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Brewing Material Market Research Report By Ingredient Type (Malt, Hops, Yeast, Adjuncts), By Formulation Type (Liquid, Powder, Granular), By End User (Craft Breweries, Large Breweries, Home Brewers), By Packaging Type (Bulk Packaging, Consumer Packaging, Mini Packs) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032.


ID: MRFR/F-B & N/36073-HCR | 128 Pages | Author: Varsha More| December 2024

Global Brewing Material Market Overview


Brewing Material Market Size was estimated at 24.9 (USD Billion) in 2022. The Brewing Material Industry is expected to grow from 25.39(USD Billion) in 2023 to 30.2 (USD Billion) by 2032. The Brewing Material Market CAGR (growth rate) is expected to be around 1.95% during the forecast period (2024 - 2032).


Brewing Material Market Overview


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Key Brewing Material Market Trends Highlighted


The brewing material market is witnessing substantial expansion as a result of various important market drivers. There is also a growing appetite for craft beers with innovative brewing methods, which increases the need for various raw materials, including malt, hops, and yeast. Besides, the increasing alcohol consumption in developing countries is also opening new paths for the development of the market. Health-conscious consumers are looking for organic and low-alcohol products, forcing the breweries to use different ingredients in their products. There is a growing sustainability movement that calls for responsible sourcing and production, which also affects the market fundamentals.


Opportunities in the brewing material market include the rising trend of personalization in beverage choices as consumers increasingly seek unique flavors and experiences. The expansion of e-commerce platforms is allowing breweries, especially small and independent ones, to reach a broader audience, creating avenues for growth. Furthermore, advancements in technology and brewing processes are enabling manufacturers to optimize production and enhance product quality. The integration of smart brewing technologies, such as automation and real-time monitoring, is likely to improve efficiency and reduce costs, making it a significant area for investment and development.


Recent trends suggest that breweries have prioritized innovation, with new flavor mixing and new ingredients even being used within their products. There is also the emergence of health-nutrition oriented products such as low-calorie beers and functional beers appealing to more consumers. Sustainability is emerging as an important consideration which results in more resources and practices dedicated to renewability. For the most part, the world’s brewing material market is changing for the better, in meeting the needs of modern consumers, being influenced by new technologies and a focus on sustainability. Those trends that many companies do recognize and find new segments for themselves should survive in this competitive arena.


Brewing Material Market Drivers


Increase in Craft Beer Consumption


One of the most significant drivers for the growth of the Brewing Material Market Industry is the rising popularity of craft beer among consumers worldwide. This trend has been particularly pronounced in regions where craft breweries have proliferated, spurring interest in unique flavors, innovative techniques, and high-quality ingredients. As consumers become more discerning about their choices, they are gravitating towards products that reflect artisanal quality and local production.


This shift not only elevates the demand for diverse brewing materials but also encourages small and medium-sized breweries to experiment with a wide variety of ingredients, including specialty malts, hops, and yeast strains. As such, the craft beer movement has led to an increase in the variety of brewing materials available on the market, necessitating suppliers to be more agile and responsive to consumer preferences. The focus on quality and experimentation has also led to partnerships between breweries and local farms, sourcing ingredients such as organic grains and unique varietals for brewing processes.


As craft beer enthusiasts continue to seek new and interesting products, the demand for specialized brewing materials is expected to contribute positively to overall market growth. In regions such as North America and Europe, craft beer has not only grown into a multi-billion dollar industry but has also fostered a culture of innovation within brewing, which is a driving force for the Brewing Material Market Industry. The expansion of craft breweries into new territories and markets offers further opportunities for growth and diversification in brewing materials.


With increasing consumer interest in local, authentic beer experiences, the significance of craft beer as a market driver cannot be overstated.


Growing Awareness of Health Benefits


The growing awareness of the health benefits associated with moderate alcohol consumption is playing a pivotal role in driving the Brewing Material Market Industry. Consumers are increasingly looking for beverages that not only provide enjoyment but also offer potential health benefits. This trend has led to a surge in demand for low-calorie and low-alcohol options, as well as beers brewed with functional ingredients, such as vitamins and probiotics.


As health-conscious consumers seek beverages that align with their lifestyle choices, the brewing industry is responding by innovating products made from organic and natural ingredients. Thus, this consumer shift is prompting manufacturers to invest in the development of new recipes and sourcing alternative brewing materials that meet these preferences, driving market growth.


Rising Demand for Sustainable Brewing Practices


There is an increasing emphasis on sustainability and environmentally friendly practices within the brewing industry, primarily driven by consumer concerns about climate change and environmental impacts. As a result, brewers are actively seeking sustainable brewing materials and sourcing methods. The Brewing Material Market Industry is witnessing a transformation, with a focus on sustainable agriculture for ingredients, utilization of renewable energy during production, and reducing waste throughout the brewing process.


This consumer-driven demand for sustainable options is influencing breweries to adopt eco-friendly practices, further stimulating growth in the market.


Brewing Material Market Segment Insights


Brewing Material Market Ingredient Type Insights


The Brewing Material Market, with a total estimated value of 25.39 USD Billion in 2023, features a key Ingredient Type segment that encompasses various essential components such as Malt, Hops, Yeast, and Adjuncts. Each of these components plays a vital role in shaping the flavor, quality, and characteristics of brewed beverages. Among these, Malt holds a significant position, valued at 10.0 USD Billion in 2023, and is expected to grow to 12.0 USD Billion by 2032. It accounts for a majority holding in the segment, as it serves as the primary source of fermentable sugars and contributes a wide range of flavors.


Hops, valued at 5.0 USD Billion in 2023 and projected to rise to 6.0 USD Billion in 2032, also dominates the market due to its key function in imparting bitterness, aroma, and stability to beer. Its significant contribution to the brewing process makes it an essential ingredient, capturing the attention of both craft and commercial brewers alike. Yeast, valued at 4.0 USD Billion in 2023, is integral for fermentation and is expected to reach 4.5 USD Billion by 2032, playing a crucial role in converting sugars into alcohol while also influencing flavor profiles and aroma.


On the other hand, Adjuncts, which include various fermentable ingredients derived from sources like grains and sugars, hold a valuation of 6.39 USD Billion in 2023, with projections of increasing to 7.7 USD Billion in 2032. Their significance lies in enhancing brewing efficiency and expanding the variety of beer styles available in the market. The demand for these ingredients consistently drives innovation and diversification within the Brewing Material Market, highlighting the opportunities for growth in the sector.


The overall dynamics of the Brewing Material Market revenue reveal that these ingredients not only contribute to ensuring a high-quality end product but also support the market trends favoring craft beer and unique flavor experiences. With a continued focus on sustainability and ingredient sourcing, brewers are increasingly looking for ways to incorporate local and organic options, which could further alter the market landscape. Moreover, as consumer preferences evolve over time, the brewing materials market faces both challenges and opportunities for expansion, adapting to new tastes and brewing methods.


With the anticipated growth trajectory of these vital ingredients, the Brewing Material Market segmentation showcases a healthy and diverse mix of elements, each with its distinct advantages and applications in brewing processes. As the market evolves, it is poised for continued development, providing substantial opportunities for both existing players and new entrants in the brewing industry, ensuring the availability of high-quality brewing materials to meet the growing demand.


Brewing Material Market By Ingredient Type


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Brewing Material Market Formulation Type Insights


The Brewing Material Market, valued at 25.39 USD Billion in 2023, showcases a diverse landscape across various formulation types, significantly influencing market dynamics. Among these, the Liquid formulation type holds a prominent position due to its versatility and ease of application in brewing processes. Meanwhile, Powder formulations are recognized for their convenience and longer shelf life, serving a substantial portion of the brewing industry. Granular formulations also play a crucial role, often preferred for their capacity to deliver consistent results in brewing.


The overall growth across these segments reflects an evolving consumer preference for innovative and efficient brewing materials. Factors such as increased demand for craft beers and a growing interest in home brewing have contributed to this upward trend in the Brewing Material Market revenue. However, challenges such as fluctuating raw material prices and stringent regulations may impact growth. The continuous exploration of opportunities in formulating new and improved brewing materials suggests a vibrant future for these segments, enhancing the overall Brewing Material Market statistics.


Brewing Material Market End User Insights


The Brewing Material Market has seen significant development, particularly in its End User segment, which includes Craft Breweries, Large Breweries, and Home Brewers. In 2023, the overall market was valued at 25.39 billion USD, reflecting a steady growth trend. Craft Breweries have emerged as a major player, capitalizing on growing consumer preferences for artisanal and locally brewed products, thus contributing positively to the Brewing Material Market revenue. Large Breweries continue to dominate due to their extensive distribution networks and established consumer bases, employing advanced technology for production efficiency.


Home Brewers represent a growing niche fueled by increasing interest in DIY culture among consumers, offering unique opportunities for market growth. The market faces challenges such as fluctuations in raw material prices and stringent regulations, yet the rise of craft and home brewing presents significant opportunities for innovation and expansion. The diverse Brewing Material Market segmentation showcases how each End User category plays a crucial role in shaping industry trends, highlighting their importance in the overall market landscape.


Brewing Material Market Packaging Type Insights


The Brewing Material Market, valued at 25.39 (USD Billion) in 2023, showcases significant demand across various Packaging Types. Within this landscape, Bulk Packaging plays a crucial role due to its cost-effectiveness and suitability for large-scale breweries, facilitating efficient distribution and storage. Consumer Packaging, on the other hand, caters to the growing trend of ready-to-drink beverages, appealing to the convenience-driven consumer market. Meanwhile, Mini Packs are becoming increasingly popular for their portability and portion control, capturing a unique segment of the market.


Overall, the Brewing Material Market segmentation reflects evolving consumer preferences, driving innovations in packaging solutions that align with sustainability and convenience trends. The market growth is also influenced by the increasing consumption of craft and premium beers, which necessitates attractive and functional packaging. As companies adapt to these changing dynamics, opportunities in each packaging segment continue to emerge, making the Brewing Material Market data significant for stakeholders monitoring industry performance and trajectory.


Brewing Material Market Regional Insights


The Brewing Material Market, valued at 25.39 USD Billion in 2023, showcases a diverse regional segmentation that plays a crucial role in its overall dynamics. North America holds a majority holding with a valuation of 8.0 USD Billion in 2023, increasing to 9.0 USD Billion by 2032, indicating its strong significance in the industry. Europe follows closely, valued at 7.0 USD Billion in 2023 and expected to reach 8.0 USD Billion by 2032, showcasing a stable market that reflects consumer preferences for diverse brewing materials. The APAC region, with a valuation of 6.0 USD Billion in 2023, represents a growing market driven by rising consumer demand but remains slightly less dominant compared to North America and Europe, with a modest increase to 6.5 USD Billion in 2032.


Meanwhile, South America and MEA, valued at 2.5 USD Billion and 1.89 USD Billion in 2023, respectively, showcase emerging markets with potential growth opportunities, albeit with lower respective valuations of 3.0 USD Billion and 2.7 USD Billion by 2032. The gradual growth across these regions highlights the varying market drivers and potential challenges while presenting opportunities for innovation and expansion in brewing materials.


Brewing Material Market By Regional


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Brewing Material Market Key Players and Competitive Insights


The Brewing Material Market presents a dynamic landscape characterized by a diverse array of players vying for dominance through innovative practices, strategic partnerships, and sustainability initiatives. The market comprises various segments such as malt, hops, yeast, and adjuncts, each contributing uniquely to the brewing process. As competition intensifies, manufacturers are adopting advanced technologies and sourcing high-quality ingredients to enhance product differentiation and cater to changing consumer preferences. The shift towards craft brewing and environmentally friendly materials is shaping the competitive strategies of companies, compelling them to embrace sustainability while ensuring the quality and authenticity of their products. The increasing demand for craft beers and artisanal beverages propels players to explore niche markets, leading to a more fragmented yet vibrant competitive environment.


BrewDog has established itself as a formidable player in the Brewing Material Market through its commitment to innovation and quality. The company's strong emphasis on sustainability and its pioneering approach to craft brewing has set it apart from competitors. BrewDog's use of premium ingredients and focus on creating distinctive flavor profiles resonates well with the growing consumer preference for unique, artisanal products. The brand's proactive engagement in eco-friendly practices, including carbon neutrality and responsible sourcing, has bolstered its reputation. This strategic approach has allowed BrewDog to cater to a discerning audience that increasingly values ethical production and transparency in the brewing process, thereby enhancing its market presence and competitive edge.


On the other hand, D.G. Yuengling and Son embodies a rich heritage in the Brewing Material Market, having established itself as America's oldest brewery. The company’s longstanding experience and established brand loyalty provide it with a distinct advantage in navigating market dynamics. D.G. Yuengling and Son have successfully leveraged its history while embracing modern brewing techniques and ingredient sourcing, thus maintaining a competitive edge. The emphasis on quality brewing materials contributes to the consistency and excellence of its product range, appealing to both traditional beer consumers and those exploring craft options. This strong reputation, coupled with strategic marketing initiatives and a broad distribution network, positions D.G. Yuengling and Son favorably within the ever-evolving brewing materials market, making it a respected contender among its peers.


Key Companies in the Brewing Material Market Include




  • BrewDog




  • G. Yuengling and Son




  • SABMiller




  • Diageo




  • Pabst Brewing Company




  • Asahi Group Holdings




  • Crown Beverage Cans




  • Kirin Holdings Company




  • Boston Beer Company




  • AnheuserBusch InBev




  • Constellation Brands




  • Carlsberg Group




  • Heineken




  • Molson Coors Beverage Company




Brewing Material Market Industry Developments


The Brewing Material Market has seen significant recent developments as major players continue to innovate and expand. BrewDog has been focusing on sustainability, launching new initiatives to reduce carbon emissions in its production processes. D.G. Yuengling and Son are exploring various partnerships to enhance product distribution across the United States. Meanwhile, SABMiller and Molson Coors Beverage Company are investing in advanced brewing technologies to streamline operations and improve product quality. Asahi Group Holdings has announced plans to expand its craft beer portfolio to cater to changing consumer preferences. Diageo is also increasing its presence in the non-alcoholic beverage segment, reflecting a shift in consumer trends towards healthier options. While mergers and acquisitions have been quieter recently among these companies, there have been strategic collaborations aimed at enhancing market share and supply chains. Heineken has been actively exploring partnerships to penetrate emerging markets, and Crown Beverage Cans continues to strengthen its production capabilities to support the growing demand for can packaging. The overall growth in market valuation for these companies indicates rising competition and innovation, contributing to the evolving landscape of the Brewing Material Market.


Brewing Material Market Segmentation Insights




  • Brewing Material Market Ingredient Type Outlook




    • Malt




    • Hops




    • Yeast




    • Adjuncts






  • Brewing Material Market Formulation Type Outlook




    • Liquid




    • Powder




    • Granular






  • Brewing Material Market End User Outlook




    • Craft Breweries




    • Large Breweries




    • Home Brewers






  • Brewing Material Market Packaging Type Outlook




    • Bulk Packaging




    • Consumer Packaging




    • Mini Packs






  • Brewing Material Market Regional Outlook




    • North America




    • Europe




    • South America




    • Asia Pacific




    • Middle East and Africa





Report Attribute/Metric Details
Market Size 2022 24.9(USD Billion)
Market Size 2023 25.39(USD Billion)
Market Size 2032 30.2(USD Billion)
Compound Annual Growth Rate (CAGR) 1.95% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2023
Market Forecast Units USD Billion
Key Companies Profiled BrewDog, D.G. Yuengling and Son, SABMiller, Diageo, Pabst Brewing Company, Asahi Group Holdings, Crown Beverage Cans, Kirin Holdings Company, Boston Beer Company, AnheuserBusch InBev, Constellation Brands, Carlsberg Group, Heineken, Molson Coors Beverage Company
Segments Covered Ingredient Type, Formulation Type, End User, Packaging Type, Regional
Key Market Opportunities Craft beer demand growth, Sustainable ingredient sourcing, Non-alcoholic beverage expansion, E-commerce distribution channels, Innovations in brewing technology
Key Market Dynamics growing craft beer trend, increasing raw material costs, technological advancements in brewing, shifting towards organic ingredients, rising health consciousness among consumers
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Brewing Material Market is expected to be valued at 30.2 USD Billion in 2032.

The anticipated CAGR for the Brewing Material Market from 2024 to 2032 is 1.95%.

Malt is expected to dominate the Brewing Material Market with a value of 12.0 USD Billion in 2032.

The market size for Hops in the Brewing Material Market is expected to reach 6.0 USD Billion by 2032.

The projected market size for North America in the Brewing Material Market is expected to reach 9.0 USD Billion by 2032.

Key players in the Brewing Material Market include BrewDog, D.G. Yuengling and Son, and AnheuserBusch InBev.

The projected market value for Yeast in the Brewing Material Market is expected to be 4.5 USD Billion in 2032.

The APAC region is expected to grow the Brewing Material Market to 6.5 USD Billion by 2032.

The expected market size of Adjuncts in the Brewing Material Market is projected to be 7.7 USD Billion in 2032.

The anticipated market size for South America in the Brewing Material Market is expected to be 3.0 USD Billion by 2032.

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