Beauty Tools Market Trends

Global Beauty Tools Market Overview

Beauty Tools Market Size was valued at USD 60.34 Billion in 2022. The beauty tools market industry is projected to grow from USD 64.89 Billion in 2024 to USD 90.02 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 14.22% during the forecast period (2024 - 2032). Increase in the number of educational lesson videos and information published online in conjunction with the DIY trends are the key market drivers enhancing the market growth.

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Beauty Tools Market Trends

• Growth of Certified Organic and Natural Beauty Products Drives the Market growth

The rise in certified organic and natural beauty products is driving the market CAGR for beauty tools. As consumers become more aware of the negative effects of certain chemicals, such as paraben and aluminium compounds present in skin care, hair care, and deodorants, demand for natural and organic goods has increased in the beauty industry and personal care items globally. Many customers favour one brand over others because it uses solely natural ingredients. This has recently increased customer demand for safe, all-natural, and organic deodorant products.When making purchases, effectiveness, therapeutic advantages, and longer-lasting protection are all taken into account.

Additionally, natural components are in great demand; as a result, most companies are developing goods containing natural ingredients, such as high-end botanical substances originating from plants and those with numerous applications. The fundamental engine of the industry is customer demand for a desirable personal image, which also increases consumer knowledge of personal hygiene practises. The demand for natural or organic things in the area increased as people paid greater attention to their health and cleanliness. As a result of these circumstances, producers were forced to broaden their product offers in order to meet the desires of consumers.

In Addition, competition from low-cost knockoffs is hurting the growth of cosmetics and personal care tools. There are both inexpensive and expensive choices available. High-end beauty equipment provide cutting-edge features. Alternatives at cheaper pricing, on the other hand, tend to be of inferior quality. These issues may slow the market's progress. Strict government regulations and consequences, such as contact dermatitis and superficial fungal and bacterial infections connected to abuse, are expected to stymie growth in the cosmetic gadget market.

Beauty Tools Market Segment Insights

Beauty Tools Type Insights

The beauty tools market segmentation, based on type includes hair care tools (hair straighteners & flat irons, curling irons, hair dryers and others), razors, trimmers, brushes & combs, manicure & pedicure tools, nail file, nail cutter, cuticle pusher & nipper and others. The hair care segment dominated the market. Hair irons (including flat and curling irons), hair dryers, hairbrushes (both flat and round), hair rollers, diffusers, and many types of scissors are examples of haircare tools. A hand drier, often known as a hairdryer, is an electromechanical tool that blows cool or hot air over wet or damp hair to speed up the evaporation of water droplets and dry the hair. Blowdryers improve hair shape and style control by speeding and managing the production of transient hydrogen bonds inside each strand.

Beauty Tools End-Use Insights

The beauty tools market segmentation, based on end-use includes household and commercial. The commercial segment dominated the market. The beauty salon industry is the largest contributor to the market. In addition, beauty salons are a sub-segment of commercial end-use. Salon availability has increased in both developed and developing countries, expanding the market. Because of the increased demand for removal among women, the salon subsector of the beauty device market is quickly expanding. The rising availability of beauty devices as household appliances for customers has made this topic both fresh and trendy. Hormone imbalances are caused by changes in one's lifestyle or by external circumstances. The fact that it causes severe acne and other skin disorders is predicted to drive market growth.

Figure1: Beauty Tools Market, by End-Use, 2022 & 2032 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Beauty Tools Distribution channel Insights

The beauty tools market segmentation, based on distribution channel, includes store-based and non-store-based (online/ e-commerce). Store-based segment subdivided into supermarkets and hypermarkets. Supermarkets and hypermarkets will have the largest share of the market in 2022, due to an increase in the purchasing of beauty and personal care items. They provide a large selection of commodities under one roof and are positioned near residential areas, making it simple and easy for people to purchase the products.

Beauty Tools Regional Insights

By region, the study provides the market insights into North America, Europe, Asia-Pacific and the Rest of the World. The North American beauty tools market area will dominate this market, owing to the accessibility of makeup tools for each and each application. Furthermore, the increased desire for DIY will fuel the expansion of the makeup tools market in the area during the projected period, as will the growing number of consumers opting for online shopping for cosmetics and personal care goods.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure2: BEAUTY TOOLS MARKET SHARE BY REGION 2022 (USD Billion)

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe’s beauty tools market accounts for the second-largest market share due to rising social medical influence over the millennials and the growing interest in making a style statement. Further, the German beauty tools market held the largest market share, and the UK beauty tools market was the fastest-growing market in the European region

The Asia-Pacific Beauty Tools Market is expected to grow at the fastest CAGR from 2024 to 2032. This is due to rising expenditure on beauty products and customers preferences for using branded products. Moreover, China’s beauty tools market held the largest market share, and the Indianbeauty tools market was the fastest-growing market in the Asia-Pacific region.

Beauty Tools Key Market Players& Competitive Insights

Leading market players are investing heavily in R&D to expand their product lines, which will help the beauty tools market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, beauty toolsindustry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the beauty tools industry to benefit clients and increase the market sector. In recent years, the beauty tools industry has offered some of the most significant advantages to medicine. Major players in the beauty tools market, including Avon Products, Inc. (UK), Paris Presents Incorporated (US), Moët Hennessy - Louis Vuitton (LVMH) (UK), and Edgewell Personal Care (US) and others, are attempting to increase market demand by investing in R&D operations.

Gillette is a brand of safety razors and other personal care goods, including shaving equipment, manufactured in the United States by the multinational firm Procter & Gamble (P&G). It was held by The Gillette firm, a seller of products under numerous names based in Boston, Massachusetts, until that firm merged with P&G in 2005. King C. Gillette established the Gillette Company in 1901 as a manufacturer of safety razors. In September 2021, Gillette India Ltd. has introduced three new razors with enhanced 3D Flexball technology that can twist and spin with facial shapes. Gillette's 20th anniversary saw the release of three razors: the Gillette MACH3 with Hugience Cap, the Gillette MACH3 Bold, and the Gillette MACH3 with Flexball.

L'Occitane en Provence, situated in Manosque, France, is a French luxury store of body, face, hair, perfumes, and home products. Olivier Baussan founded the company in 1976 with the goal of celebrating and preserving the traditions of his native Provence. The company was listed on the Hong Kong Stock Exchange in 2010. Olivier Baussan, then 23, utilised steam distillation to create essential oil from wild rosemary and lavender in 1976, which he sold at open-air markets in his home Provence. L'Occitane was called after the Occitanian women. During the Middle Ages, this region spanned southern France, north-eastern Spain, and northern Italy.  as a second language in several parts of the region. In February 2020, L'Occitane Group announced the debut of its personalised line dubbed Duolab to provide a face care solution and to determine one's skin health using a countertop device that performs A..

Key Companies in the beauty tools market include

• Procter & Gamble Company (US)


• Estee Lauder Companies Inc. (US)


• l.f. Cosmetics, Inc. (US)


• Paris Presents Incorporated (US)


• Edgewell Personal Care (US)


• Coty, Inc. (UK)


• Avon Products, Inc. (UK)


• Moet Hennessy - Louis Vuitton (LVMH) (UK)


• L'Oreal SA (France)


• Shiseido Co. Ltd. (Japan)

Beauty Tools Industry Developments

In 2024, Tira Tools, a new beauty accessory brand containing Pro Makeup Brushes, Facial Rollers, and Beauty Sponges, will be launched by Reliance Retail's Tira Beauty. The collection targets professional artists and beauty fans with ethical, cruelty-free items manufactured from high-quality materials such as actual jade and quartz. Tira Tools, which is available both online and in stores, promises to transform the beauty industry.

May 2022, Estée Lauder and Shoppers Stop collaborated to build an exclusive SS Beauty store in Mumbai. The two companies' collaboration in India has been strengthened by this establishment. Only Estée Lauder products such as MAC Cosmetics, Clinique, Bobbi Brown, Jo Malone, Estee Lauder, Smashbox, and Tom Ford will be available at the SS beauty boutique.

March 2022, Colgate-Palmolive Company introduced Visible White O2 toothpaste. This is a unique whitening toothpaste that lightens stains from the inside out. The company has introduced this in the premium personal care market with the goal of targeting a certain consumer group.

In January 2022, Procter & Gamble has bought the luxury skincare brand Tula, which will add to the company's prestige brand portfolio. Tula is a clean skincare company that relies on microbial extracts and superfoods. As part of the acquisition agreement, P&G Beauty will work with the Tula team to drive brand growth and support expansion and innovation.

Beauty Tools Market Segmentation

Beauty Tools Market By Type Outlook

• Hair Care Tools


• Hair straighteners & flat irons


• Curling Irons


• Hair Dryers


• Others


• Razors


• Trimmers


• Brushes & Combs


• Manicure & Pedicure Tools


• Nail File


• Nail Cutter


• Cuticle Pusher & Nipper


• Others

Beauty Tools Market By End-Use Outlook

• HouseHold


• Commercial

Beauty Tools Market By Distribution Channel Outlook

• Store-Based


• Non-Store-Based (Online/ E-Commerce)

Beauty Tools Regional Outlook

North America

• US


• Canada

Europe

• Germany


• France


• UK


• Italy


• Spain


• Rest of Europe

Asia-Pacific

• China


• Japan


• India


• Australia


• South Korea


• Australia

Rest of Asia-Pacific

• Rest of the World


• Middle East


• Africa


• Latin America