Due to high competition in the BODY COMPOSITION ANALYZERS business, companies are utilizing positioning methods to gain market share. These analyzers need several tactics to succeed in a competitive and ever-changing world.
Businesses differentiate their BODY COMPOSITION ANALYZERS by adding unique features, cutting-edge technology, and creative designs to attract more customers.
Businesses may be able to better serve specialized markets by knowing client needs. If businesses learn about different populations' needs and adjust their goods to them, body composition analyzers may beat their competitors and gain market share.
Pricing methods affect market share significantly. Some businesses sell their analyzers cheaply to attract price-conscious clients, while others brand them as high-end, accurate, and useful. Consumers' product value views affect pricing methods.
Entering new markets requires effective distribution networks. Companies carefully choose distribution partners based on their efficacy and scope. Increasing visibility and accessibility via partnership with healthcare practitioners, fitness facilities, and e-commerce platforms may increase market share.
To reach your objectives, your brand must have a good reputation. BODY COMPOSITION ANALYZERS are advertised for their accuracy, simplicity of use, and dependability. This is done to increase firm market share and customer numbers.
Global companies want to extend their market share abroad. BODY COMPOSITION ANALYZERS may better understand client preferences and the competitive environment by extending into other sectors. This may boost market power.
Excellent customer service and educational resources will enhance your consumers' experience. Businesses may get more market share, happy customers, and word-of-mouth promotion by making BODY COMPOSITION ANALYZERS easy to understand.
Working with health and wellness experts, fitness experts, and healthcare workers can help spread the word about your brand. BODY COMPOSITION ANALYZERS can build their reputation and get a bigger part of the market by working with universities on research projects or clinical trials. BODY COMPOSITION ANALYZERS must most importantly comply with industry standards to promote customer trust and market share, notably in healthcare and medicine.
The most important thing is developing operations and adapting to market changes. Organizations that can quickly adapt to changing customer tastes and technology may acquire and maintain market share and competitive advantage.
Covered Aspects:
Report Attribute/Metric |
Details |
Base Year For Estimation |
  2021 |
Forecast Period |
  2032 |
Growth Rate |
  8% (2023-2032) |
Body Composition Analyzers Market Highlights:
Global Body Composition Analyzers Market Overview
The Body Composition Analyzers Market Size was valued at USD 0.47 Billion in 2023. The Global Body Composition Analyzers industry is projected to grow from USD 0.49 Billion in 2024 to USD 0.71 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 5.23% during the forecast period (2024 - 2032). The increasing obese population and the growing presence of metabolic disorders are set to drive the demand for body composition analyzers during the forecast period.
Body composition is a ratio of compounds such as water, fat mass, and muscle mass in the human body. Body composition analyzers are used to measure the ratio water, fat and muscles present in the body and to calculate their respective values at the point of the examination. These devices help in analyzing increased variations in the body structure for a specific period. The body composition analyzers have applications in the arena of medical research, sports, causal association research studies in the disciplines of nutrition, anthropology, epidemiology, etc.
Strategic mergers & acquisitions and new product launches are also projected to boost market growth with companies looking to strengthen their market positions, expand their product portfolios, and improves their brand images. Many companies are working in collaboration with the government and developing innovative and easy to use body composition analyzers to strengthen its position in the global body composition analyzers market. For instance, in October 2017, SELVAS Healthcare launched AI-based Body Composition Analyzer ACCUNIQ BC380 in the market. This product will help the company to capture the untapped segment.
Body Composition Analyzers Market Trends
The increasing number of weight loss clinics and the growing fitness industry are strongly influencing the market growth of the Body Composition Analyzers and likely to provide favorable conditions for the growth of the market. Demand for body composition analyzers from clinics is significant, and in the future, it is expected to increase due to rising awareness about fitness.
Market Drivers
Rising obese population and growing prevalence of metabolic disorders are anticipated to drive the growth of the body composition analyzers Body Composition Analyzers Market . Body composition analyzers are majorly used for calculating body composition ratio and helping physicians in the diagnosis of medical complications. Globally 39% of the adults aged 18 years and over were overweight in 2016, and 13% were obese. Moreover, in 2017 about 30.3 million people had diabetes out of which 23.1 million people were diagnosed with diabetes while 7.2 million people remained undiagnosed in the USTechnological advancements in body composition analyzers segmentsThe emergence of advanced body composition analyzers with high accuracyThe implementation of affordable health care is also responsible for boosting the growth of the market during the forecast period.Government Initiatives to encourage the adoption of healthy lifestyleIncreasing demand for easy to use, portable, and cost-effective body composition analyzers is responsible for the market growth of the body composition analyzers.
Market Restraints
The high cost of body composition analyzers is likely to hinder the body composition analyzers market growth.Additionally, Inconsistent results are likely to hamper market growth.
Body Composition Analyzers Market Segment Insights
Body Composition Analyzers Product Type Insights
Bioimpedance Analyzer: Bioimpedance analyzers are used for measuring body fat and lean muscle ratio. This segment is likely to hold the largest market share in the body composition analyzers.Skinfold Calipers: Skinfold clippers are easy to carry and used to measure fat percentage. Skinfold calipers are inexpensive as compare to other body composition analyzing devices. According to MRFR analysis, the cost of popular brands such as Neiko 01408A, EAGems Digital, Sequoia Fitness TrimCal 4000, Clockwise Tools DCLR-0605 Electronic Digital Caliper is around USD 10-20, which is very reasonable as compared to bioimpedance analyzers.Dual Energy X-Ray Absorptiometry: Dual Energy X-Ray Absorptiometry device is used for measuring bone and soft tissue ratio. Hydrostatic Weighing Equipment: This equipment are used for underwater weighing and also used as hydro densitometry. It has numerous applications in Sports Medicine. Air Displacement Plethysmography: It is a validated densitometric technique to measure body composition ratio.
Body Composition Analyzers Mobility Insights
Portable: Portable body composition analyzers are easy to transport from one place to another. This segment is likely to be the fastest-growing segment in the global body composition analyzers market.Stationary: Stationary body analyzers are conventional devices and used in the majority of the healthcare facilities for measuring body composition ratio.
Body Composition Analyzers End-User Insights
Hospitals: Hospitals and health centers are expected to be the largest segment because hospitals and health centers are usually the primary points for diagnosis, treatment, and rehabilitation of individuals.Academic and Research Centers: sports medicine and medical research institutes are one of the major end users for body composition analyzers. As there are many Consisting of long-term and accurate care for patients suffering from medical complications related to gynecology, this is a fast-growing market of body composition analyzers segment, especially in developed nations.Community Health Care Centers: A small segment, these centers provide all primary medications and basic healthcare needs.Others: Others segment includes small- and mid-scale healthcare centers, government organizations, and emergency centers.
Body Composition Analyzers Region Insights
The Americas is the largest regional of body composition analyzers market. An increasing number of obese population and technological advancements in the healthcare sector is also likely to drive the growth of the body composition analyzers market during the assessment period. According to the Youth Risk Behavior Surveillance System, in 2017, approximately 14.8% of school-going children were suffering from obesity. Additionally, rising awareness about fitness and the importance of physical activities is likely to provide favorable conditions for the market growth of the body composition analyzers.
Europe has some of the best healthcare services in the world. Increasing funding from healthcare organizations for preventative healthcare practices and the growing number of healthcare centers in the region is likely to support the growth of Youth Risk Behavior Surveillance System body composition analyzers market in the region. Moreover, the rising adoption of new technologies in the sports industry is providing favorable conditions for body composition analyzers market growth.
The fastest-growing regional market for body composition analyzers, Asia-Pacific, has a fast-developing healthcare sector. Additionally, an increasing number of chronic disorders is likely to drive the market growth for body composition analyzers.Despite the developing healthcare infrastructure, body composition analyzers are used at each level of healthcare, such as small, mid and top-level healthcare centers in various procedures, which is responsible for the rising demand for body composition analyzers in the region.
Body Composition Aanalyzers Market Key Players
- Bodysuit
- Cosmed S.R.L
- GE Healthcare, Inc.
- Hologic Inc.
- Beurer GmbH
- Inbody Co. Ltd.
- Jawon Medical Co., Ltd
- Maltron International Ltd.
- Omron Healthcare, Inc.
- Seca GmbH & Co. Kg.
- Tanita Corporation
- AccuFitness, LLC
- Others
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