising Adoption of Artificial Intelligence (AI)


Another major driver is the increase in the adoption of AI in the Global Computer Software Industry Market. AI is a type of software that can learn from data and make predictions. AI software is being used in many different applications, including customer service, fraud detection, and predictive analytics. As AI technology continues to improve, it is likely to be used in many more applications, which will drive the demand for AI software. This increase in the adoption of AI is being driven by several factors.One factor is the increasing availability of data. The increasing use of sensors, IoT devices, and social media is leading to an ever-increasing amount of data that can be used to train AI models. Another factor is the decreasing cost of computing. The increasing availability of cloud computing and the development of more efficient AI algorithms are helping to reduce the cost of computing. Finally, the improving performance of AI algorithms is a third factor.The development of new AI techniques and the availability of more powerful computing resources are helping to improve the performance of AI algorithms.


Computer Software Market Segment Insights


Computer Software Market Software Category Insights

The market is primarily driven by the increasing penetration of digital technologies and the growing adoption of software solutions across diverse sectors. By Software Category, the market is split into the following five sub-segments: Operating Systems, Application Software, Middleware, Cloud-Based Software, and SaaS. Operating Systems The Operating Systems sub-segment is one of the largest segments in the market owing to the high adoption rates of well-known operating systems, including Windows, macOS, and Linux, across devices such as laptops, desktops, and phones.Moreover, the software category encompasses mobile operating systems that are gaining traction in the contemporary market. Application Software The Application Software sub-segment finalizes a large number of software applications available in the market, including productivity suites, ERP systems, and CRMs, among others. These software solutions are readily available on the cloud and through mobile app stores, significantly driving the growth of the chosen sub-segment in the market. Middleware The Middleware sub-segment is an intermediary software infrastructure that delivers integration and interoperability across software solutions and systems.Today, businesses demand a high level of integration within their IT infrastructure, triggering the growth of the Middleware sub-segment. Cloud-Based Software The Cloud-Based Software sub-segment encapsulates software solutions hosted in a cloud environment that are available over the internet. The software is highly scalable and flexible and can be accessed without any high hardware investment costs since the software use is charged on a subscription basis that is often cheaper than the overall hardware and software investments. SaaS Lastly, the SaaS sub-segment is also subscription-based software that is delivered over the internet to businesses.This software subscription is also offered at a cost-effective rate to prevent businesses from investing in IT hardware, maintenance, and software costs.


Computer Software Market type insights

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Computer Software Market Deployment Model Insights


The Global Computer Software Market segmentation by deployment model includes on-premise, cloud-based, and hybrid. In 2023, the cloud-based segment accounted for the highest revenue share in and is expected to maintain its lead over the forecast period. The dominance of the cloud-based segment is explained by the rising adoption of cloud computing services by enterprises. Cloud-based software provides organizations with various benefits, including flexibility, scalability, lower operational costs, and ease of deployment, which makes it the preferred choice among businesses.Meanwhile, the on-premise segment is expected to register steady growth over the forecast period. On-premise software allows businesses in certain industries to have a higher control level and data security, thereby remaining relevant in the context of the current enterprise IT strategy. Finally, the hybrid segment is expected to grow fastest over the forecast period. Hybrid software deployment allows users to switch between on-premise and cloud-based software, which helps organizations streamline their IT infrastructure and meet their specific business needs.


Computer Software Market End-User Insights


The End-User segment of the Global Computer Software Market holds considerable growth potential. In 2023, the segment is expected to contribute significantly to the overall market revenue, estimated at USD 589.57 billion. The market segmentation offers valuable insights into the diverse customer base of the computer software industry, with each sub-segment presenting unique characteristics and trends. Individuals represent a notable segment driven by the increasing adoption of software for personal use, including productivity tools, entertainment applications, and social media platforms.Small and Medium-Sized Businesses (SMBs) are another prominent end-user, leveraging software solutions to enhance efficiency, manage operations, and expand their reach. Large Enterprises, with their complex IT infrastructure and need for robust software systems, contribute substantially to market growth. Government agencies rely heavily on computer software for critical operations, including data management, citizen services, and national security. The Education sector is also a key end-user, utilizing software for teaching, learning, and administration, driving market demand for educational software and learning platforms.Insights into these end-user segments are crucial for software developers and vendors to tailor their offerings and capture specific market opportunities.


Computer Software Market Application Insights


The Application segment of the Global Computer Software Market is characterized by a diverse range of software solutions that cater to specific business needs. Enterprise Resource Planning (ERP) software, with a market size of USD 45.6 billion in 2023, holds a significant share due to its ability to integrate and streamline various business processes. Customer Relationship Management (CRM) software, valued at USD 69.8 billion in 2023, continues to grow as businesses prioritize customer engagement and relationship building. Supply Chain Management (SCM) software, with a market size of USD 22.4 billion in 2023, plays a crucial role in optimizing supply chains and improving efficiency.Business Intelligence (BI) software, valued at USD 27.1 billion in 2023, empowers businesses with data-driven insights to make informed decisions. Data Analytics software, with a market size of USD 65.2 billion in 2023, is gaining traction as organizations leverage data to gain competitive advantages. The growth of these segments is driven by increasing digitalization, cloud adoption, and the need for businesses to improve operational efficiency and customer satisfaction.


Computer Software Market Industry Vertical Insights


The Global Computer Software Market segmentation by Industry Vertical is characterized by the increasing adoption of software solutions across various industries to streamline operations, enhance productivity, and gain a competitive edge. The Healthcare vertical holds a significant market share, driven by the rising demand for healthcare software solutions to improve patient care, manage healthcare data, and enhance operational efficiency. The Manufacturing vertical is also witnessing substantial growth due to the adoption of software solutions for automation, process optimization, and supply chain management.The Retail vertical is leveraging software solutions to improve customer experience, optimize inventory management, and enhance sales performance. The Banking, Financial Services, and Insurance (BFSI) vertical is adopting software solutions to enhance risk management, streamline operations, and improve customer service. The Government vertical is also investing in software solutions to improve citizen services, enhance transparency, and streamline operations.

Computer Software Market Regional Insights


The Global Computer Software Market is segmented into North America, Europe, APAC, South America, and MEA. North America is the largest regional market, accounting for over 35% of the global revenue in 2023. The region is home to some of the world's largest software companies, including Microsoft, Oracle, and SAP. Europe is the second-largest regional market, with a market share of over 25%. The region is home to a number of large software companies, such as SAP, Oracle, and Siemens. APAC is the third-largest regional market, with a market share of over 20%.The region is home to a number of rapidly growing software markets, such as China and India. South America and MEA are the smallest regional markets, with market shares of 10% and 5%, respectively. However, these regions are expected to grow rapidly in the coming years, driven by increasing demand for software from businesses and consumers.


Computer Software Market regional insights

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Computer Software Market Key Players And Competitive Insights


Major players in the Computer Software Market industry are consistently striving to offer innovative solutions to cater to the evolving needs of customers. Leading Computer Software Market players focus on strategic partnerships, mergers, and acquisitions to expand their market reach and strengthen their competitive position. Emerging trends in the Computer Software Market development, such as cloud computing, artificial intelligence, and machine learning, are shaping the market landscape. The competitive intensity in the Computer Software Market is expected to remain high as companies vie for market share, drive innovation, and maintain customer loyalty.Microsoft Corporation, a leading player in the Computer Software Market, offers a wide range of software solutions for businesses and consumers. The company's strengths include its strong brand recognition, extensive product portfolio, and global presence. Microsoft's focus on cloud computing and artificial intelligence positions it well to capitalize on emerging market trends. The company's key software products include Windows operating system, Office productivity suite, and Azure cloud computing platform. Microsoft's continued investment in research and development, coupled with its strong partner ecosystem, enables it to maintain its leadership position in the Computer Software Market.SAP SE, a prominent competitor in the Computer Software Market, provides enterprise software solutions to businesses. The company's strengths lie in its robust product portfolio, industry expertise, and global reach. SAP's focus on cloud-based solutions and data analytics positions it well to meet the evolving needs of customers. The company's key software products include SAP ERP, SAP S/4HANA, and SAP SuccessFactors. SAP's strong customer base, combined with its focus on innovation and customer satisfaction, enables it to compete effectively in the Computer Software Market.


Key Companies in the Computer Software Market Include




  • Dell Technologies




  • IBM




  • Hewlett Packard Enterprise




  • Cisco Systems




  • SAP




  • Salesforce.com




  • Intel




  • VMware




  • ServiceNow




  • Intuit




  • Workday




  • Adobe Systems




  • Oracle




  • Microsoft




Computer Software Market Industry Developments


The Global Computer Software Market size is projected to reach USD 1200.0 billion by 2032, exhibiting a CAGR of 8.21% during the forecast period. The market growth is attributed to the increasing adoption of cloud-based software, rising demand for data analytics, and growing penetration of mobile devices.Recent developments in the market include:- In 2023, Microsoft launched a new version of its Azure cloud platform, which includes new features such as artificial intelligence and machine learning capabilities.- In 2024, Google announced plans to invest $10 billion in its cloud business over the next five years.- In 2025, Amazon Web Services (AWS) launched a new data analytics platform called AWS Lake Formation.These developments indicate that the computer software market is poised for continued growth in the coming years.


Computer Software Market Segmentation Insights




  • Computer Software Market Software Category Outlook




    • Operating Systems




    • Application Software




    • Middleware




    • Cloud-Based Software




    • SaaS






  • Computer Software Market Deployment Model Outlook




    • On-Premise




    • Cloud-Based




    • Hybrid






  • Computer Software Market End-User Outlook




    • Individuals




    • Small and Medium-Sized Businesses (SMBs)




    • Large Enterprises




    • Government




    • Education






  • Computer Software Market Application Outlook




    • Enterprise Resource Planning (ERP)




    • Customer Relationship Management (CRM)




    • Supply Chain Management (SCM)




    • Business Intelligence (BI)




    • Data Analytics






  • Computer Software Market Industry Vertical Outlook




    • Healthcare




    • Manufacturing




    • Retail




    • Banking, Financial Services, and Insurance (BFSI)




    • Government






  • Computer Software Market Regional Outlook




    • North America




    • Europe




    • South America




    • Asia Pacific




    • Middle East and Africa





Computer Software Market Report Scope
Report Attribute/Metric Details
Market Size 2022 544.84(USD Billion)
Market Size 2023 589.57(USD Billion)
Market Size 2032 1200.0(USD Billion)
Compound Annual Growth Rate (CAGR) 8.21% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled Dell Technologies, IBM, Hewlett Packard Enterprise, Cisco Systems, SAP, Salesforce.com, Intel, VMware, ServiceNow, Intuit, Workday, Adobe Systems, Oracle, Microsoft
Segments Covered Software Category, Deployment Model, End-User, Application, Industry Vertical, Regional
Key Market Opportunities Data Analytics Cloud Computing Cybersecurity SoftwareasaService
Key Market Dynamics Cloud migration Artificial intelligence adoption Growing demand for SaaS
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Global Computer Software Market is projected to reach USD 1200.0 billion by 2032, exhibiting a CAGR of 8.21% during the forecast period (2024-2032).

North America is the dominant region, accounting for a significant market share due to the presence of leading technology companies and the high adoption of advanced software solutions.

The increasing adoption of cloud computing, the proliferation of mobile devices, and the growing demand for data analytics and artificial intelligence (AI) solutions are the primary drivers of market growth.

The enterprise software segment is projected to grow at the highest CAGR, driven by the increasing adoption of cloud-based enterprise resource planning (ERP) and customer relationship management (CRM) solutions.

Prominent players in the market include Microsoft, Oracle, SAP, IBM, Adobe, Salesforce, and Intuit.

Key trends include the rise of low-code/no-code development platforms, the adoption of subscription-based pricing models, and the increasing focus on cybersecurity.

AI is revolutionizing the software industry by automating tasks, enhancing decision-making, and creating new applications.

Cloud computing is driving the growth of the software-as-a-service (SaaS) model, making software more accessible and affordable for businesses of all sizes.

Cybersecurity threats, data privacy concerns, and the rapid pace of technological change are some of the challenges faced by the market.

The market is expected to continue growing steadily over the next decade, driven by the increasing adoption of digital technologies and the need for efficient and innovative software solutions.

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